Sûnenz

What Sûnenz does

Sûnenz is a non-profit community wellness center operating in the Friesland province of the Netherlands, founded in 2009 and headquartered in Drachten. The organization functions as a co-located multi-partner ecosystem rather than a standalone service provider: its Drachten hub (Neibertilla) integrates GPs, pharmacy, audiology, diagnostics, physiotherapy, psychology, and childcare with wellness, art, and social programs. It now operates four physical centers in Drachten, Dokkum, Oosterwolde, and Gorredijk, serving seniors (65+), people with dementia and their caregivers, individuals with chronic conditions (Parkinson's, COPD), and isolated or vulnerable adults.

Core offerings include fall prevention programs (Valpreventie, OTAGO, In Balans, Fietsvalpreventie), dementia support (DemenTalent, Odensehuis, Casemanager Dementie, Alzheimer Cafés), cognitive fitness, technology lending (SlimoTheek) for assistive devices such as Somnox sleep robots and smart doorbells, and a broad activity calendar covering yoga, dance, tai chi, table tennis, swimming, choir, theater, and art workshops. Programs are delivered through a network of 20+ strategic partners including Sportbedrijf Drachten, SportStudio Dokkum, Alzheimer Nederland, Longfonds, Museum Opsterlân, and De Dansdivisie.

Sûnenz's business model is a publicly funded hybrid: revenue is drawn from municipal subsidies (e.g., a two-year grant from Gemeente Ooststellingwerf for DemenTalent), health insurance reimbursements (OTAGO, psychology, dementia case management), modest participant fees (e.g., €25-€175 per course, €30 per six-month dance program), and in-kind partner contributions. The organization is a subsidiary of healthcare operator ZuidOostZorg and uses a community-led GTM motion relying on healthcare provider referrals, municipal social services, community events, and a monthly newsletter. No public revenue is disclosed, headcount is reported at 9, and there is no venture or external funding.

Name

Sûnenz

Legal name

Sûnenz

Website

https://sunenz.nl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Sûnenz is a Dutch non-profit community wellness center in Friesland operating four locations, co-locating healthcare, wellness, art, and social programs for seniors and vulnerable adults through a network of 20+ partner organizations under parent ZuidOostZorg.

Ownership category

akta.pro rank

Product category

Community Health & Wellness Services

NAICS

Services for the Elderly and Persons with Disabilities (624120), Services for the Elderly and Persons with Disabilities (62412), Nursing and Residential Care Facilities (623)

SIC

Services-Health Services (8000), Services-Social Services (8300), Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Community-Based Senior Centers with Adult Day Services (HLADAIAJ)

akta.pro secondary industries

Senior Social Clubs & Community-Based Day Programs (Non-Clinical) (HSABANAK), Behavioral Health & Cognitive Support Coordination (Dementia, Depression, SUD) (HSABAIAF), Elder Services & Aging Support (BPAGAEAF), Adult Day Memory Care Programs (Dementia Day Care/Day Health) (HLADACAH)

Keywords

• Community wellness center
• Senior health programs
• Fall prevention services
• Dementia care support
• Healthy aging programs

Headquarters

HQ city

Drachten

HQ country

Netherlands

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Others

Revenue model

1. Government Subsidies: Sûnenz receives government funding from municipalities for specific programs such as DemenTalent, which was funded by the municipality of Ooststellingwerf for two years to help people with dementia find volunteer work.
2. Health Insurance Reimbursements: Programs such as OTAGO fall prevention are reimbursed through supplemental health insurance. Psychology and dementia care services are covered through healthcare insurance with no co-pay required.
3. Activity Fees: Some activities charge small participation fees or co-payments. For example, dance lessons charge €30 per 6-month period, cognitive fitness costs €150-175 for multi-week programs, and some workshops have material fees. Many activities are free due to subsidies.
4. Partnership Contributions: Partners operating within the Sûnenz center (such as GP practices, pharmacies, audiology, childcare) contribute to the ecosystem model, though specific revenue arrangements are not detailed.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Sûnenz operates community wellness centers that bring together co-located healthcare services (GP practices, pharmacy, diagnostics, physiotherapy, psychology), wellness programs (fall prevention, cognitive fitness, yoga, tai chi, dance), social activities (conversation groups, cultural programs), and dementia support under one roof across four locations in Friesland, Netherlands. It is an integrated community hub targeting seniors with a prevention-focused model that combines medical, social, and cultural offerings, and it extends its reach through a SlimoTheek lending service for assistive smart-home technology.

