Lycurgus Groningen
Lycurgus Groningen is a professional men's volleyball club in Groningen, Netherlands, operated by the non-profit Stichting Topvolleybal Groningen. It competes in the Dutch Eredivisie, BeNe Conference, and European CEV Cup, serving fans, corporate sponsors, and youth players.
- Company typePrivate
- Founded-
- HeadquartersGroningen, Netherlands
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Lycurgus Groningen does
Lycurgus Groningen is a professional men's volleyball club based in Groningen, Netherlands, operated by the non-profit foundation Stichting Topvolleybal Groningen. Founded in 1952, the club fields a 14-player squad competing in the Dutch Eredivisie, the cross-border BeNe Conference with Belgian top clubs, Dutch Cup competitions, and the European CEV Cup. Home matches are played at the Alfa-college Sportcentrum, a 1,000-capacity arena meeting international volleyball standards. The club is a three-time Dutch national champion and reached the championship finals in both 2025 and 2026 (losing to Orion Stars in both best-of-five series).
Revenue is generated through four primary streams: matchday ticket sales (€10.95 adult / €6.95 youth single match; €109.95-€175 season tickets), Business Club corporate memberships (€2,500+ for two seats and networking benefits), corporate sponsorship packages ranging from €250 (Man of the Match) to €10,500 (season backdrop), and hospitality arrangements (€37.50-€97.50 per person). The club also operates the Lycurgus Groningen Academy for youth development (ages 13-17) with the Talententeam (€495/season) and Volleybalschool (€325/season), plus community programs including school clinics across ~300 schools and partnerships with FC Groningen and Donar under the 'Home of Talent' initiative.
The organization emerged from bankruptcy in 2024 and was restructured under the Stichting Topvolleybal Groningen foundation, with Nova Tech serving as the lead sponsor during the 2024-2025 recovery season (team branded 'Nova Tech Lycurgus'). Current operational scale is approximately 29 employees including coaching, medical, and administrative staff. The club is led by head coach Sam Gortzak (contract extended through 2029 in June 2026), supported by assistants Gerard Smit and incoming Auke van de Kamp, with a broader technical team covering scouting, performance management, physiotherapy, and equipment. Corporate sponsors include Nedmag (main sponsor), VanCARE, and Alfa-college (venue partner).
Lycurgus Groningen firmographics
Firmographics- Name
- Lycurgus Groningen
- Legal name
- Stichting Topvolleybal Groningen
- Website
- https://lycurgus.nl
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Lycurgus Groningen is a professional men's volleyball club in Groningen, Netherlands, operated by the non-profit Stichting Topvolleybal Groningen. It competes in the Dutch Eredivisie, BeNe Conference, and European CEV Cup, serving fans, corporate sponsors, and youth players.
- Ownership category
- akta.pro rank
Lycurgus Groningen industry classification
Industry- Product category
- Professional Volleyball (Sports Entertainment)
- NAICS
- Sports Teams and Clubs (711211), Other Spectator Sports (711219)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Volleyball Leagues (MPAKAAAL)
- akta.pro secondary industries
- Team Sports Matches (Club & National) (MPAGAMAB), Local Amateur Clubs & Community Sports Organizations (MPAKACAE)
Keywords
Where Lycurgus Groningen is headquartered
LocationHeadquarters
- HQ city
- Groningen
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
Lycurgus Groningen business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Ticket Sales: Revenue from single match tickets (€10.95 adults, €6.95 youth) and season tickets (€109.95 adults, €59.95 youth) for regular competitions. Higher pricing for European matches and play-offs (€15.95).
- Business Club Memberships: Annual memberships offering two business seats, access to all matches, business lounge access, website/program mentions, six business club events, and discounted additional tickets. Priced from €2,500 per season.
- Corporate Sponsorship Packages: Various sponsorship tiers including ball sponsor (€650/match), match sponsor (€950/match), LED boarding (€650/match or €9,500/season), player banners, clappons, backdrop advertising, presentation guide ads, partner packages, and shirt sponsorship opportunities.
