Neufeld Farms
Neufeld Farms is a family-owned farm and retail market in Abbotsford, BC, operating an on-site market, seasonal Berry Barn, and community fundraising program serving local families and organizations with farm-produced chicken, berries, and produce for over 40 years.
- Company typePrivate
- Founded1980
- HeadquartersAbbotsford, Canada
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Neufeld Farms does
Neufeld Farms is a family-owned farm and retail market operating on 45+ acres in Abbotsford, British Columbia, with farm operations tracing back to 1966 and the current ownership established in 1980. The business operates three integrated lines: The Market, a year-round on-site retail store carrying the farm's own meats (including ~60,000 chickens produced every 8 weeks) alongside sourced seafood, baked goods, and local produce; The Berry Barn, a seasonal attraction offering the farm's own berries, cucumbers, sweet corn, pumpkins, and soft-serve ice cream; and a community Fundraising Program, run for over 30 years and recently extended onto an online platform, which enables schools, sports teams, and community organizations to run product-based fundraising campaigns fulfilled through Neufeld Farms' product supply. Additional assortment is sourced from neighboring Fraser Valley farms and Okanagan suppliers, and recent merchandising extensions include a dedicated gluten-free section (Wendel's, Decades Bakery, Nora's) and floral partnerships (Petals and Leaves, Lam's Ear Florals).
The operating model is a vertically integrated direct-to-consumer farm-retail business with a parallel B2B2C fundraising channel. Revenue is generated at the retail counter across food, produce, ice cream, and floral categories, supplemented by fundraising campaign volume where Neufeld Farms acts as product supplier and fulfillment partner for community organizations. The business is run by the founding family with a small full-time staff of 12 employees, expanded seasonally for the Berry Barn. There is no disclosed proprietary technology platform beyond the fundraising website, no external funding, and no franchise or multi-location footprint; the company operates as a single-site, family-run specialty food retailer anchored to its on-farm production capacity and local supplier network.
The company carries no AI, machine learning, or significant digital infrastructure; it is a traditional agricultural-retail operation whose competitive position rests on vertical integration, multi-decade local brand recognition, and an established community fundraising channel rather than on technology differentiation.
Neufeld Farms firmographics
Firmographics- Name
- Neufeld Farms
- Legal name
- Neufeld Farm Market
- Website
- https://neufeldfarms.ca
- Company type
- Private
- Founded year
- 1980
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Neufeld Farms is a family-owned farm and retail market in Abbotsford, BC, operating an on-site market, seasonal Berry Barn, and community fundraising program serving local families and organizations with farm-produced chicken, berries, and produce for over 40 years.
- Ownership category
- akta.pro rank
Neufeld Farms industry classification
Industry- Product category
- Farm Market Retail
- NAICS
- Meat Retailers (44524), Meat Retailers (445240)
- SIC
- Food And Kindred Products (2000), Sausages & Other Prepared Meat Products (2013), Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030)
- akta.pro primary industry
- Farmers’ Markets & Farm Stands (Fresh Food) (CRAHAHAE)
- akta.pro secondary industry
- Farmstead & Local Artisan Food Markets (Retail Shops) (CRAHAGAO)
Keywords
Where Neufeld Farms is headquartered
LocationHeadquarters
- HQ city
- Abbotsford
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Neufeld Farms business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales
Revenue model
- Retail Food Sales: Direct retail sales of farm-grown and locally sourced products including chicken, beef, pork, seafood, produce, berries, baked goods, and prepared foods through the physical farm market storefront.
- Fundraising Program: Community fundraising program where organizations sell food products (meats, cookies, pies, cheesecakes) to their members. Neufeld Farms delivers orders on scheduled dates. Coordinators earn $8-$10 profit per savory item and $3 per dessert item.
