Manooi
Manooi is a Budapest-based luxury crystal chandelier manufacturer crafting bespoke and standard lighting pieces using 100% Swarovski crystals for high-end residential, hospitality, and commercial projects across more than 10 countries.
- Company typePrivate
- Founded2006
- HeadquartersBudapest, Hungary
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Manooi does
Manooi is a Budapest, Hungary-headquartered luxury crystal chandelier manufacturer founded in 2006 by creative duo Judit Zoltai (porcelain artist) and János Héder (architect and interior designer). The company designs, produces, and sells handcrafted bespoke and standard lighting fixtures built around full-cut crystal pieces engineered for optical light-refraction effects, with an exclusive partnership with Swarovski (in place since 2015) that includes the proprietary Artica crystal trademark co-designed by Héder. Manooi operates a ~26-person atelier producing four product collections (Crystalight, Personal Universe, Floor/Wall/Table variants, and the Onyx Gem Collection) covering chandeliers, pendant lamps, and onyx fixtures with integrated LED technology, and serves high-net-worth residential, luxury hospitality, and premium commercial clients across more than 10 countries including the USA, UK, China, Middle East, India, Panama, Russia, Hungary, Australia, and Taiwan.
The company's core technology is a combination of crystal-optical engineering (full-cut crystal carved to break visible light into spectra for rainbow color effects), proprietary Swarovski-produced Artica crystals, and, in newer product lines, hidden LED integration within onyx stone. Manooi holds a registered Artica crystal trademark and maintains a curated distribution network spanning flagship luxury retail (Harrods, Selfridges, Porsche Design), global hospitality brands (Ritz Carlton, Hilton, Hard Rock Cafe, Turkish Airlines), regional design distributors (Yamagiwa in Japan, Anna Casa Interiors, Lighting Sensation, Arezzo Design, Form), and a dedicated B2B Professional Area portal for architects and interior designers. Production is fully handcrafted in the Budapest atelier.
Manooi's revenue model is one-time project sales with quote-based bespoke pricing (standard models start around €4,520 and custom orders scale materially higher), sold through a high-touch enterprise field-sales motion complemented by an e-commerce storefront for standard items. Go-to-market relies on direct consultative engagement with end clients, design professionals via the B2B portal, and channel partners/showrooms in key markets. The company is privately held by its founders with no disclosed funding rounds, no parent company, and no public financials; recent brand investment is evidenced by the 2025 Business Ethics Award and a Loveable Workplaces 2025 shortlisting.
Manooi firmographics
Firmographics- Name
- Manooi
- Legal name
- Manooi
- Website
- https://manooi.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Manooi is a Budapest-based luxury crystal chandelier manufacturer crafting bespoke and standard lighting pieces using 100% Swarovski crystals for high-end residential, hospitality, and commercial projects across more than 10 countries.
- Ownership category
- akta.pro rank
Manooi industry classification
Industry- Product category
- Luxury Crystal Chandeliers
- NAICS
- Residential Electric Lighting Fixture Manufacturing (335131)
- akta.pro primary industry
- Luxury Home & Lifestyle (Tableware, Decor, Home Textiles) (CRAKAFAI)
Keywords
Where Manooi is headquartered
LocationHeadquarters
- HQ city
- Budapest
- HQ country
- Hungary
- HQ region
- Europe
Offices1 record
Markets served
Manooi business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Bespoke Crystal Chandeliers: Custom-designed luxury crystal chandeliers sold as one-time purchases. Products range from pendant lamps to large-scale architectural chandeliers. Pricing is quote-based as each piece is customized to client specifications.
- Standard Collection Products: Pre-designed chandelier models available in multiple sizes and configurations. Available through the e-commerce platform with standard finish options and crystal color variations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Standard Collection - Starting prices for select models |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Manooi product offering
Product offeringCore offering
Manooi designs, handcrafts, and sells bespoke and standard luxury crystal chandeliers and onyx pendant lighting fixtures for ultra-luxury residential, hospitality, and commercial projects. All bespoke pieces are made with 100% Swarovski crystals, including the proprietary Artica crystal trademark co-designed with Swarovski. Products are organized into the Crystalight, Personal Universe, Floor/Wall/Table, and Gem Onyx collections, with custom co-creation design services and integrated LED technology.
