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Office du Tourisme de Namur

Full company profile

uuid005kkm8

Namestring
Office du Tourisme de Namur
Legal namestring
Office du Tourisme de Namur
Websiteurl
visitnamur.eu
Company typeenum
Private
Founded yearstring
-
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersNamur, Belgium
HQ citystring
Namur
HQ countrystring
Belgium
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
destination marketing services, visitor information services, guided city tours, tourism publications retail, cultural heritage promotion
Industry4 codes
1Permitting, Reservations & Visitor Information Services (Passes, Booking, Visitor Centers)
CodeTHAAAGADPrimaryYes
2Museum & Landmark Guided Tours (Skip-the-line/Docent-led)
CodeTHAJAAACPrimaryNo
3Culture, Heritage & Arts Itinerary Planning
CodeTHAKAOAKPrimaryNo
4Onshore Concierge & Guest Services
CodeTHAEAFAJPrimaryNo
NAICS code2 codes
  • Convention and Visitors Bureaus561591
  • Tour Operators56152
SIC code1 code
  • Services-Miscellaneous Amusement & Recreation7990
Product category
Tourism Information Services
Social media profiles2 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model4 records
1Tourism Information Services
TypeProfessional Services
Description

Core public service providing tourism information, maps, and guidance to visitors at the Halle al Chair location and online

namurtourisme.be
2Guided Tours and Cultural Activities
TypeTransaction Fee
Description

Revenue from organized guided tours of historic center (9.50€ per person, 5€ students), themed visits, and cultural excursions

namurtourisme.be
3E-Shop Publications and Souvenirs
TypeHardware Sales
Description

Online store selling tourist publications, maps, circuit guides (1€ discovery circuit), and local souvenirs

namurtourisme.be
4Tourist Passport Program
TypeAffiliate Referral
Description

The Passeport Touristique provides exclusive discounts and benefits from partner establishments

namurtourisme.be
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Pricing details5 tiers
1Discovery Circuit Audio Guide
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Available at information center for 1€ or free via IZI TRAVEL app

namurtourisme.be
2Historical Center Guided Tour
ModelUnit PricingBilling cadencePay-as-you-go
Notes

9.50€ per person, 5€ students, free for children under 6

namurtourisme.be
3Meuse & Sambre Cruise (50 min)
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Adults 11€, Children/seniors 10€, under 3 free

namurtourisme.be
4Youth Hostel Accommodation
ModelSubscriptionBilling cadencePay-as-you-go
Notes

Starting from 30€ per night

namurtourisme.be
5Urban Escape Game (Coddy)
ModelUnit PricingBilling cadencePay-as-you-go
Notes

4 escape games available, 39.99€ per group

namurtourisme.be
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

The Office du Tourisme de Namur (Visit Namur) is the official municipal tourism office for Namur, Belgium, providing visitor information, guided historical and themed tours, Meuse/Sambre river cruises, group tourism services, and a multilingual portal with an E-Shop selling publications and souvenirs. It also distributes the Passeport Touristique discount card and coordinates regional tourism partners including cultural venues, transport operators, and accommodation providers.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • 50,871 visitors welcomed in 2025
+2 more records
Product overview1 text field

Visit Namur is a tourism information and promotional platform for the city of Namur, Belgium. It operates as a unified tourism portal offering visitor information services, an e-shop for souvenirs, and connections to local attractions, accommodations, restaurants, and activities. The platform does not function as a modular SaaS product but rather as an aggregated directory and booking/information hub for tourists.

Product and service9 records
1Guided Historical Center Tours
CategoryGuided tours
Description

Expert-led guided tours of Namur's historic heart departing from the Halle al Chair visitor center, priced at €9.50 per adult, €5 per student, and free for children under 6; available seasonally from May to September at 14:30.

2Themed Guided Visits
CategoryGuided tours
Description

Specialty themed guided tours of Namur (e.g., "Chaque façade raconte une histoire" and "Les coulisses de la Halle al'Chair") offered on specific dates for individuals and groups.

