Arch Public
Arch Public is a Delaware-based fintech that offers non-custodial, agentic algorithmic trading software for retail, professional, and institutional traders across crypto, stocks, ETFs, and equity index futures, connecting to users' own exchange and brokerage accounts via API keys.
- Company typePrivate
- Founded2021
- HeadquartersWilmington, United States
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What Arch Public does
Arch Public is a privately held, Wilmington, Delaware-based software company that develops an agentic algorithmic trading engine for retail, professional, and institutional traders across cryptocurrency, equity index futures, stocks, and ETFs. The platform is delivered as a non-custodial software layer that connects to a user's existing exchange or brokerage account (Coinbase, Robinhood, Kraken, OKX, Gemini, TradingView, TradeStation) via read-only and trade-only API keys, so assets never leave the user's account. Its core product suite consists of the Intelligence Algorithm (cost-basis optimization for long-term accumulation), the Oracle Protocol (hybrid trend-following with pullback accumulation), and the Arbitrage Algorithm (volatility harvesting for recurring cash yield), with additional futures algorithms (YM, ES, Gateway) executed via TradeStation. Backtested performance is reported as +30% average annual alpha over buy-and-hold, a 68% win rate, a 2.1 Sharpe ratio, and ~40% max drawdown reduction since January 2021.
The company's revenue model is a hybrid: a free Crypto Free Tier (up to $10,000 annual trading volume, no credit card or minimums) anchors a product-led growth funnel; a paid Crypto Free Tier Subscription targets accounts of $10,000+ with 1–4 monthly trades and a 36% target average annual return; one-time licensing is available via the storefront; and the premium Crypto Concierge Program offers tiered access to the full algorithm suite, white-glove onboarding, and 24/7 support for accounts of $50,000 to $10M+. Distribution combines self-serve digital onboarding with a sales-assisted motion for high-net-worth Concierge clients, complemented by an institutional distribution partnership with Digital Wealth Partners (December 2025) for algorithmic XRP trading within IRAs, with custody provided by Anchorage Digital. The company has 1–10 employees, is bootstrapped with no disclosed external funding, and is led by founders Tillman Holloway (CEO) and Andrew Parish (Co-Founder).
Arch Public firmographics
Firmographics- Name
- Arch Public
- Legal name
- Arch Public, Inc.
- Website
- https://archpublic.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Arch Public is a Delaware-based fintech that offers non-custodial, agentic algorithmic trading software for retail, professional, and institutional traders across crypto, stocks, ETFs, and equity index futures, connecting to users' own exchange and brokerage accounts via API keys.
- Ownership category
- akta.pro rank
Arch Public industry classification
Industry- Product category
- Algorithmic Trading Software
- NAICS
- Software Publishers (5132), Portfolio Management and Investment Advice (523940)
- SIC
- Security & Commodity Brokers, Dealers, Exchanges & Services (6200), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Algorithmic Trading & Execution Platforms (FSAFANAN)
- akta.pro secondary industry
- Digital Asset/Crypto Trade Execution Platforms (FSAFANAO)
Keywords
Where Arch Public is headquartered
LocationHeadquarters
- HQ city
- Wilmington
- HQ country
- United States
- HQ region
- North America
Markets served
Arch Public business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Subscription - Free Tier: Free tier allows users to trade up to $10,000 annually with access to the flagship Arbitrage Algorithm and Intelligence Algorithm for BTC, SOL, ETH, and XRP. No credit card required; no minimums. This tier serves as a product-led growth entry point.
- Subscription - Concierge Program: Scalable, high-performance automated trading membership for accounts from $50,000 to $10M+. Tiered access to the full algorithm suite across crypto spot and futures markets, with dedicated 24/7 support, personalized risk management, and priority onboarding. Algorithms average 5-10% monthly returns.
- Algorithmic Trading Software Licensing: Users purchase and download trading strategies after account creation. Strategies are installed within the TradeStation platform, where users can adjust risk parameters and toggle automation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free Tier - Crypto: Trade up to $10,000 annually across BTC, SOL, ETH, XRP with flagship algorithms at no cost. |
| Subscription | Monthly | Concierge Program - Scalable membership from $50K to $10M+ with full algorithm suite and white-glove support. |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Arch Public product offering
Product offeringCore offering
Arch Public develops and sells an agentic algorithmic trading software platform that automates trading strategies across cryptocurrency markets (BTC, ETH, SOL, XRP, and others) and equity index futures (E-mini S&P 500, Nasdaq-100, Dow). The software connects to users' existing exchange and brokerage accounts via API keys and never takes custody of user assets. It offers layered algorithms including Intelligence, Oracle, and Arbitrage modules, plus concierge service, free tier, and customizable strategy parameters.
