TRUE CONNECTION COUNSELING, LLC

What TRUE CONNECTION COUNSELING, LLC does

True Connection Counseling, LLC (TCC) is a privately-held, founder-operated mental health counseling practice headquartered in Kensington, Maryland, providing trauma-informed therapy that integrates mind, body, and soul. The company is led by Tiziana DiFabio, who holds an MSW from the University of Maryland and an MPH from Johns Hopkins Bloomberg School of Public Health, and is bilingual in English and Spanish. TCC's primary delivery model is school-based: it operates as a partner agency at six Montgomery County Public Schools wellness centers (Wheaton, Seneca Valley, John F. Kennedy, Watkins Mill, Northwood, and Gaithersburg High Schools), with a long-standing anchor relationship with Identity, Inc., a non-profit serving diverse youth in Maryland.

The core service offering consists of school-based individual therapy and group therapy/workshops for K-12 students, almost all of whom are uninsured or underinsured, using modalities such as EMDR, Cognitive Processing Therapy (CPT), Cognitive Behavioral Therapy (CBT), expressive therapies (art therapy, sand tray), mindfulness, yoga/breathwork/meditation, and narrative therapy. The company supplements its clinical staff with a small ecosystem of partner practitioners (Branching Out Art Therapy, LK Art Therapy, Luna Nueva Wellness) to deliver expressive and mind-body services. TCC also generates secondary revenue from professional development/training for organizations and from certified clinical supervision and consultation for Licensed Master Level Social Workers — capabilities enabled by the founder's certification with the Maryland Board of Social Work Examiners.

TCC's go-to-market is sales-led and relationship-driven, with no published pricing, no digital product, and no consumer-facing app. The company is WBENC-certified as a Women's Business Enterprise, which positions it for institutional and government contracting. The customer base is concentrated: the practice depends on school wellness center contracts and its Identity, Inc. relationship for the bulk of its revenue, with ancillary training and supervision revenue from a long tail of clinicians and organizations. With approximately six employees and no disclosed external funding, TCC is a small, founder-led local services business rather than a venture-scale operator.

Name

TRUE CONNECTION COUNSELING, LLC

Legal name

True Connection Counseling, LLC

Website

https://trueconnectioncounseling.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

True Connection Counseling is a Maryland-based, founder-led mental health practice providing trauma-informed school-based therapy, group counseling, professional development, and clinical supervision primarily to uninsured and underinsured K-12 students in Montgomery and Prince George's County.

Ownership category

akta.pro rank

Product category

Mental Health Counseling Services

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420), Offices of Mental Health Practitioners (except Physicians) (621330)

SIC

Services-Health Services (8000), Services-Educational Services (8200)

akta.pro primary industry

School Counseling Services (EDAJAIAA)

akta.pro secondary industries

Outpatient Mental Health Clinics & Counseling Centers (HLAFACAA), Social-Emotional Learning (SEL) Programs & Supports (EDAJAIAC), Staff Training, Coaching & Professional Development (SEL/Mental Health) (EDAKAMAL)

Keywords

• Mental health counseling
• School-based therapy
• Trauma-informed care
• Youth counseling services
• Clinical supervision

Headquarters

HQ city

Maryland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. School-based Individual Therapy: Individual mental health therapy services provided to students at partner school wellness centers
2. Group Therapy: Group therapy and workshops provided to youth at schools, including art therapy, talk therapy, psychoeducation, interpersonal or skills-based formats
3. Clinical Supervision and Consultation: Certified clinical supervision for Licensed Master Level Social Workers seeking clinical license hours, and clinical consultation for fully licensed clinicians. Provided by founder Tiziana DiFabio who is certified with Maryland Board of Social Work Examiners
4. Professional Development and Training: Training programs for organizations including partial or full day, multi-day and retreat style formats. Topics include trauma-sensitive mindfulness, self-care, trauma-informed care, and expressive therapies

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

True Connection Counseling, LLC is a bilingual (English/Spanish) mental health counseling practice that provides school-based individual and group therapy to youth at partner school wellness centers in Montgomery and Prince George's County, Maryland. The practice also offers professional development training for organizations and clinical supervision for social workers pursuing licensure, all grounded in trauma-informed, mind-body-soul therapeutic approaches.