Product overview

Sûnenz is a multi-service wellness and health center operating as a platform-plus-partners model, located in Drachten, Dokkum, Oosterwolde, and Gorredijk in Friesland, Netherlands. The center offers a comprehensive range of programs organized around healthy aging and community wellbeing, including fall prevention programs (Valpreventie, In Balans, OTAGO), dementia support (DemenTalent, Odensehuis, Casemanager Dementie), cognitive fitness, and various exercise activities (yoga, tai chi, table tennis, swimming, dance). The center also provides art and cultural programs (Kunst & Zingeving, kunstatelier, exposities), social connection initiatives (Up! Gesprekken, Buurtkamers), and technology lending (SlimoTheek). Healthcare services are delivered through on-site partner organizations including general practitioners, physiotherapy, psychology, and pharmacy. The center operates as a community hub connecting elderly with health services, social activities, and wellness resources to support active and healthy aging.

Differentiator

Problem solved

Functional benefit

Brands

• DemenTalent: A project that helps people with dementia find volunteer work based on their talents and abilities.
• Odensehuis
• SlimoTheek

Products and services

• Valpreventie (Fall Prevention)

Quantifiable outcome

• DemenTalent aims to help 50 people with dementia find meaningful volunteer work within 2 years
• +3 more outcomes

Named customers9 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

25 partnerships are on record, tiered core and minor.

• Sportbedrijf Drachten (Sports Company Drachten)coreStrategic or Co-development Partner · 6 October 2023Collaboration on Vitaliteitsmarkt and fall prevention activities. Sportbedrijf provides exercise programs, facilities, and expertise in physical activity for seniors. Jointly organizes activities like PingPong je Fit and cognitive fitness programs.
• Gemeente Ooststellingwerf (Municipality of Ooststellingwerf)coreStrategic or Co-development Partner · 22 March 2023Municipality provides subsidy to Sûnenz/ZuidOostZorg for the DemenTalent project, which helps people with dementia find volunteer work matching their talents. The two-year project aims to support approximately 50 people with dementia.
• SportStudio DokkumcoreStrategic or Co-development PartnerPartner for cognitive fitness program in Dokkum location. Provides exercise facilities and instructors for the combined physical and cognitive training program targeting seniors.
• DZ&PC (Swimming Pool)minorStrategic or Co-development PartnerCollaboration on 'Zwem je fit' (Swim to Fitness) program offering swimming lessons for seniors to improve technique and fitness.
• Yoga4ParkinsonminorStrategic or Co-development PartnerPlatform bringing yoga to people with Parkinson's disease. Sûnenz hosted training day for yoga instructors to learn how to teach yoga to Parkinson's patients.
• SlimoTheek PartnersminorStrategic or Co-development PartnerVarious technology partners whose products are available through the SlimoTheek lending service including Somnox (sleep robots) and smart home technology providers.
• Odensehuis Drachten en BeetsterzwaagcoreStrategic or Co-development PartnerLow-threshold meeting place for people with dementia and caregivers. Located within Sûnenz center, providing community support, information, and activities for those affected by dementia.
• Museum Dr8888minorStrategic or Co-development PartnerCollaboration on 'De kunst van het luisteren' podcast series exploring art and mental wellbeing. Sûnenz staff (Alie Lucas) appear as guests discussing art therapy in senior care.
• Oosterhoff HoortoestellenminorChannel Partner/ Reseller/ DistributorAudiology partner located in Sûnenz center since its founding, providing hearing aids and audiology services to center visitors.
• Huisartsenpraktijk Sûnenz and Huisartsenpraktijk EikesingelcoreChannel Partner/ Reseller/ DistributorGP practices located in Sûnenz center providing primary healthcare services to community members. Part of the integrated care ecosystem.
• Pharmium ApothekencoreChannel Partner/ Reseller/ DistributorPharmacy with location in Sûnenz center providing medication dispensing and health advice. Part of integrated healthcare services.
• Hand- en Polstherapie CentrumminorChannel Partner/ Reseller/ DistributorSpecialized hand and wrist therapy center located in Sûnenz Drachten, providing physiotherapy and occupational therapy services.
• CertecoreChannel Partner/ Reseller/ DistributorMedical diagnostics laboratory with location in Sûnenz center providing blood tests, ECG, and other diagnostic services.
• Mondzorg SterenbergminorChannel Partner/ Reseller/ DistributorDental hygiene practice located in Sûnenz center providing oral healthcare services including care for wheelchair-bound patients.
• Le Petit PapillonminorChannel Partner/ Reseller/ DistributorChildcare center operating within Sûnenz center, enabling intergenerational programs where children and elderly interact during events.
• Geriatrisch Advies- en Behandelcentrum (GABC)coreChannel Partner/ Reseller/ DistributorMulti-disciplinary geriatric assessment and treatment center located in Sûnenz providing coordinated care for elderly patients with multiple health issues.
• Longfonds/LongpuntminorStrategic or Co-development PartnerLung foundation initiative providing meeting place for people with lung diseases. Sûnenz hosts Longpunt activities in Friesland region.
• Alzheimer Nederland (Afdeling Friesland)coreStrategic or Co-development PartnerOrganizes Alzheimer Cafés in Dokkum and Drachten, providing monthly meetings for people with dementia, families, and caregivers to share experiences and get information.
• Stichting YfkeminorStrategic or Co-development PartnerFoundation providing support for caregivers (mantelzorgers) offering listening ear, advice, and practical assistance for those caring for family members.
• Humanitas ThuisadministratieminorStrategic or Co-development PartnerVolunteer organization helping seniors with administrative tasks, budgeting, and applying for benefits. Volunteers available in local communities throughout Netherlands.
• ZuidOostZorgcoreStrategic or Co-development PartnerParent healthcare organization that established Sûnenz. Provides staffing, expertise, and programs including psychology, dementia care, and day care services.
• De DansdivisieminorStrategic or Co-development PartnerDance company providing dance instruction and performances for seniors. Collaboration on 'Gelukszoekers' theater project and ongoing dance classes.
• Bibliotheek Smallingerland (Formulierenbrigade)minorStrategic or Co-development PartnerLibrary-based volunteer service helping seniors with form filling, government paperwork, and digital government services. Present in Sûnenz ecosystem.
• Lokale Alliantie SmallingerlandminorStrategic or Co-development PartnerLocal alliance including Rabobank Drachten, MOS, Samenwerkende Ouderenbonden, Yvon Notariaat, Gemeente Smallingerland, and Sûnenz working together to address elder financial abuse.
• Scala (Oosterwolde sports organization)minorStrategic or Co-development PartnerSports organization in Oosterwolde collaborating on National Exercise Week activities for seniors, including aqua fitness, walking football, and dance programs.