Product overview
Arch Public offers a unified algorithmic trading platform that automates investment strategies across cryptocurrency, stocks, and ETFs. The core offering consists of The Arch Public Algorithm platform, supported by three named strategy modules: the Intelligence Algorithm (cost-basis optimization for long-term accumulation), the Oracle Protocol (hybrid trend-following), and the Arbitrage Algorithm (volatility harvesting for cash yield). The Crypto Free Tier provides free access for beginners trading up to $10,000 annually with the Arbitrage and Intelligence Algorithms, while the paid Crypto Free Tier Subscription targets $10,000+ accounts with 1-4 monthly trades and 36% average annual returns. For futures trading, the Gateway Algorithm serves as the entry-level Concierge offering (~5 trades/month), while the YM Algorithm (Dow Jones) and ES Algorithm (S&P 500) are advanced futures strategies with documented profit factors of 2.35 and 3.1 respectively. The Crypto Concierge Program is a premium tier offering full algorithm suite access, dedicated 24/7 support, and priority onboarding for accounts from $50K to $10M+. Supporting services include Text Trade Alerts, Futures Text Alerts, and Recipe Lab for pre-configured strategy bundles. All trading connects to users' existing exchanges via API keys, with TradeStation serving as the primary futures brokerage partner.
Differentiator
Problem solved
Functional benefit
Brands
- Concierge Program: A scalable, high-performance, automated trading membership program for high-net-worth clients with access to proprietary algorithms, dedicated 24/7 support, and tiered access to the complete algorithm suite across crypto spot markets and futures.
- Crypto Free Tier
Products and services
- The Arch Public Algorithm
- Crypto Concierge Program
- Crypto Free Tier
Quantifiable outcome
- +312% cumulative BTC return since January 2021 (vs. +148% buy & hold), +164% alpha
- +11 more outcomes
Companies that use Arch Public
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles5 records
Arch Public technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability5 records
Feature6 records
Arch Public partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered minor and core.
- Digital Wealth PartnersminorDigital Wealth Partners launched an algorithmic XRP trading strategy for qualified retirement accounts (IRAs) powered by Arch Public's infrastructure, including institutional-grade custody and insurance protections via Anchorage Digital.
- TradeStationcoreTradeStation is Arch Public's SEC/FINRA-registered brokerage partner for futures trading. Arch Public has partnered with TradeStation and its award-winning platform. Users signing up via Arch Public's exclusive link receive 50% off fees forever. Strategies are installed within the TradeStation platform where users adjust risk parameters and toggle automation.
- Anchorage DigitalcoreDigital Wealth Partners utilizes Anchorage Digital for institutional-grade custody and insurance protections for XRP holdings traded through Arch Public's algorithms within retirement accounts. Arch Public's zero-custody architecture means assets remain on the user's exchange, with Anchorage Digital serving as the custodian for institutional partners.
- CoinbasecoreCoinbase is one of the integrated exchange platforms supported by Arch Public. Users can connect their Coinbase accounts via API keys to activate Arch Public's algorithmic trading strategies.
- RobinhoodcoreRobinhood is one of the integrated exchange platforms supported by Arch Public. Users can connect their Robinhood accounts via API keys to activate Arch Public's algorithmic trading strategies.
- KrakencoreKraken is one of the integrated exchange platforms supported by Arch Public. Users can connect their Kraken accounts via API keys to activate Arch Public's algorithmic trading strategies.
- OKXcoreOKX is one of the integrated exchange platforms supported by Arch Public. Users can connect their OKX accounts via API keys to activate Arch Public's algorithmic trading strategies.
- GeminicoreGemini is one of the integrated exchange platforms supported by Arch Public. Users can connect their Gemini accounts via API keys to activate Arch Public's algorithmic trading strategies.
