RE/MAX Niagara Realty Ltd., Brokerage

What RE/MAX Niagara Realty Ltd., Brokerage does

RE/MAX Niagara Realty Ltd., Brokerage operates as part of RE/MAX Escarpment & Niagara, a privately held, family-owned full-service real estate brokerage operating under the RE/MAX franchise network across Southern Ontario, Canada. The firm runs a network of 14 branch offices serving residential and commercial clients across the Hamilton, Halton, Niagara, and Brant regions—spanning communities from Oakville to Fort Erie—with more than 800 affiliated REALTORS coordinating through a centralized Appointment Centre system that tracks 3,200+ weekly property showings. RE/MAX Escarpment has held the #1 position within its local real estate association every year since 1994, and RE/MAX Niagara holds the highest market share in Niagara Falls.

The brokerage's core product is a commission-based representation service for residential buyers and sellers, complemented by commercial property listings, new-construction buyer representation, and a luxury sub-brand called The Renowned Collection. Underlying technology is modest: an MLS-integrated listing platform, an internal Appointment Centre scheduling system with proprietary reporting, weekly Market Pulse market intelligence publications, and 30+ neighbourhood profile pages supporting SEO and content marketing. Supporting services include buyer/seller educational resources, professional photography and transaction coordination, and international relocation support delivered via the RE/MAX global referral network.

The business model is transaction-based commission revenue, typically 2.5%–6% of sale price, split between listing and buyer's agents with the brokerage retaining a percentage of agent commissions. The firm has no public funding history, no disclosed institutional investors, and no app or public API offering. Customer segments are horizontally distributed across individual residential buyers/sellers (primary), commercial property investors (primary), new-construction buyers (secondary), and international relocation clients (secondary), served through a sales-led go-to-market motion executed face-to-face through branch offices and the agent network. Long-standing ancillary partnerships include the Children's Miracle Network (25+ years) and multiple related brokerage entities consolidated under the RE/MAX Escarpment umbrella (Golfi, Frank, Team Logue, Leadex, The House Whisperers).

Name

RE/MAX Niagara Realty Ltd., Brokerage

Legal name

RE/MAX Niagara Realty Ltd., Brokerage

Website

https://remaxniagara.ca

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Short description

RE/MAX Niagara Realty Ltd., Brokerage, part of RE/MAX Escarpment & Niagara, is a privately held Ontario real estate brokerage operating 14 branch offices and 800+ affiliated REALTORS serving residential and commercial clients across the Hamilton, Halton, Niagara, and Brant regions via a commission-based transaction model.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (53121)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)

akta.pro secondary industry

Retail Brokerage (BPAJABAB)

Keywords

• Residential real estate
• Commercial real estate
• Real estate brokerage
• Property listings
• Luxury properties

Headquarters

HQ city

Oakville

HQ country

Canada

HQ region

North America

Offices14 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Real Estate Commission: Traditional real estate commission model where the brokerage and its affiliated agents earn commissions on completed property transactions. Commission rates are typically a percentage of the sale price, shared between the listing agent and buyer's agent, with the brokerage taking a portion of agent commissions.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

RE/MAX Niagara Realty Ltd., Brokerage is a full-service real estate brokerage operating within the RE/MAX franchise network, providing residential and commercial property listing representation, REALTOR® services, and market intelligence across the Niagara and Hamilton/Burlington regions of Ontario. The company operates 14 branch offices with 800+ agents (combined with RE/MAX Escarpment), delivering buyer and seller representation, MLS® listing distribution, neighbourhood profiling, luxury property marketing through The Renowned Collection, and weekly market reporting.

Product overview

RE/MAX Escarpment & Niagara is a full-service real estate brokerage operating as a unified platform combining residential and commercial property listings, a network of 800+ REALTORS® across 14 branch offices, and market intelligence tools. The core offering consists of the Residential and Commercial Listing platforms integrated with MLS® distribution, supported by Neighbourhood Profile pages providing community insights, and a News & Stats section delivering market reports. Additional services include buyer/seller educational resources and the luxury-focused Renowned Collection sub-brand.

Differentiator

Problem solved

Functional benefit

Brands

• The Renowned Collection: Luxury real estate collection for properties that are simply spectacular.

Products and services

• RE/MAX Escarpment & Niagara Brokerage Services Full-service real estate brokerage offering residential and commercial property listings, REALTOR® services, and market insights across Ontario communities from Burlington to Fort Erie. Operates 14 branch offices with 800+ agents.

Quantifiable outcome

• 96.3% Sales-to-New Listings Ratio
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature2 records

Partnerships

Three partnerships are on record, tiered core.

• RE/MAX InternationalcoreChannel Partner/ Reseller/ DistributorRE/MAX Escarpment & Niagara operates as part of the RE/MAX franchise network, utilizing the global RE/MAX brand, marketing resources, technology platforms, and international referral network for global relocations.
• Multiple Listing Service (MLS®)coreTechnology or IntegrationProperty listings are distributed through the MLS® system to authorized users including other REALTORS®, appraisers, government departments, and marketed through board media including the Internet. Historical sales data is maintained for market analysis.
• Children's Miracle NetworkcoreStrategic or Co-development PartnerRE/MAX has been associated with the Children's Miracle Network for over 25 years. The company holds annual fundraising BBQs for CMN, while agents contribute on a transactional basis.

Scale indicators10 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• Coldwell Banker Canada: Canadian arm of a global real estate franchise network; comparable in product, franchise business model, and Canadian agent/brokerage structure to the subject firm.
• HomeLife/Cityscape: Canadian independent real estate brokerage network offering comparable residential brokerage services across multiple Ontario regions, with similar agent and transaction economics.
• Royal LePage: One of Canada's largest traditional residential real estate franchise networks, directly comparable in product offering (residential brokerage), commission-based revenue model, and Canadian geographic footprint.
• Century 21 Canada: Major Canadian real estate franchise operating a similar agent/brokerage model with comparable commission economics and national/regional distribution across Canadian markets.
• Sotheby's International Realty Canada: Luxury-focused Canadian brokerage franchise with a comparable traditional agent model but a premium positioning similar to RE/MAX Escarpment & Niagara's Renowned Collection sub-brand.
• Right at Home Realty: Canadian independent brokerage operating in Ontario with a comparable traditional residential listing and commission-based model, often competing for the same agent talent pool in the GTA region.
• RE/MAX Hallmark Realty: A large Ontario-based RE/MAX franchise operating in the same geographic region (GTA) with comparable product offerings, agent count, and brokerage economics; this is the closest direct comparable for an Ontario RE/MAX franchise.
• Keller Williams Realty Canada: Agent-centric North American brokerage franchise with a comparable traditional residential brokerage offering and similar agent/broker economics, though with a distinct agent-attraction culture model.

Emerging players

• PropertyGuys.com: Canadian discount/flat-fee real estate brokerage model that competes for budget-conscious sellers, representing the secular commission-compression threat to traditional full-service brokerages like RE/MAX Escarpment & Niagara.

Regional players

• RE/MAX Aboutowne Realty: Another Ontario RE/MAX franchise operating in overlapping Hamilton/Oakville territory, providing a regional benchmark for agent productivity, commission rates, and competitive overlap.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/re-max-niagara-realty-ltd.-brokerage

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RE/MAX Niagara Realty Ltd., Brokerage