WINGER SPORTS ACADEMY

What WINGER SPORTS ACADEMY does

Winger Sports Academy (WSA) is a privately-held UK sports coaching company founded in 2007 and headquartered in Billericay, Essex, trading under the legal entity Hashtag7 Sports Academy Ltd. The company delivers professional coaching, multi-sport programmes, and recreational activities for children aged 4–14 across Essex, alongside ancillary services such as birthday parties, holiday camps, and equipment hire. Its service portfolio spans dodgeball coaching (operated under the sub-brand Essex Dodgeball), football coaching, school-based breakfast and after-school clubs, PPA curriculum solutions, and tiered birthday party packages (Bronze through Platinum). WSA also exclusively hosts the UK FootDarts Championship, a traveling tournament format with area qualifiers feeding a national final.

WSA's service delivery is built around qualified coaches holding Level 2+ sport-specific qualifications, First Aid certification, DBS clearance, and public liability insurance, with several staff possessing prior experience at professional football clubs including Arsenal, Chelsea, Leyton Orient, QPR, and West Ham United. The company owns proprietary sporting inflatables — a 7m x 15m Multi Sports Arena, Foot Darts (5-metre inflatable velcro dartboard), Ball Launcher, and Inflatable Shoot Out — which it deploys in its own programming and rents to third parties with operators.

Revenue is generated across multiple streams: unit-priced holiday camps at £25 per child per day, tiered birthday party packages at £150–£299, weekly dodgeball club sessions at £6 per session, school-based subscription contracts (breakfast and after-school clubs), PPA cover at primary schools, and inflatable equipment hire from £149 to £800. Go-to-market is direct-to-consumer via the company website, phone, email, and the Classforkids.io booking platform, supplemented by direct-to-school B2B relationships across Essex primary schools. Distribution is entirely on-site, with coaches deployed to school premises, venue-based holiday camps, and mobile party services delivered at customer-preferred venues.

Name

WINGER SPORTS ACADEMY

Legal name

Hashtag7 Sports Academy Ltd

Website

https://wingersportsacademy.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Short description

Winger Sports Academy is a privately-held UK sports coaching company based in Billericay, Essex, delivering dodgeball, football, and multi-sports coaching, holiday camps, birthday parties, PPA curriculum support, and inflatable equipment hire to children aged 4–14 across Essex primary schools and families.

Ownership category

akta.pro rank

Product category

Youth Sports Coaching Services

NAICS

Sports and Recreation Instruction (61162), Fitness and Recreational Sports Centers (71394), Sports and Recreation Instruction (611620), Spectator Sports (71121)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900), Sporting & Athletic Goods, Nec (3949)

akta.pro industry

PRIMARYMPAKACAF

Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Collegiate & Amateur Sports Organizations (NCAA, Federations, Clubs)

SECONDARYMPAKACAG

Recreational & Intramural Sports Programs

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Collegiate & Amateur Sports Organizations (NCAA, Federations, Clubs)

SECONDARYMPAKACAE

Local Amateur Clubs & Community Sports Organizations

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Collegiate & Amateur Sports Organizations (NCAA, Federations, Clubs)

SECONDARYMPAKAFAF

Amateur & Grassroots Sport Associations (Community/Youth Governing Orgs)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Rights Holders & Governing Bodies (Federations, Associations, Sanctioning Bodies)

SECONDARYEDALAIAB

Club Sports Programs

Education/Student Services & Campus Operations/Athletics, Recreation & Fitness

Keywords

• Children's sports coaching
• School sports programs
• Multi-sports holiday camps
• Dodgeball club sessions
• Kids birthday party packages

Headquarters

HQ city

Billericay

HQ country

United Kingdom

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others

Revenue model

1. Holiday Camps: Multi-sports holiday camps for children aged 5-14, charged at £25 per child per day. Includes certificates, sweets, and medals.
2. Party Packages: Sports parties (Dodgeball, Football, Multi-Sports) for children aged 4-14 with four tiered packages: Bronze, Silver (£150), Gold (£250), and Platinum (£299). Additional fees for groups exceeding 16 children.
3. Junior Dodgeball Clubs: Weekly dodgeball club sessions for ages 7-14, priced at £6.00 per session at venues in Billericay, Chelmsford, and Brentwood.
4. School Clubs: Breakfast and after-school sports clubs delivered at schools across Essex as part of the academic year programme.
5. Equipment Hire: Hire of sporting inflatables and Ball Launcher with operators. Multi Sports Arena from £800, Ball Launcher from £299, Foot Darts from £299, Shoot Out from £149. Additional delivery charges apply.
6. PPA Cover / Curriculum Solutions: PE lesson delivery and PPA cover for primary schools, providing qualified coaches at an affordable price.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels4 records

Core offering

Winger Sports Academy provides children's sports coaching across dodgeball, football, and multi-sports, delivered through school clubs, PPA curriculum cover, multi-sports holiday camps, junior dodgeball clubs, children's birthday parties, and equipment hire of proprietary sporting inflatables. The company also exclusively hosts the UK FootDarts Championship and operates Essex Dodgeball clubs in Brentwood, Billericay, and Chelmsford.