3Meuse and Sambre River Cruises
CategoryCruises and water activities
Description

Scheduled boat cruises on the Meuse and Sambre rivers departing from Namur, ranging from a 50-minute cruise at €11 adults / €10 children-seniors to the Profondeville route at €26.

4Visit Namur E-Shop (Publications and Souvenirs)
CategoryRetail and publications
Description

Online store selling tourist publications, maps, discovery circuit guides (from €1), and local souvenirs, accessible both online (visitnamur.sumupstore.com) and at the Halle al Chair visitor center.

5Passeport Touristique (Tourist Passport Program)
CategoryVisitor discount program
Description

A discount card program providing holders with exclusive reductions and benefits at partner museums, attractions, restaurants, and shops across Namur.

6Youth Hostel Accommodation Booking
CategoryAccommodation
Description

Bookable youth hostel accommodation in Namur coordinated through the tourism office, starting from €30 per night.

7Coddy Urban Escape Game
CategoryInteractive activities
Description

Smartphone-based geolocated urban escape game with 4 themes available in Namur, sold at €39.99 per group.

8Li bia vélo Bike Sharing Pass
CategoryMobility services
Description

Self-service bike rental access via the Li bia vélo system (operated by JC Decaux) providing 250 bikes across 25 stations in Namur for sustainable urban mobility, available 24/7.

9Group Tourism Packages
CategoryGroup tourism services
Description

Dedicated group tourism services providing tailored itineraries, reserved guided tours, and coordinated bookings for groups visiting Namur (595 groups / 18,239 participants served in 2025).

Scale indicator4 records

Each record includes

Type, Value, Description, Source

Partnership9 partners
Strategic tierCoreTypeTechnology or Integration
Description

Free audio-guided tours accessible via smartphone GPS for self-guided exploration of Namur's tourist sites and museums

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Rail transport partner providing access information and coordinated tourism promotion for train visitors to Namur

Strategic tierCoreTypeTechnology or Integration
Description

Bike sharing system with 250 bikes across 25 stations available 24/7 for sustainable urban mobility

4TEC (Walloon Transport)
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Local and regional bus transport information and coordination for visitor mobility

namurtourisme.be
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Parking facilities including Confluence, Beffroi, and Casernes with special visitor rates

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Online commerce platform for tourism office merchandise and publications

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Cultural institution combining Theatre de Namur, Centre culturel, and Ateliers'Bis for integrated arts programming

8Maison du Tourisme Explore Meuse
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Regional tourism house covering Meuse valley from Namur to Dinant, coordinating broader destination promotion

namurtourisme.be
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Major provincial cultural venue hosting performances, exhibitions, and events with 600-seat main hall

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
1Office du Tourisme de Liège
TypeDirect peer
Description

Tourism office for the nearby Walloon city of Liège; operates under the same Walloon regional tourism framework with comparable guided tours, visitor center, and E-Shop.

TypeBroad incumbent
Description

Global OTA for tours, attractions, and activities; competes with Visit Namur's guided tour and excursion inventory via third-party distribution, especially for international visitors.

TypeDirect peer
Description

Belgium's capital city tourism office; directly comparable as a municipal CVB offering multilingual visitor information, guided tours, and event promotion for a single Belgian city.

TypeDirect peer
Description

Flemish city tourism office offering multilingual visitor services, museum/heritage tours, and booking — operating the same CVB business model as Visit Namur at larger scale.

TypeBroad incumbent
Description

National tourism organization for Belgium/Flanders; broader scope and budget than Visit Namur, but overlapping mandate in destination marketing, itinerary planning, and international visitor acquisition.

TypeOthers
Description

Audio-guided tour platform the office partners with; comparable in the self-guided city tour niche and represents the technology backbone of Namur's digital visitor experience.

