Swiss Open Geneva - Wheelchair Tennis

Name

Swiss Open Geneva - Wheelchair Tennis

Legal name

Swiss Open Geneva

Website

https://swissopengeneva.ch

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Wheelchair Tennis Tournament / Sports Event Management

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Other Spectator Sports (711219)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Individual Sports Events (Tennis, Golf, Boxing/MMA, Athletics) (MPAGAMAC)

akta.pro secondary industry

Tennis & Racquet Sports Clubs (Tennis, Padel, Pickleball, Squash) (MPAKABAF)

Keywords

• Wheelchair tennis tournament
• International tennis event
• Parasports competition
• Adaptive tennis tour
• Tennis event management

Headquarters

HQ city

Geneva

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Sponsorship and Partner Support: The tournament relies on committed partners and sponsors who contribute to tournament development and visibility. Multiple key partners including BNP Paribas Foundation, City of Geneva, Canton of Geneva, NAEF Immobilier, Uber, and others provide financial and operational support.
2. Entry Fees: General admission is free throughout the tournament week. Free ticket reservation is required only for finals day (Saturday) to reserve seats.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Organizes and operates the annual Swiss Open Geneva, an international wheelchair tennis tournament held at Tennis Club Drizia-Miremont in Geneva over five days each July. The tournament features elite athletes competing in singles and doubles across men's, women's, and quad divisions, with free public admission, free finals-day ticketing, live streaming on four courts via Kitris.tv, and broadcast on Léman Bleu TV. Year-round programs include school and club outreach, awareness campaigns, and inclusion initiatives.

Product overview

The Swiss Open Geneva is an annual international wheelchair tennis tournament organized by a non-profit association under UNESCO patronage. The core offering is the tournament itself, held at the Drizia-Miremont Tennis Club in Geneva from July 14-18, featuring 60+ international athletes competing in singles and doubles across men's, women's, and quad divisions. Supporting offerings include a free finals day ticketing system, live streaming via Kitris.tv across 4 courts, real-time live scoring, and year-round impact and inclusion programs including school and club outreach. The organization relies on volunteers and partner support to deliver the event.

Differentiator

Problem solved

Functional benefit

Products and services

• Swiss Open Geneva Tournament Annual international wheelchair tennis tournament held at Drizia-Miremont Tennis Club in Geneva from July 14-18, 2026, featuring 60+ elite athletes competing in singles and doubles across men's, women's, and quad divisions. Open to the general public with free admission.
• Free Ticket - Finals Day Complimentary ticket providing reserved seating for the Saturday July 18, 2026 finals, enabling spectators to experience the headline matches. Free ticket reservation is required for finals day only; general admission remains free throughout the rest of the week.
• Live Streaming via Kitris.tv Live streaming service delivering real-time coverage on 4 courts simultaneously through the Kitris.tv platform, enabling remote viewers worldwide to follow tournament matches.
• Live Scoring Real-time match scoring and results tracking powered by Kitris.tv, providing updated scoreboards every evening during the tournament week.
• Impact and Inclusion Programs Year-round community outreach programs including school sessions introducing wheelchair tennis to young students, club tours at tennis clubs across Geneva region, and awareness stands promoting inclusion through sport.
• Volunteer Program

Quantifiable outcome

• 60+ international athletes from around the world participate annually
• +4 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

30 partnerships are on record, tiered key, core and supporting.