Product overview
Manooi is a luxury crystal chandelier manufacturer founded in 2006, headquartered in Budapest, Hungary. The company offers a comprehensive portfolio of handcrafted lighting solutions organized into four distinct collections: Crystalight Collection (featuring Artica, Artikoi, Atoll, Burj, Comet Circle/Line/Oval, Fjord, Iceberg, Infinity, Koi, Linea, Looop, Mirage, Moha, Oeno, Polaris, Rio, Silk, Su, Vague, Voile, and chandelier variants), Personal Universe Collection (Deep Sky, Fineline, Géode, Halo, Hanabi Spark, Origo, Tondo with floor/table variants, Wissh), Floor/Wall/Table Lamps (Linea W/T, Silk W, Tondo F/T variants), and Gem Collection (Aura, Io, Jewel Ceiling/Suspended, Moonrise, Moonset, Origo Cone Onyx in luxurious onyx stone). Products utilize premium full-cut crystals crafted to resemble diamonds, with an exclusive partnership featuring 100% Swarovski crystals. Many products incorporate integrated LED technology for energy efficiency. The company was founded by porcelain artist Judit Zoltai and architect János Héder.
Differentiator
Problem solved
Functional benefit
Products and services
- Artica Crystal Chandelier Signature luxury crystal chandelier featuring the uniquely designed Artica crystal created by János Héder and produced by SWAROVSKI, serving as the hallmark of authentic Manooi craftsmanship and the brand's artistic crystal fingerprint.
- Artikoi Crystal Chandelier Luxury crystal chandelier combining Artica design elements with Koi-inspired form, part of the Crystalight Collection.
- Atoll Crystal Chandelier Elegant chandelier named after a ring-shaped coral reef, featuring an elliptical form that evokes the ephemeral beauty of the natural world.
- Burj Crystal Chandelier Luxury crystal chandelier from the Crystalight Collection, named after architectural grandeur.
- Comet Circle Crystal Pendant Lamp Contemporary crystal pendant lamp with circular design from the Crystalight Collection.
- Comet Line Crystal Pendant Lamp Linear-form crystal pendant lamp from the Crystalight Collection featuring cascading crystal design.
- Comet Oval Crystal Pendant Lamp Oval-shaped crystal pendant lamp from the Crystalight Collection with organic silhouette.
- Deep Sky Crystal Chandelier Modern luxury lighting fixture representing the night sky, part of the Personal Universe Collection, featuring integrated LED technology with concealed light source.
- Fineline Crystal Pendant Lamp Sleek, curved crystal pendant lamp from the Personal Universe Collection with refined modern aesthetics.
- Fjord Crystal Chandelier Cascading crystal chandelier capturing the serene beauty of Nordic landscapes, evoking sparkling ice and shimmering waterfalls, with vertical composition ideal for spaces with generous ceiling heights.
- Géode Crystal Pendant Lamp Crystal pendant lamp from the Personal Universe Collection inspired by natural geode formations.
- Halo Crystal Pendant Lamp Modern crystal light fixture from the Personal Universe Collection featuring luminous circular design.
- Hanabi Spark Crystal Pendant Lamp Crystal pendant lamp from the Personal Universe Collection with name meaning 'fireworks' in Japanese, featuring sparkling light effects.
- Iceberg Crystal Chandelier Luxury crystal chandelier with sparkling hemisphere design inspired by Arctic ice formations.
- Infinity Crystal Chandelier Crystal chandelier from the Crystalight Collection featuring endless, continuous design motif.
- Koi Crystal Chandelier Luxury crystal chandelier inspired by the graceful movement of koi fish, featuring flowing crystal formations.
- Linea Crystal Chandelier Crystal chandelier resembling sparkling icicles suspended from a roof, available in multiple forms: suspended (Linea), wall-mounted (Linea W), and table lamp (Linea T).
- Linea W Wall Lamp Wall-mounted version of the Linea crystal chandelier featuring shimmering crystal strands in various lengths for vertical surfaces, available in 8 sizes.
