Ortho Euregio

What Ortho Euregio does

Ortho Euregio is a privately held orthodontic specialist practice operating two clinics in the Dutch Twente region, with its headquarters at Hengelosestraat 48 in Enschede and a second location at Antillenstraat 25 in Hengelo. The practice provides comprehensive orthodontic services — including treatment trajectories, retention phases, and a specialized breathing-improvement program — to three patient segments: children, teenagers, and adults. Its clinical approach is differentiated by a treatment philosophy that prioritizes creating mouth space without tooth extraction, supported by international research the practice cites on improved breathing and concentration outcomes.

The underlying technology stack centers on modern in-house orthodontic techniques and 3D oral scanning, which replaces traditional plaster (gips) impressions for diagnosis and treatment planning. All clinical work is delivered by an in-house practitioner team led by Bart Alink, with professional affiliations to Dutch dental bodies (KNMT, Kwaliteitsregister Tandartsen, Vereniging Tandartsen voor Orthodontie). The practice operates on a direct-to-consumer model: no referral from a general dentist is required, a free initial informative consultation is offered, and patients can engage via phone, WhatsApp, or website.

The business model is a professional services revenue stream generated through orthodontic treatment fees, with flexible installment payment options, upfront cost transparency, and guidance on Dutch insurance reimbursement. Marketing is driven primarily by word-of-mouth referrals, recommendations from collaborating dental practices, and a SEO-optimized website. The company employs 14 people, has no disclosed funding, no parent company, and no subsidiaries, operating as an independent single-brand practice.

Name

Ortho Euregio

Legal name

Ortho Euregio

Website

https://orthoeuregio.nl

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Ortho Euregio is a private Dutch orthodontic specialist practice operating two clinics in Enschede and Hengelo, providing braces treatments to children, teenagers, and adults using 3D oral scanning and a no-extraction treatment philosophy.

Ownership category

akta.pro rank

Product category

Orthodontic Services

NAICS

Offices of Dentists (621210), Offices of Dentists (62121)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Comprehensive Orthodontic Clinics (HLABABAA)

akta.pro secondary industry

Orthodontic Group Practices (HLABAKAC)

Keywords

• Orthodontic treatment services
• Dental braces
• Orthodontic practice
• Teeth alignment
• 3D oral scanning

Headquarters

HQ city

Enschede

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Orthodontic Treatment Services: Full-service orthodontic practice providing braces treatments to children, teenagers, and adults. Revenue is generated through treatment fees, with flexible payment options including installment plans. The practice also provides guidance on insurance coverage and reimbursement.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Ortho Euregio is an orthodontic specialist practice delivering brace treatments for children, teenagers, and adults at two clinics in Enschede and Hengelo, Netherlands. Its core offering is a Treatment Trajectory (Behandeltraject) using a non-extraction, more-mouth-space methodology supported by 3D oral scanning rather than traditional plaster molds, followed by a Retention Phase to preserve results. The practice generates revenue through treatment fees, supported by a free initial informative consultation, installment payment plans, and advice on insurance reimbursement.

Product overview

Ortho Euregio is an orthodontic practice operating as a single unified service offering across two locations (Enschede and Hengelo, Netherlands). The practice provides comprehensive orthodontic treatment services including initial treatment trajectories, retention phases, and specialized breathing improvement programs. All treatments utilize in-house practitioners with modern technology including 3D oral scanning instead of traditional impressions. The service portfolio is structured as a continuous care pathway from initial consultation through treatment completion and retention.

Differentiator

Problem solved

Functional benefit

Products and services

• Behandeltraject (Treatment Trajectory) Orthodontic braces treatment program for children, teenagers, and adults using modern in-house techniques, avoiding tooth extraction to create space, delivered by the in-house practitioner Team van Bart Alink.
• Retentie Fase (Retention Phase) Post-treatment retention phase for Ortho Euregio patients designed to preserve the alignment and bite results achieved during the active Behandeltraject.
• Betere Ademhaling (Better Breathing) Treatment Specialized orthodontic treatment focused on improving breathing outcomes (day and night respiration), contributing to better condition and concentration, based on the practice's more-mouth-space, non-extraction methodology.

Quantifiable outcome

• More mouth space leading to better breathing day and night

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Tandarts S. Soons (Dental Practice Enschede)minorChannel Partner/ Reseller/ DistributorLong-term collaboration with dental practice for referral of orthodontic patients. Dental practice refers patients for orthodontic treatment while Ortho Euregio handles the braces treatment. Patients are well-informed about options and treated to satisfaction.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Emerging players

• DrSmile: European direct-to-consumer clear aligner brand operating across Germany, Netherlands, and other markets. Competes for orthodontic patients by offering a more convenient, lower-commitment alternative to traditional practices.
• PlusDental: European clear aligner brand (now part of Sunstar) delivering at-home orthodontic treatment with partner clinics. Disrupting the traditional practice model Ortho Euregio operates.
• Impress: European chain of orthodontic clinics specializing in clear aligners with a strong D2C brand presence. Hybrid model combining physical clinics with direct marketing, increasingly competitive in the Dutch orthodontic patient market.

Direct peers

• Orthodontiepraktijk Nijmegen: Independent Dutch orthodontic clinic operating in the eastern Netherlands. Comparable service offering, target patient segments, and clinical positioning to Ortho Euregio.
• Smile Design Practice: Netherlands-based orthodontic/cosmetic dentistry practice offering similar patient-facing orthodontic services in a comparable clinical setting. Direct competitive peer to Ortho Euregio for adult and pediatric cases.

Regional players

• Dentius: Benelux-focused dental group with orthodontic services across multiple locations. Comparable as a multi-site dental/orthodontic provider operating in the same regional footprint as Ortho Euregio.
• DentalZorg: Dutch dental group with multiple clinics, including orthodontic services, serving patients across the Netherlands. Comparable as a scaled Dutch dental/orthodontic provider.

Broad incumbents

• Align Technology (Invisalign): Global leader in clear aligners and iTero scanners. Competes with traditional orthodontic practices like Ortho Euregio by offering patients an aligner-based alternative to braces for malocclusion correction.
• Straumann Group (ClearCorrect): Swiss-based dental implant and orthodontics major, owner of ClearCorrect aligners. Operates broadly in orthodontics and competes indirectly with practices like Ortho Euregio via its aligner and digital workflow products.
• 3M Oral Care (Solventum): Major dental and orthodontic products manufacturer including Clarity aligners and Incognito lingual brackets. Indirect competitor to traditional practices through its orthodontic product portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/ortho-euregio

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ortho Euregio