Product overview

Winger Sports Academy is a professional sports coaching company offering a portfolio of services for children and young people across Essex. The core offerings include dodgeball coaching and clubs (affiliated to British Dodgeball), football sessions, and multi-sports programs. Additional services include holiday camps, school programs with PPA curriculum solutions, and birthday party packages (Bronze, Silver, Gold, Platinum tiers). The company also operates a sporting inflatables hire business offering the Multi Sports Arena, Ball Launcher, Foot Darts, and Shoot Out products. The company runs the exclusive UK FootDarts Championship tournament and operates Essex Dodgeball clubs in multiple locations. All coaching is delivered by qualified, DBS-checked, First Aid certified coaches with public liability insurance.

Differentiator

Problem solved

Functional benefit

Brands

• Essex Dodgeball: Essex Dodgeball is the dodgeball programme run by Winger Sports Academy with clubs in Brentwood, Billericay, and Chelmsford. It is affiliated to British Dodgeball and is led by Mike Linger.
• UK FootDarts Championship

Products and services

• Dodgeball Coaching and Junior Clubs
• Football Coaching and Parties
• Multi-Sports Holiday Camps
• Children's Birthday Party Packages
• School Breakfast and After-School Sports Clubs
• PPA Cover and PE Curriculum Solutions High-quality PE lesson delivery and PPA cover for primary-aged children in Essex, covering all aspects of the PE National Curriculum including games, dance, gymnastics, netball, athletics, strike and field, and outdoor adventure activities, delivered by qualified coaches.
• Multi Sports Arena (Inflatable Hire) 7m x 15m floor-less inflatable arena for hire with operators, designed for dodgeball, 3v3 football, volleyball, futsal, street handball, street floorball, and short tennis, suitable for indoor or outdoor use by all ages and abilities. Hire from £800.00 for 3 hours, plus £60.00 per additional hour and delivery charges.
• Ball Launcher (Hire) Ball launcher machine for sports training and events, compatible with size 3, 4, and 5 balls without adjustment, suitable for all abilities from grassroots to professional levels. Hire from £299.00 for 3 hours, plus £60.00 per additional hour and delivery charges.
• Foot Darts (Inflatable Hire) 5-metre high inflatable velcro dartboard designed for foot darts (kick and stick) gameplay, combining football and darts for all ages and abilities with a velcro front panel for branding. Hire from £299.00 for 3 hours, plus £60.00 per additional hour and delivery charges.
• Shoot Out (Inflatable Hire) Inflatable target game for measuring shot or serve accuracy in football, dodgeball, and racket sports, featuring circular targets with adjustable points scoring system. Hire from £149.00 for 3 hours, plus £60.00 per additional hour and delivery charges.
• UK FootDarts Championship Exclusive UK FootDarts Championship tournament hosted by Winger Sports Academy for children and adults, with one-day area events held at various UK locations to determine Area FootDarts Champions who then compete for the ultimate UK FootDarts Championship title, including categories for U11s, U16s, and Adults.

Named customers2 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• British DodgeballcoreStrategic or Co-development PartnerEssex Dodgeball is affiliated to the British Dodgeball Association. WSA owner Mike Linger was ex-Director of the National Governing Body for Dodgeball in the UK. All WSA Dodgeball coaches are affiliated to British Dodgeball.
• Hashtag7 Sports Academy LtdcoreOthersWinger Sports Academy trades under the Hashtag7 Sports Academy Ltd umbrella. The company also trades as Dodgeball London and Dodgeball Bath under this umbrella.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Premier Education Group: UK-based primary-school sports coaching and PPA/curriculum provider; competes head-on with WSA's school-club, holiday-camp and PPA-cover services to primary schools, using a similar multi-sport coach-delivery model.
• Soccer Days: UK provider of children's football birthday parties and coaching for primary-aged children; directly comparable to WSA's party and football coaching services.
• Sportstars Academy: UK children's multi-sports coaching and birthday-party provider, comparable to WSA across parties, after-school clubs and coach-led events.
• CM Sports Coaching: UK primary-school multi-sports coaching, PPA cover and holiday-camp provider with a delivery model closely aligned to WSA's school-club and curriculum-solutions offerings.
• Little Kickers: National children's football coaching and party franchise for pre-school and primary-age kids; overlaps directly with WSA's football coaching and football-birthday-party lines.
• Fit For Sport: UK operator of Ofsted-registered multi-sports holiday camps and after-school clubs for primary-aged children; closely comparable to WSA's holiday-camp and after-school club offering.
• J'Active Essex: Essex-based multi-sports coaching provider running holiday camps, after-school clubs and birthday parties; the closest local competitor to WSA in the same Essex geography.

Emerging players

• Wicketz (Lord's Taverners): UK charity programme delivering free community cricket coaching to young people in disadvantaged areas; an adjacent youth-sport-coaching model targeting schools and communities in similar age groups to WSA.
• British Dodgeball: UK National Governing Body for Dodgeball and WSA's affiliation partner; sets competition frameworks WSA leverages for Essex Dodgeball clubs and shapes the wider dodgeball participation opportunity.

Regional players

• Kids Party Hub: UK directory/aggregator of children's sports and activity party providers, including dodgeball and multi-sport offerings; a marketplace channel where WSA's party packages compete for parent search demand.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/wingersportsacademy

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WINGER SPORTS ACADEMY