Fame

What Fame does

Fame is a London-headquartered B2B podcast production and growth agency founded in 2019 by Tom Hunt. The company operates as Be More Bear Limited and provides end-to-end podcast management services — strategy, guest booking, production, editing, publishing, and promotion — to growth-focused B2B enterprises. Its client base spans Fortune 500 and high-growth SaaS companies, with named customers including Salesforce, BCG, Dell, Workday, Zendesk, Cloudflare, Gong, Adyen, Ramp, Rubrik, Asana, Freshworks, and HubSpot. The agency's core technology stack includes two proprietary SaaS platforms: Fame Host (podcast hosting and show management) and Fame AI (automation for content repurposing and promotion). Fame also operates The B2B Podcast Index, an independent ranking of 1,165+ B2B podcasts, and Fame Learn, a free educational hub with a 172-term glossary, templates, calculators, and benchmarks. The proprietary "7 Pillars of Podcast Promotion" methodology underpins a contractual 10% monthly download growth guarantee that Fame reports achieving for 98% of clients.

Fame generates revenue primarily through monthly subscriptions priced at $2,500–$5,000 depending on episode frequency and scope, covering strategy, guest booking, production, editing, publishing, and promotion. Distribution is anchored on a direct, proposal-based enterprise sales motion complemented by self-serve sub-brands: Fame Connect (a guest matchmaking platform acquired from Speak On Podcasts in 2024), Fame Lite (unlimited podcast editing), Fame Clips (short-form video repurposing), and Fame Crew (videographer booking). The company operates a fully remote model with team members in the UK, US, Canada, and Australia, serving clients globally across North America, Europe, and Asia. Fame is founder-controlled, has no disclosed external funding rounds, and maintains a senior leadership team led by founder/CEO Tom Hunt alongside Heads of Operations, Growth, and Account Management.

The business combines services-led agency economics with emerging platform/SaaS products. With 100+ active client shows at any one time, the company claims to be the largest B2B podcast agency globally, supported by 1,000–2,000 guests booked per year and cumulative output of 100K+ episodes, 10M+ downloads, and 10K+ social clips. Pricing is public, account management is high-touch, and the contractual 10% monthly growth guarantee is a structural differentiator versus typical production agencies. No patents, regulatory actions, or external capital raises are disclosed in the available source material.

Name

Fame

Legal name

Be More Bear Limited

Website

https://www.fame.so

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

101–250 employees

Short description

Fame is a London-based B2B podcast production and growth agency that produces, manages, and scales podcasts for growth-focused enterprises including Salesforce, Workday, Zendesk, Cloudflare, and BCG. Operating on a $2,500–$5,000/month subscription across 100+ active client shows, supplemented by sub-brands for editing, guest matching, and short-form video.

Ownership category

akta.pro rank

Product category

B2B Podcast Production Services

NAICS

Sound Recording Studios (51224), Other Sound Recording Industries (51229)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Audio Production & Podcasting (BPAFAIAE)

akta.pro secondary industries

Podcast Hosting & Enterprise Solutions (Private/Branded Podcasts) (MPACADAF), Enterprise Audio Publishing & Private Podcast Platforms (MPAIADAI)

Keywords

• B2B podcast production
• Podcast growth services
• Video podcast agency
• Podcast content repurposing
• Guest matchmaking platform

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. B2B Podcast Production & Management (Full-Service Agency): Monthly subscription service for end-to-end B2B podcast management. Fame handles strategy, guest booking, production, and promotion while clients simply record. Pricing ranges from $2,500 to $5,000 per month depending on episode frequency and scope of activities. Clients receive dedicated account management, project management, editing, publishing, content repurposing, and growth accountability.
2. Fame Clips (Short-Form Video Service): Dedicated short-form video service that transforms podcast episodes into viral, platform-ready clips for social media distribution. Sold as part of the agency's full-service podcast offering.
3. Fame Connect (Guest Matchmaking Platform): A matchmaking platform connecting podcast hosts and guests for high-value B2B conversations. Acquired in 2024 (formerly Speak On Podcasts). Functions as a sub-brand within the Fame ecosystem.
4. Fame Lite (Unlimited Podcast Editing): Unlimited podcast editing subscription for creators seeking professional post-production at scale. You record; Fame handles the rest.
5. Fame Crew (Videographer Booking): Booking service for elite videographers for podcasts, conferences, trade shows, and events. Offered as an add-on within the Fame service ecosystem.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels10 records

Core offering

Fame produces and manages end-to-end B2B podcasts for growth-focused businesses, handling strategy, guest booking, production, editing, publishing, and promotion while clients simply record. Services are sold as monthly subscriptions ($2,500–$5,000/month) bundled with a contractual 10% monthly download growth guarantee, supported by proprietary software (Fame Host and Fame AI) and specialized sub-brands for guest matchmaking, unlimited editing, short-form video clips, and videographer booking.

