Nicholas Restaurant
Family-owned Greek and Italian restaurant in Tullahoma, Tennessee, founded in 1988 by certified chef Petros Pisinos, serving a single-location dine-in, takeout, family-tray catering, and DoorDash delivery menu to local residents and travelers.
- Company typePrivate
- Founded1988
- HeadquartersTullahoma, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Nicholas Restaurant does
Nicholas Restaurant (also operating as Nicholas Family Restaurant) is a family-owned, single-location Greek and Italian restaurant in Tullahoma, Tennessee, founded in 1988. The business is anchored by certified chef-owner Petros Pisinos, who brings 41 years of culinary education and professional experience. The menu spans Greek dishes (Yee-ros, Souvlaki, Greek Spaghetti, Shrimp Saganaki), Italian pasta, USDA Choice/Angus steaks and prime rib, fresh seafood, hand-tossed pizzas, calzones, strombolis, sandwiches, salads, and appetizers, with family-sized catering trays (5-8 people) extending into group and office use cases. Menu items are priced from $9 for sandwiches and pizzas up to $44 for premium steaks, with a lunch special at $12 and a dinner special at $14.
The restaurant generates revenue through a mix of dine-in service, phone and text pickup orders, online ordering via the Pizzamico platform, and third-party delivery via DoorDash, which carries a 25-40% price premium. Distribution is concentrated in Tullahoma and surrounding communities, with the operator also acknowledging international travelers as occasional customers. Marketing is limited to the company website (nicholasusa.com) and the DoorDash listing; there is no native mobile app, no social media presence documented, and no proprietary technology. With 17 employees and no disclosed financials, the business operates as a traditional independent restaurant without institutional capital, digital transformation signals, or expansion initiatives.
Nicholas Restaurant firmographics
Firmographics- Name
- Nicholas Restaurant
- Legal name
- Nicholas Family Restaurant
- Website
- https://nicholasusa.com
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Family-owned Greek and Italian restaurant in Tullahoma, Tennessee, founded in 1988 by certified chef Petros Pisinos, serving a single-location dine-in, takeout, family-tray catering, and DoorDash delivery menu to local residents and travelers.
- Ownership category
- akta.pro rank
Nicholas Restaurant industry classification
Industry- Product category
- Casual Dining Restaurant
- NAICS
- Full-Service Restaurants (722511), Restaurants and Other Eating Places (72251), Caterers (722320)
- SIC
- Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)
- akta.pro primary industry
- Ethnic & Regional Cuisine Restaurants (THAFACAD)
- akta.pro secondary industry
- All-Day Dining Restaurants (THAFACAJ)
Keywords
Where Nicholas Restaurant is headquartered
LocationHeadquarters
- HQ city
- Tullahoma
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Nicholas Restaurant business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Others
Revenue model
- Dine-in and Takeout Food Sales: Core revenue from food and beverage sales at the restaurant location, including dine-in service and customer pickup orders placed by phone, text, or online through Pizzamico platform.
- Delivery Orders: Third-party delivery through DoorDash, with the restaurant preparing orders for pickup by DoorDash drivers for delivery to customers.
- Catering/Family Trays: Family-sized meal trays sold for groups of 5-8 people, including lasagna, spaghetti, Greek dishes, and salads. Requires advance notice for large orders.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual menu items |
| Unit Pricing | Pay-as-you-go | Family trays (feeds 5-8 people) |
| Unit Pricing | Pay-as-you-go | Lunch special |
| Unit Pricing | Pay-as-you-go | Dinner special (3-9 PM) |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels2 records
Nicholas Restaurant product offering
Product offeringCore offering
Nicholas Restaurant is a family-owned Greek and Italian restaurant in Tullahoma, Tennessee that prepares and serves fresh, made-to-order Greek dishes, Italian pasta, USDA Choice Angus steaks, fresh seafood, hand-tossed pizzas, calzones, strombolis, sandwiches, salads, and appetizers for dine-in, takeout, online pickup, and DoorDash delivery. The restaurant also offers family-sized catering trays that feed 5 to 8 people for families, offices, and gatherings.
Product overview
Nicholas Restaurant is a family-owned Greek and Italian restaurant in Tullahoma, Tennessee, established in 1988. The restaurant offers a diverse menu of Greek dishes (Yee-ros, Souvlaki, Greek Spaghetti, Shrimp Saganaki), Italian pasta dishes (Lasagna, Manicotti, Fettuccini), premium steaks (Ribeye, Filet Mignon), fresh seafood (Salmon, Shrimp), fresh pan pizzas, calzones, strombolis, sandwiches, salads, and appetizers. The restaurant also provides catering services through family-sized trays. Online ordering is available through the Pizzamico platform, and delivery is offered via DoorDash.
Differentiator
Problem solved
Functional benefit
Products and services
- Dine-in Restaurant Service In-restaurant dining experience serving Greek and Italian cuisine to walk-in customers at the Tullahoma, Tennessee location, with menu items such as Greek dishes, pasta, steaks, seafood, pizzas, sandwiches, salads, and appetizers.
- Takeout (Phone/Text and Online Pickup) Customers place orders by calling or texting 931-450-0813 or through the Pizzamico online ordering platform and pick up their prepared food at the restaurant at a designated time.
