What My Valkyrie does

My Valkyrie (legally HW GAMING SOLUTION LTD) is a privately held gaming hardware company registered in Limassol, Cyprus, that designs and sells PC cooling systems and gaming peripherals directly to consumers worldwide through its e-commerce storefront at my-valkyrie.com. The company's product portfolio spans eight categories: All-In-One (AIO) liquid CPU coolers (V-Lite, A-Series, Syn, and Jarn lines), tower air coolers (Surge SL125 and Vind 125 SL/DL), the VK-02 Lite mid-tower ATX PC case, multiple lines of 120mm ARGB case fans (X12, V12, B12) with standard and reversed-rotation variants, and the M1 Pro wireless gaming mouse — its first major peripheral. Pricing spans approximately €15 for entry-level fans to €240 for premium AIO coolers, with country-specific USD and EUR pricing across 100+ countries and a free worldwide shipping threshold at €110.

The technical differentiation rests on a patented V-Lite AIO pump design hitting up to 2800 RPM with a unique mechanical industrial aesthetic (visible circuit board, 90-degree rotatable pump top), the M1 Pro's Pixart PAW3950 sensor tuned in-house for 750 IPS tracking, and what the company describes as a true 8KHz wireless polling rate — eight times the 1000Hz industry standard — bundled with a magnetic charging dock featuring an LCD display. The company bundles two software products, Valkyrie HUB for mouse configuration and the RGB & LCD Control Software, to support ecosystem-level customization.

The business model is direct-to-consumer hardware sales with no recurring revenue component. Valkyrie supplements its primary DTC channel with a worldwide authorized reseller network (plus a B2B partner program) and drives awareness through organic social channels (Facebook, Instagram, TikTok, X, LinkedIn), email marketing, and earned media coverage from tech review outlets such as TechPowerUp, eTeknix, and PC Crazy. Customer support and Stripe/PayPal payment processing underpin the e-commerce infrastructure. The company appears founder-owned with no disclosed venture capital or private equity backing.

Name

My Valkyrie

Legal name

HW GAMING SOLUTION LTD

Website

https://my-valkyrie.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

My Valkyrie (HW GAMING SOLUTION LTD) is a Cyprus-registered gaming hardware company that sells PC cooling systems (AIO liquid coolers, air coolers, fans, cases) and gaming peripherals directly to consumers worldwide via its DTC e-commerce storefront and reseller network.

Ownership category

akta.pro rank

Product category

PC Cooling Hardware

NAICS

Computer Terminal and Other Computer Peripheral Equipment Manufacturing (334118), Computer and Peripheral Equipment Manufacturing (33411)

akta.pro primary industry

Cooling & Thermal Solutions (Air/Liquid, fans, thermal paste) (HDACAGAF)

akta.pro secondary industries

Game Controllers & Input Devices (Gamepads, Wheels, Flight Sticks) (CRACAOAD), PC Cases, Chassis & Case Accessories (HDACAGAG)

Keywords

• PC cooling systems
• Gaming peripherals
• AIO liquid coolers
• CPU air coolers
• ARGB case fans

Headquarters

HQ city

Limassol

HQ country

Cyprus

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Marketing or Sales, Personnel

Revenue model

1. Hardware Product Sales: Direct sales of PC cooling hardware (AIO liquid coolers, air coolers, PC cases, ARGB fans) and gaming peripherals (gaming mice) through the company's e-commerce webshop. One-time hardware purchase model with no recurring revenue. Products sold at various price points ranging from approximately €15 to €240.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels8 records

Core offering

My Valkyrie designs, manufactures and sells PC cooling hardware and gaming peripherals directly to consumers via its own e-commerce webshop at my-valkyrie.com. The product lineup spans All-In-One liquid CPU coolers (V-Lite, A-Series, Syn, Jarn), tower-style air CPU coolers (Surge, Vind), 120mm ARGB case fans (X12, V12, B12 in standard and reverse-rotation variants), mid-tower PC cases, and a flagship wireless gaming mouse (M1 Pro). Complementary Valkyrie HUB and RGB/LCD Control software are bundled free with hardware for per-device customization.