- Seasonal Berry Barn & Ice Cream: Seasonal retail operation featuring homegrown berries (strawberries, raspberries, blackberries, blueberries) and soft serve ice cream. Open year-round for produce, with summer berry season being peak.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Gourmet burger - $8.99 for 6x4oz patties |
| Unit Pricing | Pay-as-you-go | Boneless skinless chicken thighs - $18.29/kg |
| Unit Pricing | Pay-as-you-go | Honey garlic chicken satays - $22.99/kg |
| Unit Pricing | Pay-as-you-go | Thick sliced bacon - $8.99/1lb |
| Transaction based/ take rate | Pay-as-you-go | Fundraiser savory item profit - $8.00-$10.00 per item |
| Transaction based/ take rate | Pay-as-you-go | Fundraiser dessert item profit - $3.00 per item |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Neufeld Farms product offering
Product offeringCore offering
Neufeld Farms is a family-owned farm and retail market that grows and sources farm-fresh meats (chicken, beef, pork), seafood, produce, berries, baked goods, and prepared foods for sale through a physical storefront in Abbotsford, BC. The Market and Berry Barn serve walk-in retail customers, while the Fundraising Program enables schools, sports teams, and community groups to sell frozen food products online with per-item profit margins and scheduled truck delivery.
Product overview
Neufeld Farms is a family-owned farm market in Abbotsford, BC operating three interconnected offerings: The Market (retail store selling free-run chicken, beef, pork, seafood, appetizers, local specialties, bakery goods, and sweets), The Berry Barn (year-round produce section featuring homegrown berries and seasonal vegetables), and a Fundraising Program (online platform for organizations to sell frozen food products). The company, founded in 1966 and expanded since 1980, grows its own berries, cucumbers, corn, and pumpkins while sourcing from local Fraser Valley farmers, supporting local artisans, and offering specialty imported items from the Okanagan Valley.
Differentiator
Problem solved
Functional benefit
Products and services
- The Market (Neufeld Farm Market Retail Storefront) Physical retail market at 32215 King Rd, Abbotsford, BC selling fresh and frozen meats (chicken, beef, pork, turkey), seafood, appetizers, local specialties, bakery goods, sweets, treats, and curated local supplier products to walk-in retail customers Monday–Saturday 9:00am–6:00pm.
- The Berry Barn Year-round produce retail section at the Abbotsford farm site specializing in homegrown and locally sourced fruits and vegetables, including seasonal berries (strawberries, raspberries, blackberries, blueberries), sweet corn, cucumbers, pumpkins, Okanagan stone fruits, and everyday produce, with seasonal soft-serve ice cream from May long weekend through early September.
- Fundraising Program Online ordering platform enabling schools, sports teams, and community groups to sell Neufeld Farms frozen food products (chicken, meats, seafood, appetizers, pizza, cookie dough, cheesecake, pies, turnovers) to their networks. Coordinators earn $8–$10 profit per savory item and $3 per dessert item; orders are distributed on scheduled truck delivery days directly from the truck to customer vehicles.
Quantifiable outcome
- 60,000 chickens every 8 weeks processed and sold through the market
- +2 more outcomes
Companies that use Neufeld Farms
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles2 records
Neufeld Farms technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Neufeld Farms partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered minor.
- Meadow Valley MeatsminorLocal supplier of thick sliced bacon sold at Neufeld Farm Market. Products sourced from nearby farms.
- Fraser Valley MeatsminorSupplier of farmer sausage and maple pork breakfast sausage, as well as baby back ribs to the market.
- Johnston'sminorSupplier of gourmet burgers made from quality cuts of pork and beef, including Johnston's Gourmet Burger and farmer sausage products.
- Olivier's BakeryminorArtisan bakery supplier delivering bread every Tuesday, Thursday, and Saturday. Bread made with slow fermentation process, no preservatives, GMO, sugar, oil or dairy.
- Buns MasterminorSupplier of fresh baked buns and bread delivered every Monday and Friday.
- Birchwood DairyminorLocal Fraser Valley dairy farm supplying ice cream and dairy products. Products featured in both the market and Berry Barn.
- Petals and LeavesminorLocal flower supplier providing thoughtfully handcrafted bouquets with artistic, organic designs inspired by nature. Whimsical and elegant arrangements.
- Lam's Ear FloralsminorLocal floral supplier bringing rustic farmhouse charm with 'just picked' meadow-inspired bouquets.
- Wendel's True FoodsminorSupplier of certified gluten-free and vegan chocolate chip cookie dough, baked pies (Apple and Strawberry Rhubarb varieties), pastries, and tarts.
- Decades BakeryminorSupplier of gluten-free and allergy-friendly baked goods including cinnamon buns, muffins, and oat bites. Seasonal varieties including Christmas cookie boxes.
- Nora'sminorPlant-based, dairy-free ice cream manufacturer from Vancouver. Made from cashews, suitable for vegans, available in variety of flavors.
