Oh No Gravity
Oh No Gravity is a 7-person animation studio in Gothenburg and Stockholm, Sweden, producing 2D and 3D animation, product films, brand films, and explainer content for enterprise, government, and non-profit clients across Scandinavia, operating within the Mojna agency network.
- Company typePrivate
- Founded-
- HeadquartersGothenburg, Sweden
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Oh No Gravity does
Oh No Gravity is a 7-person animation studio headquartered in Gothenburg, Sweden, with a secondary office in Stockholm, operating as part of the Mojna specialist agency network (which also includes Hoy, Leit, Studio Nois, ROKKI, and flw). The studio produces 2D and 3D animation, real-time 3D rendering, motion design, storyboarding, and video editing for B2B brands and organisations, with a service portfolio spanning product films, commercial films, information films, corporate films, title sequences, brand films, and music videos. Its client base spans enterprise customers such as Volvo Cars, SKF, Astellas, Aurobay, Salming, EFG, SAVO, Green Furniture Concept, CAB Group, Mont Blanc Group, Icebug, and Mölndal Energi, alongside government and cultural clients including Trafik Göteborg, Trafiken.nu, RISE IVF, and Trelleborgs Museum. The studio is not capital-backed and generates revenue through project-based professional services fees, with pricing provided on request and engagement typically initiated via direct outreach, agency channel partnerships (Frank & Earnest, Nunchi, Mezcla, and others), and referrals within the Mojna network. Leadership comprises Thomas Hemark (CEO and Producer), Joan Valdes (Film Director and Producer), Robin Jakobsson (Creative Director), and Felix Bengtsson (Motion Designer), with no public financial disclosures, no funding rounds, and no public listing.
Oh No Gravity firmographics
Firmographics- Name
- Oh No Gravity
- Legal name
- Oh No Gravity
- Website
- https://ohnogravity.se
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Oh No Gravity is a 7-person animation studio in Gothenburg and Stockholm, Sweden, producing 2D and 3D animation, product films, brand films, and explainer content for enterprise, government, and non-profit clients across Scandinavia, operating within the Mojna agency network.
- Ownership category
- akta.pro rank
Oh No Gravity industry classification
Industry- Product category
- Animation Production Services
- NAICS
- Motion Picture and Video Production (512110)
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Animation Production (2D/3D/Stop-Motion) (MPAAAMAD)
- akta.pro secondary industries
- 3D Product/Explainer Animation (MPAHACAD), Motion Graphics & Animation (BPAFAIAD), Immersive/Interactive Animation (AR/VR/Real-Time) (MPAHACAN)
Keywords
Where Oh No Gravity is headquartered
LocationHeadquarters
- HQ city
- Gothenburg
- HQ country
- Sweden
- HQ region
- Europe
Offices2 records
Markets served
Oh No Gravity business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Animation and Video Production Services: The studio generates revenue through project-based animation and video production engagements for corporate clients and brands. Services include product films, commercial films, corporate films, information films, show openers, brand films, and music videos. Revenue is derived from creative production fees, typically scoped per project, with involvement from in-house teams and cross-studio collaborators within the Mojna network.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Oh No Gravity product offering
Product offeringCore offering
Oh No Gravity is a project-based animation studio that produces 2D and 3D animated content for brands, corporations, and public-sector clients. Service lines include Animation (Motion Design), Product Films, Commercial Films, Information Films, Corporate Films, Title Sequences/Show Openers, Brand Films, and Music Videos, supported by storyboarding, real-time 3D, and video editing.
Product overview
Oh No Gravity is an animation studio based in Gothenburg, Sweden, that creates visually impactful animated content for businesses and brands. The company specializes in 2D and 3D animation, combining creativity with strategic thinking. Their service portfolio includes Animation and Motion Design as core offerings, supplemented by Produktfilm (Product Films), Reklamfilm (Commercial Films), Informationsfilm (Information Films), Företagsfilm (Corporate Films), Titelsekvenser (Title Sequences/Show Openers), Varumärkesfilm (Brand Films), and Musikvideos (Music Videos). The studio also offers expertise in real-time 3D, editing, and storyboarding. Their projects span across industries including sports equipment (Salming), automotive (Volvo Cars, Aurobay), furniture (EFG, SAVO, Green Furniture Concept), insurance (CAB Group), energy (Mölndal Energi), and public organizations (Trafik Göteborg, RISE IVF).
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- 96% of people say they have watched a video to learn more about a product or service (Wyzowl Video Marketing Statistics 2023)
- +1 more outcomes
Companies that use Oh No Gravity
Customer profileNamed customers22 records
Segments1 record
Ideal customer profiles2 records
Oh No Gravity technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Oh No Gravity partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- MojnacoreOh No Gravity is a part of the Mojna agency network, which consists of specialist companies in digital experiences. The network comprises Hoy, Leit, Oh No Gravity, Studio Nois, and ROKKI, with offices in Gothenburg and Stockholm. The network enables cross-referrals and collaborative project delivery across member agencies.
