White Space

What White Space does

White Space, operating as Resilience Marketing Group (RMG), is a privately held, full-service creative and digital marketing agency headquartered at 202 - 105 Brockhouse Road in Etobicoke, Ontario, Canada. The firm employs 8 people and delivers a consolidated suite of six service lines: Social Media Management, Marketing and Ad Services, Graphic Design, Website Development, Copywriting, and Business Documentary production. Its technology footprint is essentially zero proprietary technology; the agency's output is human-driven creative services supplemented by awareness of emerging digital marketing techniques such as CGI advertising and LLM-driven SEO, which the team covers in its blog content.

RMG's commercial model is that of a traditional professional services agency targeting small-to-medium businesses and entrepreneurs. Sales are consultation-driven: prospective clients complete a detailed intake form describing their business, industry, location, and service needs, after which RMG responds with a tailored proposal. Engagement economics are based on bespoke project fees and/or monthly retainers with no publicly disclosed pricing. The disclosed customer portfolio spans 12+ SMBs across fragmented verticals including photography (Wood900, Modern Day Studios), retail (Tobacco Canada, Rustik Ribbon, Custom Suits), professional services (Spot on Steam Clean, Joseph & Mike Barbershop, Adore You Beauty Clinic, Mabuhay Pharmacy, Tegh Wireless, Bare Solutions), and social services (O's Helping Hand).

The agency's stated vision is to become "one of the largest international Marketing Agencies, leading in AI business integration," but there is no evidence in the data of executed international expansion, AI productization, external funding, M&A, partnerships, or senior leadership hires beyond an unnamed core team. Client acquisition channels are limited to content marketing, organic social media (Facebook, Instagram, LinkedIn), Google search, and word-of-mouth referrals. No enterprise customers, no disclosed ARR, no management team roster, and no competitive moat beyond a modest portfolio and brand artifact are observable from the input.

Name

White Space

Legal name

Resilience Marketing Group

Website

https://resiliencemarketing.ca

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

White Space (Resilience Marketing Group / RMG) is an 8-person, full-service marketing agency in Etobicoke, Ontario that delivers social media management, paid advertising, graphic design, website development, copywriting, and documentary production on bespoke retainer or project terms to small-to-medium businesses and entrepreneurs across Canada.

Ownership category

akta.pro rank

Product category

Marketing Services

NAICS

Advertising, Public Relations, and Related Services (5418), Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Customer Retention, Win-Back & Churn Reduction Programs (MPAAAIAH)

Keywords

• Social media management
• Digital marketing services
• Graphic design services
• Website development services
• Copywriting services

Headquarters

HQ city

Etobicoke

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Marketing and Creative Services: RMG charges clients for bespoke marketing services including social media management, paid advertising campaigns, graphic design, website development, copywriting, and documentary production. Revenue appears to be generated through project-based fees and/or monthly retainers, typical of marketing agency billing models.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

White Space (Resilience Marketing Group) is a full-service marketing agency that sells bundled creative and digital marketing services to small and medium businesses and entrepreneurs. Core offerings include social media management, paid advertising campaigns (Google, Meta), graphic and brand identity design, website design and development, copywriting, and documentary-style brand video production, delivered via custom project or retainer engagements.

Product overview

White Space is a marketing agency offering a unified suite of six core services: Social Media Management, Marketing and Ad Services, Graphic Design Services, Website Development, Copywriting Services, and Business Documentary production. These services work together to provide comprehensive marketing solutions, from creating digital personas and brand identities to developing websites and producing video content. The company serves diverse portfolio clients across industries including photography, healthcare, retail, telecommunications, beauty, and professional services.

Differentiator

Problem solved

Functional benefit

Products and services

• Social Media Management

Named customers12 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Expansion highlights4 records

Direct peers

• SmartSites: US-based full-service digital agency providing website design, SEO, PPC, and social media services to small and mid-sized businesses — highly comparable in scope and SMB focus.
• Ignite Visibility: Full-service digital marketing agency providing SEO, paid media, social, and creative services across SMB and mid-market segments — comparable service breadth and target client base.
• WebFX: Full-service digital marketing agency offering SEO, paid media, web design, social, and content services to SMBs and mid-market clients — directly comparable service mix and target customer segment to Resilience Marketing Group.
• Digital Silk: Digital agency providing branding, web design, and digital marketing services to SMB and mid-market clients — closely comparable service mix and customer segment.
• Wpromote: Mid-sized full-service digital marketing agency delivering media buying, SEO, creative, and content services to mid-market and enterprise clients — comparable offering but operating at larger scale.
• Lounge Lizard: Digital marketing and web design agency offering branding, web development, and digital strategy for SMBs — directly comparable creative-led full-service positioning.
• LYFE Marketing: Digital marketing agency specializing in social media management, paid advertising, and content for small businesses — closely comparable in SMB-targeting and service mix.
• Thrive Internet Marketing Agency: Full-service digital marketing agency offering web design, SEO, social media, and paid media to SMB and mid-market clients — comparable bundled service model and customer profile.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/resiliencemarketing.ca
• LinkedInlinkedin.com/company/whitespacecreativeagency
• Instagraminstagram.com/resiliencemarketing.ca

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about White Space