TypeDirect peer
Description

Flemish city tourism office with a comparable visitor center, guided tour portfolio, and heritage-focused positioning to Namur's historic citadel offering.

TypeDirect peer
Description

Regional tourism house covering the Meuse valley from Namur to Dinant; actively partners with Visit Namur and operates a near-identical CVB model for a contiguous destination.

TypeBroad incumbent
Description

Flemish tourism information network of physical visitor centers; comparable in function (visitor information, booking, and itinerary planning) but operating in a different regional jurisdiction.

10Office du Tourisme de Dinant
TypeRegional player
Description

Tourism office for Dinant, a smaller city in the same Meuse valley; highly comparable model but smaller scale and narrower geographic footprint than Visit Namur.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers4 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Office du Tourisme de Namur

Tourism Information Servicesvisitnamur.eu

Office du Tourisme de Namur firmographics

Firmographics
Name
Office du Tourisme de Namur
Legal name
Office du Tourisme de Namur
Website
https://visitnamur.eu
Company type
Private
Operating status
Operating
Headcount range
11–50 employees
Ownership category
akta.pro rank

Office du Tourisme de Namur industry classification

Industry
Product category
Tourism Information Services
NAICS
Convention and Visitors Bureaus (561591), Tour Operators (56152)
SIC
Services-Miscellaneous Amusement & Recreation (7990)
akta.pro primary industry
Permitting, Reservations & Visitor Information Services (Passes, Booking, Visitor Centers) (THAAAGAD)
akta.pro secondary industries
Museum & Landmark Guided Tours (Skip-the-line/Docent-led) (THAJAAAC), Culture, Heritage & Arts Itinerary Planning (THAKAOAK), Onshore Concierge & Guest Services (THAEAFAJ)

Keywords

  • Destination marketing services
  • Visitor information services
  • Guided city tours
  • Tourism publications retail
  • Cultural heritage promotion

Where Office du Tourisme de Namur is headquartered

Location

Headquarters

HQ city
Namur
HQ country
Belgium
HQ region
Europe

Offices1 record

Markets served

Office du Tourisme de Namur business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

  1. Tourism Information Services: Core public service providing tourism information, maps, and guidance to visitors at the Halle al Chair location and online
  2. Guided Tours and Cultural Activities: Revenue from organized guided tours of historic center (9.50€ per person, 5€ students), themed visits, and cultural excursions
  3. E-Shop Publications and Souvenirs: Online store selling tourist publications, maps, circuit guides (1€ discovery circuit), and local souvenirs
  4. Tourist Passport Program: The Passeport Touristique provides exclusive discounts and benefits from partner establishments

Pricing tiers

ModelBillingPrice
Unit PricingPay-as-you-goDiscovery Circuit Audio Guide
Unit PricingPay-as-you-goHistorical Center Guided Tour
Unit PricingPay-as-you-goMeuse & Sambre Cruise (50 min)
SubscriptionPay-as-you-goYouth Hostel Accommodation
Unit PricingPay-as-you-goUrban Escape Game (Coddy)

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Office du Tourisme de Namur product offering

Product offering

Core offering

The Office du Tourisme de Namur (Visit Namur) is the official municipal tourism office for Namur, Belgium, providing visitor information, guided historical and themed tours, Meuse/Sambre river cruises, group tourism services, and a multilingual portal with an E-Shop selling publications and souvenirs. It also distributes the Passeport Touristique discount card and coordinates regional tourism partners including cultural venues, transport operators, and accommodation providers.

Product overview

Visit Namur is a tourism information and promotional platform for the city of Namur, Belgium. It operates as a unified tourism portal offering visitor information services, an e-shop for souvenirs, and connections to local attractions, accommodations, restaurants, and activities. The platform does not function as a modular SaaS product but rather as an aggregated directory and booking/information hub for tourists.

