Vitec Fixit

What Vitec Fixit does

Vitec Fixit Systemer AS is a Norwegian software company headquartered in Bergen that provides an integrated management platform for hair, beauty, and wellness salons in Norway. Founded in 2001 (with origins tracing to 1993 as Odin Systemer) by Jan Roger Jensen and Tom-Arne Furnes, the company has been a wholly-owned subsidiary of Stockholm-listed Vitec Software Group since 2019. Across approximately 32 employees, the company operates an integrated product stack: Fixit Salongdata (core POS), Fixit Online (cloud administration platform accessed at fixitonline.no), Fixit Timebestilling (customer-facing mobile booking app), and a portfolio of modules including Fair Pay (no-show and cancellation fee automation), Fixit Kundebehandler (POS-integrated personalized recommendations), Fixit Hjemmeside (website builder), Fixit Nettbutikk (e-commerce), Fixit Regnskap (accounting co-developed with SpareBank 1 Sør-Norge Forretningspartner), and Fixit.no (national booking marketplace and gift card portal), with hardware (Fixit Maskinvare) offered for lease. Revenue is generated through monthly subscriptions on software and cloud access, hardware rental and sale, transaction fees on Fair Pay cancellations (443 NOK average, 66% payment rate per company data) and gift card sales, with contracts auto-renewing in 12-month periods subject to 3-month cancellation notice.

The company operates exclusively in Norway across hair salons, beauty and wellness clinics, skin clinics, multi-location chains, and individual salon employees, claiming to run Norway's largest salon community alongside 25 years of industry tenure. Distribution combines direct sales through dedicated customer advisors led by Salgssjef Ole Magnus Taule, self-service PLG onboarding via Fixit Online, the Fixit.no consumer marketplace, and community touchpoints including the Timeboka podcast, user courses, customer days, and industry events. The company publishes annual and semi-annual benchmark reports in partnership with SpareBank 1 Sør-Norge Forretningspartner, leveraging its longitudinal data on Norwegian salon operations. No revenue, ARR, or customer count is publicly disclosed; the most concrete scale indicators are 310 salons using Fair Pay and "over 200" adoptions since June 2024, with named reference customers spanning single-location SMBs (Ramsvik, Ramm, Sørås, Glød, Look At Me, Klipperiet, Studio 5, Stenersen, Topp til Tå Velvære) and one multi-location chain (Hairport Frisør, 19 salons, 120+ employees). Leadership comprises founders Tom-Arne Furnes and Jan Roger Jensen, CPO Valentina Caruso, and Salgssjef Ole Magnus Taule.

Name

Vitec Fixit

Legal name

Vitec Fixit Systemer AS

Website

https://vitec-fixit.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Vitec Fixit is a Bergen-based Norwegian software company providing an integrated salon management platform — POS, cloud, booking app, no-show fee automation, recommendations, marketplace, and accounting — to hair, beauty, wellness, and skin clinic salons across Norway.

Ownership category

akta.pro rank

Headquarters

HQ city

Bergen

HQ country

Norway

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Software Subscription (Rental): Monthly rental fees for Fixit Salongdata, Fixit Maskinvare (hardware), and Fixit Online cloud services. The agreement automatically extends for 12-month periods unless cancelled 3 months in advance. This is the primary recurring revenue stream.
2. Fair Pay Transaction Fees: Revenue from the Fair Pay feature that charges customers fees for no-shows or late cancellations. Industry data shows 66% of customers pay the fee with average fee revenue of 443 NOK per customer.
3. Hardware Sales: Sale and rental of point-of-sale hardware including terminals, tablets, and related equipment for salon operations.
4. Fixit.no Gift Cards: Digital gift card sales through the Fixit.no marketplace. Gift cards can be purchased by consumers and redeemed at participating partner salons.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Vitec Fixit sells subscription-based salon management software that combines a point-of-sale system (Fixit Salongdata), a cloud administration portal (Fixit Online), a consumer mobile booking app (Fixit Timebestilling), and a national booking portal (Fixit.no) into one integrated platform for Norwegian hair, beauty, and wellness salons. The offering is extended with add-on modules for no-show fee handling (Fair Pay), personalized recommendations (Fixit Kundebehandler), website building, online store, accounting, and optional point-of-sale hardware rental.

Product overview

Vitec Fixit offers a unified salon management ecosystem combining Fixit Salongdata (core POS and booking system), Fixit Online (cloud-based administration platform), and Fixit Timebestilling App (customer-facing mobile booking). The product suite includes integrated modules for e-commerce (Fixit Nettbutikk), website building (Fixit Hjemmeside), customer recommendations (Fixit Kundebehandler), no-show management (Fair Pay), and accounting (Fixit Regnskap). Fixit.no serves as the customer marketplace, while Fixit Premium Partner provides a tiered loyalty and support program. Hardware (Fixit Maskinvare) is available for lease. The company also produces annual industry reports and provides free marketing courses for customers.