- Hospitality Arrangements: Event hospitality packages including Arrangement Ace (from €37.50-59/pp), Arrangement Skyball (€84.50/pp), Arrangement Touche with volleyball clinic (€97.50/pp), and Man of the Match presentation packages (€250).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Single match tickets for regular Eredivisie and cup matches |
| Subscription | Annual | Season tickets for the full 2026-2027 season |
| Subscription | Annual | Season tickets 2026-2027 with reserved seating |
| Subscription | Annual | Business Club membership with two seats and hospitality benefits |
| Other | Pay-as-you-go | Ball sponsorship package |
| Other | Pay-as-you-go | Match sponsorship package |
| Subscription | Multi-year contract | Season-long LED Boarding sponsorship |
| Subscription | Annual | Season backdrop advertising |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels8 records
Lycurgus Groningen product offering
Product offeringCore offering
Lycurgus Groningen operates a professional men's volleyball club that competes in the Dutch Eredivisie, BeNe Conference, Dutch Cup, and European CEV Cup, hosting home matches at the Alfa-college Sportcentrum in Groningen. The club sells match tickets and season cards to fans, offers tiered corporate sponsorship packages, Business Club memberships, and hospitality arrangements to companies, and runs the Lycurgus Groningen Academy providing youth volleyball development programs. A community engagement initiative (Samen in de Maatschappij) delivers school clinics and regional volleyball development partnerships.
Product overview
Lycurgus Groningen operates a unified professional volleyball service centered on its Eredivisie men's team, supplemented by three interconnected offerings: (1) sponsorship and hospitality programs including Business Club memberships and match-day arrangements that provide corporate visibility and entertainment; (2) the Academy program for youth volleyball development ages 13-17 with both selective and open-access training tracks; and (3) the Samen in de Maatschappij community initiative delivering school clinics, youth sports fund activities, and regional volleyball development partnerships. Ticket sales for home matches at Alfa-college Sportcentrum (capacity 1,000) support revenue across regular season, European CEV Cup, BeNe Conference, and playoff competitions.
Differentiator
Problem solved
Functional benefit
Products and services
- Professional Volleyball Competition
Quantifiable outcome
- Final standings in BeNe Conference 2025/2026: 5th place with 19 points from 8 matches
- +3 more outcomes
Companies that use Lycurgus Groningen
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
Lycurgus Groningen technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Lycurgus Groningen partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- NedmagcoreNedmag is the main sponsor of Lycurgus Groningen, prominently displayed as a sponsor of the future on the club's official website.
- Alfa-collegecoreAlfa-college provides the home venue for Lycurgus Groningen - the Alfa-college Sportcentrum. This partnership gives the club its official 'home' arena with capacity for 1,000 spectators, meeting all international requirements for top volleyball.
- VanCAREminorVanCARE is listed as a partner of Lycurgus Groningen, appearing in the partners section of the club's website alongside Nedmag.
- FC GroningencoreFC Groningen collaborates with Lycurgus Groningen and Donar Groningen on the 'Groningen Home of Talent' initiative, bundling regional forces to strengthen the Groningen region economically as a talent hub.
- Donar GroningencoreDonar Groningen (basketball) collaborates with Lycurgus Groningen and FC Groningen on the 'Groningen Home of Talent' initiative, creating a regional sports collaboration for talent development.
- Sudosa DestocoreLycurgus Groningen and volleyball club Sudosa Desto signed a 'Samen. Volleybal convenant' (Together. Volleyball agreement) to strengthen volleyball in the region through shared knowledge and inspiration, aiming to win prizes and play a key role in forming a sustainable volleyball landscape.
- Jeugd Fonds Sport en CultuurminorLycurgus Groningen participates in the 'Meer en Beter Bewegen Tour' (More and Better Movement Tour) organized together with FC Groningen, Donar, and the Youth Fund for Sports and Culture, providing sports clinics for children in Groningen province.
- Nederlandse Volleybal Bond (Nevobo)coreLycurgus Groningen works with the Dutch Volleyball Federation (Nevobo) through the former RTC Noord (Regional Talent Center North), which has been integrated into the Lycurgus Volleybal Academy's Talententeam. The academy also coordinates training days with national youth team coaches at Papendal National Sports Center.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Lycurgus Groningen competitors and assessment
Company assessmentBroad incumbents
- FC Groningen: Larger Dutch professional football club and partner in the 'Groningen Home of Talent' initiative. Comparable as a regional professional sports foundation but operating in a much larger sponsorship and broadcast market.