Differentiator

Problem solved

Functional benefit

Products and services

  • Guided Historical Center Tours Expert-led guided tours of Namur's historic heart departing from the Halle al Chair visitor center, priced at €9.50 per adult, €5 per student, and free for children under 6; available seasonally from May to September at 14:30.
  • Themed Guided Visits Specialty themed guided tours of Namur (e.g., "Chaque façade raconte une histoire" and "Les coulisses de la Halle al'Chair") offered on specific dates for individuals and groups.
  • Meuse and Sambre River Cruises Scheduled boat cruises on the Meuse and Sambre rivers departing from Namur, ranging from a 50-minute cruise at €11 adults / €10 children-seniors to the Profondeville route at €26.
  • Visit Namur E-Shop (Publications and Souvenirs) Online store selling tourist publications, maps, discovery circuit guides (from €1), and local souvenirs, accessible both online (visitnamur.sumupstore.com) and at the Halle al Chair visitor center.
  • Passeport Touristique (Tourist Passport Program) A discount card program providing holders with exclusive reductions and benefits at partner museums, attractions, restaurants, and shops across Namur.
  • Youth Hostel Accommodation Booking Bookable youth hostel accommodation in Namur coordinated through the tourism office, starting from €30 per night.
  • Coddy Urban Escape Game Smartphone-based geolocated urban escape game with 4 themes available in Namur, sold at €39.99 per group.
  • Li bia vélo Bike Sharing Pass Self-service bike rental access via the Li bia vélo system (operated by JC Decaux) providing 250 bikes across 25 stations in Namur for sustainable urban mobility, available 24/7.
  • Group Tourism Packages Dedicated group tourism services providing tailored itineraries, reserved guided tours, and coordinated bookings for groups visiting Namur (595 groups / 18,239 participants served in 2025).

Quantifiable outcome

  • 50,871 visitors welcomed in 2025
  • +2 more outcomes

Companies that use Office du Tourisme de Namur

Customer profile

Named customers4 records

Segments1 record

Ideal customer profiles2 records

Office du Tourisme de Namur technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature4 records

Office du Tourisme de Namur partnerships and signals

Strategic signal

Partnerships

Nine partnerships are on record, tiered core and minor.

  • IZI TRAVELcoreTechnology or IntegrationFree audio-guided tours accessible via smartphone GPS for self-guided exploration of Namur's tourist sites and museums
  • SNCB (National Railway Company)coreStrategic or Co-development PartnerRail transport partner providing access information and coordinated tourism promotion for train visitors to Namur
  • JC Decaux (Li bia vélo)coreTechnology or IntegrationBike sharing system with 250 bikes across 25 stations available 24/7 for sustainable urban mobility
  • TEC (Walloon Transport)coreStrategic or Co-development PartnerLocal and regional bus transport information and coordination for visitor mobility
  • InterparkingminorChannel Partner/ Reseller/ DistributorParking facilities including Confluence, Beffroi, and Casernes with special visitor rates
  • SumUp Store (E-Shop)minorChannel Partner/ Reseller/ DistributorOnline commerce platform for tourism office merchandise and publications
  • Prisme - Centre culturel de NamurcoreStrategic or Co-development PartnerCultural institution combining Theatre de Namur, Centre culturel, and Ateliers'Bis for integrated arts programming
  • Maison du Tourisme Explore MeusecoreChannel Partner/ Reseller/ DistributorRegional tourism house covering Meuse valley from Namur to Dinant, coordinating broader destination promotion
  • Le Delta (Provincial Cultural Space)coreStrategic or Co-development PartnerMajor provincial cultural venue hosting performances, exhibitions, and events with 600-seat main hall

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Office du Tourisme de Namur competitors and assessment