- Mario'sminorSupplier of specialty sorbetto and gelato ice cream products.
- WatkinsminorSupplier of spices, extracts, and cooking ingredients for home cooks. Wide variety of spices and extracts available.
- Simon’s Specialty FoodsminorSupplier of pies and crumbles sold at the market.
- Tracy Cakes BakeryminorSupplier of cupcake packs sold at the market.
- DessertcominorSupplier of over 13 flavors of unbaked cookie dough pucks. Cookies baked from frozen and served.
Scale indicators5 records
Recent moves7 records
Expansion highlights4 records
Neufeld Farms competitors and assessment
Company assessmentDirect peers
- Krause Berry Farms & Estate Winery: BC family farm in Langley operating a farm market with berries, baked goods, and value-added products. Comparable in offering homegrown produce, prepared foods, and seasonal retail experience.
- Maan Farms: Abbotsford-based family farm with farm market, seasonal berries, and agritourism offerings. Comparable as a multi-generation BC farm operating retail plus seasonal experiences in the same local market.
- Taves Family Farms: Abbotsford farm with on-site retail, U-pick berries, and seasonal produce. Direct peer competing for the same Abbotsford family/seasonal customer segment with similar farm-to-retail model.
- Lepp Farm Market: Family-owned farm market in Abbotsford, BC selling local produce, meats, and baked goods from their own farm and partner suppliers. Most direct comparable in the same city with similar product mix and customer base.
Broad incumbents
- Save-On-Foods: Western Canada's largest BC-owned grocery chain with strong local-sourcing program. Competes for the same Abbotsford household grocery budget with broader assortment and convenience that Neufeld cannot match.
- Forage Restaurant Group / Forage Farm-to-Table: Vancouver-based farm-to-table concept sourcing local BC ingredients. Adjacent player in the same farm-to-consumer food category targeting the same regional customer values around local sourcing.
Regional players
- Southlands Farm: BC farm with farm market and community-supported agriculture. Comparable as a smaller-scale farm-direct retailer with similar local-sourcing philosophy and CSA-style community engagement.
- Birchwood Dairy Farms: Fraser Valley dairy farm with on-site retail selling ice cream, dairy products, and local goods. Directly comparable in product category (ice cream, dairy) and as a local supplier/peer to Neufeld's Berry Barn offering.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks4 records
Key highlights5 records
Customer concentration
Neufeld Farms social profiles
Digital presenceNeufeld Farms financial estimates
Financial estimateRevenue estimate
Valuation estimate
Neufeld Farms leadership team
Management profileNumber of profiles
Profiles2 records
Neufeld Farms funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Neufeld Farms M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Neufeld Farms
What does Neufeld Farms do?
Neufeld Farms is a family-owned farm and retail market that grows and sources farm-fresh meats (chicken, beef, pork), seafood, produce, berries, baked goods, and prepared foods for sale through a physical storefront in Abbotsford, BC. The Market and Berry Barn serve walk-in retail customers, while the Fundraising Program enables schools, sports teams, and community groups to sell frozen food products online with per-item profit margins and scheduled truck delivery.
Is Neufeld Farms a public or private company?
Neufeld Farms is a private company. It is classified as family owned and is currently operating.
When was Neufeld Farms founded?
Neufeld Farms was founded in 1980. It employs 11 to 50 people.
Where is Neufeld Farms based?
Neufeld Farms is headquartered in Abbotsford, Canada, in the North America region.
How does Neufeld Farms make money?
Three revenue lines are on record. Retail Food Sales are the primary driver. The others are fundraising Program and seasonal Berry Barn & Ice Cream.
Who are Neufeld Farms's main competitors?
Direct peers on record are Krause Berry Farms & Estate Winery, Maan Farms, Taves Family Farms and Lepp Farm Market. Broad incumbents are Save-On-Foods and Forage Restaurant Group / Forage Farm-to-Table. Regional players are Southlands Farm and Birchwood Dairy Farms.
Does Neufeld Farms have an API?
No public API is recorded for Neufeld Farms.
What industry is Neufeld Farms in?
Neufeld Farms's product category is Farm Market Retail. Its primary akta.pro industry code is CRAHAHAE, Farmers’ Markets & Farm Stands (Fresh Food), with a secondary code of CRAHAGAO, Farmstead & Local Artisan Food Markets (Retail Shops). Its NAICS code is 44524 and its SIC code is 2000.