The Ivy Oxford Brasserie

What The Ivy Oxford Brasserie does

The Ivy Oxford Brasserie is a single-site modern British restaurant operating at 120-121 High Street, Oxford (OX1 4DF), adjacent to the University of Oxford and the city's principal landmarks. The restaurant serves individual diners, groups, tourists, and pre-theatre customers with an à la carte menu offering modern British cuisine alongside vegan dishes, complemented by seasonal set menus (Golden Summer at £19.95 for two courses, The Ivy Edition from £34.95, Sensational Saturday) and a private dining room for celebrations and corporate events. It is part of The Ivy Collection, a privately held UK and Ireland restaurant group that operates dozens of locations and supplies the Oxford site with its brand identity, marketing channels (website, Instagram, Facebook, TikTok, email newsletter), gift card program, and Premier Rewards loyalty program. The Oxford Brasserie runs no proprietary technology platform and instead relies on standard hospitality tools: an online table reservation system for 1-12+ guests, phone reservations (01865 416 333), email-based group dining enquiries, and walk-in service during operating hours that extend from 08:30 to as late as midnight. The unit is staffed by approximately 9 employees, with revenue generated entirely through transactional per-cover food and beverage sales under pay-as-you-go pricing rather than subscriptions or contracted accounts. No funding history, M&A activity, leadership changes, or regulatory actions are disclosed at the Oxford site level.

Name

The Ivy Oxford Brasserie

Legal name

The Ivy Oxford Brasserie

Website

https://theivyoxford.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

The Ivy Oxford Brasserie is a single-site modern British restaurant on Oxford High Street, serving à la carte and seasonal set menus to tourists, local diners, and pre-theatre customers as part of The Ivy Collection brand.

Ownership category

akta.pro rank

Product category

Restaurant and Brasserie Dining Services

NAICS

Full-Service Restaurants (722511), Restaurants and Other Eating Places (72251)

SIC

Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)

akta.pro primary industry

Brasseries, Bistros & Trattorias (THAFACAI)

akta.pro secondary industries

Chef’s Table & Tasting Menu Restaurants (THAFACAG), All-Day Dining Restaurants (THAFACAJ)

Keywords

• Modern British cuisine
• Restaurant brasserie dining
• Private dining events
• Seasonal set menus
• Restaurant gift cards

Headquarters

HQ city

Oxford

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Food and Beverage Sales: The restaurant generates revenue through direct food and beverage sales to diners. Customers pay per visit for à la carte menu items, set menus, and special promotional menus such as the Golden Summer and Sensational Saturday offerings.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

The Ivy Oxford Brasserie is a full-service restaurant offering modern British dining, including an à la carte menu with vegan options, seasonally curated set menus (The Ivy Edition, Golden Summer, Sensational Saturday), pre-theatre dinner service, and elegant private dining rooms for celebrations and corporate events. The restaurant also sells gift cards and operates daily from breakfast through late evening.

Product overview

The Ivy Oxford Brasserie is a single restaurant location offering modern British dining with a unified service model. The core offering is the restaurant dining experience, complemented by private dining rooms for special occasions. Multiple menu variations are available as optional dining programs: the standard A La Carte Menu, The Ivy Edition seasonal set menu (£34.95), Sensational Saturday weekend specials, and seasonal Golden Summer Mediterranean menu (2 courses for £19.95). Additional services include table booking/reservations and gift cards. The restaurant also participates in The Ivy Collection's Premier Rewards loyalty program.

Differentiator

Problem solved

Functional benefit

Products and services

• The Ivy Oxford Brasserie Dining Experience
• Private Dining
• A La Carte Menu
• The Ivy Edition Set Menu
• Sensational Saturday Menu
• Golden Summer Menu
• Gift Cards

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Zizzi: UK full-service Italian casual dining chain offering set menus, vegan options, and accessible town/city venues; comparable in service model, price tier, and customer segments.
• Côte Brasserie: UK-wide brasserie chain offering all-day dining, set menus, and private dining rooms in similar town/city locations; directly comparable in service model, menu pricing tier, and customer demographic.
• The Ivy Kensington Brasserie: London Ivy Collection brasserie; shares the same brand, menu engineering, and operational playbook as the Oxford site, making it a directly comparable sibling benchmark for cover counts and menu mix.
• The Ivy Cambridge Brasserie: A sister brasserie within The Ivy Collection operating the same modern British menu, à la carte, and private dining model; directly comparable in offer, brand, pricing, and target customer.
• Bill's Restaurant: UK casual brasserie-style chain with strong regional town/city presence, all-day menus, and weekend promotions; overlaps with The Ivy Oxford Brasserie on family dining, set menus, and tourist-frequented locations.
• Brasserie Blanc: Raymond Blanc's UK brasserie chain operating full-service French-inspired menus with set-price lunch offerings; competes in the same brasserie segment with comparable price points and customer occasion use cases.
• Prezzo: UK full-service casual dining chain with set menus, private dining, and town-centre locations; competes for similar mid-market occasion diners and pre-theatre customers.
• The Ivy Montpellier Brasserie, Cheltenham: Another Ivy Collection brasserie in a historic UK university/town market; same brand standards, menu structure, and customer base as the Oxford site.

Emerging players

• Hawksmoor: Premium UK steak and brasserie-style restaurant group with strong regional presence; competes for the upscale celebration and pre-theatre diner segment that The Ivy Oxford Brasserie targets.

Broad incumbents

• Wagamama: Large UK casual dining chain with extended hours, town/city centre locations, and broad customer appeal; overlapping in daypart coverage and casual full-service positioning, though offering a different cuisine.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/TheIvyBrasseries
• Instagraminstagram.com/the_ivy_collection
• TikToktiktok.com/@the_ivy_collection
• LinkedInlinkedin.com/company/the-ivy-oxford-brasserie

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Ivy Oxford Brasserie