Fremaux Delorme
Fremaux Delorme, operating as Yves Delorme, is a French luxury home linens brand founded in 1845 that designs, manufactures, and retails premium bed linens, bath linens, table linens, and sleepwear through direct-to-consumer e-commerce, global boutiques, and a B2B hospitality portal.
- Company typePrivate
- Founded1845
- HeadquartersWasquehal, Hauts-de-France, France
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
What Fremaux Delorme does
Fremaux Delorme operates the Yves Delorme brand, a French luxury home linens company founded in 1845 and headquartered in Wasquehal, Hauts-de-France, France. The company designs, manufactures (in France and partner countries including Portugal, Turkey, Italy, and Belgium), and retails premium bed linens, bath linens, table linens, sleepwear, homewear, and home accessories. Its technical core centers on high-quality textile production — cotton percale (200 fils/cm²), viscose satin, cotton flannel, and organic cotton modal (450 g/m²) — with products carrying OEKO-TEX STANDARD 100 certifications across multiple collections.
The company generates revenue through two main streams. The first is direct-to-consumer luxury home linen retail, sold via country-specific e-commerce sites (France, Netherlands, Poland, Spain, Italy) and a worldwide boutique network, with prices ranging from €9 for accessories to €615 for silk bed covers and a 3x interest-free payment option on orders over €300. The second is multi-brand distribution, where Yves Delorme acts as a retail channel for third-party luxury brands including Ralph Lauren, Lacoste, Kenzo, Laurence Tavernier, Brun de Vian-Tiran, Le Jacquard Français, and Treca, alongside a dedicated B2B professional portal (Bergan, bergan.fr) serving the hospitality and interior design trade.
The customer base is split between affluent individual luxury consumers seeking premium home textiles (primary segment) and B2B hospitality professionals (secondary segment). Marketing is driven through social media (Instagram, Pinterest, YouTube, Facebook), email newsletters, and content marketing emphasizing the brand's French heritage and sustainability commitments. The latest Autumn-Winter 2026 collection comprises over 210 new articles, demonstrating continued product surface expansion across bed, bath, sleepwear, and accessory categories.
Fremaux Delorme firmographics
Firmographics- Name
- Fremaux Delorme
- Legal name
- Fremaux Delorme
- Website
- https://yvesdelorme.com
- Company type
- Private
- Founded year
- 1845
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Fremaux Delorme, operating as Yves Delorme, is a French luxury home linens brand founded in 1845 that designs, manufactures, and retails premium bed linens, bath linens, table linens, and sleepwear through direct-to-consumer e-commerce, global boutiques, and a B2B hospitality portal.
- Ownership category
- akta.pro rank
Fremaux Delorme industry classification
Industry- Product category
- Luxury Home Linens & Textiles
- NAICS
- Furniture and Home Furnishings Retailers (4491), Apparel Accessories and Other Apparel Manufacturing (3159)
- SIC
- Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300), Retail-Apparel & Accessory Stores (5600)
- akta.pro primary industry
- Luxury Home & Lifestyle (Tableware, Decor, Home Textiles) (CRAKAFAI)
- akta.pro secondary industry
- Luxury Accessories & Leather Goods Department Stores (CRAGADAE)
Keywords
Where Fremaux Delorme is headquartered
LocationHeadquarters
- HQ city
- Wasquehal, Hauts-de-France
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Fremaux Delorme business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Luxury Home Linen Retail: Direct-to-consumer sales of luxury bed linens, bath linens, table linens, nightwear, and homewear through e-commerce and physical boutiques. Products include bed sets, duvet covers, sheets, towels, bathrobes, tablecloths, napkins, pajamas, and robes.
- Brand Licensing and Distribution: Distribution of third-party luxury brands including Ralph Lauren, Lacoste, Kenzo, Laurence Tavernier, Brun de Vian-Tiran, Le Jacquard Français, and Treca through Yves Delorme retail and e-commerce channels.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Mass-market luxury home linen |
| Unit Pricing | Pay-as-you-go | Premium silk nightwear - Kimono Sillage |
| Unit Pricing | Pay-as-you-go | Luxury bedding - Parure de lit Triomphe |
| Unit Pricing | Pay-as-you-go | Bath linen ensemble - Ensemble de bain Rameau |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels3 records
Fremaux Delorme product offering
Product offeringCore offering
Fremaux Delorme, operating as Yves Delorme since 1845, designs, manufactures, and retails luxury home linens including bed linens (parures de lit, housses de couette, draps, taies), bath linens (serviettes, peignoirs, tapis), duvets and pillows, nightwear and homewear (pyjamas, robes de chambre, kimonos), table linens (nappes, serviettes de table), and home accessories. The company distributes its own Yves Delorme and Yves Delorme Couture lines alongside licensed luxury brands such as Ralph Lauren, Lacoste, Kenzo, Laurence Tavernier, Brun de Vian-Tiran, Le Jacquard Français, and Treca through owned e-commerce, physical boutiques, and a B2B professional portal.
