STS Tyre Pros
- Company typePrivate
- Founded2006
- HeadquartersLetchworth Garden City, United Kingdom
- Headcount51–100
- GTM typeB2C
- OfferingServices
What STS Tyre Pros does
STS Tyre Pros, operated through the legal entity TPAS (UK) Limited, is a UK national vehicle service and tyre retail brand founded in 2006 by Stapleton's Tyre Services Ltd, a tyre wholesale group that remains its strategic parent. The company runs a hybrid distribution model: an e-commerce platform with 60,000+ tyres searchable by vehicle registration or tyre size, fulfilled through regional distribution centres to a network of over 200 service centres across the United Kingdom for fitting. Its core product set spans premium, mid-range and budget tyres (Bridgestone, Michelin, Pirelli, Continental, Goodyear, Hankook, Dunlop, Maxxis) alongside MOT testing (DVSA-approved), interim and full vehicle servicing, brake inspection and replacement, Hunter Tracker wheel alignment, ADAS calibration, air conditioning, exhausts, suspension, batteries and engine treatments, with TyreCare Insurance offered as a recurring add-on.
Revenue is generated from three streams: transactional tyre sales (with £20.50 per-tyre fitting/balancing/valve/disposal fees), one-off vehicle services (MOT, servicing, brakes, alignment, ADAS), and subscription/recurring TyreCare insurance. Online-only pricing is structurally cheaper than in-centre pricing because regional distribution centres supply on demand rather than tying up working capital in centre-level stock. The company also operates Pirelli Performance Centres as a certified sub-brand for performance tyres, and has been named Pirelli Performance Centre of the Year three consecutive years.
Customer segments are primarily individual car and van owners, with secondary exposure to performance-vehicle owners and commercial fleet operators. The Managing Director Mark Slade leads the TPAS (UK) Limited entity; the corporate headcount is 65, reflecting a brand- and network-led operating model rather than direct operation of all 200+ centres. The business is private, UK-domiciled, and shows no public funding, M&A or listing activity in the supplied data.
STS Tyre Pros firmographics
Firmographics- Name
- STS Tyre Pros
- Legal name
- TPAS (UK) Limited
- Website
- https://tyrepros.co.uk
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
STS Tyre Pros industry classification
Industry- NAICS
- Tire Dealers (441340), Automotive Parts, Accessories, and Tire Retailers (4413)
- SIC
- Services-Automotive Repair, Services & Parking (7500)
- akta.pro primary industry
- Retail Tire Sales & Installation (Consumer) (TLAKADAA)
- akta.pro secondary industry
- Tire & Wheel Services (Mount/Balance/Alignment) (TLAKAAAD)
Keywords
Where STS Tyre Pros is headquartered
LocationHeadquarters
- HQ city
- Letchworth Garden City
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
STS Tyre Pros business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Tyre Sales: Sale of new tyres including premium brands (Michelin, Pirelli, Bridgestone, Continental, Goodyear, Hankook), mid-range, and budget options. Tyres are sold both online (with exclusive lower prices) and at physical centres. Additional charges apply for fitting, balancing, valve, and disposal (£20.50 per tyre).
- Vehicle Services: Revenue from MOT testing, car servicing, brake inspections/replacements, wheel alignment, suspension, exhausts, batteries, air conditioning, and general mechanical repairs. Services are booked online or in-centre.
- TyreCare Insurance: Tyre protection and insurance products offered as add-on coverage for purchased tyres.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Premium Tyres - Online Purchase |
| Unit Pricing | Pay-as-you-go | Tyre Fitting Package |
| Transaction based/ take rate | Pay-as-you-go | Bridgestone Promotional Discount |
| Other | Pay-as-you-go | Online-Only Pricing Advantage |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
STS Tyre Pros product offering
Product offeringCore offering
Tyre Pros retails new tyres across premium, mid-range, and budget categories from brands including Bridgestone, Michelin, Pirelli, Continental, Goodyear, Hankook, Dunlop, and Maxxis, with online search, online-exclusive pricing, and fitting at local service centres. The company also delivers DVSA-approved MOT testing, vehicle servicing, brake inspection and replacement, wheel alignment via Hunter Tracker, battery health checks, air conditioning, exhausts, suspension, engine treatments, and ADAS calibration. Additional offerings include TyreCare tyre insurance and the Pirelli Performance Centres sub-brand.
Product overview
Tyre Pros is a UK-based vehicle service centre chain founded in 2006 by Stapleton's Tyre Services Ltd, operating as a platform of garages offering tyre sales, fitting, and comprehensive vehicle maintenance services. The core offering centres on tyres (with over 10,000 in stock across premium, mid-range, and budget tiers including Bridgestone, Michelin, Pirelli, Continental, Goodyear, Hankook, Dunlop, and Maxxis brands), complemented by MOT testing, vehicle servicing, brake services, wheel alignment (using Hunter Tracker technology), battery health checks, air conditioning, exhausts, suspension, engine treatments, and ADAS calibration. Additional offerings include tyre insurance (TyreCare), Pirelli Performance Centres (a certified sub-brand), and Roadhero spare wheel solutions. The company has processed over 8,000 MOT bookings, 6,000 brake bookings, and 1,700 service bookings, and has been named Pirelli Performance Centre of the Year three consecutive times.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Named Pirelli Performance Centre Of The Year three consecutive years
- +3 more outcomes
Companies that use STS Tyre Pros
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles1 record
STS Tyre Pros technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
STS Tyre Pros partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and major.
- Stapleton's Tyre Services LtdcoreFounded in 2006 by tyre wholesale giant Stapleton's Tyre Services Ltd with the goal of becoming the best tyre retailer in the UK. Stapleton's provides the wholesale backbone and brand foundation for Tyre Pros.
