BayWa r.e. Solar Distribution / AU
BayWa r.e. Solar Distribution / AU is a B2B solar components wholesaler and trade distributor operating from a WA warehouse, serving Australian solar installers with 1,000+ SKUs from tier-1 manufacturers plus engineering design and accredited training services.
- Company typePrivate
- Founded-
- HeadquartersPerth, Australia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What BayWa r.e. Solar Distribution / AU does
BayWa r.e. Solar Distribution / AU (legal entity: BayWa r.e. Solar Systems Pty Ltd) is an Australian B2B solar components distributor and wholesaler serving professional solar installation businesses across the country. The company operates from a dedicated warehouse facility in Bibra Lake, Western Australia, and fulfills orders nationally through its online trade webshop at solarshop.baywa-re.com.au. It is a wholly-owned subsidiary of BayWa r.e., itself part of the German-listed BayWa AG conglomerate, which provides corporate backing, global procurement reach, and brand credibility.
The company's core product is its e-commerce distribution platform, which offers 24-hour online access to 1,000+ SKUs across solar modules, inverters, mounting systems, battery storage, cables, system accessories, and EV charging equipment. It holds distribution agreements with tier-1 manufacturers including Trina Solar, LONGi, AIKO, BYD, SMA, Fronius, Huawei, GoodWe, Victron, Clenergy, and Antai Solar, as well as emerging brands such as Sigenergy and SOFARSOLAR. Beyond product distribution, the company provides value-added services: GSES-accredited professional training seminars for installers, engineering and system design services (off-grid, commercial, and grid-battery), and an online Ground-Mount Kit Calculator for project planning.
Revenue is generated through one-time wholesale sales of solar components to registered trade account holders, with GST-exclusive trade pricing and pay-as-you-go billing. Pricing varies by product and volume, with inverters ranging from $500 to over $5,000 and battery systems from $2,993 to $5,915. The company employs approximately 19 people, suggesting a lean operation relative to its broad product portfolio. The business model relies on the breadth of its manufacturer portfolio, fast fulfillment from the WA warehouse, and technical support services as primary differentiators in the Australian solar installer supply chain.
BayWa r.e. Solar Distribution / AU firmographics
Firmographics- Name
- BayWa r.e. Solar Distribution / AU
- Legal name
- BayWa r.e. Solar Systems Pty Ltd
- Website
- https://solarshop.baywa-re.com.au
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- BayWa r.e. Solar Distribution / AU is a B2B solar components wholesaler and trade distributor operating from a WA warehouse, serving Australian solar installers with 1,000+ SKUs from tier-1 manufacturers plus engineering design and accredited training services.
- Ownership category
- akta.pro rank
BayWa r.e. Solar Distribution / AU industry classification
Industry- Product category
- Solar Equipment Distribution
- akta.pro primary industry
- Solar Distribution & Wholesale Supply (Channel, Procurement, Logistics) (EUAMABAK)
- akta.pro secondary industry
- Solar Workforce, Training & Safety Services (Installer Training, Certification, EHS) (EUAMABAO)
Keywords
Where BayWa r.e. Solar Distribution / AU is headquartered
LocationHeadquarters
- HQ city
- Perth
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
BayWa r.e. Solar Distribution / AU business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales
Revenue model
- Solar Components Distribution: Revenue generated from distribution and sale of solar components including panels, inverters, mounting systems, battery storage, cables, and accessories to trade customers (solar installers) across Australia.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Trade Account Pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
BayWa r.e. Solar Distribution / AU product offering
Product offeringCore offering
BayWa r.e. Solar Distribution / AU is a B2B trade distributor of solar components to professional solar installers across Australia. It sells photovoltaic modules, inverters, mounting systems, battery storage, cables, EV charging equipment, and balance-of-system accessories from leading global manufacturers via a 24-hour online trade webshop with trade pricing and national shipping from a WA warehouse. It also provides engineering design services and GSES-accredited professional training seminars for installers.
Product overview
BayWa r.e. Solar Distribution / AU operates a comprehensive B2B solar distribution platform combining an e-commerce webshop with engineering services. The core offering is the BayWa r.e. Solar Webshop, which provides 24-hour online access to trade pricing for solar installation professionals across Australia. The product portfolio spans multiple categories including Solar Modules (Trina Solar, LONGi, AIKO), Inverters (Fronius, SMA, Huawei, GoodWe), Mounting Systems (Antai, Clenergy), Battery Systems (BYD, PowerPlus, SENEC), System Accessories (ABB, Phoenix Contact, ZJBENY), Cables (Kuka, Multi Contact), Charging Systems (Victron), and Inverter Accessories. Services include GSES Accredited Seminars for installer certification, Engineering & Solutions for custom system design, and a Ground-Mount Kit Calculator for project planning.
