SmartPosti
SmartPosti SIA is the Baltic parcel arm of Finland's Posti Group, operating the largest indoor parcel locker network in the Baltics (4,000+ points across Latvia, Lithuania, Estonia, and Finland) to serve private individuals and business customers with locker, parcel point, courier, warehouse, and e-commerce fulfillment services.
- Company typePrivate
- Founded-
- HeadquartersMārupe, Latvia
- Headcount251–500
- GTM typeB2B and B2C
- OfferingServices
What SmartPosti does
SmartPosti SIA is a Riga-based logistics company and the Baltic parcel arm of Finnish state-owned Posti Group Oyj. It operates the largest indoor parcel locker network in the Baltics, comprising more than 4,000 parcel lockers and parcel points across Latvia, Lithuania, Estonia, and Finland. The company serves two core customer groups: private individuals (B2C) who send, receive, and return parcels through self-service lockers, parcel points, or courier home delivery, and business customers (B2B) including e-commerce retailers, manufacturers, and enterprises requiring contract pricing, warehouse services, pallet transportation, and integrated fulfillment.
The product portfolio centers on indoor parcel lockers in five size tiers (XS to XL), parcel point pick-up locations, door-to-door courier delivery, and international parcel shipping to European destinations with zone-based pricing. Supporting technology includes the my.smartposti.lv self-service portal for label printing, tracking, cost calculation, and returns, plus an API exposed through sales contracts for business integrations. SmartPosti maintains official shipping plugins for Magento, WooCommerce, PrestaShop, OpenCart, and Shopify, and operates the SmartShip business-oriented shipping platform. Tracking relies on a PIN-based secure access system with a 7-day storage window and automated return notifications, while customers can save up to three preferred pickup locations to drive repeat usage.
Revenue is generated primarily through per-shipment fees that vary by parcel size, destination (domestic Latvia, Baltic cross-border, Finland, wider Europe), and delivery mode (locker/point versus courier), with a weekly variable fuel surcharge added on top. Business customers access contract pricing with volume-based discounts and broader services including warehousing (sorting, packaging, labeling, repackaging, customs), pallet transport across the Baltic-Finland corridor, and end-to-end e-commerce fulfillment. Additional revenue comes from cross-carrier returns handling for DHL and GLS shipments. Distribution spans physical locker access points, the self-service digital portal, e-commerce platform modules, and a direct sales team for enterprise contracts.
SmartPosti firmographics
Firmographics- Name
- SmartPosti
- Legal name
- SmartPosti SIA
- Website
- https://smartposti.lv
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- SmartPosti SIA is the Baltic parcel arm of Finland's Posti Group, operating the largest indoor parcel locker network in the Baltics (4,000+ points across Latvia, Lithuania, Estonia, and Finland) to serve private individuals and business customers with locker, parcel point, courier, warehouse, and e-commerce fulfillment services.
- Ownership category
- akta.pro rank
SmartPosti industry classification
Industry- Product category
- Logistics Services
- NAICS
- Couriers and Express Delivery Services (4921), Local Messengers and Local Delivery (492210), Couriers and Messengers (492), Postal Service (4911)
- SIC
- Trucking & Courier Services (No Air) (4210), Public Warehousing & Storage (4220)
- akta.pro primary industry
- Carrier-Owned Parcel Locker Networks (TLAAAMAA)
- akta.pro secondary industry
- Cross-Border E-commerce Parcel (DDP/Delivered Duty Paid) (TLAAANAD)
Keywords
Where SmartPosti is headquartered
LocationHeadquarters
- HQ city
- Mārupe
- HQ country
- Latvia
- HQ region
- Europe
Offices2 records
Markets served
SmartPosti business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Parcel Delivery Fees: Per-shipment fees based on parcel size (XS to XL) and destination. Prices range from €2.50 to €29.49 depending on size, destination (domestic, Baltic countries, Finland, Europe), and delivery method (locker/point vs courier). Fuel surcharge added as weekly variable component.
- Business Contract Pricing: Contractual pricing for regular business customers offering lower rates than standard pricing. Includes pallet delivery and flexible logistics solutions tailored to business needs.
- Warehouse and Logistics Services: Storage, cross-docking, sorting, packaging, labeling, repackaging, and customs services for e-commerce fulfillment operations.