- PirellicoreTyre Pros operates Pirelli Performance Centres and has been named Pirelli Performance Centre Of The Year three consecutive times. This partnership indicates specialist capability in fitting and recommending Pirelli tyres.
- BridgestonemajorTyre Pros stocks and sells Bridgestone tyres and runs promotional campaigns such as '15% off when buying 4 Bridgestone tyres'. Bridgestone is listed as an original equipment supplier for major manufacturers including Volkswagen, Ford, BMW, Mercedes and Toyota.
- MichelinmajorTyre Pros is an authorised Michelin dealer, stocking and fitting Michelin tyres including the Michelin CrossClimate range. Michelin is classified as a premium tyre brand.
- ContinentalmajorTyre Pros stocks and sells Continental tyres as part of their premium tyre offering.
- GoodyearmajorTyre Pros stocks and sells Goodyear tyres as part of their premium tyre offering.
- DunlopmajorTyre Pros stocks and sells Dunlop tyres as part of their mid-range to premium tyre offering.
- HankookmajorTyre Pros stocks and sells Hankook tyres as part of their premium tyre offering.
- DVSA (Driver and Vehicle Standards Agency)coreTyre Pros is a DVSA-approved MOT testing centre, authorised to conduct official MOT tests that certify vehicles meet roadworthiness standards.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
STS Tyre Pros competitors and assessment
Company assessmentDirect peers
- Point S UK: UK arm of the global Point S cooperative of independent tyre dealers. Direct peer as a network model combining national branding with local independent tyre/service centres.
- National Tyres: UK tyre and exhaust retailer with branches across the country. Direct peer in tyre-led vehicle servicing, with similar walk-in and online booking models.
- Halfords Autocentres: UK motoring retailer's in-store fitting and service arm. Offers tyres, MOT, servicing, and brakes, and is one of the most visible national alternatives to Tyre Pros for the same consumer.
- Blackcircles: UK online tyre aggregator that sells tyres and routes fitting to a national network of partner garages. Direct competitor on the online price-led purchase path that Tyre Pros itself uses.
- Formula One Autocentres: UK fast-fit chain offering tyres, MOT, servicing, and brakes. Closely comparable in product mix, target customer (UK motorists), and physical store-based service model.
- ATS Euromaster: UK tyre, MOT, servicing, and fleet maintenance network. Overlaps directly with Tyre Pros on premium-brand tyre retail, MOT testing, and B2C/B2B vehicle servicing.
- Kwik Fit: UK's largest fast-fit tyre, exhaust, and vehicle service chain with ~600 centres. Directly comparable in product mix (tyres, MOT, brakes, servicing) and customer base (UK passenger vehicle owners), though at materially larger scale.
Emerging players
- Mr Tyre: Smaller UK regional tyre and service chain. Comparable product offering (tyres, MOT, servicing) at a more limited geographic footprint, useful as a regional benchmark for unit economics.
Others
- Stapleton's Tyre Services Ltd (parent): Tyre Pros' parent company and one of the UK's largest tyre wholesalers. Not a direct competitor, but operates in the same value chain and would be the natural buyer or strategic counterparty in any transaction involving Tyre Pros.
Broad incumbents
- Costco Tyre Centre: Warehouse club tyre fitting offer for UK members. Comparable as a tyre retail and fitting channel, but positioned for value-led bulk buyers rather than full-service maintenance.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
STS Tyre Pros social profiles
Digital presenceSTS Tyre Pros financial estimates
Financial estimateRevenue estimate
Valuation estimate
STS Tyre Pros leadership team
Management profileNumber of profiles
STS Tyre Pros funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
STS Tyre Pros M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about STS Tyre Pros
What does STS Tyre Pros do?
Tyre Pros retails new tyres across premium, mid-range, and budget categories from brands including Bridgestone, Michelin, Pirelli, Continental, Goodyear, Hankook, Dunlop, and Maxxis, with online search, online-exclusive pricing, and fitting at local service centres. The company also delivers DVSA-approved MOT testing, vehicle servicing, brake inspection and replacement, wheel alignment via Hunter Tracker, battery health checks, air conditioning, exhausts, suspension, engine treatments, and ADAS calibration. Additional offerings include TyreCare tyre insurance and the Pirelli Performance Centres sub-brand.
Is STS Tyre Pros a public or private company?
STS Tyre Pros is a private company. It is currently operating.
When was STS Tyre Pros founded?
STS Tyre Pros was founded in 2006. It employs 51 to 100 people.
Where is STS Tyre Pros based?
STS Tyre Pros is headquartered in Letchworth Garden City, United Kingdom, in the Europe region.
How does STS Tyre Pros make money?
Three revenue lines are on record. Tyre Sales are the primary driver. The others are vehicle Services and tyreCare Insurance.
Who are STS Tyre Pros's main competitors?
Direct peers on record are Point S UK, National Tyres, Halfords Autocentres, Blackcircles, Formula One Autocentres, ATS Euromaster and Kwik Fit. Mr Tyre is listed as an emerging player. Stapleton's Tyre Services Ltd (parent) is listed as an others. Costco Tyre Centre is listed as a broad incumbent.
Does STS Tyre Pros have an API?
No public API is recorded for STS Tyre Pros.
What industry is STS Tyre Pros in?
Its primary akta.pro industry code is TLAKADAA, Retail Tire Sales & Installation (Consumer), with a secondary code of TLAKAAAD, Tire & Wheel Services (Mount/Balance/Alignment). Its NAICS code is 441340 and its SIC code is 7500.