Three Kings Tattoo
Three Kings Tattoo is a privately held, artist-owned tattoo studio chain operating three walk-in studios in Brooklyn, Long Island, and London, staffed by ~17 artists. It serves individual tattoo clients and corporate brand activations, supported by merchandise sales and O-1 visa sponsorship.
- Company typePrivate
- Founded2008
- HeadquartersBrooklyn, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Three Kings Tattoo does
Three Kings Tattoo is a privately held, artist-owned tattoo studio chain founded in 2008 in Greenpoint, Brooklyn. It operates three walk-in studios (Brooklyn, Merrick/Long Island, and Deptford/London) staffed by a collective of approximately 17 tattoo artists with diverse specializations spanning American traditional, Japanese, black and grey, fine line, illustrative, and anime-inspired work. The shops are individually owned and operated by tattoo artists Chris Koutsis (Brooklyn and Long Island) and Amanda Rodriguez (London), with Matthew Marcus credited as original founder.
The company generates revenue primarily from individual tattoo services sold on a walk-in, same-day appointment, or scheduled-consultation basis, with deposits of $100 for single-session and $200 for multi-session tattoos and final pricing determined by size, complexity, placement, and color. Secondary revenue streams include a structured Event Tattoo Services offering for corporate and brand activations (published minimum of $2,500 for a 4-hour single-artist booking, with tiered volume discounts for up to four artists), Shopify-based branded merchandise sales, and a distinctive O-1B visa sponsorship program for international artists. There is no external venture or private equity investment disclosed.
Distribution is direct to consumer across physical retail locations accepting walk-ins daily, supplemented by online consultation booking, organic Instagram marketing across three accounts (one per location), convention presence (NYC Tattoo Convention, Asbury Tattoo Festival, Montreal Art Tattoo), and earned media generated through high-profile brand collaborations with Adidas, Nike, Birkenstock, Brooklyn Brewery, Adult Swim, Dockers, Rag&Bone, Vans, Zumiez, and Allen Edmonds. The business carries no proprietary technology platform; its competitive position rests on artist talent, brand reputation, and an inclusive 'Tattoos are Everyone' community culture.
Three Kings Tattoo firmographics
Firmographics- Name
- Three Kings Tattoo
- Legal name
- Three Kings Tattoo
- Website
- https://threekingstattoo.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Three Kings Tattoo is a privately held, artist-owned tattoo studio chain operating three walk-in studios in Brooklyn, Long Island, and London, staffed by ~17 artists. It serves individual tattoo clients and corporate brand activations, supported by merchandise sales and O-1 visa sponsorship.
- Ownership category
- akta.pro rank
Where Three Kings Tattoo is headquartered
LocationHeadquarters
- HQ city
- Brooklyn
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Three Kings Tattoo business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Tattoo Services: Individual tattoo sessions priced per project based on size, complexity, placement, and color requirements. Deposits required ($100 for single session, $200 for larger multi-session tattoos). Walk-ins and appointments available.
- Event Tattoo Services: Corporate and brand event tattooing services. Pricing: $2,500 minimum for 4 hours (one artist), $300/hour additional. Volume discounts for multiple artists.
- Merchandise Sales: Three Kings branded merchandise sold through their Shopify store and at shop locations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Single session tattoo deposit |
| One time/ perpetual license | Pay-as-you-go | Multi-session tattoo deposit |
| Unit Pricing | Pay-as-you-go | Single artist event booking |
| Unit Pricing | Pay-as-you-go | Additional artists for events |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels4 records
Three Kings Tattoo product offering
Product offeringCore offering
Three Kings Tattoo operates a multi-location tattoo studio founded in 2008 in Greenpoint, Brooklyn, with additional locations in Merrick (Long Island) and London. The studio provides walk-in and appointment-based custom tattoo services through 17+ artists, event/brand-activation tattooing for corporate clients (Adidas, Nike, Vans, etc.), and an online merchandise store.
Product overview
Three Kings Tattoo is a multi-location tattoo studio offering tattoo services across three locations in Brooklyn, Long Island, and London. The core offering consists of walk-in and appointment-based tattoo services with a roster of specialized artists covering styles including American traditional, Japanese, black and grey, fine line, illustrative, and anime-inspired work. Additional services include event tattooing for brand activations and corporate events, consultation services for custom tattoo planning, and O-1 visa sponsorship support for international artists. The company also operates a merchandise store and maintains individual artist portfolio pages for client discovery and booking.
Differentiator
Problem solved
Functional benefit
Products and services
- Walk-in Tattoo Services
Companies that use Three Kings Tattoo
Customer profileNamed customers9 records
Segments2 records
Ideal customer profiles2 records
Three Kings Tattoo technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Three Kings Tattoo partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- BirkenstockcoreThree Kings Tattoo participated in Birkenstock's landmark activation event at Cipriani 25 Broadway in NYC. 20 artists tattooed designs on attendees' Birkenstock shoes. Featured in New York Times and Harper's Bazaar Indonesia.
