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Napster

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uuid00618s1

Namestring
Napster
Legal namestring
Napster
Websiteurl
napster.ai
Company typeenum
Private
Founded yearint
2025
Descriptiontext

Napster (formerly Infinite Reality) is an AI company headquartered in Boca Raton, Florida, that builds a platform of "visible" AI agents combining video presence, real-time voice, and persistent memory. The company was effectively rebuilt in 2025 through two large acquisitions: the $207 million purchase of the legacy Napster brand from Rhapsody (March 2025) and the $500 million acquisition of Touchcast (April 2025), which supplied the underlying AI technology stack. Napster serves both consumer and enterprise markets through a portfolio of products including the Napster App (consumer AI with 300,000 paying web subscribers and 15,000 user-generated AI agents), Napster for Mac, the Napster View holographic display ($99 plus subscription), the Napster Station AI concierge kiosk for high-traffic environments, Napster Learn (enterprise and higher-ed coaching), Napster Spaces (website AI specialists), and the Omniagent API priced at $0.01/minute.

The core technology relies on Microsoft Azure OpenAI services, including Gemini Live API integration for multimodal real-time conversational AI. Napster monetizes through a mix of recurring subscriptions, hardware sales, usage-based API fees, and enterprise licensing. Named enterprise customers include Accenture, Microsoft, Warner Bros, the Public Investment Fund (PIF), UAE Ministry of Finance, Dick's Sporting Goods, Lenovo, Fenerbahçe, and Imperial College London. The company operates a hybrid go-to-market: product-led growth for consumer adoption, API-first distribution for developers, and direct enterprise sales for large accounts.

The business is private, employs 251–500 people, and has not disclosed revenue or external funding rounds. Its strategic positioning is unusual: it has paid significant sums for brand equity (the Napster name) and proprietary technology (Touchcast), then layered partnerships across executive coaching (Scaling Up), 3D digital commerce (Global Objects), and Formula 1 fan engagement (Spa Grand Prix) to rapidly expand use cases across verticals.

Short descriptiontext

Napster (formerly Infinite Reality) is a Boca Raton-based AI company that builds visible AI agents with video, voice, and persistent memory, selling consumer subscriptions, hardware (Napster View, Napster Station), enterprise licensing, and a usage-based developer API to individuals, enterprises, and developers globally.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
251–500
akta.pro rankint
HeadquartersBoca Raton, United States
HQ citystring
Boca Raton
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
AI agent platform, conversational AI, multimodal AI agents, digital twin technology, enterprise AI solutions
Industry1 code
1Contact Center Speech AI (agent assist, IVR automation)
CodeHDAAAFALPrimaryYes
NAICS code1 code
  • Computer Training611420
SIC code1 code
  • Services-Computer Programming Services7371
Product category
AI Agent Platform
GTM motion3 records

Each record includes

Type, Description, Source

Revenue model4 records
1Subscription Plans
TypeSubscription Recurring
Description

Monthly/annual subscription plans for consumer access to Napster App and Napster for Mac platform with AI agents

napster.com
2Hardware Sales
TypeHardware Sales
Description

Sale of Napster View holographic device at $99 plus subscription, and Napster Station AI concierge kiosks

gamesbeat.com
3API Usage
TypeUsage Based
Description

Developer API access priced at $0.01/minute for deploying AI agents with video presence, voice, and memory

napster.com
4Enterprise Licensing
TypeSubscription Recurring
Description

Enterprise solutions including Napster Learn and Napster Spaces sold to business customers

gamesbeat.com
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Technology or R&D, Personnel, Infrastructure, Supply Chain, Marketing or Sales, Operations
Pricing details2 tiers
1Napster for Mac with Napster View hardware
ModelHybridBilling cadenceMonthly
Notes

$99 for hardware plus subscription

gamesbeat.com
2Omniagent API access
ModelUsage-basedBilling cadencePay-as-you-go
Notes

$0.01/minute for deploying AI agents with lifelike video presence, real-time voice, and persistent memory

napster.com
GTM typeB2B and B2C
B2B and B2C
Offering typeSoftware
Software
Brand1 of 5 records shown
1Napster View
Description

