TRAVELZONE AG
TRAVELZONE AG is a Swiss privately held travel agency founded in 1990 that arranges bespoke premium heliski, golf, and adventure trips for affluent individual travellers in the DACH region, with on-the-ground support in Whistler, Canada.
- Company typePrivate
- Founded1990
- HeadquartersLachen, Switzerland
- Headcount1–10
- GTM typeB2C
- OfferingServices
What TRAVELZONE AG does
TRAVELZONE AG is a privately held Swiss travel agency and tour operator founded in 1990 by Kenny Prevost in Lachen, Switzerland, specializing in bespoke premium experiential travel for affluent individual clients in the Swiss German-speaking markets (Switzerland, Germany, Austria). The company operates through three product divisions — Snowzone (heliskiing, ski touring, ski resorts, guided snow adventures), Golfzone (individual and group golf trips, PGA-pro accompanied tours, training camps, and golf cruises), and &More (safaris, hiking, sailing, cultural tours) — plus a dedicated golf sub-brand, gftravel.com. All travel is custom-planned through personal consultation (phone, video, in-person) by a small team of destination-experienced specialists, supplemented by a multilingual website (German, English, French, Spanish), in-person info evenings, brand ambassadors (PGA professionals and elite skiers), and curated partnerships with premium heliski operators (CMH, Mike Wiegele), airlines (Fly Edelweiss), and cruise lines (Hapag-Lloyd).
The business model is a concierge-style professional services intermediation play: revenue is generated through commissions from third-party providers (heliski operators, golf resorts, airlines, cruise lines), bespoke service fees, and a 'Servicepauschale' (service flat fee) for trip planning, with customer deposits protected through the Swiss FAIR – Reisegarant scheme. There is no proprietary technology platform; the digital stack is limited to the multilingual marketing website, Google Analytics, and CleverReach for newsletter dispatch. The firm maintains direct customer relationships and no reseller intermediaries, and supports an on-the-ground presence in Whistler, Canada, via a specialist who provides in-destination safety and client support. Average tickets range from approximately EUR 1,995 for shorter golf group trips to CHF 19,995 for an Antarctica heliski expedition.
TRAVELZONE AG firmographics
Firmographics- Name
- TRAVELZONE AG
- Legal name
- TRAVELZONE AG
- Website
- https://travel-zone.ch
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- TRAVELZONE AG is a Swiss privately held travel agency founded in 1990 that arranges bespoke premium heliski, golf, and adventure trips for affluent individual travellers in the DACH region, with on-the-ground support in Whistler, Canada.
- Ownership category
- akta.pro rank
TRAVELZONE AG industry classification
Industry- Product category
- Travel Agency Services
- NAICS
- Travel Agencies (561510), Travel Agencies (56151), Tour Operators (561520), Tour Operators (56152)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Sports & Active Travel Agencies (e.g., ski, golf, dive) (THAKAFAJ)
- akta.pro secondary industries
- Culture, Heritage & Arts Itinerary Planning (THAKAOAK), Cruise + Golf Packages (THAEAHAL)
Keywords
Where TRAVELZONE AG is headquartered
LocationHeadquarters
- HQ city
- Lachen
- HQ country
- Switzerland
- HQ region
- Europe
Offices3 records
Markets served
TRAVELZONE AG business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Others
Revenue model
- Custom Tour Packaging and Intermediation: TRAVELZONE AG acts as a tour operator and travel agency, arranging bespoke heliski, golf, and adventure travel packages for clients. Revenue is earned through service fees, consultation charges, and commissions from third-party travel providers (hotels, airlines, heliski operators, golf resorts). The company also charges a 'Servicepauschale' (service flat fee) for trip planning and administration.
- Travel Insurance and Protection Services: As a European tour operator, TRAVELZONE provides customer money protection via the FAIR – Reisegarant system, with associated service and protection fees embedded in bookings.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | Golf Group Trip with PGA Pro (e.g., Robinson FLEESENSEE, 6 days) |
| Unit Pricing | Multi-year contract | Golf Group Trip with PGA Pro (e.g., Ireland, 8 days) |
| Unit Pricing | Multi-year contract | Golf Group Trip with PGA Pro (e.g., Scotland, 8 days) |
| Unit Pricing | Multi-year contract | Golf Group Trip with PGA Pro (e.g., Costa Navarino, 7 days) |
| Unit Pricing | Multi-year contract | Golf Group Trip with PGA Pro (e.g., Rovos Rail South Africa, 11 days) |
| Unit Pricing | Multi-year contract | Golf Group Trip with PGA Pro (e.g., Japan, 8 days) |
| Unit Pricing | Multi-year contract | Golf Training Trip (e.g., Mauritius, 12 days) |
| Unit Pricing | Multi-year contract | Pro Golf Training Trip (e.g., Algarve, 8 days with Ursin Caduff) |
| Unit Pricing | Multi-year contract | Guided Snow/Heliski Adventure Trip (e.g., Antarctica Expedition, 14 days) |
| Unit Pricing | Multi-year contract | Guided Heliski Trip (e.g., Mike Wiegele, 10 days) |
| Unit Pricing | Multi-year contract | Individual Golf Trip (e.g., Algarve) |
| Unit Pricing | Multi-year contract | Individual Golf Trip (e.g., Agadir) |
| Unit Pricing | Multi-year contract | New Year's Golf Trip (e.g., Robinson Algarve) |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels7 records
TRAVELZONE AG product offering
Product offeringCore offering
TRAVELZONE AG is a Swiss travel agency and tour operator that curates and sells bespoke heliski, golf, and adventure travel packages to affluent individual travellers. The company arranges end-to-end trip planning — including flights, accommodation, heliski or ski touring logistics, golf tee times and coaching, and on-the-ground support — through personal consultation and a multilingual website. Revenue is earned via service fees, consultation charges, and commissions from third-party heliski operators, golf resorts, airlines, and hotels.
