Pflege Plus GmbH

What Pflege Plus GmbH does

Pflege Plus GmbH is a German ambulant (home-based) nursing and elderly care provider founded in 2011 and headquartered in Mönchengladbach, North Rhine-Westphalia. With 80+ employees and a secondary consultation office in Viersen-Dülken, the company is positioned as one of the largest regional providers in the Mönchengladbach catchment. Its core service portfolio comprises Krankenpflege (medical nursing care, including wound care, diabetes management, PEG and stoma care), Altenpflege (elderly care enabling patients to remain at home rather than enter institutional care), and Betreuung (individual care and supervision). These are extended by add-on modules: Hausnotruf (home emergency call system), a 24/7 Bereitschaft on-call service with a dedicated emergency hotline, Komplementäres (household/shopping support), Verhinderungspflege (respite care for family caregivers), and Pflegeversicherung guidance. The company also publishes the free InForm patient magazine, which functions as a community engagement and brand-building channel.

The underlying technology stack is conventional for the ambulant care sector: standard medical care equipment and a third-party Hausnotruf emergency call system are deployed in patients' homes. No proprietary software, platform, mobile application, or AI components are disclosed, and no app store presence, public API, or developer integrations are documented. Distribution is field-based, with care staff delivering services directly to patients across the Mönchengladbach and Viersen region. Patient referrals originate from physicians, insurance recommendations, and word-of-mouth among families. Internal workforce capability is built through continuous external trainings, including a long-running partnership with Kompetenztraining Bork for geriatric nurse education, DRK first-aid certification, diabetes and pain medication training delivered by Vincenz Apotheke, and management training via PMG NRW.

Revenue is generated almost exclusively through reimbursement from the German statutory health insurance (gesetzliche Krankenversicherung) and long-term care insurance (Pflegeversicherung), billed using the Leistungskomplexe (service complex) catalog that governs German ambulant care pricing. Pricing is not publicly disclosed and contracts are insurer-driven rather than negotiated per patient, giving the business a recurring, regulated revenue character with limited pricing flexibility but predictable volume sensitivity to local demographics and physician referral patterns. The company's competitive positioning leans heavily on a sixteen-year consecutive 'Sehr gut' MDK quality rating streak, scale relative to local competitors, and its 24-hour availability value proposition.

Name

Pflege Plus GmbH

Legal name

pflege plus GmbH

Website

https://pflege-plus.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Pflege Plus GmbH is a German ambulant home nursing and elderly care provider in Mönchengladbach (NRW), serving elderly and chronically ill patients with medical care, elderly care, supervision, and 24/7 emergency support, reimbursed via statutory health and long-term care insurance.

Ownership category

akta.pro rank

Product category

Home Healthcare Services

NAICS

Home Health Care Services (62161)

SIC

Services-Home Health Care Services (8082)

akta.pro primary industry

Medicare-Certified Skilled Home Health Agencies (HHA) (HLADAFAA)

akta.pro secondary industries

Home Health Clinical Care Coordination & Case Management (HSABACAO), Home-Based Primary Care / Medical House Call Practices (HLAFAEAI)

Keywords

• Home nursing care
• Elderly care services
• Ambulatory medical care
• Home emergency call
• Respite care services

Headquarters

HQ city

Mönchengladbach

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Nursing and Care Services: Services billed through the German statutory health insurance and long-term care insurance systems using a Leistungskomplexe (service complex) billing catalog. Services include Krankenpflege (medical care), Altenpflege (elderly care), Betreuung (care assistance), and Komplementäres (complementary services such as shopping assistance). Revenue is primarily reimbursement-based from insurance providers.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Pflege Plus GmbH is an ambulant (home-based) nursing and elderly care provider in Mönchengladbach, Germany, delivering medical nursing care (Krankenpflege), elderly care (Altenpflege), care and supervision (Betreuung), and complementary support services directly to patients in their own homes. Services are reimbursed by the German statutory health insurance (gesetzliche Krankenversicherung) and long-term care insurance (Pflegeversicherung) via the Leistungskomplexe billing catalog, with 24-hour on-call availability and Hausnotruf (home emergency call) support.

Product overview

Pflege Plus GmbH is an ambulatory (home) nursing care provider offering a coordinated portfolio of care services. The core offerings consist of Krankenpflege (medical nursing care) and Altenpflege (elderly care), supplemented by Betreuung (care/supervision) services. These are supported by complementary add-on modules including Hausnotruf (home emergency call system), Bereitschaft (24/7 on-call service), Komplementäres (household/shopping support services), Verhinderungspflege (respite care), and Pflegeversicherung guidance. The company also publishes the InForm Magazin as a branded informational magazine for patients and relatives. With over 80 employees, the company is one of the largest providers in the Mönchengladbach region and has achieved consistent 'very good' ratings from MDK quality inspections for 16 consecutive years.

