What Twin Planet International does

TWIN PLANET ENTERTAINMENT (operating under the name Twin Planet International) is a privately held Japanese talent management and entertainment agency headquartered in Aoyama, Shibuya ward, Tokyo. The agency's core business is representing and managing a roster of approximately 30 Japanese entertainment personalities — including TV variety talents (Suzuki Nana), former idol group members (Suda Akari from AKB48, Murashige Anna from HKT48), YouTube creators (Peey with 900k subscribers and 500M+ cumulative views), fashion models (michi, yoshiaki), and the music/performer group ATARASHII GAKKO. The combined social media following across the roster is approximately 66.8 million (YouTube 17.1M, Twitter 29M, Instagram 5.2M, TikTok 15.4M). The agency books these talents for appearances across television, radio, streaming, digital platforms, live events, and print media, with recurring placements on major Japanese broadcasters including TV Tokyo, MBS, TOKYO FM, ABEMA, TV Asahi, Fuji TV, and Nippon TV, as well as official YouTube channels such as Boat Race and Delish Kitchen.

The underlying technology stack is minimal and human-relationship-driven rather than platform-based: there is no disclosed proprietary software, API, SDK, or AI tooling. Operations rely on the agency's official website (tp-e.jp), individual talent social media accounts, and direct enterprise sales relationships with broadcasters and brand clients. The roster and booking workflows appear to be managed by a lean internal team supplemented by outsourced talent management functions, given the disclosed headcount of approximately 5 employees against a 30+ talent roster.

The revenue model is professional-services-based, generating income through talent management fees, appearance fees, and content/brand deal commissions negotiated on a per-engagement basis. Customer segments are divided between broadcasting and digital media companies (primary, including TV networks, radio stations, and streaming platforms seeking talent for programming) and consumer brands and advertisers (primary, seeking talent for endorsements and sponsored content), with a secondary segment in live entertainment and event organizers. Pricing is not publicly disclosed and is negotiated based on talent profile, media reach, and engagement metrics. No funding rounds, external investors, M&A activity, or financial disclosures have been reported, and the company operates as an independent entity within the Japanese domestic market.

Name

Twin Planet International

Legal name

株式会社TWIN PLANET ENTERTAINMENT

Website

https://tp-e.jp

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

TWIN PLANET ENTERTAINMENT is a privately held Japanese talent management agency based in Tokyo that represents approximately 30 entertainers, models, YouTubers, and former idol group members, booking them for appearances across Japanese television, radio, streaming platforms, live events, and brand campaigns.

Ownership category

akta.pro rank

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Talent Representation and Management: Agency represents entertainers, models, YouTubers, and influencers, earning revenue through talent management fees, appearance fees, and content deals across television, radio, YouTube, and live events.

Go-to-market motion1 record

Distribution channels6 records

Marketing channels4 records

Core offering

Twin Planet International is a Tokyo-based talent management agency that represents a roster of entertainers, models, YouTubers, and influencers. The agency places its talent across television, radio, digital platforms, and live events, providing talent representation and content coordination services to media companies, brands, and event organizers.

Product overview

TWIN PLANET ENTERTAINMENT is a Japanese talent representation and entertainment management agency. The company operates as a single unified service offering rather than a modular platform. Their core business is representing and managing a diverse roster of entertainment talents including TV personalities (鈴木奈々, 須田亜香里, ぺえ), singers and performers (新しい学校のリーダーズ, Day and Night), actors, models, and YouTube content creators. The company facilitates appearances across television programs, radio shows, digital streaming platforms (YouTube, TikTok, ABEMA), live events, and print media. The portfolio includes fashion icons, former idol group members, and individual content creators with large social media followings totaling approximately 66.8 million combined followers.

Differentiator

Problem solved

Functional benefit

Products and services

• Talent Representation and Management

Quantifiable outcome

• Combined talent social media following of 66,796,090 followers across major platforms

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and regular.