- Linea T Table Lamp Table lamp version of the Linea design resembling sparkling icicles, available in 6 sizes with multiple crystal color options.
- Looop Crystal Chandelier Crystal chandelier from the Crystalight Collection featuring looping, continuous crystal design.
- Mirage Crystal Pendant Lamp Crystal pendant lamp from the Crystalight Collection with ethereal, illusion-like design.
- Moha Crystal Chandelier Luxury crystal chandelier from the Crystalight Collection with distinctive artistic form.
- Oeno Crystal Chandelier Crystal chandelier from the Crystalight Collection with sophisticated vinous-inspired design.
- Origo Crystal Pendant Lamp Crystal pendant lamp from the Personal Universe Collection, also available in an Onyx variant with cone shape and hidden LED light source.
- Origo Cone Onyx Pendant Lamp Onyx pendant lamp with bold cone shape and hidden LED light source, providing warm and inviting glow, made of luxurious onyx stone with brushed copper or painted steel structure.
- Polaris Crystal Chandelier Luxury crystal chandelier from the Crystalight Collection featuring celestial-inspired design.
- Rio Crystal Chandelier Crystal chandelier from the Crystalight Collection with Brazilian-inspired vibrant design.
- Silk Crystal Pendant Lamp Classic natural form pendant lamp featuring flowing crystal strands, also available as Silk W wall lamp version.
- Silk W Wall Lamp Wall-mounted version of the Silk crystal lamp with classic natural form, available in 8 sizes with transparent or colored crystal combinations.
- Su Crystal Chandelier Crystal chandelier from the Crystalight Collection with refined artistic design.
- Tondo Crystal Pendant Lamp Circular crystal chandelier blending contemporary style with exceptional craftsmanship, featuring artistic mix of crystal octagons and pendants creating sense of movement and airy aesthetic; part of Personal Universe Collection, starting from €4,520, also available as Tondo T table lamp and Tondo F floor lamp.
- Tondo T Table Lamp
Quantifiable outcome
- Products featured in projects across multiple continents including USA, UK, China, Middle East, India, and Europe
Companies that use Manooi
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
Manooi technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Manooi partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and flagship.
- SwarovskicoreExclusive partnership for crystal components. Swarovski produces the unique Artica crystal designed by Janos Héder. All bespoke chandeliers are crafted with 100% Swarovski crystals.
- HarrodsflagshipLuxury department store partnership. Featured partner displayed on manooi.com homepage.
- The Ritz CarltonflagshipLuxury hospitality brand partnership. Featured partner displayed on manooi.com homepage.
- Porsche DesignflagshipLuxury lifestyle brand partnership. Featured partner displayed on manooi.com homepage.
- Hard Rock CafeflagshipInternational hospitality brand. Project completed at Hard Rock Café Budapest featuring Ozero chandelier composition.
- SelfridgesflagshipLuxury UK department store. Featured partner displayed on manooi.com homepage.
- Turkish AirlinesflagshipLuxury airline brand. Featured partner displayed on manooi.com homepage.
- HiltonflagshipGlobal hospitality brand. Featured partner displayed on manooi.com homepage.
- NatuzziflagshipItalian luxury furniture brand. Featured partner displayed on manooi.com homepage.
- YamagiwaflagshipJapanese lighting and interiors distributor. Featured partner displayed on manooi.com homepage.
- FormflagshipDesign distributor partner. Featured partner displayed on manooi.com homepage.
- Lighting SensationcoreUK lighting specialist. Collaborated on HALE Country Club project featuring custom Ozero chandelier cluster.
- Anna Casa InteriorscoreLuxury interior design firm in Mayfair, London. Featured Ozero chandeliers in Anna Casa showroom.
- Arezzo DesigncoreHungarian interior design firm. Featured six Origo chandeliers at Bathroom and Home Wellness Exhibition.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Manooi competitors and assessment
Company assessmentDirect peers
- Preciosa Lighting: Preciosa is a Czech crystal and lighting manufacturer producing luxury chandeliers for hotels, palaces, and residences worldwide. It is a direct competitor with broader scale and similar product offerings across the luxury crystal chandelier segment.
