What Project Beauty Share does

Project Beauty Share is a 501(c)(3) nonprofit pass-through organization that collects donated personal hygiene, cosmetics, and beauty products and redistributes them to a network of partner agencies serving vulnerable populations. The organization was founded in 2010 by Julie Farley in Spokane, Washington, and operates from a single warehouse facility at 2718 East Sprague Avenue. It targets an underserved philanthropic niche — beauty and hygiene products are frequently excluded from traditional food and clothing drives, despite being essential for dignity, employment, and daily functioning.

The organization works with more than 125 partner nonprofit agencies across the Pacific Northwest and 15 national cities, reaching over 70,000 women and families annually. Its beneficiaries include individuals experiencing abuse, addiction, homelessness, and poverty. Distribution is enabled by 40+ drop-off locations across the Spokane region, partner agency pickups, and digital giving channels including an Amazon Wishlist and eBay Giving Works storefront. Programs include the Corporate Heroes program for structured brand partnerships, the Champions of Impact recognition tier, and the Evening en Blanc signature fundraiser.

Project Beauty Share's revenue model is donation-based, drawing from individual contributions (with suggested tiers from $25 to $1,000+), corporate partners through Corporate Heroes, and product donations from brands and retailers. Membership in 1% for the Planet formalizes ties with mission-aligned companies. The organization is staffed by approximately 6 employees and operates an event-driven, community-led go-to-market model rather than a technology-led acquisition funnel.

Name

Project Beauty Share

Legal name

Project Beauty Share

Website

https://projectbeautyshare.org

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

501(c)(3) nonprofit pass-through agency that collects donated personal hygiene, cosmetics, and beauty products and redistributes them to 125+ partner agencies serving 70,000+ women and families annually across the Pacific Northwest and 15 national cities.

Ownership category

akta.pro rank

Headquarters

HQ city

Spokane

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Individual Donations: One-time and recurring donations from individual supporters. Monthly sustainer program called Circle of Hope. Donation amounts ranging from $25 to $1,000+.
2. Product Donations: New and gently used personal hygiene, cosmetics and beauty products donated by individuals and corporations, which are then distributed to partner agencies.
3. Corporate Partnerships: Corporate Hero program where businesses donate products, funds, or volunteer time. Includes environmental partnership with 1% for the Planet.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Project Beauty Share collects donated personal hygiene, cosmetics, and beauty products from individuals and corporations and distributes them as a pass-through agency to a network of 125+ nonprofit partner organizations serving women and families overcoming abuse, addiction, homelessness, and poverty across the Pacific Northwest and 15 national cities. The organization addresses hygiene poverty by filling a gap left by SNAP and government assistance programs, restoring dignity and supporting job-readiness for women in transition.

Product overview

Project Beauty Share is a nonprofit charitable organization, not a technology product company. It operates as a pass-through agency that collects donated personal hygiene, cosmetics, and beauty products and redistributes them to partner nonprofit organizations serving women and families overcoming abuse, addiction, homelessness, and poverty. The organization does not offer a software product or SaaS platform—its primary offering is the hygiene product donation and distribution service. Key programs include hygiene drives, product donations via Amazon Wishlist and eBay, and volunteer coordination for sorting and distributing products.

Differentiator

Problem solved

Functional benefit

Products and services

• Hygiene Product Distribution Services Core service that collects donated personal hygiene, cosmetics, and beauty products from individuals and corporations and redistributes them through a network of 125+ nonprofit partner agencies serving women and families overcoming abuse, addiction, homelessness, and poverty across the Pacific Northwest and 15 national U.S. cities. Includes warehouse intake, sorting, and inventory distribution via drop-off locations, mail-in donations, and Amazon Wishlist.

Quantifiable outcome

• 70,000+ women and families served annually
• +2 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

23 partnerships are on record, tiered core and minor.