Differentiator
Problem solved
Functional benefit
Brands
- Yves Delorme Couture: Luxury sub-brand offering premium couture home linens
Products and services
- Bed Linens
Companies that use Fremaux Delorme
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Fremaux Delorme technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Fremaux Delorme partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Ralph LaurencoreRalph Lauren luxury home linens and bath products distributed through Yves Delorme retail and e-commerce channels. Products include bed sets, bath towels, and beach towels.
- LacostecoreLacoste home linens and bath collections sold through Yves Delorme. Includes percale bedding, bathrobes, and beach towels.
- KenzocoreKenzo luxury home accessories and linens distributed through Yves Delorme. Products include cushions and beach towels.
- Laurence TaverniercoreLaurence Tavernier nightwear and homewear collections featuring satin, flannel, and cotton fabrics, sold exclusively through Yves Delorme.
- Brun de Vian-TiranminorPremium bedding and blanket brand available through Yves Delorme retail channels.
- Le Jacquard FrançaisminorFrench jacquard table linens and kitchen textiles distributed through Yves Delorme.
- TrecaminorPremium mattress and bedding brand, including Treca mattresses and bed frames, sold through Yves Delorme.
- BergancoreB2B professional hospitality portal for Yves Delorme, separate website dedicated to professional customers including hotels and hospitality businesses.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Fremaux Delorme competitors and assessment
Company assessmentDirect peers
- Sferra: US-based luxury linen brand founded in 1891, directly comparable as a heritage high-end bed and bath linen specialist operating through specialty retailers and DTC channels.
- Descamps: French luxury linen maison comparable in country of origin, heritage, and premium home textile assortment, often competing in similar department store and boutique channels.
- Pratesi: Italian luxury linen maker since 1906 with comparable positioning in premium bed linens, bath robes, and home textiles for affluent consumers and luxury hotels globally.
- Matouk: US luxury linen maker founded in 1929 with overlapping assortment in premium bed linens, bath, and table linens distributed through specialty retail and DTC channels.
- Frette: Iconic Italian luxury linen maison founded in 1860, directly comparable to Yves Delorme as a heritage European brand selling premium bed, bath, and home linens through global boutiques and luxury hotels.
- D. Porthault: French luxury linen house established 1920, sharing Yves Delorme's country of origin, heritage positioning, and high-end bed/bath/table linen assortment sold via boutiques and bespoke services.
- Christian Fischbacher: Swiss luxury home textile house offering premium bed linens, bedding, and home accessories, overlapping with Yves Delorme in materials quality, design heritage, and global retail presence.
Others
- Yves Delorme Couture: Sub-brand of Fremaux Delorme itself; included to indicate the company's own higher-tier premium line sitting above the main Yves Delorme collection, illustrating internal product tiering rather than external competition.
Regional players
- Boussac Fadet: French heritage linen brand focused on bed linens and household textiles distributed primarily in France and select European markets, comparable in origin and category though narrower in global reach.
Emerging players
- Schlossberg: Swiss boutique home textile brand specializing in premium bed linens and home accessories, comparable in craft positioning though smaller in scale than Yves Delorme.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Fremaux Delorme social profiles
Digital presenceFremaux Delorme financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fremaux Delorme leadership team
Management profileNumber of profiles
Profiles1 record
Fremaux Delorme funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fremaux Delorme M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fremaux Delorme
What does Fremaux Delorme do?
Fremaux Delorme, operating as Yves Delorme since 1845, designs, manufactures, and retails luxury home linens including bed linens (parures de lit, housses de couette, draps, taies), bath linens (serviettes, peignoirs, tapis), duvets and pillows, nightwear and homewear (pyjamas, robes de chambre, kimonos), table linens (nappes, serviettes de table), and home accessories. The company distributes its own Yves Delorme and Yves Delorme Couture lines alongside licensed luxury brands such as Ralph Lauren, Lacoste, Kenzo, Laurence Tavernier, Brun de Vian-Tiran, Le Jacquard Français, and Treca through owned e-commerce, physical boutiques, and a B2B professional portal.
Is Fremaux Delorme a public or private company?
Fremaux Delorme is a private company. It is classified as unknown and is currently operating.
When was Fremaux Delorme founded?
Fremaux Delorme was founded in 1845. It employs 101 to 250 people.
Where is Fremaux Delorme based?
Fremaux Delorme is headquartered in Wasquehal, Hauts-de-France, France, in the Europe region.
How does Fremaux Delorme make money?
Two revenue lines are on record. Luxury Home Linen Retail is the primary driver. The others are brand Licensing and Distribution.
Who are Fremaux Delorme's main competitors?
Direct peers on record are Sferra, Descamps, Pratesi, Matouk, Frette, D. Porthault and Christian Fischbacher. Yves Delorme Couture is listed as an others. Boussac Fadet is listed as a regional player. Schlossberg is listed as an emerging player.
Does Fremaux Delorme have an API?
No public API is recorded for Fremaux Delorme.
What industry is Fremaux Delorme in?
Fremaux Delorme's product category is Luxury Home Linens & Textiles. Its primary akta.pro industry code is CRAKAFAI, Luxury Home & Lifestyle (Tableware, Decor, Home Textiles), with a secondary code of CRAGADAE, Luxury Accessories & Leather Goods Department Stores. Its NAICS code is 4491 and its SIC code is 2300.