- Berlin Recycling Volleys: One of Europe's leading men's volleyball clubs, competing in CEV Champions League. Useful as a benchmark for what scaled volleyball commercial operations look like and a potential CEV Cup or future opponent.
Regional players
- Donar Groningen: Professional basketball club in Groningen and Home of Talent partner. Comparable as a regional professional sports foundation targeting the same corporate sponsors and fan base, but in a different sport.
- Sudosa Desto: Regional volleyball club in Assen and Lycurgus's Samen. Volleybal convenant partner. Comparable on grassroots and youth development focus but smaller scale, illustrating the talent funnel into Lycurgus.
Direct peers
- VC Greenyard Maaseik: Belgian volleyball club and BeNe Conference competitor (2nd 2025/2026). Comparable in size, professional structure, and sponsorship-driven business model to Lycurgus.
- Orion Stars: Top Dutch men's volleyball club and Lycurgus's primary rival in the Eredivisie. Orion beat Lycurgus in the 2025 and 2026 Dutch championship finals, making it the most directly comparable competitor on sporting, commercial, and sponsorship dimensions.
- Active Living Leiden: Another Dutch Eredivisie men's volleyball club. Comparable in scale, volunteer-run operations, and reliance on sponsorship and small-venue matchday revenue.
- Decospan Menen: Belgian volleyball club in the BeNe Conference (3rd 2025/2026). Directly competes with Lycurgus in cross-border play and is similarly structured around a corporate-naming sponsor and small dedicated arena.
- Draisma Dynamo: Apeldoorn-based men's volleyball club in the Dutch Eredivisie. Directly competes with Lycurgus in domestic league play and is a frequent talent source/destination (e.g., Gijs van Solkema transferred from Dynamo to Lycurgus).
- Knack Roeselare: Belgian top volleyball club finishing 1st in the BeNe Conference 2025/2026. Direct competitor in the cross-border BeNe Conference and comparative peer for European-level competition economics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Lycurgus Groningen social profiles
Digital presenceLycurgus Groningen financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lycurgus Groningen leadership team
Management profileNumber of profiles
Profiles9 records
Lycurgus Groningen funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lycurgus Groningen M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lycurgus Groningen
What does Lycurgus Groningen do?
Lycurgus Groningen operates a professional men's volleyball club that competes in the Dutch Eredivisie, BeNe Conference, Dutch Cup, and European CEV Cup, hosting home matches at the Alfa-college Sportcentrum in Groningen. The club sells match tickets and season cards to fans, offers tiered corporate sponsorship packages, Business Club memberships, and hospitality arrangements to companies, and runs the Lycurgus Groningen Academy providing youth volleyball development programs. A community engagement initiative (Samen in de Maatschappij) delivers school clinics and regional volleyball development partnerships.
Is Lycurgus Groningen a public or private company?
Lycurgus Groningen is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Lycurgus Groningen founded?
Lycurgus Groningen was founded in -1. It employs 11 to 50 people.
Where is Lycurgus Groningen based?
Lycurgus Groningen is headquartered in Groningen, Netherlands, in the Europe region.
How does Lycurgus Groningen make money?
Four revenue lines are on record. Ticket Sales are the primary driver. The others are business Club Memberships, corporate Sponsorship Packages and hospitality Arrangements.
Who are Lycurgus Groningen's main competitors?
Broad incumbents on record are FC Groningen and Berlin Recycling Volleys. Regional players are Donar Groningen and Sudosa Desto. Direct peers are VC Greenyard Maaseik, Orion Stars, Active Living Leiden, Decospan Menen, Draisma Dynamo and Knack Roeselare.
Does Lycurgus Groningen have an API?
No public API is recorded for Lycurgus Groningen.
What industry is Lycurgus Groningen in?
Lycurgus Groningen's product category is Professional Volleyball (Sports Entertainment). Its primary akta.pro industry code is MPAKAAAL, Volleyball Leagues, with a secondary code of MPAGAMAB, Team Sports Matches (Club & National). Its NAICS code is 711211 and its SIC code is 7997.