• 1% for the PlanetcoreGTM or Marketing PartnerProject Beauty Share is a nonprofit partner of 1% for the Planet, a global network of businesses and non-profits working to improve planetary health. As members, businesses donate 1% of annual sales to supported non-profits like Project Beauty Share. Started in 2002 by Yvon Chouinard (Patagonia founder) and Craig Mathews. Members have given over $250 million to environmental nonprofits.
• Thrive CausemeticsminorGTM or Marketing PartnerCorporate Hero partner donating beauty products to support women in need
• Innersense Organic BeautyminorGTM or Marketing PartnerCorporate Hero partner donating organic beauty products
• Get WminorGTM or Marketing PartnerCorporate Hero partner
• CurlsmithminorGTM or Marketing PartnerCorporate Hero partner donating hair care products
• PriveminorGTM or Marketing PartnerCorporate Hero partner - CEO Shay Hoelscher featured as Champions of Impact, donates beauty products and spreads awareness
• City East Auto Body CenterminorGTM or Marketing PartnerCorporate Hero partner
• Associated IndustriesminorGTM or Marketing PartnerCorporate Hero partner - employer association providing resources to small/mid-size businesses; also employs board member Megan Livres (employment law attorney)
• Idaho Central Credit UnionminorGTM or Marketing PartnerCorporate Hero partner - financial institution supporting the organization
• Kalispel & Northern Quest CasinominorGTM or Marketing PartnerCorporate Hero partner - tribal gaming enterprise
• Washington Trust BankminorGTM or Marketing PartnerCorporate Hero partner - wealth management institution; board member Alex DeCataldo is Relationship Manager and Trust Officer there
• Luxe Salon & SpaminorGTM or Marketing PartnerCorporate Hero partner and drop-off location
• Northside SalonminorGTM or Marketing PartnerCorporate Hero partner and drop-off location
• Lawton Printing ServicesminorGTM or Marketing PartnerCorporate Hero partner providing printing services
• Stone Group Of CompaniesminorGTM or Marketing PartnerCorporate Hero partner
• Plastics Surgery Northwest (PSNW)minorGTM or Marketing PartnerCorporate Hero partner and drop-off location
• Cairdeas WineryminorGTM or Marketing PartnerCorporate Hero partner
• WBWA (Whole Body Complete Wellness)minorGTM or Marketing PartnerCorporate Hero partner and drop-off location
• ADSS (Advanced Dermatology and Skin Surgery)minorGTM or Marketing PartnerCorporate Hero partner and drop-off location at multiple locations; board member Dr. Courtney Gwinn is a surgeon there
• Friendship Place (Washington, DC)minorOthersNational partner organization - shelter and services for homeless women
• Lotus House Women's Shelter (Miami, FL)minorOthersNational partner organization - women's shelter
• Mary's Place (Seattle, WA)minorOthersNational partner organization - family homeless shelter affiliated with Salvation Army
• Safe Horizon (New York, NY)minorOthersNational partner organization - victim assistance and advocacy

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Direct Relief: Large humanitarian aid organization distributing medical and hygiene supplies globally. Overlaps with Project Beauty Share in hygiene product distribution and corporate donor engagement, but operates at vastly larger scale and broader mission.
• Dress for Success: Established global nonprofit supporting women's economic independence through professional attire and career development tools. Wider scope and brand than Project Beauty Share but serves a substantially overlapping beneficiary population (women in transition/poverty) and competes for similar corporate donor dollars.
• Baby2Baby: Large-scale nonprofit distributing essential goods (diapers, hygiene items, clothing) to children and families in poverty. Much broader scope and significantly larger scale, but draws on the same corporate beauty/CPG donor ecosystem and serves families experiencing poverty.
• Goodwill Industries International: Large nonprofit operating donation-driven retail and workforce programs that serve low-income populations. Competes for some of the same corporate and individual donor dollars as Project Beauty Share, though operating model (retail vs. product distribution) differs significantly.

Direct peers

• I Support the Girls: National nonprofit that collects and distributes donated bras, underwear, and menstrual hygiene products to women and girls in need. Closest direct peer to Project Beauty Share — same donation-driven model, same beneficiary population, similar product category.
• Helping Women Period: Nonprofit that provides menstrual hygiene products to women and girls in need across the US. Narrower product focus than Project Beauty Share but highly comparable operating model and beneficiary base.
• Beauty Bus Foundation: Nonprofit providing beauty and grooming services to patients and veterans facing serious illness. Different beneficiary profile (medical patients) but operates in the adjacent beauty-and-dignity-for-vulnerable-populations space with a corporate beauty partner ecosystem.
• Days for Girls: Global nonprofit addressing period poverty through distribution of menstrual hygiene products and education. Direct peer in the hygiene-product-distribution-for-women category with similar donation-based operating model.

Emerging players

• Period Equity: Nonprofit focused on policy advocacy and product access for menstrual equity. Different operational model (advocacy vs. distribution) but operates in the same hygiene-poverty mission space and addresses an overlapping need.
• The Alliance for Period Supplies: National organization advancing period supply access and distributing products through a network of partner agencies. Comparable distribution-network model to Project Beauty Share and operates in the same hygiene-poverty niche.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/watch?v=EqrVn1vqwUc
• LinkedInlinkedin.com/company/project-beauty-share

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Project Beauty Share