Scale indicators6 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Cordaan: Major Amsterdam-based care provider offering elderly care, home care, and community support. Comparable on integrated elderly support services in a defined Dutch urban region, with a much larger and broader portfolio.
• TanteLouise: Dutch elderly care organization operating nursing homes, home care, and community-based wellbeing programs in South Holland. Comparable as a Dutch regional care group with both facility and community programming, though broader in scope.
• Sensire: Large Dutch home and community care provider in the Achterhoek region offering nursing, personal care, and wellbeing services for elderly. Comparable regional-incumbent care delivery model in a defined Dutch geography.
• Pieter van Foreest: Dutch care organization operating nursing homes, rehabilitation, and community-based senior services in the Delft region. Comparable regional elderly-care delivery model with wellness and day-programming components.

Regional players

• JCC Association (Jewish Community Centers): US-based community-center network with extensive senior programming (fitness, cultural activities, social connection) co-located with health services. Conceptually closest international analog to Sûnenz's integrated wellness-center-plus-clinical-services hub model.
• Vitalis WoonZorg Groep: Dutch regional elderly care provider in the Eindhoven region offering nursing care, rehabilitation, and community-based wellbeing programs. Comparable regional integrated-care group structure though primarily facility-based.

Emerging players

• Alzheimer Nederland: Dutch dementia association that runs Alzheimer Cafés (operated locally in Sûnenz centers) and provides caregiver and community support. Comparable on community-based dementia programs; Sûnenz is a delivery partner, not a competitor.

Direct peers

• Buurtzorg Nederland: Iconic Dutch community-based care organization delivering home nursing and personal care via small self-managing teams. Most direct peer in Dutch community-anchored elderly care delivery and similarly depends on insurer reimbursements and a network operating model.
• SilverFit: Dutch company providing interactive fitness and cognitive training technology for seniors in care and community settings. Comparable on senior-active-aging programming and on offering physical+cognitive combined interventions like Sûnenz's cognitive fitness program.
• Humanitas DMH: Dutch welfare organization providing services for elderly, people with disabilities, and caregivers including social connection programs, day activities, and caregiver support. Closely comparable mission to Sûnenz on community-based senior support and social-isolation programming.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/s%C3%BBnenz

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sûnenz