Supplyia
Supplyia is a privately held China-based sourcing and supply chain services company founded in 2013, operating from Yiwu and Hong Kong. It serves 2,000+ importers, Amazon/Shopify sellers, and institutional buyers across 200+ countries with multi-supplier consolidation, quality inspection, FBA prep, payment agency, and international shipping services.
- Company typePrivate
- Founded2013
- HeadquartersYiwu, China
- Headcount—
- GTM typeB2B
- OfferingServices
What Supplyia does
Supplyia is a privately held China-based product sourcing and supply chain services company founded in 2013 and operated under two registered entities: Yiwu Supplyia Import And Export Co., Ltd. (headquarters in Yiwu, China) and Hongkong Supplyia Sourcing Co., Limited (regional office in Wan Chai, Hong Kong). The company provides end-to-end China-to-global sourcing services for small and medium-sized businesses, Amazon and Shopify e-commerce sellers, mid-market importers (notably from the UK and Europe), import traders from South Asia, the Middle East, and Africa, and institutional buyers such as government agencies and consulting firms. Over 10+ years, Supplyia has served 2,000+ importers and online sellers across 200+ countries, operating from a 5,000+ sqm warehouse footprint in Yiwu — the world's largest small commodity hub — and managing 500+ container shipping relationships.
The company's service portfolio spans ten integrated offerings: general Product Sourcing, platform-specific 1688 and Yiwu sourcing agents, China Export & Import trade agency, 100% piece-by-piece and random product inspections (the latter following ANSI Z1.4 2003 sampling), multi-supplier Consolidation services, Amazon FBA Prep and 3PL fulfillment, international Shipping & Logistics, and a RMB Payment Agent service. Core operational capability is a multi-supplier consolidation system that receives goods from multiple Chinese suppliers, performs quality control, optimizes packaging, handles export documentation and Exporter of Record (EOR) duties, and coordinates international shipping. The company does not disclose proprietary software platforms; differentiation rests on physical infrastructure, supplier network relationships, and human expertise in negotiation, interpretation, and on-site inspection rather than on AI/ML or patented technology.
Supplyia monetizes through a layered transaction-based pricing model: tiered commissions of 4–10% of order value on sourcing (Yiwu: 4–7% scaled to order size; 1688: 5–10% scaled with SKU caps), unit-based fees for consolidation ($1/shipment receiving, $700–$1,800 per container), per-item FBA prep fees (~$0.10/item), 4–6% commission on RMB payment agency, and inspection fees of $180–$220 per person per day or $8/hour for piece-by-piece. The company packages these into four customer-facing plans (A On-Demand, B 5–9% Commission, C Consolidation from $10, D FBA Prep), all on Pay-as-you-go terms. Go-to-market combines inside sales (website forms, email, WhatsApp with 24-hour SLA) with content marketing via a blog and YouTube, a "Refer a Friend" program, and a channel model that allows overseas logistics partners to white-label Supplyia's China consolidation warehouses. Alibaba Trade Assurance escrow integration is positioned as a core trust mechanism. Revenue, headcount, and ownership details are not disclosed in available sources.
Supplyia firmographics
Firmographics- Name
- Supplyia
- Legal name
- Yiwu Supplyia Import And Export Co., Ltd.
- Website
- https://supplyia.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Short description
- Supplyia is a privately held China-based sourcing and supply chain services company founded in 2013, operating from Yiwu and Hong Kong. It serves 2,000+ importers, Amazon/Shopify sellers, and institutional buyers across 200+ countries with multi-supplier consolidation, quality inspection, FBA prep, payment agency, and international shipping services.