• ABEMAcoreStrategic or Co-development PartnerABEMA streaming platform is a primary media partner for talent appearances including regular shows like Snacks Sazanami, M-League coverage, and specialty programs featuring Twin Planet talents.
• TOKYO FMcoreStrategic or Co-development PartnerTOKYO FM radio network features Twin Planet talents on programs including Sunday Manabi-yori, Sparkle Life, and Kids TIMES, with talent-hosted shows.
• TV TokyocoreStrategic or Co-development PartnerTV Tokyo features talents on variety shows including Sunnichiyo Chaplin and Taneue TV, with regular appearances on information and entertainment programming.
• MBS (Mainichi Broadcasting System)coreStrategic or Co-development PartnerMBS Radio and Television features Twin Planet talents on radio shows including Ore-tachi Gocha Maze and television programs with regular talent appearances.
• Boat Race Official YouTube ChannelregularGTM or Marketing PartnerBoat Race official YouTube channel features talents including Martin in regular content productions and special event coverage.
• Delish Kitchen (Lines Co., Ltd.)GTM or Marketing PartnerTalent Sugiura Taiyo appears regularly on Delish Kitchen official YouTube channel for cooking content.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Avex Management Inc. Avex Management manages artists and performers affiliated with the Avex entertainment group, with activities spanning TV, music, and digital media. It is comparable as a Japanese talent management firm serving broadcast and brand clients, although with a music-centric emphasis.
• Stardust Promotion: Stardust Promotion is a major Japanese talent agency managing idol groups, models, and TV personalities, including EBiDAN and Momoclo. It is a directly analogous full-service talent agency but operates at much greater scale across talent categories overlapping with Twin Planet's roster.
• Sony Music Artists Inc. Sony Music Artists manages actors, comedians, voice actors, and TV personalities as part of the Sony ecosystem in Japan. Comparable to Twin Planet due to multi-platform talent representation for broadcasters and brands, with the added backing of a major music group.
• LDH Japan: LDH (Love, Dream, Happiness) is a large Japanese entertainment conglomerate managing artists, actors, and athletes (EXILE, GENERATIONS) across music, TV, fashion, and live events. It is comparable as a comprehensive talent representation platform with multi-channel distribution and brand endorsement capabilities.
• Amuse Inc. Amuse is a Tokyo-based artist management and entertainment company representing actors, musicians (including Perfume, BABYMETAL), and TV personalities. Comparable to Twin Planet as a Japanese talent management firm but with a stronger music and IP-creation orientation and larger scale.
• Horipro International Holdings: Horipro is one of Japan's largest and most established talent agencies, managing a broad roster of entertainers, athletes, and artists across TV, film, music, and events. It serves as the broad incumbent reference for Twin Planet's representation business, with a much larger headcount and a diversified portfolio spanning production, artist management, and media.

Direct peers

• Burning Production: Burning Production is a long-established Japanese talent agency handling comedians, actors, and TV personalities across broadcasting and live events. It directly overlaps with Twin Planet's categories and customer base but is older and more focused on comedy/acting talent.
• Oscar Promotion Co., Ltd. Oscar Promotion is a Japanese talent agency managing fashion models, actresses, and TV personalities across broadcasting and digital media. It is closely comparable to Twin Planet in terms of offering (multi-platform talent representation) and target customer (broadcasters, advertisers, brands) while operating at a larger scale.
• Watanabe Entertainment: Watanabe Entertainment manages actors, comedians, musicians, and TV personalities in Japan, handling media placement across film, television, and digital channels. Its structure and services closely mirror Twin Planet's representation model for diverse entertainment categories.

Emerging players

• K-Dash (K Dash): K-Dash is a Japan-based creator/influencer management agency focused on YouTubers and social-media-native personalities. It is comparable as a digital-first complement to Twin Planet's hybrid TV/digital roster, targeting brands and platforms seeking established creators.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/suzukinana_7
• YouTubeyoutube.com/channel/UCXmZE3RY7tz2GCKONDSk5PA
• Facebookfacebook.com/nana_suzuki79
• Instagraminstagram.com/nana_suzuki79
• LinkedInlinkedin.com/company/twin-planet-international

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Twin Planet International