Product overview

True Connection Counseling, LLC (TCC) is a mental health counseling practice offering a unified suite of services centered on trauma-informed therapy. The core offerings include school-based individual and group therapy for youth, professional development and training for organizations, and clinical supervision for mental health professionals. These services are delivered through various therapeutic approaches including EMDR, cognitive therapies (CPT, CBT), expressive therapies, mindfulness, yoga/breathwork/meditation, and narrative therapy. The company primarily serves uninsured or underinsured students through school wellness centers in Montgomery and Prince George's County, Maryland, with a focus on historically oppressed and underserved communities.

Differentiator

Problem solved

Functional benefit

Products and services

• School-Based Individual Therapy
• School-Based Group Therapy and Workshops
• Professional Development and Training
• Clinical Supervision and Consultation

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Identity, Inc.coreStrategic or Co-development PartnerLong-standing partnership with Identity, Inc., a non-profit organization serving diverse youth in Maryland. TCC provides behavioral health services through school wellness centers under this partnership. Founder Tiziana DiFabio has worked with Identity for over 10 years building a model trauma-informed organization.
• Branching Out Art Therapy, LLCcoreStrategic or Co-development PartnerPartnership with Ronny Kempenich's art therapy practice to provide expressive therapies including art therapy and art studios at school wellness centers.
• LK Art Therapy, LLCminorStrategic or Co-development PartnerPartnership with Lauren Kim's art therapy practice to supplement expressive therapy services offered at wellness centers.
• Luna Nueva WellnessminorStrategic or Co-development PartnerPartnership for yoga and mental health services. Owner Cynthia Lorena collaborates with Tiziana DiFabio on integrated wellness offerings.
• School Wellness Centers (MCPS)coreStrategic or Co-development PartnerPartner agency in school-based wellness centers across Montgomery County Public Schools including Wheaton High School, Seneca Valley High School, John F. Kennedy High School, Watkins Mill High School, Northwood High School, and Gaithersburg High School.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Lyra Health: Large employer-sponsored mental health benefits platform serving employees and dependents, including youth; overlaps with TCC in mental health practitioner services but operates at much greater scale via employer contracts.

Direct peers

• Effective School Solutions: Provides school-based mental health programs and clinical staff embedded in K-12 districts, directly comparable to TCC's partner-agency model in MCPS wellness centers but at much larger scale across multiple states.
• Daybreak Health: Youth mental health platform partnering with schools and health plans to deliver therapy; comparable in target population and school-channel distribution to TCC.
• Brightline: Pediatric and youth mental health provider offering therapy, coaching, and psychiatry with employer and health plan partnerships; overlaps with TCC on youth therapy services and on school-based delivery models.
• Hazel Health: School-based and in-home mental health services for K-12 students via telehealth and on-site clinicians; directly competes for the same school district contracts TCC depends on, with broader telehealth capabilities.
• Cartwheel Care: School-based telemental health provider serving K-12 students with licensed clinicians, directly competing for school district contracts and overlapping TCC's school-embedded delivery thesis.

Emerging players

• Charlie Health: Virtual intensive outpatient and mental health programs for adolescents and young adults; overlapping youth mental health focus and modality mix, but more intensive/acute level of care than TCC's outpatient counseling.
• Joon Care: Teletherapy provider focused on youth and adolescents with licensed therapists; comparable youth-focused mental health delivery model and modality mix, but virtual-first rather than school-embedded.
• InStride Health: Specialty provider of anxiety and OCD care for youth using evidence-based modalities like CBT and exposure therapy, partially overlapping TCC's trauma/CBT modality stack and youth focus.

Regional players

• Identity, Inc. Montgomery County-based nonprofit serving diverse youth through school wellness centers; a current TCC partner and direct functional peer for school-embedded youth services in the same geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/true-connection-counseling-llc

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TRUE CONNECTION COUNSELING, LLC