- DoorDash Delivery
- Family Tray Catering
- Greek Dishes Menu
- Italian Pasta Menu
- Steaks and Prime Rib Menu
- Seafood Menu
- Chicken Dishes Menu
- Fresh Pan Pizza Menu
- Calzones and Strombolis Menu
- Sandwiches Menu
- Salads Menu
- Appetizers and Soups Menu
- Lunch Special Combo
- Dinner Special Combo
Companies that use Nicholas Restaurant
Customer profileSegments3 records
Ideal customer profiles3 records
Nicholas Restaurant technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Nicholas Restaurant partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- DoorDashminorDoorDash provides food delivery service for Nicholas Restaurant. Restaurant prepares orders which are then picked up by DoorDash drivers and delivered to customers. This partnership extends the restaurant's reach to customers who prefer delivery over pickup.
Scale indicators2 records
Recent moves3 records
Expansion highlights3 records
Nicholas Restaurant competitors and assessment
Company assessmentRegional players
- Greek Islands Restaurant: Mid-size regional Greek restaurant group with dine-in, takeout, and catering offerings. Comparable to Nicholas in authentic Greek cuisine identity and family-style/catering orientation, though operating at larger regional scale.
- The Old Spaghetti Factory: Family-style Italian restaurant chain historically strong in the western US, known for full-menu pasta meals at family-friendly prices. Comparable to Nicholas in Italian family-style positioning, though with a different geographic footprint.
Broad incumbents
- Cracker Barrel Old Country Store: Tennessee-headquartered family-style restaurant chain offering American comfort food and catering for groups. Comparable to Nicholas as a small-town-rooted family dining brand with catering revenue, though operating at vastly larger scale.
- Pizza Hut: National pizza chain offering dine-in, takeout, and delivery including through its own platform. Comparable to Nicholas in the pizza, calzone, and stromboli portion of its menu and its use of delivery aggregators.
- Buca di Beppo: Family-style Italian restaurant chain serving large platters and catering trays for groups. Comparable to Nicholas in family-tray catering model and Italian menu, though operating as a multi-unit chain.
- Olive Garden (Darden Restaurants): Largest casual-dining Italian chain in the US, with broad menu of pasta, steaks, and chicken. Comparable to Nicholas in offering Italian-American cuisine at family-friendly price points, though at chain scale and with delivery/takeout via third-party platforms.
- Domino's Pizza: Largest US pizza delivery chain with proprietary online ordering platform. Comparable to Nicholas in the pizza/Italian-American portion of its menu and its adoption of third-party online ordering and delivery.
- Maggiano's Little Italy: Italian-American casual dining chain known for family-style pasta servings and catering trays for groups. Closely comparable to Nicholas's family-tray catering model and Italian menu orientation, though at multi-unit chain scale.
- Fazoli's: Italian fast-casual chain offering pasta, pizza, and subs with dine-in, drive-thru, and delivery. Comparable to Nicholas in Italian-American menu and value pricing orientation, though positioned as a quick-service chain.
- Golden Corral: National family-style buffet and catering chain serving high-volume group meals. Comparable to Nicholas in family-tray-style group dining positioning, though operating at full buffet scale and national footprint.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Nicholas Restaurant social profiles
Digital presenceNicholas Restaurant financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nicholas Restaurant leadership team
Management profileNumber of profiles
Profiles1 record
Nicholas Restaurant funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nicholas Restaurant M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nicholas Restaurant
What does Nicholas Restaurant do?
Nicholas Restaurant is a family-owned Greek and Italian restaurant in Tullahoma, Tennessee that prepares and serves fresh, made-to-order Greek dishes, Italian pasta, USDA Choice Angus steaks, fresh seafood, hand-tossed pizzas, calzones, strombolis, sandwiches, salads, and appetizers for dine-in, takeout, online pickup, and DoorDash delivery. The restaurant also offers family-sized catering trays that feed 5 to 8 people for families, offices, and gatherings.
Is Nicholas Restaurant a public or private company?
Nicholas Restaurant is a private company. It is classified as family owned and is currently operating.
When was Nicholas Restaurant founded?
Nicholas Restaurant was founded in 1988. It employs 11 to 50 people.
Where is Nicholas Restaurant based?
Nicholas Restaurant is headquartered in Tullahoma, United States, in the North America region.
How does Nicholas Restaurant make money?
Three revenue lines are on record. Dine-in and Takeout Food Sales are the primary driver. The others are delivery Orders and catering/Family Trays.
Who are Nicholas Restaurant's main competitors?
Regional players on record are Greek Islands Restaurant and The Old Spaghetti Factory. Broad incumbents are Cracker Barrel Old Country Store, Pizza Hut, Buca di Beppo, Olive Garden (Darden Restaurants), Domino's Pizza, Maggiano's Little Italy, Fazoli's and Golden Corral.
Does Nicholas Restaurant have an API?
No public API is recorded for Nicholas Restaurant.
What industry is Nicholas Restaurant in?
Nicholas Restaurant's product category is Casual Dining Restaurant. Its primary akta.pro industry code is THAFACAD, Ethnic & Regional Cuisine Restaurants, with a secondary code of THAFACAJ, All-Day Dining Restaurants. Its NAICS code is 722511 and its SIC code is 5810.