Koontz Heating & Air Conditioning

What Koontz Heating & Air Conditioning does

Koontz Heating & Air Conditioning is a privately held, veteran-owned home services company founded in 1967 in Daytona Beach, Florida, by Navy veteran Jerry Koontz and his wife JoEtta. Currently led by owner Brent Sturgell (BS in HVAC Engineering, Ferris State University), the company operates as a three-trade residential and light-commercial service provider spanning HVAC, plumbing, and electrical services across Volusia, Flagler, Seminole, and Brevard counties in Florida. The business runs on a direct-to-consumer field-service model with all work performed by employees (no subcontractors) dispatched from a single Daytona Beach yard at 651 Carswell Ave.

The company's core technology is HVAC installation, repair, and maintenance, supplemented by plumbing (water heaters, pool heaters, pool heat pumps) and electrical services (panel replacement, generator installation, EV chargers). Service delivery relies on factory-trained technicians certified across multiple brands including Carrier (authorized since 1971), Trane, Tempstar, Ruud/Rheem, Generac, Kohler, Mitsubishi, Daikin, LG, and Owens Corning. Operational metrics include 24/7 human dispatch with under 30-second average phone pickup, under 90-minute average emergency dispatch, 80% of repairs completed with parts on the truck, and a 94% same-day fix rate when called before noon. Engineering methodology centers on Manual J load calculations for proper system sizing rather than rule-of-thumb square-footage approaches.

Revenue is generated through four streams: transactional service calls ($125 during business hours, $200 after hours, with free diagnosis if repair is completed), one-time installation projects with written quotes, an annual $199/year maintenance subscription (the Koontz Plan) covering two tune-ups plus priority dispatch and 15% repair discounts, and third-party-financed transactions (Service Finance, Synchrony, Wells Fargo) offering 0% promotional financing. The customer base is fragmented across residential homeowners in a four-county region, supplemented by a commercial segment (restaurants, retail, offices, light industrial) and a veterans discount program. The company reports no outside funding, no parent company, and operates as a self-sustaining private enterprise with 1,454+ customer reviews averaging 4.9 stars.

Name

Koontz Heating & Air Conditioning

Legal name

Koontz Heating & Air Conditioning

Website

https://koontzair.com

Company type

Private

Founded year

1967

Operating status

Operating

Headcount range

1–10 employees

Short description

Veteran-owned, family-operated HVAC, plumbing, and electrical home services company founded in 1967, serving residential and commercial customers across four Florida counties from its Daytona Beach headquarters with employee-only technicians and 24/7 emergency dispatch.

Ownership category

akta.pro rank

Product category

Residential HVAC Services

NAICS

Plumbing, Heating, and Air-Conditioning Contractors (238220)

akta.pro primary industry

HVAC & Refrigeration Contracting (IMAFALAB)

akta.pro secondary industries

Residential HVAC System Installation (Furnace/AC/Heat Pump) (HSAOAGAA), HVAC Installation, Service & Repair (IMAIABAA), Heat Pump Repair & Maintenance (HSAOAHAD)

Keywords

• Residential HVAC services
• Air conditioning repair
• Plumbing services
• Electrical contracting
• Heating and cooling

Headquarters

HQ city

Daytona Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Service and Repair: Flat-rate pricing for repairs with written quotes before work starts. Service call fees of $125 during business hours and $200 after hours. Diagnosis is free if repair is completed.
2. Installation Services: Written quotes for installations on HVAC, plumbing, and electrical systems. New system estimates always free.
3. Maintenance Plans: Koontz Plan at $199/year covers two twice-yearly tune-ups, 15% discount on repairs, priority dispatch, and no overtime charges for after-hours emergencies.
4. Financing Services: Financing through Service Finance, Synchrony, and Wells Fargo for customers. Company does not profit from financing - only from the work performed.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Koontz Heating & Air Conditioning provides residential and light-commercial HVAC installation, repair, and maintenance; plumbing services including water heater and pool heater work, leak detection, and sewer/drain cleaning; and electrical services including panel replacement, generator installation, and wiring. Service is delivered by in-house, factory-trained technicians dispatched 24/7 from its Daytona Beach yard across Volusia, Flagler, Seminole, and Brevard counties in Florida.

