Think B2B Marketing
- Company typePrivate
- Founded2014
- HeadquartersWakefield, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Think B2B Marketing does
Think B2B Marketing Ltd. (formerly PHD Marketing) is a privately held, UK-based full-service B2B2C marketing communications agency founded in 2014 and headquartered in Wakefield, West Yorkshire, with a secondary office in Wrexham, North Wales. The firm employs approximately 32 staff across functions including account management, copywriting, content strategy, digital strategy, and marketing execution. Its core technology stack consists of standard industry marketing tools and platforms — no proprietary technology platforms are disclosed.
The agency operates across five vertical specializations: Print & Packaging (its heritage segment), Life Sciences, Consumer/FMCG, Distribution & Logistics, and Manufacturing & Technology. Service lines span five core pillars — Marketing Strategy, PR & Communications, Content & Copywriting, Design & Branding, and Events — supplemented by digital services (SEO, email marketing, social media, paid advertising, media buying) plus a flexible Exhibition Energiser Package and a Special Projects offering. Design and creative production is delivered through a sister-company relationship with Design by PH, and a separate Think Merchandise storefront extends the offering into branded merchandise.
Think B2B generates revenue through professional services retainers and project-based fees, with a sales-led go-to-market model executed via direct client engagement (website, phone, email, in-person), industry exhibition presence, and inbound driven by thought-leadership content and PR. The named client roster is enterprise-weighted and includes Bobst, ESKO, SATO, Enfocus, Umicore Coating Services, Parkside Flexibles, GMG Color, Sandon Global, Filtrona Tapes, Ecoveritas, Clasado Biosciences, Bimuno, and Optibiotix, among others. Reported client-side outcomes include 5,889 pieces of press coverage, 2.3 billion impressions, 61,866 LinkedIn followers gained, and 3.48 million words published across campaigns. The company holds EcoVadis Platinum (89/100, 99th percentile globally), ISO 9001, ISO 14001, ISO 27001 alignment, and is an SME Climate Commitment signatory under the UN Race to Zero campaign. No external funding, M&A activity, or institutional investment has been disclosed.
Think B2B Marketing firmographics
Firmographics- Name
- Think B2B Marketing
- Legal name
- Think b2b Marketing Ltd.
- Website
- https://thinkb2bmarketing.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Think B2B Marketing industry classification
Industry- Product category
- B2B Marketing Agency Services
- NAICS
- Advertising Agencies (541810), Public Relations Agencies (54182), Media Buying Agencies (54183)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- B2B/ABM Creative Agencies (MPAAAAAI)
- akta.pro secondary industries
- B2B Demand Generation & Lead Nurture Agencies (BPAFAKAA), Product & Brand PR (Consumer & B2B) (BPAFADAH), Technology & B2B PR (BPAFADAI)
Keywords
Where Think B2B Marketing is headquartered
LocationHeadquarters
- HQ city
- Wakefield
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Think B2B Marketing business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Marketing Services Retainers and Project Fees: Think B2B operates as a full-service B2B marketing agency offering retainer-based engagements and project-based work. Services include marketing strategy, content & copywriting, design & branding, events, digital marketing (SEO, social media, email, paid advertising), media buying, PR & communications. Revenue is generated through ongoing agency retainers and individual project fees.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels9 records
Think B2B Marketing product offering
Product offeringCore offering
Think B2B Marketing is a 360-degree full-service international B2B2C marketing communications agency offering retainer-based and project-based engagements across strategy, content & copywriting, design & branding, events, digital marketing (SEO, social media, email, paid advertising), media buying, and PR & communications. The agency serves specialist B2B industries including print & packaging, life sciences, distribution, manufacturing & technology, and consumer/FMCG sectors.
Product overview
Think B2B Marketing is a 360-degree full-service international B2B2C marketing and communications agency. Formerly known as PHD Marketing, established in 2014, the agency operates across five core service pillars: Marketing Strategy, PR & Communications, Content & Copywriting, Design & Branding, and Events. These core services are supplemented by specialized digital marketing services (SEO, Email Marketing, Social Media, Paid Advertising, Media Buying), the Exhibition Energiser Package for event-focused campaigns, and Special Projects for custom initiatives. The agency specializes in B2B marketing across five industry sectors: Print & Packaging, Life Sciences, Consumer, Distribution, and Manufacturing & Technology. Design & Branding services are delivered through sister company Design by PH. The company is headquartered in the UK with offices in Wakefield, West Yorkshire and Wrexham, North Wales.
