Club Moving Nice

What Club Moving Nice does

Club Moving Nice is a privately-held, single-location premium fitness and wellness club operating at 11 rue Maccarani in Nice, France, under the legal entity MCN COTE D'AZUR (a SASU with €20,000 share capital). Founded in 2016, the club occupies a 1,400 m² facility and employs approximately 10–15 staff including 15 certified coaches and a dedicated in-house nutritionist (Morgane/Cécile). The club claims 850+ satisfied clients and maintains a 4.3 Google TrustScore across 161 reviews.

The core offering is an integrated portfolio of (i) aquatic activities (aquabiking, aquaboxing, aquagym, aquapower, aqua sculpt, aqua training, aqua pole), (ii) group fitness classes (Body Attack, Body Pump, RPM, cycling, Zumba, HIIT, Fit Ball, C.A.F., Stretch & Sculpt), (iii) mind-body wellness classes (Yoga, Pilates, Body Balance, Hatha Yoga, stretching), (iv) personalized 1:1 coaching, (v) small group training, (vi) electrostimulation coaching, and (vii) a spa/wellness area with heated pool, hammam, and sauna. More than 100 collective courses are scheduled weekly. Technology is limited to Resamania's SaaS member-management platform, which provides OAuth-based login and a member portal — no proprietary technology or AI capabilities are disclosed.

The business model is direct-to-consumer and subscription-based, with three membership formulas (no-commitment monthly direct debit, upfront annual payment, and 12-month commitment with monthly auto-renewal). Pricing is not publicly disclosed and is quoted only on-site. Acquisition is driven by a website funnel and a 'journée découverte' (discovery day) trial visit. The company operates exclusively in the Provence-Alpes-Côte d'Azur region and has no disclosed funding, M&A activity, partnerships beyond the Resamania vendor relationship, or expansion outside its single site.

Name

Club Moving Nice

Legal name

MCN COTE D'AZUR

Website

https://moving-nice.fr

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Club Moving Nice is a privately-held, single-location premium fitness and wellness club in Nice, France, offering aquatic activities, group fitness classes, personalized coaching, spa facilities, and nutritional counseling to health-conscious individual consumers on a recurring subscription basis.

Ownership category

akta.pro rank

Product category

Fitness Club Services

NAICS

Fitness and Recreational Sports Centers (713940)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Premium/Upmarket Membership Clubs (CRAEADAG)

Keywords

• Fitness club memberships
• Group fitness classes
• Aquatic fitness activities
• Personal coaching services
• Wellness spa facilities

Headquarters

HQ city

Nice

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Gym Membership Subscriptions: The club generates revenue primarily through subscription-based gym memberships. Three subscription models are offered: (1) indefinite duration subscription with monthly direct debit and no commitment, cancellable at any time via registered mail; (2) fixed-term subscription paid upfront (non-renewable); (3) 12-month fixed-term subscription with monthly payments, auto-renewing. A supplementary fee of €20 is charged after the 7th month and every 12 months thereafter for equipment renewal.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Club Moving Nice is a premium fitness and wellness club that sells subscription-based memberships giving access to 100+ weekly group classes (aquatic, fitness, wellness, biking, small group, electrostimulation), personalized coaching, in-house nutritional counseling, and spa facilities including a heated pool, hammam, and sauna. The club operates from a single 1,400 m² location in Nice, France, targeting individual health-conscious consumers seeking weight management, stress relief, muscle development, and holistic wellness.

Product overview

Club Moving Nice is a single-location premium fitness and wellness club offering an integrated portfolio of aquatic activities, group fitness classes, personalized coaching, and spa facilities. The core offering centers on 100+ weekly group classes spanning aquatic disciplines (aquabiking, aquaboxing, aquagym), land-based fitness (HIIT, cycling, Zumba, Body Pump), and mind-body wellness (yoga, Pilates). Complementary services include electrostimulation coaching, small group training, nutritional counseling with in-house dietitian Morgane, and access to premium wellness amenities (pool, hammam, sauna, spa). Members can trial the club via discovery sessions before subscribing to one of the available membership plans.

Differentiator

Problem solved

Functional benefit

Products and services

• Aquatic Activities Water-based fitness classes (aquabiking, aquaboxing, aquagym, aquapower, aqua sculpt, aqua training, aqua pole) included in standard membership, designed to strengthen muscles, improve cardiovascular health, and be gentle on joints. Targeted at health-conscious adult members of Club Moving Nice in Nice, France.
• Group Fitness Classes Land-based group fitness classes including Body Attack, Body Pump, Body Sculpt, RPM, Cycling, Zumba, Fit Ball, C.A.F., Stretch & Sculpt, and Mov HIIT, combining cardio, strength, and dance formats. Included in standard membership for adult members.
• Wellness and Yoga Classes Mind-body wellness classes including Body Balance, Hatha Yoga, Yoga, Pilates, and Stretching, focused on flexibility, relaxation, and mental-physical balance. Included in standard membership.
• Personalized Coaching One-on-one personalized coaching with certified sports coaches providing tailored training programs and follow-up to help members achieve specific fitness goals at their own pace.
• Small Group Training Small group training sessions designed to maximize motivation and performance through focused coaching in intimate group settings.
• Electrostimulation Coaching Electrostimulation coaching service that supports muscle recovery, reduces soreness risk, and helps prevent injuries through targeted electrotherapy sessions.
• Spa and Wellness Facilities Wellness facilities including spa, heated swimming pool, hammam (wet steam bath), and sauna for relaxation, stress relief, and post-workout recovery, included in standard membership.
• Nutritional Counseling Dietary counseling service provided by the club's in-house nutritionist, offering personalized meal planning and nutritional guidance to complement members' fitness programs.

Quantifiable outcome

• Members can achieve concrete results within the first month by following coach recommendations and attending at least once per week
• +1 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Scale indicators6 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Elancia: French fitness club operator with electrostimulation and coaching offerings; comparable to Club Moving Nice on service breadth and mid-premium pricing.
• Neoness: French premium-friendly fitness chain offering group classes, coaching, and wellness amenities in urban locations — directly comparable to Club Moving Nice's positioning.
• L'Appart Fitness: Premium French boutique fitness concept focused on coaching, small groups, and a community atmosphere; competes for the same health-conscious, willing-to-pay members.
• Keep Cool: French mid-market fitness chain with a similar neighborhood-club format and broad programming; a directly comparable operator in the same customer tier.
• Wellness Sport Club: Premium French fitness and wellness club chain integrating fitness, spa, and aquatics — a near-direct mirror of Club Moving Nice's service mix.
• Sun Form: Network of French fitness clubs offering accessible memberships and group classes; a comparable competitor in the regional fitness-club segment.
• Moving (Groupe Moving): The parent franchise brand under which Club Moving Nice operates; other Moving-branded clubs offer the same premium fitness-plus-wellness concept across France, making them the closest comparable in positioning and service mix.

Broad incumbents

• Fitness Park: Major French fitness chain with a large-format, value-priced model; directly competes in the broader Nice fitness market against Club Moving Nice's premium positioning.
• Basic-Fit: Largest low-cost fitness chain in Europe with hundreds of clubs across France; competes for the same Nice-area members but at a much lower price point and broader scale.

Emerging players

• Iron Bodyfit: French electrostimulation-focused fitness studio chain; overlaps with Club Moving Nice's electrostimulation coaching offering as a niche competitor in a specific modality.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/club-moving-nice

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Club Moving Nice