- Ownership category
- akta.pro rank
Supplyia industry classification
Industry- Product category
- China Import-Export Sourcing Services
- NAICS
- Process, Physical Distribution, and Logistics Consulting Services (541614)
- SIC
- Wholesale-Professional & Commercial Equipment & Supplies (5040)
- akta.pro primary industry
- Wholesale Dropship & Bulk Import/Export Sourcing Marketplaces (CRAFAHAO)
- akta.pro secondary industries
- Dropshipping & Supplier Fulfillment Services (CRAFAMAJ), Warehousing & Distribution / Fulfillment Operations (BPAHAHAF)
Keywords
Where Supplyia is headquartered
LocationHeadquarters
- HQ city
- Yiwu
- HQ country
- China
- HQ region
- Asia
Offices2 records
Markets served
Supplyia business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D, Others
Revenue model
- Sourcing Commission: Commission-based revenue ranging from 5% to 9% of total order value, determined by order size and complexity. For Yiwu sourcing specifically, rates range from 4% for orders over $50,000 down to 7% for orders $10,000-$15,000. 1688 sourcing follows tiered rates from 5% for $30,000+ orders to 10% for orders under $500.
- Consolidation Services: Fees for collecting, inspecting, and consolidating goods from multiple suppliers. Basic receiving at $1/shipment, counting + photos at $3-5/shipment, random inspection at $1/SKU, full inspection quoted separately, container consolidation at $700-1800.
- Prep and Fulfillment Services: Per-item fees for labeling ($0.1/item), poly bagging ($0.1/unit), bundling ($0.1/bundle for <4 items), marketing inserts ($0.1/item), plus storage fees ($5/cbm/month after free period).
- Payment Agent Services: Payment processing commission of 4-6% for handling multi-supplier payments in China, converting foreign currency to RMB and paying Chinese suppliers on behalf of international buyers.
- Quality Inspection Services: Inspection services charged at $180-$220 per person per day for on-site factory inspections. Full piece-by-piece inspection at $8/hour. Third-party warehouse inspection quoted per project.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Plan A - On-Demand A La Carte |
| Transaction based/ take rate | Pay-as-you-go | Plan B - 5-9% Commission |
| Unit Pricing | Pay-as-you-go | Plan C - Consolidation Starting from $10 |
| Unit Pricing | Pay-as-you-go | Plan D - Prep 3PL Fulfillment |
| Transaction based/ take rate | Pay-as-you-go | Yiwu Sourcing Commission Tiers |
| Transaction based/ take rate | Pay-as-you-go | 1688 Sourcing Commission Tiers |
| Unit Pricing | Pay-as-you-go | Consolidation Service Pricing |
| Unit Pricing | Pay-as-you-go | Prep Service Pricing |
| Unit Pricing | Pay-as-you-go | Inspection Service Pricing |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Supplyia product offering
Product offeringCore offering
Supplyia is a China-based sourcing and supply-chain services company that helps international buyers (primarily SMEs, Amazon/Shopify sellers, and retailers) source products from Chinese manufacturers, consolidate multi-supplier orders, perform quality inspections, pay Chinese suppliers in RMB, and ship internationally. It operates from registered entities in Yiwu and Hong Kong, with 5,000+ sqm of warehouse space, and offers four pricing plans (Plans A–D) ranging from à-la-carte on-demand services to 5–9% commission-based end-to-end sourcing, starting at $10 for consolidation and unit-priced prep/3PL fulfillment.
Product overview
Supplyia is a China-based sourcing company offering a comprehensive suite of import/export and supply chain management services primarily for small to medium-sized businesses, e-commerce sellers (Amazon, Shopify), and retailers. The core offering consists of Product Sourcing Service, supplemented by specialized platform-specific agents (1688 Agent Service, Yiwu Sourcing Agent Service), China Export & Import Trade Agent Service, and quality control inspections (100% Full Inspection and Random Inspection). Supporting services include China Consolidation Services for multi-supplier cargo, China Pick/Re-packing/Co-packing & Assembly Prep Service for Amazon FBA prep, 3PL Shipping & Logistics Service, and China Payment Agent Service for RMB payments. The service tiers (Plan A On-Demand, Plan B 5-9%, Plan C from $10, Plan D Prep 3PL) are designed for SME-friendly China sourcing covering sourcing, purchasing, inspection, consolidation, and shipping.