- Brooklyn BreweryminorCollaboration for Brooklyn Pilsner launch - beer and tattoo giveaway where first 50 people posting photos with #keepitcrisp received free flash tattoos at Three Kings locations.
- Adult SwimminorFree tattoo giveaway campaign in LA, NYC, and Atlanta featuring Adult Swim show character likenesses including Mr. Pickles, Aqua Teen Hunger Force, Venture Bros., and Rick and Morty.
- DockersminorDockers pop-up store in SoHo NYC featured free anchor tattoos (logo variations) from Three Kings Tattoo to drive foot traffic.
- AdidasminorBrand collaboration partnership with Adidas.
- NikeminorBrand collaboration partnership with Nike.
- Rag&BoneminorBrand collaboration partnership with Rag&Bone.
- VansminorBrand collaboration partnership with Vans.
- ZumiezminorBrand collaboration partnership with Zumiez.
- Allen EdmondsminorPast collaboration with Allen Edmonds mentioned by owner Matthew Marcus as part of his ground-breaking events experience.
Scale indicators4 records
Recent moves8 records
Expansion highlights4 records
Three Kings Tattoo competitors and assessment
Company assessmentDirect peers
- East Side Ink: Established NYC walk-in tattoo studio with multiple locations in Manhattan, serving a broad walk-in customer base similar to Three Kings' daily walk-in operations. Direct peer in city, business model, and target customer.
- Hart & Huntington Tattoo Co. Multi-location premium tattoo chain founded by Carey Hart with locations in Las Vegas, Nashville and other markets. Comparable to Three Kings in brand-driven premium positioning, multi-location footprint, and emphasis on celebrity/experiential appeal.
- Daredevil Tattoo: Lower East Side NYC walk-in tattoo studio with multiple artists and a strong walk-in-first retail model. Direct peer in city, walk-in GTM, and multi-artist daily operation.
- Saved Tattoo: Brooklyn-based walk-in tattoo shop with multiple artists and a similar no-appointment-needed retail model. Comparable to Three Kings' Brooklyn flagship in location, walk-in first-come-first-served GTM, and multi-style artist roster.
- Bang Bang Tattoo: NYC-based multi-artist tattoo studio with celebrity and fashion-brand clientele, offering both walk-in and custom appointment services. Closest comparable to Three Kings in positioning, artist-collective model, and brand-activation work.
- Smith Street Tattoo Parlour: Brooklyn/Carroll Gardens walk-in tattoo shop with multiple resident artists operating on a walk-in-first basis. Comparable to Three Kings' Brooklyn location in neighborhood profile, walk-in-first GTM, and multi-artist collective structure.
- Shamrock Social Club: Toronto-based tattoo collective with a large multi-artist roster and similar walk-in + appointment hybrid model. Comparable to Three Kings in artist-collective structure, international reputation, and diverse stylistic offerings.
Broad incumbents
- Sailor Jerry: Iconic tattoo heritage brand (now owned by William Grant & Sons) operating primarily through licensed consumer products, apparel, and brand collaborations rather than retail tattoo services. Comparable cultural cachet and brand-activation partnerships (Adidas, Vans, etc.) that overlap with Three Kings' enterprise client roster.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Three Kings Tattoo social profiles
Digital presenceThree Kings Tattoo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Three Kings Tattoo leadership team
Management profileNumber of profiles
Profiles3 records
Three Kings Tattoo subsidiaries and ownership
Company hierarchySubsidiaries3 records
Three Kings Tattoo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Three Kings Tattoo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Three Kings Tattoo
What does Three Kings Tattoo do?
Three Kings Tattoo operates a multi-location tattoo studio founded in 2008 in Greenpoint, Brooklyn, with additional locations in Merrick (Long Island) and London. The studio provides walk-in and appointment-based custom tattoo services through 17+ artists, event/brand-activation tattooing for corporate clients (Adidas, Nike, Vans, etc.), and an online merchandise store.
Is Three Kings Tattoo a public or private company?
Three Kings Tattoo is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Three Kings Tattoo founded?
Three Kings Tattoo was founded in 2008. It employs 11 to 50 people.
Where is Three Kings Tattoo based?
Three Kings Tattoo is headquartered in Brooklyn, United States, in the North America region.
How does Three Kings Tattoo make money?
Three revenue lines are on record. Tattoo Services are the primary driver. The others are event Tattoo Services and merchandise Sales.
Who are Three Kings Tattoo's main competitors?
Direct peers on record are East Side Ink, Hart & Huntington Tattoo Co., Daredevil Tattoo, Saved Tattoo, Bang Bang Tattoo, Smith Street Tattoo Parlour and Shamrock Social Club. Sailor Jerry is listed as a broad incumbent.
Does Three Kings Tattoo have an API?
No public API is recorded for Three Kings Tattoo.