Shire of Narrogin

What Shire of Narrogin does

The Shire of Narrogin is a local government authority operating under the Local Government Act 1995 (Western Australia), serving residents, ratepayers, businesses, and visitors within the Wheatbelt South Region, 192 km south-east of Perth. The entity was formed in 2016 through the merger of the former Town of Narrogin and former Shire of Narrogin, with a 10-year rate parity phase still in effect. Its administrative headquarters are located at 89 Earl Street, Narrogin WA 6312, supported by a small team of 11-50 employees.

The Shire delivers a comprehensive portfolio of statutory and community services including property rates administration, Emergency Services Levy collection on behalf of DFES, waste management, building and development approvals, environmental health, ranger services, bush fire brigades, and SES volunteer coordination. It also operates key community facilities: the Narrogin Regional Leisure Centre (with heated indoor pool), the Regional Library, the Narrogin Caravan Park (recently expanded with 18 new 'Recharge Retreat' units), the Regional Airport, the Cemetery, and mountain biking infrastructure. Community programs include KidSport (up to $500 per eligible child), aged care via Narrogin Homecare/Jessie House, the Community Assisted Transport Service (CATS), and major events such as the Narrogin Agricultural Show.

Revenue is generated through property rates (differential rating across GRV Urban, GRV Rural, and Unimproved Value categories), ESL pass-through collections, fees and charges for licensing and approvals, government grants (including Lotterywest and Community Chest funding), and lease income from Shire-owned commercial properties. The Shire is governed by an elected Council led by Shire President Leigh Ballard, with Andrew Campbell commencing as CEO on 1 July 2026 following Dale Stewart's departure. Recent strategic direction emphasises tourism, business development, and cross-Shire regional collaboration, including a joint venture with four neighbouring shires on the Beverley to Narrogin Transport Trail project.

Name

Shire of Narrogin

Legal name

Shire of Narrogin

Website

https://narrogin.wa.gov.au

Company type

Public

Founded year

1892

Operating status

Operating

Headcount range

11–50 employees

Short description

The Shire of Narrogin is a Western Australian local government authority serving residents, ratepayers, businesses, and visitors in the Wheatbelt South Region with statutory services, community facilities, and tourism infrastructure.

Ownership category

akta.pro rank

Headquarters

HQ city

Narrogin, Western Australia

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Revenue model

1. Property Rates: The primary revenue source is property rates charged on Gross Rental Value (GRV) and Unimproved Value (UV) properties. Rates are calculated by multiplying property values by council-determined rate-in-the-dollar, with minimum payments applying. Differential rating applies for former Shire vs former Town ratepayers with a parity factor phased over 10 years.
2. Emergency Services Levy: State Government charge collected on behalf of Department of Fire and Emergency Services (DFES) applicable to all properties, invoiced and collected by the local government.
3. Fees and Charges: Various service fees including transport and licensing fees, community assisted transport services fees, building application fees, and other government service charges.
4. Grants and Funding: State and Federal government grants including Lotterywest funding ($231,000 for Town Hall upgrades), Community Chest funding (up to $2,500), and other grant programs for community projects.
5. Lease Income: Revenue from leasing Shire-owned properties including commercial spaces on Federal Street, the Soldiers Memorial Hall, and other Shire buildings.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

The Shire of Narrogin is a local government authority delivering municipal services to residents, ratepayers, businesses, and visitors across the Wheatbelt South Region of Western Australia. Core offerings include property rates administration, waste management, transport and licensing, building and development approvals, community support (aged care, disability services), environmental health, and emergency services coordination. The Shire also operates community facilities including the Narrogin Regional Leisure Centre, Library, Caravan Park, and Airport.