Differentiator
Problem solved
Functional benefit
Products and services
- Product Sourcing Service Comprehensive China product sourcing service connecting international buyers with manufacturers and suppliers, including supplier verification, price negotiation, sample development, production monitoring, and procurement support for multi-category B2B sourcing.
- 1688 Agent Service Professional 1688.com purchasing agent service supporting multi-supplier orders, including product sourcing, payment processing, quality inspection, consolidation, and international shipping from the Chinese B2B platform. Commission tiers range from 5% (orders $30,000+) to 10% (orders under $500).
- Yiwu Sourcing Agent Service Local expert service helping businesses navigate the Yiwu International Trade Market for product sourcing, price negotiation, quality control, and logistics, with commission rates from 4% (orders over $50,000) up to 7% (orders $10,000–$15,000) and accompanying days included up to 2–4 days.
- China Export & Import Service End-to-end import/export agent service including sourcing, payment processing to suppliers, quality control, cargo consolidation, customs clearance, and international logistics coordination, serving buyers with complex cross-border trade requirements (e.g., OEM factory identification for a 200,000-unit order).
- 100% Full Product Inspection Service Comprehensive piece-by-piece product inspection service ensuring every item meets quality standards before shipment, with sorting, rework services, and product performance testing conducted in cooperating labs. Priced at $8/hour per inspector or by project.
- Random Product Inspection Service Random sampling inspection service following ANSI Z1.4 2003 standards, offering Initial Production Inspection, During Production Inspection, Final Random Inspection, Container Loading Supervision, and Factory Audit, with on-site checks at $180–$220 per person per day.
- China Consolidation Services Multi-supplier cargo consolidation service including receiving goods from multiple suppliers, counting and integrity audits, quantity and integrity audit, photos/videos, optimized packaging, export documentation support, Exporter of Record (EOR) services, and container consolidation at $700–$1,800 per container.
- China Pick, Re-packing, Co-packing & Assembly Prep Service Product assembly and packaging fulfillment service including supplier cargo pickup, carton inspection, FNSKU labeling ($0.1/item), bundling ($0.1/bundle), kitting, poly bagging ($0.1/unit), marketing inserts, retail-ready repackaging, and Amazon FBA preparation, with 15–30 days free warehouse storage.
- 3PL Shipping & Logistics Service International shipping solutions from China including road freight, air freight, ocean freight, courier service, warehouse storage ($5/cbm/month), customs clearance, DDP shipping, and consolidated shipping coordination for global delivery.
- China Payment Agent Service Multi-supplier payment service enabling overseas buyers to pay Chinese suppliers by receiving foreign currency, converting to RMB, and executing supplier payments via Alipay, WeChat, or bank transfer, with a 4–6% commission.
Quantifiable outcome
- Helped over 2,000 importers and online sellers grow their businesses
- +4 more outcomes
Companies that use Supplyia
Customer profileNamed customers7 records
Ideal customer profiles4 records
Supplyia technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Supplyia partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Alibaba Trade AssurancecoreIntegration with Alibaba's Trade Assurance escrow payment service providing secure payment protection for customers. Allows funds to be held in escrow until goods are received, with full refund rights in case of disputes.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Supplyia competitors and assessment
Company assessmentOthers
- Flexport: Global freight forwarding and logistics platform that handles ocean, air, and customs clearance for importers/exporters. Comparable as a logistics/execution layer; Supplyia's customers frequently pair Flexport or similar forwarders with Supplyia for end-to-end sourcing-to-door delivery.
Broad incumbents
- Global Sources: Hong Kong-based B2B sourcing platform with trade-show and online marketplace presence focused on connecting international buyers with Asian suppliers. Overlaps with Supplyia's sourcing-discovery and supplier-verification functions.
- Alibaba.com: Largest global B2B marketplace for Chinese-manufactured goods and the operator of Trade Assurance escrow (which Supplyia relies on as a payment trust layer). A broad incumbent with overlapping sourcing, payment, and increasingly logistics capabilities.
