Well-Being Center

What Well-Being Center does

Well-Being Center (Arabic: مركز الرفاه للاستشارات النفسية) is a Riyadh-based private psychological counseling center operating a clinical mental health practice with 18 certified specialists (plus administrative staff, ~21 total headcount) whose qualifications range from Bachelor's to Ph.D in Clinical Psychology and Family Therapy. It delivers individual psychotherapy, group psychotherapy (open and closed groups of 4–8 participants), psychological and family consultations, career guidance, and corporate mental health programs. Sessions are offered both in-person at the Riyadh clinic and online via Zoom, using evidence-based modalities including Cognitive Behavioral Therapy (CBT), Dialectical Behavior Therapy (DBT), Acceptance and Commitment Therapy (ACT), Existential Therapy, Psychodynamic Therapy, and mindfulness-based approaches. The center also publishes educational content in Arabic and English and operates five self-assessment quizzes (relationships, burnout, stress, anxiety, depression) as top-of-funnel lead generation.

The business runs a hybrid B2C/B2B model. Direct-to-consumer revenue is generated through individual session fees and prepaid subscription packages of 4, 8, or 10 sessions (6-, 10-, and 12-week validity respectively) sold at a discount for in-person bookings, with Tabby installment payment supported for 10-session packages. B2B revenue is derived from corporate Employee Support Programs and training workshops targeting workforce mental health, productivity, and psychosocial skill development, delivered at client workplaces. Marketing and distribution rely on a bilingual website with prominent booking CTAs, organic social media presence across six platforms (TikTok, Instagram, X, Snapchat, LinkedIn, WhatsApp), and content-driven awareness tools.

The company is privately held, operates from a single Riyadh location, and serves the Saudi market (with stated Gulf Region interest). No funding rounds, acquisitions, partnerships, awards, patents, or AI/ML capabilities are disclosed. Revenue figures are not publicly available.

Name

Well-Being Center

Legal name

Well-Being Center

Website

https://wellbeingsa.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Well-Being Center is a Riyadh-based private psychological counseling clinic with 18 certified specialists delivering individual and group psychotherapy, family/career consultations, and corporate Employee Support Programs, both in-person and online, to Saudi consumers and B2B clients.

Ownership category

akta.pro rank

Headquarters

HQ city

Riyadh

HQ country

Saudi Arabia

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Individual Therapy Sessions: Revenue generated from individual psychotherapy sessions (both in-person and online) booked with the center's team of specialists.
2. Therapy Packages: Prepaid session packages (4, 8, or 10 sessions) offering discounted rates compared to individual session pricing. Packages have fixed validity periods (6–12 weeks) and are non-transferable. Installment payments available through Tabby for packages of 10 or more sessions.
3. Corporate Programs: B2B services including Employee Support Programs, training workshops on stress management and psychosocial skills, and individual and group counseling for corporate clients to improve workplace mental health.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Well-Being Center is a private psychological counseling and mental health center based in Riyadh, Saudi Arabia, offering individual psychotherapy, group psychotherapy, family/couples counseling, career guidance, and professional consultations. Sessions are delivered both in-person at the Riyadh clinic and remotely via video platforms. The center also serves corporate clients with Employee Support Programs, psychosocial training workshops, and group counseling. Revenue is generated through session fees and prepaid session packages (4, 8, or 10 sessions) with Tabby installment payments available on larger packages.

Product overview

Well-Being Center is a psychological and mental health consultation center based in Riyadh, Saudi Arabia, offering a unified portfolio of clinical services. The core offering comprises individual psychotherapy, group psychotherapy, and psychological, family, and career consultations — available both in-person and online. Supporting these are self-assessment quizzes (for depression, anxiety, stress, burnout, and relationship quality), plus corporate offerings including employee support programs and training workshops for organizations. The center's team includes 19 specialists with varying qualifications (Bachelor's, Master's, Ph.D. in Clinical Psychology and Family Therapy). Session packages (4, 8, or 10 sessions) are available with discounts for in-person bookings, and installment payment via Tabby is supported for packages of 10 or more sessions.