Differentiator
Problem solved
Functional benefit
Products and services
- Marketing Strategy
Quantifiable outcome
- 5,889 pieces of press coverage generated for clients
- +3 more outcomes
Companies that use Think B2B Marketing
Customer profileNamed customers17 records
Segments5 records
Ideal customer profiles5 records
Think B2B Marketing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Think B2B Marketing partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Design by PHcoreDesign by PH is Think B2B's sister design studio and key creative partner. They collaborate on branding, graphic design, websites, videos, and animation projects. Think B2B's marketing insight and sector knowledge inform creative briefs while Design by PH brings concepts to life. This partnership enables cohesive brand and marketing strategies delivered through one coordinated agency relationship.
Scale indicators9 records
Recent moves7 records
Expansion highlights5 records
Think B2B Marketing competitors and assessment
Company assessmentBroad incumbents
- WPP (B2B Agencies within network): Global advertising holding company with multiple B2B-focused agencies (e.g., Ogilvy, VMLY&R, Hill+Knowlton). Represents the scaled, multi-region competition Think B2B faces on enterprise RFPs requiring global delivery.
Direct peers
- Stein IAS: B2B creative and content agency (part of Omnicom) focused on industrial, tech, and healthcare verticals. Comparable to Think B2B in vertical specialism and creative/content-led offering, but with significantly greater scale and network resources.
- KEO Marketing: B2B marketing agency focused on complex industries including manufacturing, technology, and life sciences. Comparable in its focus on translating technical complexity into marketing outcomes for industrial B2B clients.
- Clarity PR: B2B and technology PR agency offering media relations, content, and communications services to tech and industrial clients. Overlaps with Think B2B's PR & Communications pillar in target verticals.
- Manifest: B2B marketing agency offering strategy, content, PR, and digital services to technology and industrial clients. Closely comparable service stack and vertical specialism to Think B2B Marketing.
- Velocity Partners: Specialist B2B marketing agency serving technology and industrial clients with content marketing, ABM, and PR services. Comparable in its B2B specialism and full-service content-plus-PR positioning to Think B2B.
- BBN International (BBN): International B2B marketing agency network providing PR, content, and digital services to industrial and technology clients. Comparable multi-region B2B agency model with vertical specialism.
- Godfrey (formerly Godfrey Advertising): B2B marketing agency with deep specialism in industrial, technology, and healthcare verticals offering strategy, content, PR, and digital services. Comparable vertical depth and integrated offering.
- Quarry Integrated Communications: Integrated B2B agency serving technology, industrial, and professional services clients with strategy, content, PR, and digital. Comparable integrated B2B service offering and vertical mix.
- B2B Marketing Agency: UK-based B2B marketing agency offering strategy, content, digital, and PR services to mid-market and enterprise B2B clients. Closely comparable in geography, service stack, and target customer profile to Think B2B Marketing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Think B2B Marketing social profiles
Digital presenceThink B2B Marketing compliance and trust
Trust signalCompliance3 records
Think B2B Marketing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Think B2B Marketing leadership team
Management profileNumber of profiles
Profiles6 records
Think B2B Marketing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Think B2B Marketing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Think B2B Marketing
What does Think B2B Marketing do?
Think B2B Marketing is a 360-degree full-service international B2B2C marketing communications agency offering retainer-based and project-based engagements across strategy, content & copywriting, design & branding, events, digital marketing (SEO, social media, email, paid advertising), media buying, and PR & communications. The agency serves specialist B2B industries including print & packaging, life sciences, distribution, manufacturing & technology, and consumer/FMCG sectors.
Is Think B2B Marketing a public or private company?
Think B2B Marketing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Think B2B Marketing founded?
Think B2B Marketing was founded in 2014. It employs 11 to 50 people.
Where is Think B2B Marketing based?
Think B2B Marketing is headquartered in Wakefield, United Kingdom, in the Europe region.
How does Think B2B Marketing make money?
One revenue line is on record: marketing Services Retainers and Project Fees.
Who are Think B2B Marketing's main competitors?
WPP (B2B Agencies within network) is listed as a broad incumbent. Direct peers are Stein IAS, KEO Marketing, Clarity PR, Manifest, Velocity Partners, BBN International (BBN), Godfrey (formerly Godfrey Advertising), Quarry Integrated Communications and B2B Marketing Agency.
Does Think B2B Marketing have an API?
No public API is recorded for Think B2B Marketing.
What industry is Think B2B Marketing in?
Think B2B Marketing's product category is B2B Marketing Agency Services. Its primary akta.pro industry code is MPAAAAAI, B2B/ABM Creative Agencies, with a secondary code of BPAFAKAA, B2B Demand Generation & Lead Nurture Agencies. Its NAICS code is 541810 and its SIC code is 7311.