Product overview
TRAVELZONE AG operates as a Swiss travel agency specializing in premium experiential travel with three core product segments: Snowzone (heliskiing, ski touring, and ski resort packages), Golfzone (golf travel packages, group tours, training camps, and cruise golf), and &More (adventure travel including safaris, hiking, sailing, and cultural tours). The company also runs gftravel.com as a dedicated golf travel sub-brand. All segments offer bespoke, individually tailored travel planning with experienced specialists and brand ambassadors. The business model centers on concierge-style travel planning with professional guides, PGA professionals, and partnerships with premium accommodation and service providers worldwide.
Differentiator
Problem solved
Functional benefit
Brands
- Snowzone: Specialized division offering heliski trips, ski tours, ski resorts, and guided snow adventure tours worldwide
- Golfzone
- &More
Products and services
- Snowzone (Heliski, Ski Touring, Ski Resorts & Guided Snow Adventures) Snow-focused travel segment offering heliskiing trips, ski touring, ski resort visits, and guided snow adventures to destinations worldwide including Canada, USA, Japan, Europe, Antarctica, and Greenland. Targeted at affluent snow and adventure travellers seeking expert-led, safety-first experiences with vetted premium operators.
- Golfzone (Golf Holidays, Group Tours, Pro Trips, Training & Golf Cruises) Golf travel segment offering golf vacations including individual golf trips, group tours with PGA professionals (Christoph Knapp, Ursin Caduff), training camps, golf cruises, tournament event packages, and themed trips (NutriGolf, Single-Golf, U40) across Europe and worldwide destinations. Targeted at amateur and experienced golfers seeking expertly curated courses and PGA-led coaching.
- &More (Adventure, Safari, Hiking, Sailing & Cultural Travel)
Quantifiable outcome
- Over 100 heliski trips and 17 million vertical feet of heliskiing completed by founder
Companies that use TRAVELZONE AG
Customer profileSegments3 records
Ideal customer profiles3 records
TRAVELZONE AG technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
TRAVELZONE AG partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- SRV (Schweizer Reise-Verband)coreMembership organisation for Swiss travel agencies and tour operators. SRV membership provides TRAVELZONE with industry credibility, collective representation, and access to Swiss travel industry networks.
- FAIR – ReisegarantcoreSwiss customer money protection scheme for travel services. FAIR – Reisegarant ensures customer deposits and payments are protected, providing financial security assurance to travellers booking with TRAVELZONE as a European tour operator.
- TPS (Travel Professional Society)minorProfessional society for travel professionals, providing networking, industry standards, and peer recognition for travel specialists.
- IAGTO (International Association of Golf Tour Operators)minorGlobal organisation for golf tour operators. IAGTO membership connects TRAVELZONE with international golf tourism networks, supplier partnerships, and industry best practices.
- Fly EdelweisscoreOfficial airline partner providing flight services for TRAVELZONE customers. Edelweiss Air is the Swiss leisure airline, operating flights primarily from Zurich to long-haul destinations. Joint competitions and coordinated travel packages offered.
- House of Swiss GolfminorSwiss golf tourism initiative promoting Switzerland as a golf destination and connecting Swiss golf travel specialists. TRAVELZONE is an associated partner, gaining visibility within the Swiss golf community.
- Swiss Golf LoungeminorSwiss golf lifestyle and networking platform. Partnership provides TRAVELZONE access to Swiss golf enthusiasts and corporate golf event clients.
- HSG Alumni Golf ClubminorGolf club of the University of St. Gallen alumni network. Partnership connects TRAVELZONE with high-income, educated Swiss professionals who are potential golf travel customers.
- Arena SportminorMarketing partner in the golf and sports travel space, likely providing referral traffic and co-marketing opportunities for golf travel packages.
- Hapag-Lloyd CruisesminorPremium cruise line partner offering golf and cruise combination holidays featured on the TRAVELZONE platform. TRAVELZONE sells Hapag-Lloyd cruise packages as part of its golf and experience travel portfolio.