Differentiator
Problem solved
Functional benefit
Products and services
- Solar Modules Photovoltaic solar panels from manufacturers including Trina Solar, LONGi, AIKO, Suntech, WINAICO, and REC for residential and commercial installations. Sold to professional solar installers via the trade webshop.
- Inverters DC to AC power conversion equipment including string inverters, hybrid inverters, and off-grid inverters from Fronius, SMA, Huawei, GoodWe, SOFARSOLAR, Sigenergy, and Selectronic. Distributed to solar installers across Australia.
- Mounting Systems Rooftop and ground-mounted structural systems for solar panel installation including rails, clamps, hooks, L-feet, and mounting hardware from Antai, Clenergy, and S-Rack.
- Battery Systems Energy storage solutions including lithium battery modules and cabinets from BYD, PowerPlus Energy, SENEC, and Sigenergy for residential and commercial solar installations.
- System Accessories & BOS Electrical components including DC circuit breakers, fuses, isolators, enclosures, and cable accessories from ABB, Noark, Phoenix Contact, IMO, Weber, ZJBENY, and Spelsberg.
- Charging Systems (E-Mobility) Electric vehicle charging stations and related equipment from Victron for residential and commercial e-mobility applications.
- Cables Solar electrical wiring including PV cables, earth cables, MC4 connectors, and cable management accessories from Kuka Cable, Aflex Cable, and Multi Contact.
- Inverter Accessories Accessories for inverter installation including current transformers, smart meters, backup boxes, and datamanagers from Fronius and Huawei.
- GSES Accredited Seminars Professional development courses accredited by GSES for solar installers covering design, installation, and compliance standards.
- Engineering & Solutions Technical design services including off-grid system design, commercial system engineering, and grid battery system design for solar installation projects.
Companies that use BayWa r.e. Solar Distribution / AU
Customer profileNamed customers3 records
Segments1 record
Ideal customer profiles1 record
BayWa r.e. Solar Distribution / AU technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
BayWa r.e. Solar Distribution / AU partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core.
- Trina SolarcoreManufacturer partnership for solar module distribution. BayWa r.e. distributes Trina Solar panels including Vertex S+ 440W products.
- LONGicoreManufacturer partnership for high-efficiency solar modules distributed through BayWa r.e. Australian operations.
- AIKOcoreManufacturer partnership for AIKO solar modules offered through BayWa r.e. distribution network.
- BYDcoreBattery systems partnership - distributes BYD battery products including HVS and HVL series, BMU units, and LVL/LVS/Flex battery management systems.
- SMAcoreInverter partnership - distributes SMA inverters including Sunny Tripower and Sunny Island series, along with Datamanager 2.0 communication devices.
- FroniuscoreInverter partnership - distributes Fronius Primo GEN24 and Symo GEN24 series inverters, Smart Meters, and current transformers (CT).
- HuaweicoreInverter partnership - distributes Huawei solar inverters including 8kW and 10kW 3-phase models.
- GoodWecoreInverter partnership - distributes GoodWe inverter products for solar installations.
- SelectroniccoreAustralian manufacturer partnership - distributes Selectronic SP PRO 2i series inverters including 120V and 48V/24V models ranging from 3kW to 20kW.
- Victron EnergycoreComprehensive partnership - distributes Victron SmartSolar MPPT chargers, Quattro inverter-chargers, EV Charging Stations, and related accessories including cables, fuses, and monitoring equipment.
- ClenergycoreMounting systems partnership - distributes Clenergy PV-ezRack products including ECO rails, splice connectors, earth lugs, tin brackets, universal clamps, and enclosed iso brackets.
- Antai SolarcoreMounting systems partnership - distributes Antai solar mounting products including rails, rail joiners, clamps, tile hooks, tin kits, tilt kits, grounding lugs, and earthing components.
- PowerPlus EnergycoreBattery systems partnership - distributes PowerPlus battery products including LiFe4838P LFP Modular Battery, Eco4840P LFP Modular Battery, and PIR8C battery cabinets.
- GSEScoreTraining partnership - BayWa r.e. offers GSES (Global Sustainable Energy Solutions) Accredited Seminars for installer professional development and certification.