Product overview

My Valkyrie is a gaming hardware company specializing in PC gaming peripherals and cooling solutions, selling directly to consumers through their e-commerce platform. Their product portfolio centers on the Valkyrie brand for gaming enthusiasts and PC builders. The core offerings include the M1 Pro flagship wireless gaming mouse with Pixart PAW3950 sensor and 8KHz wireless polling as their primary peripheral, complemented by a comprehensive CPU cooling lineup spanning three product series: the premium V-Lite AIO series with unique mechanical design and 2800 RPM pumps (V360 and V240), the value-oriented A-Series AIO coolers (A360 and A240) with A12 ARGB fans, and the Syn/Jarn AIO series with Dragonfang branding. Air cooling is addressed through the Surge SL125 tower cooler and Vind SL/DL series. Supporting products include PC cases (VK-02 Lite), ARGB case fans in multiple series (X12, V12, B12) with standard and reversed rotation options, and bundled software (Valkyrie HUB for mouse configuration, RGB & LCD Control Software) for customization. The ecosystem includes both hardware cooling solutions and peripherals targeting the gaming and PC enthusiast market.

Differentiator

Problem solved

Functional benefit

Brands

• Valkyrie HUB: Software for customizing DPI, polling rate, lift-off, RGB, macros, and on-board profiles for Valkyrie gaming mice
• Valkyrie RGB & LCD Control Software

Products and services

• Valkyrie M1 Pro Gaming Mouse
• Valkyrie A360 AIO CPU Liquid Cooler
• Valkyrie Surge SL125 CPU Air Cooler
• Valkyrie V360 Lite AIO CPU Liquid Cooler
• Valkyrie V240 Lite AIO CPU Liquid Cooler

Quantifiable outcome

• 8KHz polling rate - 8000 updates/second vs industry standard 1000Hz
• +5 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

One partnership is on record.

• StripecoreOthersPayment processing platform for secure online card payments. Supports multiple card types including Mastercard, Visa, American Express, China UnionPay, Discover, Diners Club, JCB. Essential infrastructure for e-commerce transactions.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Arctic: PC cooling specialist best known for high-performance fans and AIO/air coolers with strong price-performance positioning; directly competes with Valkyrie's fan and AIO portfolio.
• ID-Cooling: PC cooling manufacturer with broad AIO, air cooler, and fan portfolios targeting enthusiast builders at competitive price points — overlapping Valkyrie's mid-range AIO and fan products.
• be quiet!: Premium PC cooling brand (AIOs, air coolers, fans, cases) targeting enthusiast builders — overlaps Valkyrie's premium V-Lite positioning and broader cooling line.
• Thermalright: Value-focused PC cooling manufacturer with deep air cooler and AIO lineups, competing for the same price-sensitive PC builder segment that Valkyrie targets.
• Endgame Gear: Specialist gaming mouse maker focused on lightweight, high-performance wireless mice with top-tier sensors — directly comparable to Valkyrie's M1 Pro mouse in target audience and feature set.
• Cooler Master: One of the largest PC cooling manufacturers globally, offering AIO liquid coolers, air coolers, case fans, and cases targeted at the same PC builder and gaming enthusiast audience.
• DeepCool: Specialist in PC cooling with extensive AIO, air cooler, and ARGB fan lineups, known for aggressive value pricing — directly comparable to Valkyrie's A-Series and V-Lite AIO offerings.
• NZXT: Direct-to-consumer PC hardware brand spanning AIO liquid coolers, air coolers, cases, fans, and gaming peripherals with strong brand-led marketing aimed at PC builders — closely mirrors Valkyrie's product mix and DTC go-to-market.

Broad incumbents

• Razer: Gaming peripherals leader with flagship wireless mice, including high-polling-rate offerings — most directly comparable to Valkyrie's M1 Pro flagship mouse positioning.
• Corsair: Large incumbent offering AIO coolers, fans, cases, and a full gaming peripherals lineup (mice, keyboards, headsets) — broader portfolio and far larger scale than Valkyrie, but with overlapping SKUs.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/myvalkyrieplays
• Facebookfacebook.com/myvalkyrieltd
• LinkedInlinkedin.com/company/my-valkyrie
• Instagraminstagram.com/my.valkyrie
• TikToktiktok.com/@myvalkyrieltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about My Valkyrie