The Gym Venice
- Company typePrivate
- Founded2018
- HeadquartersLOS ANGELES, CALIFORNIA, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
The Gym Venice firmographics
Firmographics- Name
- The Gym Venice
- Legal name
- The Gym Venice
- Website
- https://thegymvenice.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
The Gym Venice industry classification
Industry- Product category
- Personal Training Services
- NAICS
- Fitness and Recreational Sports Centers (713940), Sports and Recreation Instruction (61162)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Strength & Conditioning Personal Training (HSADAAAB)
- akta.pro secondary industries
- Small-Group Personal Training (Semi-Private) (HSADAAAN), General Personal Training (In-Person & Virtual) (HSADAAAA)
Keywords
Where The Gym Venice is headquartered
LocationHeadquarters
- HQ city
- LOS ANGELES, CALIFORNIA
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Gym Venice business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Personal Training Sessions: Revenue generated from one-on-one personal training sessions (50 minutes) sold as single sessions or multi-pack bundles (12, 24, 36 sessions). Session-based pricing with volume discounts encouraging package purchases.
- Duet/Partner Training Sessions: Semi-private two-person training sessions providing personalized coaching with shared costs between partners. Sold as single or multi-pack bundles with volume discounts.
- The Sturdy Body Package: Private onboarding program with five private coaching sessions, movement assessment, and personalized strength plan. One-time fixed-price package at $625 designed to convert new clients into ongoing training members.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | The Sturdy Body Package - Private onboarding program |
| Unit Pricing | Pay-as-you-go | 1-on-1 Training Single Session |
| Unit Pricing | Pay-as-you-go | 1-on-1 Training 12-pack |
| Unit Pricing | Pay-as-you-go | 1-on-1 Training 24-pack |
| Unit Pricing | Pay-as-you-go | 1-on-1 Training 36-pack |
| Unit Pricing | Pay-as-you-go | 2-on-1 Duet Training Single Session |
| Unit Pricing | Pay-as-you-go | 2-on-1 Duet Training 12-pack |
| Unit Pricing | Pay-as-you-go | 2-on-1 Duet Training 24-pack |
| Unit Pricing | Pay-as-you-go | 2-on-1 Duet Training 36-pack |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
The Gym Venice product offering
Product offeringCore offering
The Gym Venice is a boutique personal training studio in Venice, Los Angeles that provides private and semi-private strength training coaching, primarily for adults over 40. Its core offerings include The Sturdy Body Package (a five-session onboarding program), one-on-one Private Coaching, two-person Duet Coaching, and a weekly Women's Strength Training Class — all delivered by appointment at its single Venice Blvd facility.
Product overview
The Gym Venice offers a specialized strength training service for adults over 40, consisting of multiple coaching formats: The Sturdy Body Package serves as the foundational onboarding program (5 private sessions for $625), supplemented by ongoing Private Coaching (1-on-1 personal training) and Duet Coaching (2-on-1 semi-private sessions). The company also runs weekly Women's Strength Training Classes on Sundays. All services emphasize personalized, coached strength training with an age-respectful approach.
Differentiator
Problem solved
Functional benefit
Products and services
- The Sturdy Body Package
- Private Coaching (1-on-1 Training)
- Duet Coaching (2-on-1 Training)
- Women's Strength Training Class
Quantifiable outcome
- Significant strength gains reported by clients after two months of training
Companies that use The Gym Venice
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
The Gym Venice technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
The Gym Venice partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights3 records
The Gym Venice competitors and assessment
Company assessmentEmerging players
- Future: Digital personal training platform pairing clients with remote coaches for personalized strength programming; represents the at-home, technology-enabled alternative that competes for the same 40+ client's ongoing training budget.
- GYMGUYZ: Mobile and in-home personal training franchise delivering coached strength sessions to clients; overlapping service model (1-on-1 coached training) but differentiated by in-home delivery rather than a fixed boutique facility.
- TITLE Boxing Club: Franchise boutique fitness brand centered on coached strength-and-conditioning group classes; comparable in coach-led boutique format but differentiated by boxing modality.
Direct peers
- D1 Training: Franchise of strength and athletic performance training centers offering semi-private and personal coaching with a comparable coach-led, methodology-driven model, though more athlete-focused.
- Fitness Together: Franchise of private, one-on-one personal training studios offering semi-private and 1-on-1 strength coaching, with a comparable service structure and target consumer.
- Dogpound: NYC-based boutique personal training studio offering premium 1-on-1 and small-group strength coaching with a similar high-touch, brand-forward model aimed at affluent adult clients.
- Mark Fisher Fitness: Boutique NYC fitness studio offering personalized strength and conditioning coaching in a small-group setting, comparable in intimate-format, premium positioning, and founder-led brand.
Broad incumbents
- Equinox: Premium multi-service fitness club offering personal training as part of a broader luxury wellness portfolio, overlapping with The Gym Venice's affluent Westside clientele but with significantly wider scope.
- Barry's Bootcamp: Premium boutique fitness brand combining coached strength and conditioning in a group format; competes for the same affluent, brand-conscious West LA consumer with a different delivery model.
- Life Time Fitness: Large national fitness operator with personal training and group strength programming inside full-service athletic clubs; competes for the same high-end personal training spend at much broader scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
The Gym Venice social profiles
Digital presenceThe Gym Venice financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Gym Venice leadership team
Management profileNumber of profiles
Profiles1 record
The Gym Venice funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Gym Venice M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Gym Venice
What does The Gym Venice do?
The Gym Venice is a boutique personal training studio in Venice, Los Angeles that provides private and semi-private strength training coaching, primarily for adults over 40. Its core offerings include The Sturdy Body Package (a five-session onboarding program), one-on-one Private Coaching, two-person Duet Coaching, and a weekly Women's Strength Training Class — all delivered by appointment at its single Venice Blvd facility.
Is The Gym Venice a public or private company?
The Gym Venice is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Gym Venice founded?
The Gym Venice was founded in 2018. It employs 1 to 10 people.
Where is The Gym Venice based?
The Gym Venice is headquartered in LOS ANGELES, CALIFORNIA, United States, in the North America region.
How does The Gym Venice make money?
Three revenue lines are on record. Personal Training Sessions are the primary driver. The others are duet/Partner Training Sessions and the Sturdy Body Package.
Who are The Gym Venice's main competitors?
Emerging players on record are Future, GYMGUYZ and TITLE Boxing Club. Direct peers are D1 Training, Fitness Together, Dogpound and Mark Fisher Fitness. Broad incumbents are Equinox, Barry's Bootcamp and Life Time Fitness.
Does The Gym Venice have an API?
No public API is recorded for The Gym Venice.
What industry is The Gym Venice in?
The Gym Venice's product category is Personal Training Services. Its primary akta.pro industry code is HSADAAAB, Strength & Conditioning Personal Training, with a secondary code of HSADAAAN, Small-Group Personal Training (Semi-Private). Its NAICS code is 713940 and its SIC code is 7997.