Product overview

Fame is a B2B podcast production and growth agency offering a portfolio of proprietary tools and services. The core offering is end-to-end podcast management (strategy, guest booking, production, promotion), supplemented by proprietary software platforms (Fame Host, Fame AI) and specialized sub-brands including Fame Connect (guest matchmaking, acquired 2024), Fame Lite (unlimited editing), Fame Clips (social video clips), and Fame Crew (videographer booking). Additionally, Fame operates Fame Learn as a free educational resource hub providing glossary terms, templates, calculators, and benchmarks, plus The B2B Podcast Index as an industry benchmark tool.

Differentiator

Problem solved

Functional benefit

Brands

• Fame Connect: A matchmaking platform that connects podcast hosts and guests for high-value conversations. Formerly Speak On Podcasts, acquired by Fame in 2024.
• Fame Clips
• Fame Lite
• Fame Crew
• Fame Host
• Fame AI

Products and services

• Fame (Core B2B Podcast Agency Service) Full-service B2B podcast production and growth agency that handles end-to-end podcast operations — strategy, guest booking, production, editing, publishing, and promotion — while clients simply record. Sold as a monthly subscription of $2,500–$5,000 per month, includes a contractual 10% monthly download growth guarantee.
• Fame Host Proprietary podcast hosting and show management software built by Fame, used internally to run client B2B podcasts end-to-end across strategy, guest booking, production, and promotion workflows.
• Fame AI AI-powered podcast tools and automation built by Fame that support podcast production, content repurposing, and growth automation tasks within the agency's delivery workflow.
• Fame Connect Matchmaking platform that connects podcast hosts and prospective guests for high-value B2B conversations. Formerly Speak On Podcasts, acquired by Fame in 2024. Operates as a self-serve digital marketplace.
• Fame Lite Unlimited podcast editing subscription for B2B podcasters and creators who want professional-quality post-production at scale. The customer records; Fame handles the rest.
• Fame Clips Short-form video service that transforms podcast episodes into viral, platform-ready clips for distribution across LinkedIn, Instagram, TikTok, and YouTube Shorts. Sold as part of the agency's full-service package.
• Fame Crew Booking service for elite videographers for podcasts, conferences, trade shows, and events, with a streamlined booking process. Offered as an add-on within the Fame service ecosystem.

Quantifiable outcome

• 98% of Fame clients achieve 10%+ monthly download growth in the first 6 months
• +5 more outcomes

Named customers20 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature4 records

Partnerships

One partnership is on record.

• Speak On Podcasts (acquired, rebranded as Fame Connect)coreStrategic or Co-development Partner · 1 January 2024Fame acquired Speak On Podcasts in 2024, rebranding it as Fame Connect — a matchmaking platform that connects podcast hosts and guests for high-value B2B conversations. This acquisition extends Fame's ecosystem to include a guest-matching service alongside its full-service production offering.

Scale indicators11 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Pacific Content: B2B podcast production agency known for branded podcast work with enterprise clients like Facebook, Walmart, and Salesforce. Highly comparable full-service production offering with similar content-marketing-led positioning.
• The Podglomerate: Podcast production and strategy agency producing branded and original shows for brands and publishers. Comparable in offering audio/video production, content strategy, and audience growth services to enterprise clients.
• Content Allies: B2B podcast agency focused on helping companies generate leads and build authority through executive-led podcasts. Offers comparable strategy, production, and content repurposing services to enterprise clients.
• Quill Podcasting: Full-service B2B podcast production agency handling strategy, production, and growth for corporate clients. Comparable service model focused on B2B brands and thought-leadership podcasting.
• Lemonpie: B2B podcast agency producing shows for SaaS and enterprise clients with a focus on lead generation outcomes. Comparable full-service model including strategy, production, and promotional support.
• Earfluence: B2B podcast agency producing thought-leadership shows for executives at growth-stage and enterprise companies. Direct competitor with similar positioning around executive-led shows and pipeline attribution.
• Lower Street: UK-based B2B podcast production agency offering end-to-end strategy, production, and growth services to enterprise clients. Direct geographic and service-model peer to Fame, especially relevant in the UK market.
• Sweet Fish Media: Scaling B2B brands through podcasting agency offering content, production, and growth services with a dedicated showrunner model. Closest direct competitor to Fame's full-service B2B podcast agency positioning.

Emerging players

• Riverside.fm: Cloud-based studio-quality podcast and video recording platform with integrated AI editing and clip generation. Adjacent competitor addressing the production layer of B2B podcasting that Fame sells as a managed service.
• Descript: AI-powered audio/video editing platform used widely by B2B podcasters. Competes with Fame's production and editing workflow on the tooling layer and represents both a partnership opportunity and a threat to Fame Lite's manual editing service.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks1 record

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@fame.growth
• LinkedInlinkedin.com/company/fame-so
• Facebookfacebook.com/profile.php

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fame