Pho Vietnam

Name

Pho Vietnam

Legal name

Pho Vietnam

Website

https://phovietnamak.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Vietnamese and Thai Restaurants

NAICS

Full-Service Restaurants (722511), Restaurants and Other Eating Places (72251)

SIC

Retail-Eating Places (5812), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Ethnic & Regional Cuisine Restaurants (THAFACAD)

akta.pro secondary industry

All-Day Dining Restaurants (THAFACAJ)

Keywords

• Vietnamese restaurant
• Thai cuisine
• Asian noodle soup
• Restaurant catering
• Takeout delivery

Headquarters

HQ city

Anchorage

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Dine-in Service: Revenue generated from customers dining in at any of the four Anchorage locations. Customers pay per order at point of service.
2. Takeout and Delivery: Revenue from phone orders and online orders placed through the restaurant's website or third-party delivery platforms (UberEats, DoorDash). Customers pay per order for food preparation and delivery where applicable.
3. Catering Services: Revenue from catering orders for business lunch and dinner parties for groups of all sizes. Custom orders placed through direct inquiry.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Pho Vietnam operates four restaurant locations in Anchorage, Alaska, serving authentic Vietnamese and Thai cuisine including pho (Vietnamese beef noodle soup), Thai curries and stir-fries, appetizers, salads, specialty entrees, and vegetarian and seafood options. Beyond dine-in service, the business sells food via phone and website takeout orders, third-party delivery platforms (UberEats and DoorDash), and provides catering for business lunch and dinner parties.

Product overview

Pho Vietnam operates as a multi-location Vietnamese and Thai restaurant chain in Anchorage, Alaska, offering four restaurant locations (Pho' Vietnam 1, 2, 3, and 8). The core product offering consists of authentic Vietnamese cuisine including their signature Phở (Vietnamese beef noodle soup) available in multiple varieties, along with Thai dishes. The menu is organized into distinct product categories: Appetizers, Salads, Pho, Specialty Dishes, Thai Food, Chef's Favorites, and Beverages. Additional services include catering for business events and online ordering/takeout through both direct phone orders and third-party delivery platforms (UberEats, DoorDash). The restaurants accept various payment methods including Visa, MasterCard, Discover, and Apple Pay.

Differentiator

Problem solved

Functional benefit

Products and services

• Restaurant Dining Service Dine-in restaurant service at four Anchorage locations serving authentic Vietnamese pho, Thai curries and stir-fries, appetizers, salads, specialty entrees, chef's favorites, vegetarian and seafood dishes, and kid portions to local diners, families, and visitors.
• Catering Services Catering service for business lunch and dinner parties of all sizes, with custom orders coordinated via direct inquiry at the Anchorage restaurant locations.
• Takeout and Online Ordering Phone, website, and third-party delivery ordering (UberEats and DoorDash) for takeout and delivery of Vietnamese and Thai food from the Anchorage locations.

Named customers7 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Partnerships

Two partnerships are on record, tiered supporting.

• UberEatssupportingChannel Partner/ Reseller/ DistributorThird-party food delivery platform partnership allowing Pho Vietnam to reach customers who prefer ordering through the UberEats app. Provides additional distribution channel for takeout and delivery orders.
• DoorDashsupportingChannel Partner/ Reseller/ DistributorThird-party food delivery platform partnership enabling Pho Vietnam to fulfill delivery orders through the DoorDash marketplace. Complements the restaurant's own takeout and dine-in services.

Scale indicators2 records

Recent moves4 records

Expansion highlights2 records

Direct peers

• Lemon Grass Restaurant: Anchorage-based Asian (Vietnamese/Thai-adjacent) restaurant operating as a direct local competitor. Comparable on geography (single Anchorage market), cuisine category, and independent multi-location model.
• Pho Hoa: Established Vietnamese pho restaurant chain originating in California with locations across multiple U.S. markets. Comparable on traditional Vietnamese menu focus, dine-in plus takeout model, and small multi-unit footprint.
• Pho Saigon: Vietnamese restaurant chain offering pho and broader Vietnamese fare across multiple U.S. cities. Closely comparable on cuisine profile, dine-in/takeout/delivery model, and chain-scale operations.
• Saigon Vietnamese Restaurant: Independently operated Vietnamese restaurant chain with traditional pho menu and dine-in plus takeout model. Directly comparable on cuisine authenticity and independent small-chain operating structure.
• Pho 75: Multi-location Vietnamese noodle restaurant chain in the Pacific Northwest with a comparable pho-forward menu. Most directly comparable on cuisine authenticity, regional customer base, and small-chain operating model.

Broad incumbents

• P.F. Chang's: National Asian casual dining chain with broader menu including noodle and wok dishes. Competes for share of dining-out occasions among consumers seeking Asian cuisine, but at a different price point and scale.
• Pei Wei Asian Diner: Asian fast-casual chain with pan-Asian menu including Vietnamese and Thai-influenced dishes. Comparable on Pan-Asian menu breadth and dine-in/takeout/delivery distribution, but operates at national scale.
• Panda Express: Largest U.S. Asian quick-service chain with broad Chinese-American menu. Not a direct pho/Thai competitor but operates in the same Asian dining category, often in the same trade areas, and competes for casual Asian food occasions.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/pho-vietnam

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pho Vietnam