• UBERkeyGTM or Marketing Partner · 1 January 2025Uber renews partnership for 2025 edition, facilitating travel for athletes, organizing teams and public through Uber Assist service available in Geneva since November 2024, promoting inclusive mobility.
• BNP Paribas Swiss FoundationcoreStrategic or Co-development PartnerLong-standing key partner of the Swiss Open Geneva. The foundation is committed to promoting sport and the values of commitment embodied by this benchmark tournament for wheelchair tennis.
• Loterie RomandecoreOthersKey partner supporting the Swiss Open Geneva tournament development and visibility.
• Ville de Geneve (City of Geneva)coreStrategic or Co-development PartnerCity of Geneva is a long-standing partner and loyal supporter of this exemplary tournament, contributing to the renown of the city and strengthening Geneva's status as a tennis capital.
• Canton et Republique de Geneve (State of Geneva)coreStrategic or Co-development PartnerCanton of Geneva is proud to support the Swiss Open Geneva, hosting the best wheelchair tennis athletes and promoting sport for all.
• NAEF ImmobilierkeyStrategic or Co-development PartnerNAEF Immobilier reconducts its support to the Swiss Open Geneva, recognizing the tournament as an essential rendezvous of international sport.
• Association Suisse des Paraplegiques (Swiss Paraplegic Association)coreStrategic or Co-development PartnerNational umbrella organization for people with spinal cord injuries; wheelchair sports are particularly important as they are an essential factor in social inclusion and health preservation.
• Handisport GenevecoreStrategic or Co-development PartnerHandisport Geneva initiated the First Swiss International Wheelchair Tennis Open in 1988, playing a key role in the development of the discipline in Switzerland.
• SIG (Services Industriels de Geneve)keyStrategic or Co-development PartnerSIG supports the Swiss Open Geneva as a major ITF circuit tournament attracting renowned players from around the world; committed to equality, diversity and inclusion.
• Tennis Club Drizia-MiremontcoreOthersHost venue for the Swiss Open Geneva since 2021, providing clay courts and facilities for the international wheelchair tennis tournament.
• Swiss TenniscoreStrategic or Co-development PartnerSwiss Tennis President René Stammbach supports the tournament, recognizing it as a unique platform where the world's best players compete and Swiss athletes face international competition.
• Leman Bleu TVkeyGTM or Marketing PartnerRegional media partner renewing collaboration for tournament coverage, broadcasting semi-finals and finals and deploying on-site set for immersive experience.
• Foyer Handicap FoundationkeyStrategic or Co-development PartnerPartnership illustrating commitment to promoting sport values; mobilizes specialized teams, equipment, transport and catering services to contribute to tournament success.
• Geneve Aéroport (Geneva Airport)keyStrategic or Co-development PartnerGeneva Airport supports the tournament, committed to diversity and accessibility, organizing sensitivity workshops for collaborators to understand disability realities.
• ITF (International Tennis Federation)coreStrategic or Co-development PartnerITF became the first international federation to fully integrate wheelchair tennis into its governance, strengthening professionalization of the circuit and recognizing Swiss Open Geneva with WT500 status.
• UNIQLOkeyOthersTitle sponsor of the UNIQLO Wheelchair Tennis Tour of which Swiss Open Geneva is a major WT500 event.
• NECsupportingOthersTechnology partner supporting the Swiss Open Geneva tournament.
• Kitris.tvkeyTechnology or IntegrationTechnology partner providing live streaming platform for matches on 4 courts, enabling global audience access to tournament coverage.
• InfomaniaksupportingTechnology or IntegrationTechnology partner supporting digital infrastructure for the tournament.
• HEADsupportingOthersSports equipment partner supplying tennis equipment for the tournament.
• Geneva Regional Tennis Association (ARGT)keyStrategic or Co-development PartnerARGT with 32 affiliated clubs and 14,000+ members promotes tennis including adaptive tennis; created new committee in 2024 to better support adaptive tennis in Geneva clubs.
• Hospice GeneralsupportingOthersGeneva social institution supporting the Swiss Open Geneva tournament.
• Ramada Encore GenevasupportingOthersHotel partner providing accommodation support for tournament participants.
• Migros GenevesupportingOthersRetail partner supporting the Swiss Open Geneva.
• HUG (Hopitaux Universitaires de Geneve)supportingOthersUniversity hospital providing medical support and health-related awareness activities at the tournament.
• PhysiocapsupportingOthersPhysiotherapy partner providing professional support for athletes.
• SponsersupportingOthersActive supporter providing sports nutrition and equipment support.
• Handicap International (En Bleu Campaign)keyStrategic or Co-development PartnerPresent on Wednesday July 16 with accessible yoga, immersive course to test crutches and wheelchairs, and participatory wall on inclusion. Raising awareness about accessibility in sport.
• Ligue Contre le Cancer (Geneva Cancer League)supportingOthersPresent on Friday and Saturday with awareness and information stand about local actions, prevention, and support offered to patients.
• Association Tout Est Possible (TEP)supportingStrategic or Co-development PartnerActive supporter of inclusion campaigns and awareness activities at the tournament.

Scale indicators10 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• The Championships, Wimbledon: Grand Slam that hosts wheelchair tennis draws and competes for top athlete participation on the same tour as Swiss Open Geneva. Comparable as a flagship wheelchair tennis event with shared ITF tour context.
• Australian Open: Grand Slam that integrates wheelchair tennis into its main event, drawing the same elite athletes who appear at Swiss Open Geneva. Comparable as a top-tier wheelchair tennis competition offering significant ranking points.
• NEC Wheelchair Tennis Masters: Year-end championship event for the top 8 wheelchair tennis players on the UNIQLO Wheelchair Tennis Tour. Directly comparable as a flagship wheelchair tennis tournament sharing the same governing body (ITF) and tour ecosystem.
• US Open Tennis Championships: Grand Slam with integrated wheelchair tennis competition, drawing the same elite international athletes. Comparable as a major wheelchair tennis tournament in the same tour ecosystem as Swiss Open Geneva.
• British Open Wheelchair Tennis: Established ITF-sanctioned wheelchair tennis tournament held in the UK and part of the same UNIQLO Wheelchair Tennis Tour. Comparable as a peer wheelchair tennis event with similar tournament scope and athlete profile.
• Roland-Garros (French Open): Grand Slam tournament that hosts wheelchair tennis draws concurrently with the main ATP/WTA event, attracting the same elite athlete pool as Swiss Open Geneva. Directly comparable as a competitive tournament on the international wheelchair tennis calendar.

Broad incumbents

• International Tennis Federation (ITF): Governing body that sanctions and ranks wheelchair tennis tournaments, including Swiss Open Geneva. Comparable as the larger umbrella organization under whose tour framework the tournament operates.

Others

• UNIQLO Wheelchair Tennis Tour: Title-sponsored tour ecosystem in which Swiss Open Geneva sits as a WT500 event. Comparable as the enabling platform that defines the tournament's competitive context and sponsor relationships.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/swiss-open-geneva

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Swiss Open Geneva - Wheelchair Tennis