Wounded Warrior Homes
Wounded Warrior Homes is a San Marcos, California-based 501(c)(3) nonprofit that provides free transitional housing, mental health support, food assistance, and re-integrative services to homeless and at-risk veterans, including a dedicated Women Veterans Center, across San Diego County.
- Company typePrivate
- Founded-
- HeadquartersSan Marcos, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Wounded Warrior Homes does
Wounded Warrior Homes is a 501(c)(3) nonprofit founded in 2009 and headquartered in San Marcos, California, that provides transitional housing and re-integrative support services to homeless and at-risk veterans in San Diego County. The organization operates three transitional homes — including the Women's Veterans Center in Escondido, which opened in 2025 as the first dedicated women-veteran transitional housing facility in the county — and delivers a portfolio of programs: the LIFE Transitional Housing Program, Operation Mental Health (including PrTMS therapy delivered via a partnership with Mindset by Serene Health Group), Men's Transitional Housing, a Veterans Food Pantry, and an Animeals pet-food program for service dogs. Across these programs WWH reports serving more than 1,750 veterans and dependents annually and providing 5,475 cumulative nights of housing.
The organization operates with 14 staff and is funded entirely through charitable contributions rather than fees for service. Revenue streams include individual donations (collected via the qgiv online platform), corporate and foundation grants (e.g., $30,000 from Coronado Rotary Club in November 2025, $30,000 from the Rancho Santa Fe Foundation in 2024), corporate sponsorships (e.g., VivoSim Labs as presenting sponsor of the Fairways for Veterans golf event), and in-kind donations (e.g., a $6,000 food donation from Trader Joe's Escondido in December 2025). All services are delivered free of charge to enrolled veterans, and the core technology stack is operational rather than productized: program intake, donations, and event management run through a Squarespace-hosted website, qgiv donation tooling, and email/phone-based veteran onboarding.
Go-to-market is community-led and event-driven, relying on word-of-mouth referrals, volunteer engagement, and recurring fundraising events such as the annual Fairways for Veterans Celebrity Golf Event and the Operation Mental Health 5K Walk/Run. Marketing channels emphasize earned media (KPBS, FOX 5, CBS 8, Ranch & Coast Magazine, iHeartRadio's Spotlight on the Community), an email newsletter, organic social, and a content/blog surface on veteran issues. Distribution is purely domestic and direct: services are delivered on-site at the San Marcos headquarters and the Escondido Women Veterans Center, with no third-party resellers or digital self-serve channels beyond the donation portal.
Wounded Warrior Homes firmographics
Firmographics- Name
- Wounded Warrior Homes
- Legal name
- Wounded Warrior Homes, Inc.
- Website
- https://woundedwarriorhomes.org
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Wounded Warrior Homes is a San Marcos, California-based 501(c)(3) nonprofit that provides free transitional housing, mental health support, food assistance, and re-integrative services to homeless and at-risk veterans, including a dedicated Women Veterans Center, across San Diego County.
- Ownership category
- akta.pro rank
Wounded Warrior Homes industry classification
Industry- Product category
- Veteran and Social Services
- NAICS
- Other Residential Care Facilities (6239), Community Housing Services (62422), Services for the Elderly and Persons with Disabilities (62412)
- SIC
- Services-Nursing & Personal Care Facilities (8050), Services-Social Services (8300)
- akta.pro primary industry
- Post-Acute Transitional Care / Subacute Rehab Centers (HLADAJAN)
- akta.pro secondary industry
- Veterans Affairs & Military Family Services (BPAIAHAL)
Keywords
Where Wounded Warrior Homes is headquartered
LocationHeadquarters
- HQ city
- San Marcos
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Wounded Warrior Homes business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Individual Donations: Charitable donations from individuals supporting veteran causes, including online donations via their qgiv platform.
- Corporate and Foundation Grants: Grants from organizations like Coronado Rotary Club ($30,000), Rancho Santa Fe Foundation ($30,000), and other community foundations supporting specific programs.
- Corporate Sponsorships: Sponsorships from companies like VivoSim Labs (presenting sponsor) and Purvellay (strategic partner) for events and programs.
