Planète

What Planète does

Planète Production is a French B2B tourism services company founded in 2015 and headquartered at 6 rue Gît-le-Cœur in Paris (SASU, €50,000 capital), operating under French tour operator registration IM 075160069 with financial guarantees via GROUPAMA and professional liability coverage via HISCOX. The company runs three business units: Planète Production provides specialized travel production services (FIT and group request handling, quote preparation, itinerary design, hotel and receptive selection) to tour operators and travel agencies across 75 destinations on five continents, with 7/7 availability; Planète Externalisation recruits and manages dedicated teams for tourism businesses looking to outsource administrative, HR, and operational functions, including branded office setup; and Planète Agence, opened in 2022 in Tamarin, Mauritius, operates as a retail travel agency offering bespoke travel composition, price negotiation, and concierge services to local end consumers.

The company is led by Sophie Aubriet as Directrice de la publication and operates with a 24-person team that includes professionals with over 20 years of combined tourism industry experience. A wholly-owned Mauritian entity established in 2017 serves as a bilingual (French/English) delivery base supporting the Indian Ocean region and global production work. Revenue is generated through professional services (travel production) and managed services (outsourcing), with quote-based pricing that is not publicly disclosed; there are no disclosed funding rounds, revenue figures, ARR, or GMV. The company holds memberships in SETO and EDV (French tour operator and travel agency industry syndicates) and lists Solea, Jancarthier, Destination Aventure, and Fairmoove as visible customer trust signals.

The underlying operating model is human-delivered professional services rather than a software platform: there are no proprietary technology features, no APIs, no integrations, no AI/ML capabilities, and no native product disclosed beyond the website and social media channels (Facebook, Instagram). The company's competitive positioning rests on tourism domain expertise, destination breadth across 75 countries, bilingual delivery capability via Mauritius, dedicated team structures, and long-standing supplier relationships with hotel receptives.

Name

Planète

Legal name

Planète Production

Website

https://planeteproduction.fr

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

French B2B tourism services company providing specialized FIT and group travel production plus dedicated team outsourcing to tour operators and travel agencies across 75 global destinations, with a retail travel agency operating in Mauritius since 2022.

Ownership category

akta.pro rank

Product category

Travel Production and Tourism Outsourcing Services

NAICS

Tour Operators (56152), Tour Operators (561520), Travel Agencies (561510), Travel Agencies (56151)

akta.pro primary industry

Polar & Remote-Destination Expedition Tour Operators (THAKADAM)

akta.pro secondary industries

Island, Beach & Resort Travel Agencies (THAKAFAL), Destination Research & Custom Recommendations (HSACAKAM)

Keywords

• Travel production services
• FIT travel handling
• Tourism outsourcing
• Bespoke itinerary creation
• B2B tour operator support

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Travel Production Services: Provides specialized teams for tour operators and travel agencies to process FIT and group travel requests across 75 destinations. Services include quote preparation, itinerary design, and hotel/receptive selection.
2. Outsourcing Services: Recruits and manages dedicated teams for tourism businesses looking to outsource resources, including administrative tasks, HR management, and branded office setup.
3. Retail Travel Agency: Operates own travel agency in Tamarin, Mauritius (opened 2022) offering customized travel composition, price negotiation, and concierge services to end consumers.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Planète Production is a French travel production and outsourcing company that provides dedicated specialist teams to tour operators and travel agencies for handling bespoke FIT (Flexible Independent Travel) and group travel requests across 75 destinations on 5 continents. Through its Planète Externalisation division, the company recruits and manages 100% dedicated teams for tourism businesses seeking to outsource administrative, HR, and operational functions. The company also operates a retail travel agency (Planète l'Agence) in Tamarin, Mauritius, opened in 2022, providing customized travel composition and concierge services to local consumers.

Product overview

Planète is a French tourism company operating two main service lines: Planète Production for travel itinerary creation and Planète Externalisation for team outsourcing to tourism businesses. A third entity, Planète Agence, operates as a retail travel agency. The company serves tour operators and travel agencies with a specialized team handling tailor-made travel requests across 75 global destinations.