Product overview

Koontz Heating & Air Conditioning is a veteran-owned home services company providing HVAC, plumbing, and electrical services across Volusia, Flagler, Seminole, and Brevard counties since 1967. The company operates as a unified service provider with three core trade divisions: HVAC services (air conditioning repair/installation, heat pumps, furnaces, indoor air quality, attic insulation, ductless mini-splits, and 24/7 emergency service), Plumbing services (water heaters, pool heaters, pool heat pumps), and Electrical services (panel replacement, generators, EV chargers). The company offers a maintenance subscription program called The Koontz Plan, financing options through third-party lenders, and serves both residential and commercial customers. Services are delivered through same-day dispatch from their Daytona Beach headquarters with a focus on flat-rate pricing, written quotes, and employee-based technicians rather than subcontractors.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential HVAC Installation, Repair, and Maintenance Core heating, ventilation, and air conditioning service for residential and light-commercial customers, including system sizing (Manual J load calculation), installation, repair, and ongoing maintenance of central air systems, heat pumps, and furnaces. Targeted at homeowners in Volusia, Flagler, Seminole, and Brevard counties.
• Plumbing Services Plumbing installation, repair, and maintenance including water heater work, pool heater work, leak detection, and sewer/drain cleaning. Targeted at residential and small commercial customers in East-Central Florida.
• Electrical Services Electrical installation and repair services including electrical panel replacement, generator installation, and wiring work for residential and small commercial customers.
• Koontz Plan (Annual Maintenance Membership) Recurring annual maintenance plan / membership providing scheduled HVAC (and related systems) tune-ups and inspections for residential customers.
• 24/7 Emergency HVAC, Plumbing, and Electrical Service Round-the-clock emergency response service staffed by a live human dispatcher who routes technicians from the Daytona Beach yard to handle urgent failures.
• New Construction and Full-System Replacement Installation Turnkey HVAC, plumbing, and electrical installation for new residential construction projects and full-system replacement projects, supported by Manual J load calculations and coordination with general contractors.
• 0% Promotional Financing for System Installations Promotional 0% financing offered to qualifying customers on qualifying installation projects to support affordability of larger HVAC or system replacements.

Quantifiable outcome

• 4.9 average rating across 1,454+ reviews with 98% 5-star rate
• +4 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core.

• CarriercoreTechnology or IntegrationAuthorized Carrier dealer since 1971. Factory-certified to install and service Carrier equipment with full manufacturer warranty backing, factory parts, and annual tech training. Carrier systems are primary brands installed on most residential and commercial jobs.
• TranecoreTechnology or IntegrationAuthorized Trane dealer. Primary high-efficiency residential and commercial systems brand installed on most jobs alongside Carrier.
• TempstarcoreTechnology or IntegrationAuthorized Tempstar dealer since the 1990s. Workhorse mid-tier brand from same parent as Carrier. Factory-certified installation and service with full warranty backing.
• Ruud/RheemcoreTechnology or IntegrationAuthorized Ruud dealer. Ruud and sister brand Rheem make reliable mid-tier systems. Factory-certified to install and service with full manufacturer warranty.
• GeneraccoreTechnology or IntegrationGenerac authorized dealer and installer for whole-home standby generators. Handles load calculation, pad, transfer switch, panel tie-in, and permits. 0% financing for 24 months on qualifying Generac installs.
• KohlercoreTechnology or IntegrationKohler authorized dealer for whole-home standby generators. Handles installation, sizing, and code compliance for Kohler generator systems.

Scale indicators9 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Cool Today Heating, Cooling, Plumbing & Electrical: Regional Florida residential HVAC, plumbing, and electrical provider. Closest scale-and-scope match given multi-trade integrated offering, same-day service model, and similar Florida coastal service territory.
• Del-Air Heating and Air Conditioning: Long-standing Florida-based HVAC, plumbing, and electrical home services contractor serving Central Florida. Directly comparable multi-trade residential service model operating across a similar climate-driven AC replacement market.
• Frank Gay Services: Florida-based multi-trade home services (HVAC, plumbing, electrical) operating across the Orlando/Central Florida corridor with similar flat-rate pricing and replacement-focused model.
• Trinity Air Conditioning & Heating: Florida-focused residential HVAC company providing AC repair, installation, and tune-ups with same-day service and flat-rate pricing aligned with Koontz's positioning.
• Custom Air One: Florida-based residential and light commercial HVAC contractor offering installation, repair, and maintenance with a similar brand-authorized-dealer go-to-market approach.
• All American Air & Electric: Florida residential HVAC and electrical contractor with comparable install/replace-oriented service mix and emergency repair positioning in the same regional HVAC market.

Broad incumbents

• Coolray Heating, Cooling, Plumbing & Electrical: Large Southeast US home services operator with HVAC, plumbing, and electrical across multiple states. Comparable integrated multi-trade offering at materially greater scale and geographic breadth.

Others

• ServiceNow Home Services (Florida operators): Relevant only as a category reference: large corporate-roll-up platforms aggregating regional HVAC and home-services operators in Florida, representing potential acquirers or competitive consolidators.

Regional players

• Ace Solves It All: Florida home services provider spanning HVAC, plumbing, and electrical. Comparable integrated trade model but extends to broader remodeling and drainage services beyond Koontz's scope.
• Reliable Heating & Air: Florida-based residential HVAC service and replacement contractor with comparable flat-rate pricing, brand-authorized dealer status, and same-day dispatch value proposition.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/koontzheatingandairconditioning

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Koontz Heating & Air Conditioning