- In-Kind Donations: Food donations from retailers like Trader Joe's Escondido ($6,000 food donation) and product donations for veterans.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
Wounded Warrior Homes product offering
Product offeringCore offering
Wounded Warrior Homes provides free transitional housing and re-integrative support services for homeless and at-risk veterans in San Diego County, operating three transitional homes (including the first women-specific veteran center in the region). The organization pairs stable housing with wraparound services including case management, financial literacy workshops, mental health counseling, PrTMS therapy, food pantry access, job training, and legal assistance. All services are delivered at no cost to eligible veterans and active-duty military members.
Product overview
Wounded Warrior Homes operates as a nonprofit organization providing transitional housing and re-integrative support services for veterans. The organization offers a portfolio of programs centered around three housing facilities (two for men, one for women and children), complemented by mental health services under Operation Mental Health, and a Veterans Food Pantry. The core offering is the LIFE Transitional Housing Program, which provides stable housing combined with case management, while specialized programs address the unique needs of women veterans (Women's Veterans Center) and provide food security (Veterans Food Pantry). Operation Mental Health extends the services to include clinical mental health support including PrTMS therapy in partnership with Serene Health Group.
Differentiator
Problem solved
Functional benefit
Brands
- Operation Mental Health: Initiative focused on ensuring veterans have access to mental health resources including counseling, therapy, and PrTMS treatment for PTSD, anxiety, depression, and other mental health challenges.
- Women Veterans Center
- Men's Transitional Housing
- LIFE Transitional Housing Program
- Food Pantry / Food For Vets
- Animeals Program
Products and services
- LIFE Transitional Housing Program Core transitional housing program providing veterans with a stable, supportive environment during their transition to civilian life. Includes personalized case management, financial literacy workshops, legal assistance, and coordination of medical appointments. Provided free to eligible veterans.
- Women's Veterans Center Transitional housing program providing safe, supportive housing for women veterans with or without children. Located in Escondido, it is the first women-specific veteran transitional housing center in San Diego County, featuring private rooms, shared living spaces, and a dedicated learning station with computer access. Provided free to eligible women veterans.
- Men's Transitional Housing Program Transitional housing program providing stable living environment for male veterans with service-connected disabilities, helping them rebuild their lives and transition to civilian life using Wounded Warrior Homes' three transitional homes.
- Operation Mental Health Mental health initiative focused on increasing access to mental health resources for veterans navigating PTSD, anxiety, depression, and other challenges. Includes partnerships with Serene Health Group/Mindset for PrTMS (Personalized Repetitive Transcranial Magnetic Stimulation) therapy, alongside traditional counseling services.
- Veterans Food Pantry Food assistance program operated in partnership with North Country Food Bank and Feeding San Diego, providing groceries, frozen meals, hygiene products, and pet food to veterans and active-duty military members in San Diego.
- Animeals Program Pet food program providing food for veterans' service dogs and animals to support their well-being and independence.
Quantifiable outcome
- Served 1,750+ veterans and dependents annually
- +3 more outcomes
Companies that use Wounded Warrior Homes
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles5 records
Wounded Warrior Homes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Wounded Warrior Homes partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered supporting and core.
- Trader Joe's EscondidosupportingGenerous $6,000 food donation from Trader Joe's Escondido supporting the veterans food pantry, providing quality food options for veterans and military families.
- Mindset by Serene Health GroupcorePartnership under Operation Mental Health initiative providing veterans access to PrTMS (Personalized Repetitive Transcranial Magnetic Stimulation) therapy. Serene Health Group provides innovative, non-invasive brain health treatments to help veterans manage PTSD, depression, anxiety, and traumatic brain injury symptoms.
- Navy Nurse Corps Association of Southern California (NNCASC)supportingProfessional nursing organization that hosted WWH Executive Director for presentation and made a generous donation to support the Women Veterans Center.
- Purvellay, LLCcoreGlobal strategic partnership with environmentally-conscious cleaning product company. Purvellay provides products designed with people and environment in mind, supporting healthy, welcoming homes for veterans and families served by WWH.
- 365 ConnectsupportingCorporate partner that helped renovate the Escondido transitional home for use as the Women Veterans Center, providing renovation support and volunteers.
- Home DepotsupportingCorporate partner that contributed renovation supplies and volunteers for transforming the Escondido property into the Women Veterans Center.
- North Country Food BankcoreFood bank partnership providing critical nutrition supplies to veterans. North Country Food Bank supplies the food pantry that serves veterans enrolled in WWH programs.