Product overview

Shire of Narrogin operates as a local government council providing comprehensive community services and facilities. The council offers a unified portfolio of core services including rates and payments administration, transport and licensing, waste management, community support (aged care, disability services), building and development services, environmental health, and emergency services (bush fire brigades, SES). The council maintains key facilities including the Narrogin Regional Leisure Centre with heated indoor pool, Narrogin Regional Library, Narrogin Caravan Park (including new Recharge Retreat accommodation), and Narrogin Airport. Additional services include ranger services, cemetery management, mountain biking facilities, and community events programs including KidSport funding assistance for eligible families. Services are delivered through the shire's administration office, online platforms, and various community facilities.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• $55.9 million Regional Hospital redevelopment as part of Southern Inland Health Initiative
• +3 more outcomes

Named customers4 records

Segments4 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Shires of Beverley, Brookton, Pingelly, and CuballingcoreStrategic or Co-development Partner · 9 August 2025The Shire of Narrogin has partnered with four neighbouring Shires to explore the feasibility of a Beverley to Narrogin Transport Trail - a long-distance walking and cycling trail project that would connect six Wheatbelt towns using sections of railway reserve, Great Southern Highway, quiet backroads, and new trail segments. The project would complete a regional 800km circuit of trails including the Bibbulmun Track and Munda Biddi Trail.
• Department of Local Government, Sport and Cultural Industries (DLGSC)coreStrategic or Co-development PartnerThe KidSport program is delivered by DLGSC in partnership with local governments throughout Western Australia. The Shire of Narrogin participates as a local government partner to distribute KidSport vouchers (up to $500 per eligible child) to assist families with sport and recreation participation costs.
• Department of Fire and Emergency Services (DFES)coreStrategic or Co-development PartnerThe Shire collects the Emergency Services Levy on behalf of DFES, which provides funding for Career and Volunteer Fire and Rescue Service, Bush Fire Brigades, and State Emergency Service Units throughout Western Australia.
• Narrogin Agricultural SocietyminorStrategic or Co-development PartnerPartnership for the annual Narrogin Agricultural Show, an iconic event in the Wheatbelt region held on the third weekend in October featuring market stalls, exhibitions, sheep and wool displays, and carnival rides.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• City of Perth: Capital-city WA local government with the same statutory local-government service categories (rates, waste, planning, licensing, community services). Comparable governance framework but materially larger scope and budget than Narrogin.

Direct peers

• City of Albany: WA regional council with comparable tourism-focused infrastructure (caravan park, library, leisure centre), waste operations, and community services portfolio. Comparable on Wheatbelt-adjacent regional service delivery scale.
• City of Bunbury: Western Australian regional city delivering a similar municipal services portfolio (rates, waste, leisure, emergency services, airport, caravan park) to a comparable population catchment. Comparable on governance structure, service breadth, and regional-hub scale.
• Shire of Augusta-Margaret River: Tourism-led WA regional shire operating caravan parks, recreational trails, libraries, waste services, and rate-based revenue model. Comparable on Shire-level governance and tourism-diversified municipal service mix.
• City of Mandurah: WA regional local government with end-to-end municipal services (rates, waste, leisure, library, community development, emergency services). Comparable municipal portfolio on a slightly larger and faster-growing coastal catchment.
• Shire of Beverley: Neighbouring WA shire participating in the Beverley-to-Narrogin Transport Trail partnership. Comparable municipal services scope, scale, and rural Wheatbelt operating context.
• Shire of Pingelly: Neighbouring WA Wheatbelt shire and Transport Trail partner. Similar population, headcount, and service-portfolio scale. Direct peer for inter-shire collaboration benchmarking.
• City of Greater Geraldton: Mid-sized WA regional council with comparable municipal functions including waste management, leisure centre, caravan park, library, and ranger services. Mirrors Narrogin's combined city-and-region delivery model following its 2016 merger.
• Shire of York: Small WA rural shire delivering standard municipal services (rates, waste, community support, environmental health, recreation) to a comparable population scale. Strong peer for headcount, scale, and rural-Wheatbelt service demand profile.

Others

• Wheatbelt Development Commission: WA State Government regional agency coordinating investment, grants, and policy for the Wheatbelt region in which Narrogin operates. Adjacent ecosystem participant that channels state funding and strategic planning support into Narrogin and peer shires.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCEhC_u6vHkFoAkONcAvbggw
• Facebookfacebook.com/pages/Town-of-Narrogin/903394783061198?ref=hl
• LinkedInlinkedin.com/company/shire-of-narrogin

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Shire of Narrogin