- BayWa AGcoreParent company - BayWa r.e. Solar Systems Pty Ltd is a subsidiary of BayWa AG, providing corporate backing and global renewable energy expertise.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
BayWa r.e. Solar Distribution / AU competitors and assessment
Company assessmentDirect peers
- Memodo: European solar wholesale specialist distributing modules, inverters, storage, and BOS to installers across DACH and other regions. Closely comparable specialist distributor model with strong digital ordering.
- OneStop Warehouse: Australia's largest dedicated solar and battery storage distributor to installers, operating a similar trade-account B2B model with national logistics. Directly comparable in product breadth (panels, inverters, batteries, mounting) and target customer.
- CED Greentech: U.S. solar and renewable energy distributor serving professional installers with a similar one-stop-shop mix of modules, inverters, racking, and storage. Directly comparable model on a North American stage.
- Enerix: German specialist solar distribution and franchise network serving installers with PV, storage, and EV charging. Comparable customer segment and broad-branded product portfolio, although focused in Europe.
- Krannich Solar: Global solar wholesaler with operations in Australia. Comparable as a multi-brand solar component distributor serving professional installers, with similar portfolio of tier-1 modules, inverters, and mounting systems.
Broad incumbents
- Rexel Australia: National electrical wholesaler with a growing renewable energy/solar product range. Larger scale and branch network than BayWa r.e. AU; competes on price, credit, and one-stop convenience for solar installers.
- Sonepar Solar (Australia): Australian arm of global electrical wholesaler Sonepar, distributing solar alongside broader electrical and lighting products. Competes for the same installer accounts with deeper category breadth and longer credit lines.
- MMEM (Middy's): Largest Australian electrical and data wholesaler with a dedicated solar division. Broad incumbent that bundles solar with electrical, lighting, and smart-building categories, competing for the same installer trade accounts.
Regional players
- Supply Partners (Solargain): Australian solar component distributor with national reach, carrying panels, inverters, and BOS to trade customers. Closely comparable in product mix and target installer base within Australia.
Others
- Victron Energy: BayWa r.e.'s partner brand for off-grid inverters, chargers, and EV charging. Not a competitor but a principal supplier whose go-to-market and pricing decisions materially affect BayWa r.e. AU's margin and assortment.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
BayWa r.e. Solar Distribution / AU social profiles
Digital presenceBayWa r.e. Solar Distribution / AU financial estimates
Financial estimateRevenue estimate
Valuation estimate
BayWa r.e. Solar Distribution / AU leadership team
Management profileNumber of profiles
BayWa r.e. Solar Distribution / AU funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BayWa r.e. Solar Distribution / AU M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BayWa r.e. Solar Distribution / AU
What does BayWa r.e. Solar Distribution / AU do?
BayWa r.e. Solar Distribution / AU is a B2B trade distributor of solar components to professional solar installers across Australia. It sells photovoltaic modules, inverters, mounting systems, battery storage, cables, EV charging equipment, and balance-of-system accessories from leading global manufacturers via a 24-hour online trade webshop with trade pricing and national shipping from a WA warehouse. It also provides engineering design services and GSES-accredited professional training seminars for installers.
Is BayWa r.e. Solar Distribution / AU a public or private company?
BayWa r.e. Solar Distribution / AU is a private company. It is classified as corporate owned and is currently operating.
When was BayWa r.e. Solar Distribution / AU founded?
BayWa r.e. Solar Distribution / AU was founded in -1. It employs 11 to 50 people.
Where is BayWa r.e. Solar Distribution / AU based?
BayWa r.e. Solar Distribution / AU is headquartered in Perth, Australia, in the Oceania region.
How does BayWa r.e. Solar Distribution / AU make money?
One revenue line is on record: solar Components Distribution.
Who are BayWa r.e. Solar Distribution / AU's main competitors?
Direct peers on record are Memodo, OneStop Warehouse, CED Greentech, Enerix and Krannich Solar. Broad incumbents are Rexel Australia, Sonepar Solar (Australia) and MMEM (Middy's). Supply Partners (Solargain) is listed as a regional player. Victron Energy is listed as an others.
Does BayWa r.e. Solar Distribution / AU have an API?
No public API is recorded for BayWa r.e. Solar Distribution / AU.
What industry is BayWa r.e. Solar Distribution / AU in?
BayWa r.e. Solar Distribution / AU's product category is Solar Equipment Distribution. Its primary akta.pro industry code is EUAMABAK, Solar Distribution & Wholesale Supply (Channel, Procurement, Logistics), with a secondary code of EUAMABAO, Solar Workforce, Training & Safety Services (Installer Training, Certification, EHS).