- Studio NoiscoreStudio Nois collaborated with Oh No Gravity on the Green Furniture Concept project, providing 3D models and environment design while Oh No Gravity handled overall production. Studio Nois also contributed the digital twin for the EFG Ori product film.
- flwminorIn Stockholm, Oh No Gravity co-locates with flw at Sankt Paulsgatan 16 near Mariatorget, indicating a collaborative workspace relationship within the broader Mojna network ecosystem.
- Frank & EarnestcoreFrank & Earnest acted as the communication agency bringing the Trafik Göteborg project to Oh No Gravity. The studio also produced The Lucia Project for Frank & Earnest / The Lucia Project.
- NunchiminorNunchi served as the agency that brought the EFG Ori product film project to Oh No Gravity.
- MezclaminorMezcla brought the SKF Live project to Oh No Gravity, with a producer from Mezcla collaborating alongside Oh No Gravity's own producer.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Oh No Gravity competitors and assessment
Company assessmentDirect peers
- Tool of North America: Los Angeles-based commercial production and animation studio producing commercials, branded content, and design-driven film. Comparable in commercial film, brand storytelling, and design-led animation approach for premium advertisers.
- Sehsucht: German motion design and animation studio producing commercial films, music videos, and brand content with strong 2D/3D capabilities. Direct overlap on commercial film and brand storytelling formats for premium clients.
- Nexus Studios: London-based animation and mixed-media studio producing commercial films, title sequences, and brand content. Directly comparable in service portfolio (commercial films, title sequences, brand films) and premium brand client base.
- Buck: Global design-driven animation and motion studio producing brand films, product films, and explainer content for major brands. Comparable in offering (2D/3D animation, product films, brand content) and target customer profile.
- Stink Studios: International creative and animation studio producing films, interactive, and branded content for major advertisers. Comparable in commercial film and brand storytelling work, though materially larger and more geographically distributed.
- Nion: Swedish animation and motion design studio offering 2D/3D animation for brands and agencies. Closely comparable in geography, scale, and service mix to Oh No Gravity, including work for Scandinavian enterprise clients.
- Psyop: New York/Los Angeles creative studio specializing in animation, VFX, and directed content for advertising and entertainment. Overlaps significantly on commercial films, brand films, and animated title sequences for global brands.
Emerging players
- Yum Yum London: London motion design and animation studio producing brand films, title sequences, and character animation. Comparable in boutique scale and commercial animation offering, though with a stronger focus on character-driven work.
Broad incumbents
- The Mill: Global post-production and creative studio with established VFX, animation, and content production capabilities across film, advertising, and immersive. Overlaps on commercial and product film production but at materially larger scale and with broader service scope.
Regional players
- B-Reel: Stockholm-based digital creative studio producing films, interactive experiences, and brand campaigns. Comparable Nordic geography and overlap on brand film and motion content for premium clients, though with broader digital experience focus.
Market position
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Oh No Gravity social profiles
Digital presenceOh No Gravity financial estimates
Financial estimateRevenue estimate
Valuation estimate
Oh No Gravity leadership team
Management profileNumber of profiles
Profiles4 records
Oh No Gravity funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Oh No Gravity M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Oh No Gravity
What does Oh No Gravity do?
Oh No Gravity is a project-based animation studio that produces 2D and 3D animated content for brands, corporations, and public-sector clients. Service lines include Animation (Motion Design), Product Films, Commercial Films, Information Films, Corporate Films, Title Sequences/Show Openers, Brand Films, and Music Videos, supported by storyboarding, real-time 3D, and video editing.
Is Oh No Gravity a public or private company?
Oh No Gravity is a private company. It is classified as corporate owned and is currently operating.
When was Oh No Gravity founded?
Oh No Gravity was founded in -1. It employs 1 to 10 people.
Where is Oh No Gravity based?
Oh No Gravity is headquartered in Gothenburg, Sweden, in the Europe region.
How does Oh No Gravity make money?
One revenue line is on record: animation and Video Production Services.
Who are Oh No Gravity's main competitors?
Direct peers on record are Tool of North America, Sehsucht, Nexus Studios, Buck, Stink Studios, Nion and Psyop. Yum Yum London is listed as an emerging player. The Mill is listed as a broad incumbent. B-Reel is listed as a regional player.
Does Oh No Gravity have an API?
No public API is recorded for Oh No Gravity.
What industry is Oh No Gravity in?
Oh No Gravity's product category is Animation Production Services. Its primary akta.pro industry code is MPAAAMAD, Animation Production (2D/3D/Stop-Motion), with a secondary code of MPAHACAD, 3D Product/Explainer Animation. Its NAICS code is 512110 and its SIC code is 7812.