Differentiator

Problem solved

Functional benefit

Products and services

• Krankenpflege (Medical Care) Ambulatory medical nursing care delivered in patients' homes, covering wound care, diabetes management, PEG care, stoma care, and decubitus prevention for chronically ill and post-operative patients in the Mönchengladbach region.
• Altenpflege (Elderly Care) Care services tailored for elderly and care-dependent individuals, delivered at home as an alternative to nursing homes so patients can remain in their own households.
• Betreuung (Care and Supervision) Individual and flexible care, supervision, and domestic support services for patients and their families, addressing day-to-day care and household needs.
• Hausnotruf (Home Emergency Call) 24-hour home emergency call system for patients, providing immediate response capability in nursing emergencies during nights and weekends.
• Bereitschaft (24/7 On-Call Service) Round-the-clock on-call availability for Pflege Plus patients via a dedicated emergency phone line (0177-8180011) for urgent nursing situations.
• Komplementäres (Complementary Services) Household and mediated complementary services for patients, including shopping assistance and other support activities related to social and domestic life outside of direct care dependency.
• Verhinderungspflege (Respite Care) Substitute care provided when the primary caregiver is unavailable due to illness or vacation, covered by German long-term care insurance.

Quantifiable outcome

• 16 consecutive years of 'Sehr gut' quality rating from MDK inspections

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• Kompetenztraining BorkcoreStrategic or Co-development Partner · 1 January 2013Training partnership for nursing education. Pflege Plus GmbH cooperates with Kompetenztraining Bork to train geriatric nurses (Altenpflegerinnen). The partnership has produced successful graduates since 2013 who then join the company as qualified nurses.
• Reha Team WestminorImplementation/ SI/ Consulting PartnerTraining cooperation for patient lifter (Patientenlifter) instruction and handling. On May 15, 2013, a 2-hour training session was conducted in cooperation with Reha Team West covering technical details, handling, care, indication, and tips for patient mobility equipment.
• Vincenz Apotheke (Thomas Dadder)minorImplementation/ SI/ Consulting PartnerPharmaceutical education partnership. Pharmacist Thomas Dadder from Vincenz Apotheke Rheydt conducted diabetes mellitus training for nursing staff, covering causes and treatment of diabetes from disease onset to modern treatment methods. Also provided pain medication management training.
• Johannes Stein (PMG NRW)minorImplementation/ SI/ Consulting PartnerProfessional development partnership. Johannes Stein from PMG NRW (Pflege-Management Gesundheit NRW) conducted personnel management training for team leaders covering personnel leadership, management, and planning. Alexander Falkenberg, Managing Director of PMG NRW, also delivered presentations on nursing law changes.
• Deutsches Rotes Kreuz (DRK)minorImplementation/ SI/ Consulting PartnerFirst aid training partnership. All nursing staff receive first aid training every 2 years from qualified DRK instructors, including CPR, defibrillator use, and emergency response procedures.
• DPN Datenschutz GbRminorImplementation/ SI/ Consulting PartnerData protection consulting partner located in Mönchengladbach. Provides expertise in data protection and data security compliance.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Malteser Pflegedienste: Catholic aid organization offering ambulant home nursing and hospice services across Germany. Comparable in service mix, regulatory regime, and target patients, with substantial brand recognition in NRW where Pflege Plus also operates.
• Caritas Pflege & Gesundheit: National Catholic welfare organization operating a large network of ambulant Pflegedienste across Germany. Overlaps directly with Pflege Plus on services, billing catalogs, and target patients, with substantially larger scale and brand reach.
• Diakonie Deutschland – Pflege: Protestant welfare umbrella operating extensive ambulant home care services nationwide. Same GKV/Pflegeversicherung reimbursement pathway and same patient population, but at materially larger scale than Pflege Plus.
• AWO Pflegedienste: Workers' welfare association operating ambulatory care services throughout Germany. Competes for the same insured elderly population using the same Leistungskomplexe framework that Pflege Plus relies on.
• Arbeiter-Samariter-Bund (ASB) Pflegedienste: National German aid organization running ambulant nursing services across many regions. Direct overlap on service offering, billing, and MDK inspection regime, with the advantage of broader geographic coverage.
• Johanniter Pflegedienste: National Protestant aid organization providing ambulant nursing and home care services. Same statutory reimbursement model and same patient cohort as Pflege Plus, with broader geographic and reputational footprint.

Direct peers

• Pflegehelden: German ambulant Pflegedienst franchise focused on 24-hour home care and exchange services for elderly patients. Operates with a similar Leistungskomplexe billing model and competes for the same insured patient pool that Pflege Plus serves.
• Home Instead Seniorenbetreuung Deutschland: Largest franchised private-pay home care network in Germany, delivering ambulant elderly care services in patients' homes under the same direct-to-physician-referral model as Pflege Plus. Closest commercial analogue in business model and customer base.
• Promedica24 / Promedica Plus: European 24-hour in-home care operator with active German operations, providing ambulant elderly and clinical care in patients' households. Comparable in scope and reimbursement pathway, with broader geographic footprint than Pflege Plus.

Emerging players

• Careship: Berlin-based digital marketplace matching families with ambulant caregivers in Germany. Competes for the same patient acquisition funnel as Pflege Plus but with a tech-enabled, asset-light model that could pressure traditional providers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/pflegeplusgmbh
• Facebookfacebook.com/PflegePlusGmbh
• Instagraminstagram.com/pflegeplus_official?igsh=ZzRrNWl6cjJha3Rj
• LinkedInlinkedin.com/company/pflege-plus-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pflege Plus GmbH