- CMH (Canadian Mountain Holidays)coreCMH is one of the world's largest and most prestigious heliski operators, with lodges across British Columbia, Canada. TRAVELZONE is an authorised sales partner for CMH heliski packages in the Swiss/German-speaking European market.
- Warren Miller Film TourminorJoint competitions and sweepstakes organised with the Warren Miller ski film tour, leveraging the ski film brand to reach snow sports enthusiasts and generate leads for heliski products.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
TRAVELZONE AG competitors and assessment
Company assessmentDirect peers
- Canadian Mountain Holidays (CMH): One of the world's largest and most prestigious heliski operators with lodges across British Columbia. TRAVELZONE is an authorised sales partner for CMH in the DACH market; customers can also book direct, making CMH both supplier and direct competitor for the same end traveller.
- PerryGolf: US/UK specialist tour operator offering luxury golf vacations, escorted tours, and golf cruises worldwide. Closest direct peer to TRAVELZONE's Golfzone business, with overlapping course portfolio and PGA-led group trip model.
- Last Frontier Heliskiing: Independent heliski operator in British Columbia serving international guests. Competes directly with TRAVELZONE-supplied packages and the broader network of premium heliski experiences targeted at affluent European and global travellers.
- Ski Safari: UK-based specialist tour operator focused on heli-skiing and luxury ski experiences worldwide. Highly comparable business model to TRAVELZONE's Snowzone, with curated supplier partnerships and bespoke trip planning for affluent travellers.
- Mike Wiegele Helicopter Skiing: Iconic Canadian heliski operator with a 10-day premium package sold by TRAVELZONE. Competes for the same high-end heliski customers via direct booking, while also being a key TRAVELZONE supplier — a structurally similar dynamic to CMH.
- Pure Powder Heliskiing: European-focused heliski specialist curating trips across multiple Canadian and US operators. Overlaps directly with TRAVELZONE's Snowzone offering in the same European affluent customer base.
Broad incumbents
- Audley Travel: UK-based bespoke luxury travel operator with country specialists across the world. Broader portfolio than TRAVELZONE but comparable AOV, specialist-advisor model, and target affluent experiential traveller.
- Kuoni: Swiss heritage travel brand with broad portfolio spanning luxury, adventure, and tailor-made travel. Comparable Swiss/German-speaking market positioning and premium experiential segment, though at materially larger scale and brand recognition than TRAVELZONE.
- Scott Dunn: Established luxury tour operator with a strong ski and family adventure portfolio. Overlaps with TRAVELZONE in high-end ski and experiential travel, but at greater scale and broader geographic scope.
- Abercrombie & Kent: Global luxury and small-group adventure tour operator. Operates in the same high-AOV experiential segment as TRAVELZONE, including expedition-style trips in Antarctica and premium golf/safari offerings, but at significantly larger scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
TRAVELZONE AG social profiles
Digital presenceTRAVELZONE AG financial estimates
Financial estimateRevenue estimate
Valuation estimate
TRAVELZONE AG leadership team
Management profileNumber of profiles
Profiles8 records
TRAVELZONE AG funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TRAVELZONE AG M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TRAVELZONE AG
What does TRAVELZONE AG do?
TRAVELZONE AG is a Swiss travel agency and tour operator that curates and sells bespoke heliski, golf, and adventure travel packages to affluent individual travellers. The company arranges end-to-end trip planning — including flights, accommodation, heliski or ski touring logistics, golf tee times and coaching, and on-the-ground support — through personal consultation and a multilingual website. Revenue is earned via service fees, consultation charges, and commissions from third-party heliski operators, golf resorts, airlines, and hotels.
Is TRAVELZONE AG a public or private company?
TRAVELZONE AG is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was TRAVELZONE AG founded?
TRAVELZONE AG was founded in 1990. It employs 1 to 10 people.
Where is TRAVELZONE AG based?
TRAVELZONE AG is headquartered in Lachen, Switzerland, in the Europe region.
How does TRAVELZONE AG make money?
Two revenue lines are on record. Custom Tour Packaging and Intermediation is the primary driver. The others are travel Insurance and Protection Services.
Who are TRAVELZONE AG's main competitors?
Direct peers on record are Canadian Mountain Holidays (CMH), PerryGolf, Last Frontier Heliskiing, Ski Safari, Mike Wiegele Helicopter Skiing and Pure Powder Heliskiing. Broad incumbents are Audley Travel, Kuoni, Scott Dunn and Abercrombie & Kent.
Does TRAVELZONE AG have an API?
No public API is recorded for TRAVELZONE AG.
What industry is TRAVELZONE AG in?
TRAVELZONE AG's product category is Travel Agency Services. Its primary akta.pro industry code is THAKAFAJ, Sports & Active Travel Agencies (e.g., ski, golf, dive), with a secondary code of THAKAOAK, Culture, Heritage & Arts Itinerary Planning. Its NAICS code is 561510 and its SIC code is 7900.