Differentiator

Problem solved

Functional benefit

Products and services

• Individual Psychotherapy (العلاج النفسي الفردي) One-on-one therapy sessions delivered in-person or remotely, targeting conditions such as anxiety, depression, PTSD, OCD, eating disorders, and sleep disorders for adults seeking individualized mental health treatment.
• Group Psychotherapy (العلاج النفسي الجماعي) Therapeutic groups of 4-8 participants addressing conditions such as anxiety, depression, and trauma, delivered as open groups (ongoing enrollment) or closed groups (up to 12 sessions) for clients who benefit from peer-based therapeutic settings.
• Psychological Consultations (الاستشارات النفسية) Professional psychological consultation sessions helping individuals explore feelings and thoughts to achieve mental balance and develop coping strategies for personal and emotional challenges.
• Family Consultations (الاستشارات الاسرية) Family and couples counseling covering pre-marriage preparation, marital issues, relationship support, conflict resolution, infidelity, trust building, and divorce management for families and couples.
• Career Guidance and Counseling (التوجيه والارشاد المهني) Career counseling services helping individuals identify professional goals, develop skills, and create strategies to achieve career aspirations.
• Professional Consultations (الاستشارات المهنية) Professional consulting services including peer consultation, professional supervision, business plan development, and workplace challenge support for organizations.
• Online Therapy Remote therapy sessions conducted via video call (Zoom) for clients unable to attend in-person, maintaining the same quality of psychological care as in-person sessions.
• Employee Support Programs Comprehensive workplace mental health support plans providing resources and assistance to corporate clients to improve employee psychological well-being and organizational productivity.
• Training Workshops Interactive workshops enhancing psychosocial skills including stress management and self-confidence building for corporate clients' employees.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Lyra Health: Enterprise mental health benefits provider delivering therapy and coaching through employer contracts. Comparable on the corporate EAP channel Well-Being Center is building, though at vastly larger scale and US-centric.
• Altibbi: Largest MENA digital health platform offering telehealth consultations including mental health. Comparable because it serves Arabic-speaking patients across the region with online booking, though it spans general medicine rather than specializing in therapy.
• Spring Health: Global mental health benefits platform for employers, combining assessments, therapy, and coaching. Comparable on the B2B EAP / employer-sponsored mental health motion that Well-Being Center targets via its training and Employee Support Programs.
• Dr. Sulaiman Al Habib Medical Group: Large Saudi private hospital group offering outpatient specialty services including psychiatric and psychological care. Comparable as a Riyadh-headquartered healthcare provider competing for the same Saudi mental health patient and corporate wellness spend, but at much broader healthcare scale.
• Talkspace: Public online therapy platform offering individual, couples, and teen therapy via messaging and live sessions. Comparable on online therapy subscription packages and B2B EAP partnerships with employers.
• BetterHelp: Global leader in online therapy matching users with licensed counselors via subscription. Comparable on online therapy delivery model and individual-session pricing, though at much larger scale and not regionally specialized.

Direct peers

• Shezlong (O7 Therapy): Egypt-founded MENA online mental health platform offering remote therapy sessions with licensed therapists. Closest comparable in the region: similar hybrid online/in-person therapy delivery, Arabic-language service, and individual/corporate client mix.
• Takalam: UAE-based online counseling and mental wellness platform providing remote therapy sessions with licensed therapists. Direct regional peer serving Arabic-speaking clients with a similar B2C and B2B mental health model.

Regional players

• Vesta (Lebanon): Lebanon-based regional mental health platform offering online counseling across the Arab world. Comparable as another MENA-focused therapy provider targeting Arabic-speaking clients, though primarily serving Levant markets rather than the Gulf.

Others

• Headspace: Global digital mental health platform combining guided content, meditation, and therapy/coaching. Comparable as an adjacent mental health ecosystem player; not a therapy clinic peer but competing for the same employer wellness budgets and consumer mindshare.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• TikToktiktok.com/@wellbeing_sa
• Instagraminstagram.com/wellbeing_sa
• Xtwitter.com/wellbeing_sa
• LinkedInlinkedin.com/company/well-being-center

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Well-Being Center