- TradingViewcoreTradingView is one of the integrated platforms supported by Arch Public, providing charting and analysis capabilities that complement Arch Public's algorithmic trading strategies.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Arch Public competitors and assessment
Company assessmentBroad incumbents
- TradeStation: TradeStation is the SEC/FINRA-registered brokerage through which Arch Public's futures strategies execute and is also a partner. As a broader incumbent, it offers its own algo trading tools, futures platforms, and education — partly competing with, partly enabling, Arch Public's futures product.
- Coinbase Advanced: Coinbase Advanced provides native trading bots, advanced order types, and API connectivity as part of the largest US crypto exchange. As an incumbent exchange, it competes with Arch Public for the same user funds via first-party automation rather than third-party add-ons.
Direct peers
- Bitsgap: Bitsgap provides automated crypto trading bots, arbitrage, and portfolio management tools connecting to 25+ exchanges via API. Its bot-and-terminal approach and multi-exchange coverage make it a direct competitor to Arch Public's zero-custody algo offering.
- Pionex: Pionex is an exchange-integrated crypto trading bot platform offering free built-in grid, DCA, and arbitrage bots with very low trading fees. It competes head-on with Arch Public's free Crypto Free Tier, especially for cost-sensitive retail users.
- Cryptohopper: Cryptohopper is a cloud-based crypto trading bot marketplace with algorithmic strategy templates, exchange API connectivity, and tiered subscriptions. It targets the same retail-to-professional crypto trader base as Arch Public with a similar freemium-to-paid model.
- TradeSanta: TradeSanta is a crypto trading bot platform supporting long/short, grid, and DCA strategies across major exchanges via API. It targets the same retail crypto trader segment with a comparable subscription-based pricing model.
- HaasOnline: HaasOnline is a long-standing crypto algo-trading platform offering customizable bots, backtesting, and HaasScript strategy editor. It appeals to more technical traders seeking rule-based automation, overlapping with Arch Public's 'for serious traders' positioning.
- 3Commas: 3Commas is one of the largest crypto algo-trading bot platforms, offering automated strategies, smart trading terminals, and exchange API integrations across Binance, Coinbase, Kraken, and others. It competes directly with Arch Public for the same active crypto trader persona and supports comparable DCA, grid, and arbitrage-style strategies.
- WunderTrading: WunderTrading offers automated crypto trading bots, copy trading, and TradingView integration with API connections to multiple exchanges. Its zero-custody, multi-exchange model and TradingView partnership closely mirror Arch Public's distribution approach.
Emerging players
- Composer Technologies: Composer offers automated, rules-based investment strategies (including crypto and equities) with a no-code builder and zero-custody brokerage integration. It overlaps with Arch Public's automation thesis but extends more deeply into traditional equities portfolios.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Arch Public social profiles
Digital presenceArch Public financial estimates
Financial estimateRevenue estimate
Valuation estimate
Arch Public leadership team
Management profileNumber of profiles
Profiles2 records
Arch Public funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Arch Public M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Arch Public
What does Arch Public do?
Arch Public develops and sells an agentic algorithmic trading software platform that automates trading strategies across cryptocurrency markets (BTC, ETH, SOL, XRP, and others) and equity index futures (E-mini S&P 500, Nasdaq-100, Dow). The software connects to users' existing exchange and brokerage accounts via API keys and never takes custody of user assets. It offers layered algorithms including Intelligence, Oracle, and Arbitrage modules, plus concierge service, free tier, and customizable strategy parameters.
Is Arch Public a public or private company?
Arch Public is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Arch Public founded?
Arch Public was founded in 2021. It employs 1 to 10 people.
Where is Arch Public based?
Arch Public is headquartered in Wilmington, United States, in the North America region.
How does Arch Public make money?
Three revenue lines are on record. Subscription - Free Tier is the primary driver. The others are subscription - Concierge Program and algorithmic Trading Software Licensing.
Who are Arch Public's main competitors?
Broad incumbents on record are TradeStation and Coinbase Advanced. Direct peers are Bitsgap, Pionex, Cryptohopper, TradeSanta, HaasOnline, 3Commas and WunderTrading. Composer Technologies is listed as an emerging player.
Does Arch Public have an API?
No public API is recorded for Arch Public.
What industry is Arch Public in?
Arch Public's product category is Algorithmic Trading Software. Its primary akta.pro industry code is FSAFANAN, Algorithmic Trading & Execution Platforms, with a secondary code of FSAFANAO, Digital Asset/Crypto Trade Execution Platforms. Its NAICS code is 5132 and its SIC code is 6200.