- Made-in-China: Major B2B sourcing marketplace for Chinese manufacturers offering supplier directories, RFQs, and inspection services. Comparable as a channel for SMB importers discovering Chinese suppliers, though it does not offer Supplyia's bundled consolidation/prep services.
Direct peers
- CJdropshipping: End-to-end dropshipping and sourcing platform offering product sourcing, warehousing, order fulfillment, and shipping from China. Directly comparable to Supplyia's e-commerce fulfillment/prep and consolidation bundle, particularly for Shopify and Amazon sellers.
- QIMA (formerly AsiaInspection): Global quality control and supplier compliance provider with strong Asia inspection footprint, directly overlapping with Supplyia's Random Inspection and 100% Full Inspection services ($180–$220/man-day and $8/hour piece-by-piece).
- Jingsourcing: Yiwu-anchored China sourcing agent providing product sourcing, factory audits, QC inspections, and consolidation. Direct competitor serving the same multi-supplier, multi-category importer use case from a similar Yiwu operational base.
- Easy Impex: China sourcing and import agent offering supplier finding, negotiation, QC, and logistics services to international SMB buyers. Closely overlaps with Supplyia's Plan B sourcing and Plan C consolidation offerings.
- Leeline Sourcing: China-based product sourcing agent offering supplier sourcing, quality inspection, consolidation, and shipping services to international importers. Highly comparable in service scope, target customer (SMB Amazon/Shopify sellers and importers), and commission-based pricing model.
Regional players
- Yiwu Market Agents (collective: e.g., Cosmo Sourcing, Yiwu Sourcer): A cluster of small Yiwu-based buying agents that replicate Supplyia's local-trade-center model (Yiwu sourcing commissions, sample consolidation). They compete primarily within the Yiwu commodity-hub ecosystem for SMB importers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Supplyia social profiles
Digital presenceSupplyia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Supplyia leadership team
Management profileNumber of profiles
Profiles1 record
Supplyia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Supplyia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Supplyia
What does Supplyia do?
Supplyia is a China-based sourcing and supply-chain services company that helps international buyers (primarily SMEs, Amazon/Shopify sellers, and retailers) source products from Chinese manufacturers, consolidate multi-supplier orders, perform quality inspections, pay Chinese suppliers in RMB, and ship internationally. It operates from registered entities in Yiwu and Hong Kong, with 5,000+ sqm of warehouse space, and offers four pricing plans (Plans A–D) ranging from à-la-carte on-demand services to 5–9% commission-based end-to-end sourcing, starting at $10 for consolidation and unit-priced prep/3PL fulfillment.
Is Supplyia a public or private company?
Supplyia is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Supplyia founded?
Supplyia was founded in 2013.
Where is Supplyia based?
Supplyia is headquartered in Yiwu, China, in the Asia region.
How does Supplyia make money?
Five revenue lines are on record. Sourcing Commission is the primary driver. The others are consolidation Services, prep and Fulfillment Services, payment Agent Services and quality Inspection Services.
Who are Supplyia's main competitors?
Flexport is listed as an others. Broad incumbents are Global Sources, Alibaba.com and Made-in-China. Direct peers are CJdropshipping, QIMA (formerly AsiaInspection), Jingsourcing, Easy Impex and Leeline Sourcing. Yiwu Market Agents (collective: e.g., Cosmo Sourcing, Yiwu Sourcer) is listed as a regional player.
Does Supplyia have an API?
No public API is recorded for Supplyia.
What industry is Supplyia in?
Supplyia's product category is China Import-Export Sourcing Services. Its primary akta.pro industry code is CRAFAHAO, Wholesale Dropship & Bulk Import/Export Sourcing Marketplaces, with a secondary code of CRAFAMAJ, Dropshipping & Supplier Fulfillment Services. Its NAICS code is 541614 and its SIC code is 5040.