Differentiator

Problem solved

Functional benefit

Products and services

• Planète Production Core B2B travel production service that provides tour operators and travel agencies with a dedicated specialist team for processing FIT (Flexible Independent Travel) and group travel requests across 75 destinations on 5 continents, including personalized quote layout, itinerary design, hotel/receptive selection, and 7/7 client support.
• Planète Externalisation B2B outsourcing service that recruits and manages 100% dedicated teams for tourism companies, covering recruitment across approximately ten leisure and business travel roles, administrative tasks, HR management, and the setup of branded dedicated offices.
• Planète l'Agence Retail travel agency opened in Tamarin, Mauritius in 2022 that offers customized travel composition, worldwide price negotiation, destination concierge services, and eco-responsible travel design to local Mauritian consumers.

Named customers4 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered minor and core.

• SoleaminorStrategic or Co-development PartnerTravel company appearing in customer trust section of website
• JancarthierminorStrategic or Co-development PartnerTravel company appearing in customer trust section of website
• Destination AventureminorStrategic or Co-development PartnerAdventure travel company appearing in customer trust section of website
• FairmooveminorStrategic or Co-development PartnerSustainable travel company appearing in customer trust section of website
• Hotel Receptives and PartnerscoreOthersLong-standing partnerships with receptives and hotels offering competitive pricing and recognized quality across 75 destinations
• SETO (Syndicat des Entreprises Touristiques)coreOthersIndustry syndicate membership for tour operators in France
• EDV (Entreprises du Voyage)coreOthersIndustry association membership for travel companies in France
• GROUPAMA ASSURANCE-CREDIT & CAUTIONcoreOthersFinancial guarantee provider for the tour operator's regulatory requirements
• HISCOX (HA RCP0252544)minorOthersProfessional liability insurance (RCP - Responsabilité Civile Professionnelle) provider

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Voyage Privé: Voyage Privé is a French members-only online travel club selling discounted hotel and tour packages. It is comparable to Planète as a French-headquartered tour operator monetising curated travel inventory to French consumers, and it also relies on negotiated supplier rates in destinations.
• MisterFly: MisterFly is a French online travel agency offering flights, packages and tailor-made trips. It is comparable to Planète as a French-headquartered travel platform competing on price and customisation for French-speaking FIT travellers, with similar supplier relationships.
• Havas Voyages (Marietton): Marietton-owned Havas Voyages is one of the largest French travel agency and tour operator networks. It is comparable to Planète because both sell FIT and tailor-made travel through a French distribution network and rely on dedicated production capacity to serve a fragmented agency base.
• Leclerc Voyages: Leclerc Voyages is a French travel agency and tour operator selling leisure and package holidays. It is comparable to Planète because it packages FIT-style holidays for French consumers using negotiated hotel and receptive inventory in similar destinations.
• Fram: Fram is a French tour operator offering package holidays and tailor-made trips to long-haul destinations. It is comparable to Planète as a French tour operator whose product mix relies on negotiated hotel and receptive partnerships in similar geographies.
• Selectour: Selectour is a major French cooperative travel agency network serving leisure and business clients with bespoke itineraries. It overlaps with Planète in offering tailor-made travel production and has a comparable French B2B/B2C agency distribution model.
• Karavel / Promovacances: Karavel-Promovacances is a major French online tour operator selling package holidays, tours and bespoke trips. It overlaps with Planète in French tailor-made travel production and in negotiating destination supplier rates.
• Amplitudes: Amplitudes is a French high-end travel agency specialising in bespoke, tailor-made trips worldwide. It is directly comparable to Planète in serving FIT-style custom travel with strong destination expertise and negotiated supplier rates.

Broad incumbents

• TUI France: TUI France is the French arm of the global TUI tour operator group, offering packaged and bespoke holidays. It is a broader incumbent than Planète but operates in the same French tour operator space with overlapping destination coverage and supplier relationships.

Emerging players

• Voyages d'Exception (Asia / Comptoir des Voyages): Comptoir des Voyages is a French tour operator focused on tailor-made long-haul travel with strong destination content. It is comparable to Planète in producing bespoke itineraries for French clients and managing the same kind of supplier network across continents.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/planeteproduction
• Instagraminstagram.com/planete_production
• LinkedInlinkedin.com/company/plan%C3%A8te

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Planète