Company assessment

Direct peers

  • Office du Tourisme de Liège: Tourism office for the nearby Walloon city of Liège; operates under the same Walloon regional tourism framework with comparable guided tours, visitor center, and E-Shop.
  • Visit Brussels: Belgium's capital city tourism office; directly comparable as a municipal CVB offering multilingual visitor information, guided tours, and event promotion for a single Belgian city.
  • Visit Antwerp: Flemish city tourism office offering multilingual visitor services, museum/heritage tours, and booking — operating the same CVB business model as Visit Namur at larger scale.
  • Visit Bruges: Flemish city tourism office with a comparable visitor center, guided tour portfolio, and heritage-focused positioning to Namur's historic citadel offering.
  • Maison du Tourisme de la Meuse (Explore Meuse): Regional tourism house covering the Meuse valley from Namur to Dinant; actively partners with Visit Namur and operates a near-identical CVB model for a contiguous destination.

Broad incumbents

  • GetYourGuide: Global OTA for tours, attractions, and activities; competes with Visit Namur's guided tour and excursion inventory via third-party distribution, especially for international visitors.
  • Visit Flanders / Visit Belgium: National tourism organization for Belgium/Flanders; broader scope and budget than Visit Namur, but overlapping mandate in destination marketing, itinerary planning, and international visitor acquisition.
  • Tourist Info Flanders: Flemish tourism information network of physical visitor centers; comparable in function (visitor information, booking, and itinerary planning) but operating in a different regional jurisdiction.

Others

  • IZI TRAVEL: Audio-guided tour platform the office partners with; comparable in the self-guided city tour niche and represents the technology backbone of Namur's digital visitor experience.

Regional players

  • Office du Tourisme de Dinant: Tourism office for Dinant, a smaller city in the same Meuse valley; highly comparable model but smaller scale and narrower geographic footprint than Visit Namur.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Office du Tourisme de Namur social profiles

Digital presence

Office du Tourisme de Namur financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Office du Tourisme de Namur leadership team

Management profile

Number of profiles

Office du Tourisme de Namur funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Office du Tourisme de Namur M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Office du Tourisme de Namur

What does Office du Tourisme de Namur do?

The Office du Tourisme de Namur (Visit Namur) is the official municipal tourism office for Namur, Belgium, providing visitor information, guided historical and themed tours, Meuse/Sambre river cruises, group tourism services, and a multilingual portal with an E-Shop selling publications and souvenirs. It also distributes the Passeport Touristique discount card and coordinates regional tourism partners including cultural venues, transport operators, and accommodation providers.

Is Office du Tourisme de Namur a public or private company?

Office du Tourisme de Namur is a private company. It is classified as state government owned and is currently operating.

When was Office du Tourisme de Namur founded?

Office du Tourisme de Namur was founded in -1. It employs 11 to 50 people.

Where is Office du Tourisme de Namur based?

Office du Tourisme de Namur is headquartered in Namur, Belgium, in the Europe region.

How does Office du Tourisme de Namur make money?

Four revenue lines are on record. Tourism Information Services are the primary driver. The others are guided Tours and Cultural Activities, E-Shop Publications and Souvenirs and tourist Passport Program.

Who are Office du Tourisme de Namur's main competitors?

Direct peers on record are Office du Tourisme de Liège, Visit Brussels, Visit Antwerp, Visit Bruges and Maison du Tourisme de la Meuse (Explore Meuse). Broad incumbents are GetYourGuide, Visit Flanders / Visit Belgium and Tourist Info Flanders. IZI TRAVEL is listed as an others. Office du Tourisme de Dinant is listed as a regional player.

Does Office du Tourisme de Namur have an API?

No public API is recorded for Office du Tourisme de Namur.

What industry is Office du Tourisme de Namur in?

Office du Tourisme de Namur's product category is Tourism Information Services. Its primary akta.pro industry code is THAAAGAD, Permitting, Reservations & Visitor Information Services (Passes, Booking, Visitor Centers), with a secondary code of THAJAAAC, Museum & Landmark Guided Tours (Skip-the-line/Docent-led). Its NAICS code is 561591 and its SIC code is 7990.

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