Nutriólogas Lety Huerta

What Nutriólogas Lety Huerta does

Nutriólogas Lety Huerta is a Mexico City-based independent nutrition practice founded in 1992 by Lety Huerta, a nutritionist with more than 30 years of professional experience. The firm delivers personalized nutrition consulting services to individual consumers across Mexico, with service lines spanning personalized meal planning, weight management, clinical nutrition for chronic conditions (diabetes, hypertension, cholesterol), sports nutrition, food intolerance management, and a holistic wellness program.

The practice's central technical capability is indirect calorimetry (calorimetría indirecta), a diagnostic measurement that quantifies the body's resting energy expenditure and is used to calibrate individualized meal plans using actual metabolic data rather than generic templates. Beyond this measurement-based methodology, the offering is built on a manual, consultative practice model — there is no proprietary software platform, mobile application, AI/ML recommendation engine, or digital product. The product surface is fundamentally a professional-services practice rather than a scalable software or platform business.

Nutriólogas Lety Huerta operates a direct-to-consumer business model with services delivered exclusively through online video consultations (video-consultas). The firm markets via its website (letyhuerta.com), an educational blog, and direct WhatsApp contact, and extends its reach through a published book ("Eat Yourself Healthy"). The business is privately held and bootstrapped, with no disclosed funding events, no parent company, no enterprise or institutional clients, no publicly disclosed pricing, and no documented partnerships or alliances. With approximately six employees including the founder, the operation is sized as a small independent professional practice rather than a venture-backed company.

Name

Nutriólogas Lety Huerta

Legal name

Nutriólogas Lety Huerta

Website

https://letyhuerta.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

1–10 employees

Short description

Mexico City-based solo nutrition practice founded in 1992, delivering personalized meal plans, weight management, clinical nutrition, and sports nutrition services via online video consultations to individual consumers across Mexico.

Ownership category

akta.pro rank

Product category

Nutrition Consulting Services

NAICS

Diet and Weight Reducing Centers (812191), Sports and Recreation Instruction (61162)

akta.pro primary industry

Junk Removal & Disposal Coordination (HSAFAFAH)

Keywords

• Personalized nutrition consulting
• Clinical nutrition services
• Weight management programs
• Indirect calorimetry assessment
• Holistic wellness coaching

Headquarters

HQ city

Not specified

HQ country

Mexico

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Nutrition Consulting Services: Personalized nutrition consulting services including meal planning, weight management programs, clinical nutrition, and metabolic assessment using indirect calorimetry.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Nutriólogas Lety Huerta is a professional nutrition practice that delivers personalized nutrition plans, weight management, clinical nutrition assessments, sports nutrition guidance, and holistic wellness programs to individual consumers. Services are differentiated by the use of indirect calorimetry to measure metabolic rate and tailor dietary recommendations. Consultations are offered in-person and remotely via online video.

Product overview

Nutriólogas Lety Huerta is a solo nutrition practitioner offering personalized nutrition consulting services centered on individualized meal plans based on metabolic measurements. The core offering is personalized nutrition planning (Nutrición personalizada), complemented by weight management, clinical nutrition for chronic conditions, and holistic well-being programs. Diagnostic capability is provided through indirect calorimetry to measure resting metabolic rate. Services are delivered via online video consultations, with specialty programs covering sports nutrition and food intolerances. The portfolio functions as a single-practitioner practice rather than a platform, with all services delivered directly by Lety Huerta based on over 30 years of experience.

Differentiator

Problem solved

Functional benefit

Products and services

• Personalized Nutrition Consultation One-on-one nutrition consultation delivering a tailored dietary plan based on the individual client's health profile, goals, and clinical assessment. Targeted at adult consumers seeking personalized dietary guidance.
• Weight Management Program Structured nutrition program focused on weight management through personalized dietary planning and ongoing monitoring. Intended for individual consumers seeking to manage or reduce body weight under professional supervision.
• Indirect Calorimetry Assessment Clinical metabolic assessment using indirect calorimetry to measure resting energy expenditure and inform personalized dietary recommendations. Used for clients requiring precise metabolic data for clinical or weight management purposes.
• Clinical Nutrition Service Medically informed nutrition counseling addressing clinical dietary needs associated with specific health conditions. Intended for individual consumers requiring nutrition guidance tied to clinical concerns.
• Sports Nutrition Service Nutrition guidance tailored to athletes and physically active individuals, addressing performance, recovery, and body composition goals. Targeted at adult consumers engaged in athletic or fitness activities.
• Food Intolerance Consultation Nutrition consultation focused on identifying and managing food intolerances through personalized dietary adjustments. Intended for individual consumers experiencing digestive or intolerance-related symptoms.
• Holistic Wellness Program Integrative wellness program combining personalized nutrition with broader holistic health guidance. Targeted at individual consumers pursuing comprehensive wellness outcomes.
• Online Video Consultation Remote video-based delivery of the practice's nutrition consultations, enabling access for clients outside the in-person service area. Targeted at individual consumers who prefer or require remote professional nutrition guidance.

Quantifiable outcome

• 1000+ satisfied customers served
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Others

• SimplePractice: SimplePractice is a practice-management platform for health and wellness professionals, including scheduling, telehealth, and billing. It serves the same solo-practitioner operational needs the practice currently addresses manually via WhatsApp and website forms.
• NutriAdmin: NutriAdmin is practice-management software built specifically for nutritionists and dietitians. It is an enabling tool rather than a competitor; the practice could adopt it to scale scheduling, meal-plan creation, and client tracking beyond its current manual workflows.
• Cronometer: Cronometer is a nutrition-tracking platform emphasizing micronutrient precision. It is adjacent rather than competitive, but consumers comparing indirect-calorimetry-based precision nutrition with Cronometer's micronutrient accuracy may view both as data-driven alternatives to generic diets.
• Nutrium: Nutrium is a clinical nutrition platform that provides dietitians with meal-planning, telehealth, and client management tools. It represents a potential technology backbone for the practice to digitize and scale beyond manual video-consultation delivery.

Broad incumbents

• Vida Health: Vida Health is a virtual chronic-condition management provider combining coaching with clinical support for diabetes, hypertension, and obesity. It directly competes for the clinical-nutrition segment the practice serves, but operates as a scaled platform with employer payer contracts rather than individual consultations.
• MyFitnessPal: MyFitnessPal is the dominant consumer food-tracking app with a global user base. It overlaps with the practice's weight-management use case but does not provide individualized consulting or indirect calorimetry, positioning it as a lower-touch alternative for the same consumer need.

Direct peers

• Noom: Noom is a digital health platform offering personalized nutrition coaching with human advisors and behavior-change content. It directly competes with NutríoLogas Lety Huerta for Spanish-speaking consumers seeking structured nutrition guidance, though it relies on an app-based model rather than clinical 1:1 consulting.

Emerging players

• Lifesum: Lifesum is a subscription-based nutrition and meal-planning app popular in Europe and Latin America. It targets the same weight-management consumer but does not offer individualized clinical consulting or metabolic testing, representing a digital alternative to the practice's core service.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/nutsletyhuerta

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nutriólogas Lety Huerta