- Terzani: Terzani is an Italian luxury lighting brand producing sculptural designer chandeliers and lamps for premium residential and hospitality projects. It competes directly with Manooi in the high-end designer lighting segment with comparable pricing and target customers.
- Patrizia Volpato: Patrizia Volpato is an Italian luxury lighting brand producing handcrafted crystal chandeliers with a strong architectural lighting focus. It directly competes with Manooi in the bespoke high-end chandelier category with similar pricing and design-driven positioning.
- Brand van Egmond: Brand van Egmond is a Dutch luxury lighting atelier creating handcrafted sculptural chandeliers for high-end residential and hospitality projects. It directly competes with Manooi as a boutique artisanal chandelier maker targeting similar UHNW and luxury hospitality clients.
- Baccarat: Baccarat is a historic French luxury crystal maker producing iconic chandeliers and lighting fixtures for ultra-premium residential and hospitality projects. It directly competes with Manooi in the luxury crystal chandelier category with stronger brand heritage.
- Schonbek: Schonbek is an American luxury crystal chandelier manufacturer with a long heritage serving luxury residential and hospitality projects. It directly competes with Manooi in the bespoke and standard crystal chandelier category with stronger North American market presence.
- Lasvit: Lasvit is a Czech-based luxury crystal chandelier manufacturer with a similar bespoke business model, premium hospitality client base, and signature designer collaborations. It is the closest direct peer to Manooi in product category and target market.
Emerging players
- Axo Light: Axo Light is an Italian designer lighting brand producing contemporary decorative luminaires for residential and hospitality projects. While it overlaps with Manooi in the luxury decorative lighting segment, it focuses more on modern/contemporary styles versus Manooi's crystal chandelier specialization.
Broad incumbents
- Saint-Louis (Crystal Chandeliers): Saint-Louis is a historic French luxury crystal chandelier maker (now part of Hermès group) producing premium chandeliers for ultra-luxury residences and institutions. It is a broad incumbent with deeper heritage than Manooi but competes for the same elite customer base.
- Swarovski Lighting: Swarovski Lighting is the broader lighting business of Swarovski, Manooi's exclusive crystal supplier. While Swarovski produces its own lighting line, the relationship is partly collaborative — but the wider Swarovski crystal lighting portfolio represents an incumbent that could compete with or constrain Manooi's positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Manooi social profiles
Digital presenceManooi financial estimates
Financial estimateRevenue estimate
Valuation estimate
Manooi leadership team
Management profileNumber of profiles
Profiles4 records
Manooi funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Manooi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Manooi
What does Manooi do?
Manooi designs, handcrafts, and sells bespoke and standard luxury crystal chandeliers and onyx pendant lighting fixtures for ultra-luxury residential, hospitality, and commercial projects. All bespoke pieces are made with 100% Swarovski crystals, including the proprietary Artica crystal trademark co-designed with Swarovski. Products are organized into the Crystalight, Personal Universe, Floor/Wall/Table, and Gem Onyx collections, with custom co-creation design services and integrated LED technology.
Is Manooi a public or private company?
Manooi is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Manooi founded?
Manooi was founded in 2006. It employs 11 to 50 people.
Where is Manooi based?
Manooi is headquartered in Budapest, Hungary, in the Europe region.
How does Manooi make money?
Two revenue lines are on record. Bespoke Crystal Chandeliers are the primary driver. The others are standard Collection Products.
Who are Manooi's main competitors?
Direct peers on record are Preciosa Lighting, Terzani, Patrizia Volpato, Brand van Egmond, Baccarat, Schonbek and Lasvit. Axo Light is listed as an emerging player. Broad incumbents are Saint-Louis (Crystal Chandeliers) and Swarovski Lighting.
Does Manooi have an API?
No public API is recorded for Manooi.
What industry is Manooi in?
Manooi's product category is Luxury Crystal Chandeliers. Its primary akta.pro industry code is CRAKAFAI, Luxury Home & Lifestyle (Tableware, Decor, Home Textiles). Its NAICS code is 335131.