RecoveryPeople

What RecoveryPeople does

RecoveryPeople is a Texas-based 501(c)3 nonprofit recovery community organization founded in 2009 (originally as SoberHood) and rebranded under its current name in 2017. It serves individuals in recovery from substance use and related mental health challenges, peer and recovery specialists seeking certification, and peer/recovery organizations requiring training and technical assistance, operating across four programmatic pillars: normalizing recovery, protecting people in recovery, expanding access and opportunity, and strengthening the profession and field. Its service portfolio includes TROHN (the Texas state affiliate of the National Alliance for Recovery Residences, certifying recovery housing against national standards), Peer-to-Career (workforce development with a jobs board and resource hub), PROSPER (organizational sustainability), Project HOMES (recovery housing for opioid use disorder with medication-assisted recovery), NSTARR (incubator for recovery innovations), the Humanly Possible documentary series, and fellowship programs (Peer Policy, Recovery House Manager).

The business model is grant-led nonprofit funding: the majority of revenue originates from federal grants (SAMHSA Statewide Network, SAMHSA Recovery and Resiliency, SAMHSA Million Hearts, BRSS TACS, and HRSA BHWET) supplemented by individual donations, corporate sponsorships (including sponsorship packages for the Humanly Possible series), and training/technical-assistance fees from recovery organizations. Services are delivered to participants at low-to-no cost, consistent with the organization's charitable mission. Go-to-market is community-led and event-driven, relying on grassroots peer engagement, training cohorts, documentary screenings, an annual awards program during National Recovery Month, and a multi-channel digital presence spanning a website with member resources, a podcast (since 2012), a weekly Peer Work Pulse newsletter, and active social media (Facebook, X, YouTube, Instagram, LinkedIn, Apple Podcasts). Underlying technology is operational rather than proprietary — consisting of an LMS, jobs board, and self-serve web portals — and is not a strategic differentiator.

Name

RecoveryPeople

Legal name

RecoveryPeople

Website

https://recoverypeople.org

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

RecoveryPeople is a Texas 501(c)3 nonprofit recovery community organization that delivers peer-support services, peer-specialist workforce development, statewide recovery-housing certification via TROHN (NARR), advocacy, and training to individuals in recovery, peer specialists, and recovery organizations across Texas.

Ownership category

akta.pro rank

Product category

Behavioral Health Recovery Support Services

NAICS

Other Individual and Family Services (624190), Community Housing Services (62422)

SIC

Services-Social Services (8300), Services-Health Services (8000)

akta.pro primary industry

Peer Support, Recovery Coaching & Sober Living Services (HLAFACAN)

akta.pro secondary industry

Substance Use Recovery & Harm Reduction Support Services (BPAGAEAO)

Keywords

• Peer recovery support
• Recovery housing certification
• Workforce development services
• Behavioral health advocacy
• Peer support training

Headquarters

HQ city

Texas

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Federal Grants: RecoveryPeople receives significant funding through federal grants including SAMHSA Statewide Network grants, SAMHSA Recovery and Resiliency grants, SAMSHA Million Hearts grants, HRSA Behavioral Health Workforce Enhancement Training (BHWET) grants, and BRSS TACS contracts. This represents the primary revenue stream supporting their statewide programs.
2. Donations and Sponsorships: As a 501(c)3 charitable nonprofit, RecoveryPeople accepts donations from individuals, organizations, and sponsors. The Humanly Possible documentary series offers sponsorship packages. Donors and sponsors help provide low-to-no cost events and services.
3. Program Services and Training: Revenue generated through training programs, workforce development services, and technical assistance to peer and recovery organizations. Services include Peer Recovery Support training, Recovery Residence Manager training, and organizational development support.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

RecoveryPeople is a 501(c)3 nonprofit statewide recovery community organization that delivers peer-led recovery support services to individuals and families in Texas. Its core offerings include peer recovery support training, recovery residence certification (TROHN), workforce development via the Peer-to-Career program, recovery housing support (Project HOMES), organizational development (PROSPER), advocacy training, fellowship programs, and awareness campaigns such as the Humanly Possible documentary series. Services are largely free or low-cost to participants, funded through federal grants, donations, and sponsorships.

Product overview

RecoveryPeople is a statewide recovery community organization that implements a range of service programs focused on building a brighter future for Texans in recovery. The organization offers a portfolio of programs including the Peer-to-Career workforce development initiative, the Humanly Possible documentary series, PROSPER for organizational development, Project HOMES for recovery housing, TROHN certification for recovery residences, the NSTARR incubator program, Brown Bag Advocacy training, and various fellowship programs. Core to all work is leveraging the power and potential of peers—people with personal, lived recovery experience—to expand access to recovery services and strengthen the profession and field of peer support.

