Dapper

What Dapper does

Dapper is a privately held social media agency and owned media company founded in June 2021 by Adam Faris and Connor Bussey, headquartered in New York with a Portland office and a distributed team of 8 employees across Phoenix, Chicago, Fort Wayne, NYC, and Los Angeles. The company operates two interconnected business units: Dapper Media (owned content channels) and Dapper Agency (services for brand clients).

Dapper Media comprises three content verticals: @Adampfaris (sports), @Launchmode (automotive), and @Mansiontok (real estate), collectively reaching 2.5M+ followers and generating 25M+ average monthly views across TikTok, Instagram, YouTube, Facebook, and Snapchat. Dapper Agency provides end-to-end services including content strategy, social video production, channel management, campaign management, podcast production, and Snapchat shows, serving enterprise clients such as Captain Morgan, Sports Illustrated, Titan Caskets, PrizePicks, MaxPreps, and Motorsport Network, with additional work for Brabus, Red Bull, Taco Bell, Verizon, Peter Millar, Playboy, and Opendoor. The business model combines owned audience monetization with agency retainers and project work, supported by live event activations at F1, NFL, SEMA, and Monterey Car Week.

Revenue mechanics are not disclosed; the firm operates without public funding rounds and generates income through a mix of agency fees, brand partnerships tied to named channels (Sports Illustrated's Where Are They Now and NFL Fan of the Year programs), and live event sponsorships. The go-to-market leverages founder-led personal brands and multi-platform content distribution to secure both endemic (sports, automotive) and non-endemic (spirits, caskets, sports betting) enterprise clients.

Name

Dapper

Legal name

Dapper

Website

https://teamdapper.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Dapper is a social media agency and owned media company operating three content verticals (sports, automotive, real estate) with 2.5M+ followers and 25M+ monthly views, while providing content strategy, video production, and channel management services to enterprise brands.

Ownership category

akta.pro rank

Product category

Social Media Marketing Services

NAICS

Advertising Agencies (541810), Commercial Photography (541922)

SIC

Services-Advertising Agencies (7311), Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

akta.pro secondary industry

Interactive & Immersive Content Production (AR/VR/3D) (BPAFAIAL)

Keywords

• Social media agency
• Content creation
• Brand strategy
• Video production
• Channel management

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Agency Services: Provides content strategy, video production, channel management, campaign management, and podcast production services to brands across various industries. Revenue derived from professional service fees for social media consulting and content creation.
2. Owned Media Monetization: Revenue generated from owned social media channels through brand partnerships, sponsored content, and creator collaborations. Includes finding brand partners to monetize channels.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Dapper operates as a social media agency and content creation company through two divisions: Dapper Media, which owns and runs proprietary social media channels (@Adampfaris covering sports, @Launchmode covering automotive, and @Mansiontok covering real estate), and Dapper Agency, which delivers content strategy, social video production, channel management, campaign management, podcast production, and Snapchat Shows services to brand clients.

Product overview

Dapper operates two interconnected offerings: Dapper Media (its owned content channels) and Dapper Agency (services for brand clients). Dapper Media comprises three content verticals — @Adampfaris (sports), @Launchmode (automotive), and @Mansiontok (real estate) — with a combined 2.5M+ followers and 25M+ average monthly views. Dapper Agency provides six core service modules for brand clients: Content Strategy, Social Video Production, Channel Management, Campaign Management, Podcast Production, and Snapchat Shows. The company also offers additional services including script writing, creator sourcing, sales consulting, brand relations, and on-site social activations and events.

Differentiator

Problem solved

Functional benefit

Brands

• Dapper Media: Internal content creation division producing content across sports, automotive, and real estate categories through owned channels including @Adampfaris, @Launchmode, and @MansionTok.
• Dapper Agency
• Launchmode
• MansionTok
• Adam Faris (Creator)

Products and services

• Content Strategy Strategic planning service for brands defining their social media positioning, content pillars, and platform approach. Delivered by Dapper Agency to brand clients.
• Social Video Production End-to-end social-first video production service covering concepting, shooting, and editing for platforms such as TikTok and Instagram. Delivered by Dapper Agency to brand clients.
• Channel Management Ongoing management of a brand's social media channels, including publishing, community engagement, and audience growth. Delivered by Dapper Agency to brand clients.
• Campaign Management Planning and execution of integrated social media campaigns for brands, from concept through rollout and performance tracking. Delivered by Dapper Agency.
• Podcast Production Full-service podcast production service for brand clients, covering recording, editing, and distribution support. Delivered by Dapper Agency.
• Snapchat Shows Production of native Snapchat Shows content for brand clients, leveraging Dapper's Snapchat-native expertise. Delivered by Dapper Agency.