- Feeding San DiegocorePartnership with Feeding San Diego to provide food assistance and nutrition support to transitioning veterans and their families.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
Wounded Warrior Homes competitors and assessment
Company assessmentDirect peers
- Soldier On: Nonprofit operating transitional housing, permanent supportive housing, and employment programs for homeless and at-risk veterans across multiple East Coast and Midwest locations. Comparable transitional housing and workforce development model.
- Final Salute Inc. National nonprofit providing transitional housing specifically for women veterans and their children—a niche that overlaps directly with WWH's Women Veterans Center mission. Closest peer on the women-veteran housing segment.
- New Directions for Veterans: Los Angeles-based nonprofit providing transitional housing, case management, mental health, and employment support to homeless and at-risk veterans. Direct peer on service mix (housing + wraparound) and target population.
- Swords to Plowshares: San Francisco-based veteran services nonprofit offering transitional housing, case management, legal aid, and mental health support to homeless and low-income veterans. Direct peer on transitional housing + wraparound services model.
- Veterans Village of San Diego: San Diego-based nonprofit providing transitional housing, recovery programs, and supportive services to homeless veterans in the same regional market as WWH. Closest direct operational peer given shared geography, population, and service model.
Emerging players
- Team Rubicon: Nonprofit focused on disaster response and veteran reintegration through service-based programming, including emergency housing support and mental health resources. Comparable veteran-services mission with a different primary delivery mechanism.
Broad incumbents
- Wounded Warrior Project: Largest US nonprofit serving post-9/11 wounded veterans through direct programming, mental health, and career transition support. Comparable as a veterans-focused service organization, but operates nationally and at far greater scale than WWH.
- U.S. Vets (United States Veterans Initiative): National nonprofit operating transitional housing, permanent supportive housing, and employment programs across multiple states for homeless and at-risk veterans. Comparable population and service mix with broader geographic reach.
- Volunteers of America (Veterans Services): Large national human services nonprofit with dedicated veterans' transitional housing, case management, and supportive services programs. Comparable service delivery model for at-risk veterans at much larger institutional scale.
Regional players
- PATH (People Assisting The Homeless): San Diego/Los Angeles-based nonprofit operating interim/transitional housing, permanent supportive housing, and veteran-specific supportive services. Comparable housing-first model for homeless populations including veterans in California.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Wounded Warrior Homes social profiles
Digital presenceWounded Warrior Homes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wounded Warrior Homes leadership team
Management profileNumber of profiles
Profiles1 record
Wounded Warrior Homes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wounded Warrior Homes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wounded Warrior Homes
What does Wounded Warrior Homes do?
Wounded Warrior Homes provides free transitional housing and re-integrative support services for homeless and at-risk veterans in San Diego County, operating three transitional homes (including the first women-specific veteran center in the region). The organization pairs stable housing with wraparound services including case management, financial literacy workshops, mental health counseling, PrTMS therapy, food pantry access, job training, and legal assistance. All services are delivered at no cost to eligible veterans and active-duty military members.
Is Wounded Warrior Homes a public or private company?
Wounded Warrior Homes is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Wounded Warrior Homes founded?
Wounded Warrior Homes was founded in -1. It employs 11 to 50 people.
Where is Wounded Warrior Homes based?
Wounded Warrior Homes is headquartered in San Marcos, United States, in the North America region.
How does Wounded Warrior Homes make money?
Four revenue lines are on record. Individual Donations are the primary driver. The others are corporate and Foundation Grants, corporate Sponsorships and in-Kind Donations.
Who are Wounded Warrior Homes's main competitors?
Direct peers on record are Soldier On, Final Salute Inc., New Directions for Veterans, Swords to Plowshares and Veterans Village of San Diego. Team Rubicon is listed as an emerging player. Broad incumbents are Wounded Warrior Project, U.S. Vets (United States Veterans Initiative) and Volunteers of America (Veterans Services). PATH (People Assisting The Homeless) is listed as a regional player.
Does Wounded Warrior Homes have an API?
No public API is recorded for Wounded Warrior Homes.
What industry is Wounded Warrior Homes in?
Wounded Warrior Homes's product category is Veteran and Social Services. Its primary akta.pro industry code is HLADAJAN, Post-Acute Transitional Care / Subacute Rehab Centers, with a secondary code of BPAIAHAL, Veterans Affairs & Military Family Services. Its NAICS code is 6239 and its SIC code is 8050.