Differentiator

Problem solved

Functional benefit

Brands

• TROHN: Texas Recovery Oriented Housing Network - the Texas affiliate of the National Alliance for Recovery Residences (NARR), responsible for certifying recovery housing that meets national standards.

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• National Alliance for Recovery Residences (NARR)coreStrategic or Co-development Partner · 1 September 2011TROHN (Texas Recovery Oriented Housing Network), launched by RecoveryPeople, was inducted as a founding member of NARR in September 2011. This partnership established RecoveryPeople as the Texas affiliate for national recovery housing standards, providing certification authority for recovery residences in Texas.
• Infinite RecoveryminorOthersIn 2014, Infinite Recovery donated office space to RecoveryPeople, enabling them to move from volunteer-only operations to having their first dedicated office space.
• Substance Use Disorder Coalition of Texas (SUD-C)coreStrategic or Co-development PartnerRecoveryPeople joined SUD-C in 2015 to expand advocacy efforts and collaborate with other organizations addressing substance use disorders in Texas.
• Texas Association of Addiction Professionals (TAAP)coreStrategic or Co-development PartnerRecoveryPeople participates in TAAP events including the first-ever Peer Specialist Career Fair at the TAAP State Conference in September 2025, supporting peer workforce development.
• Dallas Public LibraryminorStrategic or Co-development PartnerDallas Public Library hosted screenings of the Humanly Possible documentary episodes, expanding reach of recovery messaging to the broader community.
• Homeward Bound in Dallas, TexasminorStrategic or Co-development PartnerHomeward Bound hosted the premiere of Humanly Possible Episode 3, demonstrating community partnership for recovery awareness events.

Scale indicators5 records

Recent moves12 records

Expansion highlights6 records

Direct peers

• Young People in Recovery (YPR): National recovery community organization focused on peer-led recovery support, workforce development, and advocacy for young people in recovery. Directly comparable to RecoveryPeople's Peer-to-Career workforce development and chapter-based model.
• Massachusetts Organization for Addiction Recovery (MOAR): Massachusetts statewide recovery community organization delivering advocacy, training, and recovery support services. Directly comparable as a state-level peer-led recovery advocacy and support organization.
• The McShin Foundation: Virginia-based recovery community organization providing peer recovery coaching, training, and recovery housing. Comparable to RecoveryPeople in delivering peer support, training, and recovery housing services at the state level.
• Faces & Voices of Recovery: National recovery community organization advocating for recovery-oriented policy and supporting state-level recovery organizations. Directly comparable as a peer-led advocacy and capacity-building network in the recovery ecosystem.
• Connecticut Community for Addiction Recovery (CCAR): Statewide recovery community organization that pioneered the Recovery Coach Academy and is widely considered the template for peer-run recovery organizations in the U.S. Directly comparable to RecoveryPeople in mission, structure, and peer support training model.

Broad incumbents

• SMART Recovery: National nonprofit providing peer-led recovery support groups, training, and self-empowerment resources. Comparable in offering peer-delivered recovery support services and training resources, though focused on mutual-aid groups rather than community organizing.
• National Alliance for Recovery Residences (NARR): National umbrella body that sets recovery residence standards and charters state affiliates including TROHN. RecoveryPeople is a founding affiliate; NARR is the broader national standard-setter in the same recovery housing ecosystem.
• Shatterproof: National nonprofit focused on addiction advocacy, treatment access, and public education. Comparable in advocacy and public-facing recovery normalization work, though operating at a much larger scale and serving a broader mission.

Emerging players

• Recovery Advocacy Project (RAP): Advocacy and peer-led organizing initiative focused on recovery-friendly policies and recovery representation in policy discussions. Comparable to RecoveryPeople's advocacy and Peer Policy Fellowship work, though smaller and advocacy-only.
• PEW (Providers of Equitable and Wholistic) Recovery Services / Peer Recovery Center of Excellence: Federally-funded center providing technical assistance and training to peer recovery support specialists and organizations. Comparable to RecoveryPeople's PROSPER and BRSS TACS work but operated at a national scale with federal infrastructure.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/recoverypeeps
• YouTubeyoutube.com/channel/UCCRrdPhWuJM-C3mM6CW7QbQ
• Facebookfacebook.com/recoverypeople
• LinkedInlinkedin.com/company/recoverypeople
• Instagraminstagram.com/recovery.peeps

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RecoveryPeople