Quantifiable outcome

• 2.5M+ total followers across owned media channels
• +4 more outcomes

Named customers7 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered minor and core.

• BrabusminorStrategic or Co-development PartnerPartnership with luxury car brand Brabus for automotive content including showroom tours and international event coverage in Dubai
• Red BullminorStrategic or Co-development PartnerMotoGP content collaboration with Red Bull featuring event coverage and behind-the-scenes content
• Sports IllustratedcoreGTM or Marketing PartnerMulti-faceted partnership including Where Are They Now video series, annual NFL Fan of the Year campaign with Captain Morgan, and Sports Illustrated Party events
• PrizePickscoreGTM or Marketing PartnerOngoing content series partnership for sports storytelling, including March Madness coverage and player matchup stories across multiple sports
• University of OregoncoreStrategic or Co-development PartnerCollaboration through Division Street for University of Oregon athlete content including Beyond the Scoreboard series, What the Duck Nike Dunk launch, and Ducks of a Feather podcast featuring Oregon football legends
• MaxPrepscoreStrategic or Co-development PartnerNationwide Game of the Week series partnership covering top high school football programs across the country
• Motorsport NetworkcoreStrategic or Co-development PartnerEnd-to-end F1 season social production partnership including original series Garage Goals, static graphics, and branded campaign execution
• Titan CasketscoreGTM or Marketing PartnerFull social media account management for TikTok, Instagram, and YouTube with consumer education focus
• Captain MorgancoreGTM or Marketing PartnerNFL Fan of the Year and Follow the Captain campaigns spanning 6 months from NFL Training camps to Super Bowl

Scale indicators13 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Whalar: Whalar is a creator management and influencer marketing agency that pairs brands with creators for campaign execution. Dapper's agency services and creator-led approach make it a closely comparable social-first agency.
• Studio71: Studio71 operates a multi-channel creator network and produces short-form video and branded content for major advertisers, mirroring Dapper's combination of owned channels plus brand-services work.
• Wave Sports + Entertainment: Wave Sports + Entertainment produces short-form sports content and sells sponsorships around athlete storytelling — directly comparable to Dapper's Sports Illustrated, MaxPreps, and Division Street work.
• Dhar Mann Studios: Dhar Mann Studios is a creator-led, high-volume short-form video production operation that monetizes through brand integrations and partnerships — comparable to Dapper's owned-channel-plus-agency model.
• Whistle Sports: Whistle Sports produces sports-centric short-form content for owned social channels and brand partners, closely aligned with Dapper's @Adampfaris sports vertical and enterprise sports clients.
• Overtime: Overtime is a sports-focused digital media company that builds owned short-form content franchises and brand partnerships around athlete storytelling — directly comparable to Dapper's @Adampfaris sports vertical and Sports Illustrated/MaxPreps work.

Emerging players

• Morning Brew: Morning Brew built a sizable media business from a single owned newsletter/brand and expanded into events and commerce — a useful comparison for Dapper's owned-media-to-agency growth trajectory.
• Jellysmack: Jellysmack is a creator economy company that helps creators distribute, optimize, and monetize video content across platforms — adjacent to Dapper's owned media growth and monetization engine.

Broad incumbents

• Publicis: Publicis is a global advertising holding company with creator and influencer practices that increasingly compete for the same enterprise brand budgets Dapper serves.
• Barstool Sports: Barstool Sports is a larger digital sports media company with owned short-form channels and brand partnerships — a broader incumbent operating in Dapper's sports content niche.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@LaunchMode123
• Facebookfacebook.com/launchmode1
• LinkedInlinkedin.com/company/team-dapper
• Instagraminstagram.com/launch.mode

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dapper