Differentiator

Problem solved

Functional benefit

Products and services

• Fixit Salongdata Point-of-sale and core salon data system for hairdressing, beauty and wellness salons, covering booking, cash register, inventory and customer management. Delivered as a rented/licensed software product to Norwegian salons.
• Fixit Online Cloud-based administration portal providing time management, scheduling, budget and financial management, reports and analytics, marketing tools, employee intranet, website creation, accounting integration and inventory management for salons holding an active Fixit Salongdata license.
• Fixit Timebestilling App Consumer-facing mobile app for booking appointments at partner salons, viewing personalized treatment recommendations and managing salon visits.
• Fair Pay Module that automates communication of cancellation terms, SMS confirmation and digital payment collection for no-show and late-cancellation fees via Vipps, Klarna, Apple Pay, Google Wallet and cards.
• Fixit Kundebehandler (Customer Advisor) POS-integrated tool that generates personalized treatment and product recommendations during checkout, which surface in the booking app, salon websites and Fixit.no during subsequent customer bookings.
• Fixit Hjemmeside (Website Builder) Integrated website builder that automatically updates with treatment changes, products, campaigns and staff information and includes an online store module for partner salons.
• Fixit Nettbutikk (Online Store) E-commerce module integrated with the Fixit Product Catalog, supporting automated recommendations, click-and-collect and campaign-based product sales for salons.
• Fixit Regnskap (Accounting) Accounting solution developed in partnership with SpareBank 1 Sør-Norge Forretningspartner, integrated with Fixit Online and Fixit Salongdata for real-time financial reporting.
• Fixit Maskinvare (Hardware) POS terminals, tablets and related hardware offered for lease (24- or 36-month rental terms) or sale to salon customers, with associated annual software license and bank-terminal service fees.
• Fixit.no National online portal that lists Fixit partner salons, displays their services and enables consumers to book appointments and purchase gift cards.
• Fixit Premium Partner Tiered partner program offering extended telephone support (08:30–21:00 on weekdays), marketing advantages and additional access to Fixit.no and Timebestilling App features for participating salons.

Quantifiable outcome

• 60-65% of bookings at reference customers come through digital channels
• +4 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

AI capability4 records

Feature6 records

Partnerships

One partnership is on record.

• SpareBank 1 Sør-Norge ForretningspartnercoreStrategic or Co-development PartnerCo-developed industry reports for the hair and beauty salon sector in Norway. The partnership combines Vitec Fixit's salon data and industry expertise with SpareBank 1's financial analysis capabilities to produce annual and semi-annual industry benchmark reports.

Scale indicators8 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Salonized: Dutch cloud-based salon management SaaS (POS, booking, marketing) acquired by Treatwell — operates in a similar European SMB salon segment and competes on near-identical feature set to Fixit Online.
• Shortcuts Software: Australia-based salon and spa management SaaS (POS, booking, marketing) — closely comparable vertical SaaS product, and a sister Vitec Software Group portfolio company providing a useful cross-portfolio comp.
• Booksy: Global salon and beauty appointment-booking SaaS with marketplace features, founded in Poland and serving SMB salons worldwide — directly comparable on booking app, salon profile marketplace, and small-business GTM.
• Vagaro: US-based salon, spa and fitness booking/POS SaaS with marketplace features — closely comparable product and SMB salon target customer, though operating at much larger scale and US-focused.
• Fresha: UK-founded, global salon marketplace offering free booking/POS software to SMB salons — the leading free alternative that competes head-to-head with Vitec Fixit on salon marketplace and SaaS bundling.
• Treatwell: UK-based salon marketplace plus SaaS, including Salonized software — directly comparable to Fixit's combination of booking marketplace (Fixit.no) and integrated salon software.
• Shore: Germany-based cloud SaaS for SMB services businesses including salons, with booking, POS, and marketing features — directly comparable European vertical SaaS with similar SMB service-business GTM.
• Phorest Salon Software: Ireland-based vertical SaaS targeting hair and beauty salons with booking, POS, marketing and community features — closely comparable to Vitec Fixit in product scope, SMB salon focus, and emphasis on education/community.

Broad incumbents

• Mindbody: US-listed broad wellness platform (salons, spas, fitness, wellness) — comparable on salon/spa software functionality but operates as a much larger horizontal incumbent with overlapping capability rather than salon specialization.
• Square Appointments (Block): Block's appointment-booking SaaS bundled with Square payments — overlaps with Fixit's POS + booking functionality and competes as a broader commerce/payments incumbent extending into salon verticals.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/vitec-fixit-as

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vitec Fixit