- Pallet Transportation: Direct cargo transportation services across Baltic countries and Finland for both private and business needs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | XS size - Maximum 5x34x42 cm, up to 5 kg |
| Unit Pricing | Pay-as-you-go | S size - Maximum 12x34x42 cm, up to 35 kg |
| Unit Pricing | Pay-as-you-go | M size - Maximum 20x34x42 cm |
| Unit Pricing | Pay-as-you-go | L size - Maximum 34x36x42 cm |
| Unit Pricing | Pay-as-you-go | XL size - Maximum 60x36x60 cm |
| Usage-based | Pay-as-you-go | Fuel Surcharge (Variable) |
| Subscription | Annual | Business Contract Pricing |
Go-to-market motion4 records
Distribution channels5 records
Marketing channels8 records
SmartPosti product offering
Product offeringCore offering
SmartPosti provides parcel delivery, return, and logistics services through the largest indoor parcel locker and parcel point network in the Baltics (4,000+ locations), complemented by door-to-door courier delivery, international parcel shipping to Europe, warehouse services, pallet transportation, and integrated e-commerce fulfillment. Customers access the network via the self-service portal (my.smartposti.lv), parcel lockers/points, courier pickups, and e-commerce platform integrations, serving both private individuals and business customers across Latvia, Lithuania, Estonia, and Finland.
Product overview
SmartPosti is a logistics company operating across Latvia, the Baltic countries, and Finland, offering a unified delivery ecosystem centered on parcel lockers, parcel points, and courier services. The core portfolio includes indoor parcel lockers (the largest network in the Baltics), parcel point pick-up locations, door-to-door courier delivery, and international parcel services to Europe. For business customers, SmartPosti provides complementary modules including warehouse services, pallet transportation, and e-commerce logistics (fulfillment). The self-service platform (my.smartposti.lv) and SmartShip serve as the primary interfaces for managing shipments, while e-commerce integrations (WooCommerce, PrestaShop, OpenCart, Magento, Shopify) connect online retailers to the delivery network. Parcel return services complete the end-to-end offering.
Differentiator
Problem solved
Functional benefit
Products and services
- SmartPosti Parcel Lockers Indoor parcel lockers providing secure storage and convenient self-service delivery across the Baltic region and Finland. Customers send, receive, and return parcels 24/7 using a unique PIN code, with parcel sizes from XS to XL and 7-day storage before automatic return.
- SmartPosti Parcel Points Pick-up and drop-off locations at selected shops and kiosks across the Baltics, including both indoor and outdoor service points. Used for parcel collection and returns without requiring a reservation.
- Courier Delivery Services Door-to-door courier parcel delivery for individuals and businesses, with courier contact prior to arrival and a contact-free delivery option. Available domestically in Latvia, across the Baltic countries, and internationally to European destinations.
- Warehouse Services Comprehensive business warehousing including cargo handling, sorting, packaging, labeling, repackaging, and customs services for e-commerce fulfillment customers.
- Pallet Transportation Freight and pallet transport services for businesses, providing direct cargo shipments across the Baltic countries and Finland with tailored logistics solutions for both private and business needs.
- E-commerce Logistics / Order Fulfillment Integrated e-commerce fulfillment including goods receiving, storage, picking, packing, shipping, and returns handling, integrated with major e-commerce platforms (Magento, WooCommerce, PrestaShop, OpenCart, Shopify) with fast last-mile delivery across the Baltics and Finland.
- SmartShip Business Shipping Platform Business-oriented shipping management platform integrated with SmartPosti parcel services for streamlined shipment registration and logistics management for regular business customers.
- Parcel Return Services Returns management allowing customers to return parcels via parcel lockers, couriers, or parcel points. Supports verified return labels from DHL, GLS, and other carriers, enabling returns through the SmartPosti network.
- International Parcel Delivery Cross-border parcel delivery services to European countries with zone-based pricing by parcel size (XS–XL) and destination country, including customs documentation support for shipments to the UK post-Brexit.
Quantifiable outcome
- 67% of parcel shipments in Latvia received at parcel lockers, indicating strong consumer preference for locker delivery
- +2 more outcomes
Companies that use SmartPosti
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
SmartPosti technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature5 records
SmartPosti partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- uDropcoreStrategic partnership with shared parcel locker network uDrop expanding parcel collection options for customers across the Baltics. Increases network coverage and convenience for consumers.
- TeliacorePosti and Telia partnership creates closed-loop model for mobile and IT device returns across Finland and Estonia. Posti handles all physical processes from collection through secure data erasure, diagnostics, refurbishment, and resale as Telia Recycled devices. Supports Telia's circular economy strategy and sustainability goals.
- Posti Group (Parent Company)coreSmartPosti is part of Posti Group, a modern international logistics expert with nearly 400 years of experience. Posti provides operational infrastructure, technology platform, and brand backing across Nordic and Baltic countries.
- E-commerce Platforms (Magento, WooCommerce, PrestaShop, OpenCart, Shopify)coreTechnology integrations with major e-commerce platforms allowing online retailers to integrate SmartPosti shipping directly into their stores. Plugins enable automated label generation, manifesting, and tracking synchronization.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
SmartPosti competitors and assessment
Company assessmentBroad incumbents
- DHL Parcel: Global parcel and logistics integrator with widespread European parcel locker and drop-off networks. Comparable in cross-border parcel delivery, e-commerce logistics, and enterprise B2B contracting.
- InPost: Europe's largest automated parcel locker network operator (Poland-listed). Directly comparable in parcel locker-led business model and is actively expanding across European markets including the Baltics.
- DPD Baltics: International parcel delivery network operating in the Baltics as part of DPDgroup. Comparable in B2B parcel delivery and B2C last-mile services, with broader European reach than SmartPosti.
Regional players
- Bring (Norway Post): Nordic postal and logistics arm of Norway Post, operating parcel delivery, locker, and e-commerce logistics across Scandinavia. Comparable in postal-group-operated parcel network and last-mile delivery services.
Emerging players
- Packeta (Zásilkovna): Czech parcel locker and pick-up point network with rapid expansion across Central and Eastern Europe. Comparable in parcel locker infrastructure model and e-commerce focus, with growing Baltic presence.
- Budbee: Nordic last-mile delivery and parcel locker company focused on e-commerce in Sweden, Finland, and the Netherlands. Comparable in locker-led last-mile delivery and e-commerce retailer integrations.
Direct peers
- Omniva: Estonian state-owned postal and logistics operator with a parcel locker network across the Baltics. Directly comparable to SmartPosti in business model, parcel locker infrastructure, and cross-border Baltic footprint.
- Posti (Itella): Finnish postal and logistics operator and SmartPosti's parent company. Direct sister brand with overlapping parcel network, locker infrastructure, and e-commerce logistics capabilities in the Nordics and Baltics.
- Unisend (Lietuvos Paštas): Lithuanian postal service brand offering parcel delivery, locker network, and courier services across the Baltics. Directly comparable in product portfolio and target market to SmartPosti.
- Venipak: Lithuania-based parcel delivery and logistics company serving the Baltics and wider Europe. Highly comparable in product offering (parcel delivery, B2B contract logistics, e-commerce fulfillment) and regional target market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
SmartPosti social profiles
Digital presenceSmartPosti compliance and trust
Trust signalCompliance1 record
SmartPosti financial estimates
Financial estimateRevenue estimate
Valuation estimate
SmartPosti leadership team
Management profileNumber of profiles
SmartPosti funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SmartPosti M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SmartPosti
What does SmartPosti do?
SmartPosti provides parcel delivery, return, and logistics services through the largest indoor parcel locker and parcel point network in the Baltics (4,000+ locations), complemented by door-to-door courier delivery, international parcel shipping to Europe, warehouse services, pallet transportation, and integrated e-commerce fulfillment. Customers access the network via the self-service portal (my.smartposti.lv), parcel lockers/points, courier pickups, and e-commerce platform integrations, serving both private individuals and business customers across Latvia, Lithuania, Estonia, and Finland.
Is SmartPosti a public or private company?
SmartPosti is a private company. It is classified as state government owned and is currently operating.
When was SmartPosti founded?
SmartPosti was founded in -1. It employs 251 to 500 people.
Where is SmartPosti based?
SmartPosti is headquartered in Mārupe, Latvia, in the Europe region.
How does SmartPosti make money?
Four revenue lines are on record. Parcel Delivery Fees are the primary driver. The others are business Contract Pricing, warehouse and Logistics Services and pallet Transportation.
Who are SmartPosti's main competitors?
Broad incumbents on record are DHL Parcel, InPost and DPD Baltics. Bring (Norway Post) is listed as a regional player. Emerging players are Packeta (Zásilkovna) and Budbee. Direct peers are Omniva, Posti (Itella), Unisend (Lietuvos Paštas) and Venipak.
Does SmartPosti have an API?
Yes. SmartPosti provides API connections for business partners to integrate with their system. API access is provided through sales representatives after establishing a contract agreement. The API enables e-commerce integrations for sending parcels, tracking shipments, and managing deliveries.
What industry is SmartPosti in?
SmartPosti's product category is Logistics Services. Its primary akta.pro industry code is TLAAAMAA, Carrier-Owned Parcel Locker Networks, with a secondary code of TLAAANAD, Cross-Border E-commerce Parcel (DDP/Delivered Duty Paid). Its NAICS code is 4921 and its SIC code is 4210.