3D holographic display device for AI agents

napster.com
+4 more records
Core offering1 text field

Napster provides a multimodal AI agent platform featuring AI agents with visible video presence, real-time voice, and persistent memory. The offering spans a consumer mobile and desktop app (Napster App, Napster for Mac), enterprise AI solutions (Napster Learn, Napster Spaces), holographic and kiosk hardware (Napster View, Napster Station), and a developer API (Omniagent API) priced at $0.01 per minute.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • Write a song in minutes with AI music production crew
+1 more record
Product overview1 text field

Napster is an AI company (formerly Infinite Reality) that acquired the Napster brand for $207 million in March and developed its AI technology through a $500 million Touchcast acquisition in April. The company offers a platform-plus-products architecture centered on AI agents with visible video presence, voice interaction, and persistent memory. The core products include the Napster App (consumer AI with music production and 15,000+ AI companions), Napster for Mac (desktop platform with holographic display), and the Omniagent API (developer deployment at $0.01/minute). The portfolio extends to hardware devices (Napster View holographic display, Napster Station AI concierge kiosk for physical environments), enterprise solutions (Napster Learn for corporate training and higher education), and Napster Spaces for website integration. The platform is designed for both individual consumers (300,000+ paying subscribers) and enterprise customers including Accenture, Warner Bros, Microsoft, and Lenovo.

Product and service1 record
1Napster App
Scale indicator6 records

Each record includes

Type, Value, Description, Source

Partnership3 partners
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-02-18
Description

Napster partnered with Scaling Up, a global executive coaching organization with nearly 300 coaches across six continents, to integrate AI-powered tools into their network. The collaboration creates digital twins of Scaling Up's expert coaches, enabling the company to extend its methodology to leaders worldwide in multiple languages. Napster views this as a catalyst for expansion into Education, Learning, and Development vertical.

Strategic tierCoreTypeTechnology or IntegrationAnnounced on2025-12-30
Description

Napster utilizes Microsoft Azure OpenAI technology for its Napster Station AI concierge kiosk. The device features high-fidelity conversation, voice detection, and multimodal sensing powered by Azure's AI infrastructure for deployment in noisy, high-traffic environments.

Strategic tierCoreTypeTechnology or IntegrationAnnounced on2025-12-17
Description

Napster partnered with Global Objects to integrate high-fidelity 3D digital twins into AI-powered digital commerce environments. The collaboration combines Napster Spaces with Global Objects' verified, photorealistic product models to create immersive storefronts for retail customers, improving online shopping trust and conversion rates.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight7 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Generative AI video platform producing talking-head avatars from text/audio; comparable to Napster's real-time conversational video agents and digital twin use cases.

TypeDirect peer
Description

AI video avatar platform for enterprise content and conversational video; overlaps with Napster NV2's real-time conversational video model and the Napster View holographic concept.

TypeDirect peer
Description

AI companion product with persistent memory and character-based conversations targeted at consumers; directly comparable to Napster's AI agents with video presence and persistent memory on the consumer side.

TypeEmerging player
Description

Consumer and enterprise AI assistant with persistent personal context; comparable to Napster's persistent-memory AI companions and broader personal-AI positioning.

TypeEmerging player
Description

Conversational AI platform focused on emotionally intelligent voice agents with low-latency speech; relevant comparable for Napster's speech/audio AI agent capabilities and Omniagent API.

TypeEmerging player
Description

Enterprise conversational AI agent platform for customer service and brand-agent use cases; directly comparable to Napster Spaces' web AI specialist and Napster Station concierge for retail/hospitality.

TypeDirect peer
Description

Digital humans / autonomously animated AI avatars for enterprise customer engagement and concierge use cases; direct overlap with Napster Station kiosk concierge and Napster's digital-twin positioning.

TypeDirect peer
Description

Direct competitor offering AI companions with persistent personalities for consumer and creator use cases; overlaps directly with Napster App's AI specialists for productivity, learning, and creative tasks.

TypeBroad incumbent
Description

Broad incumbent foundation-model provider whose Realtime API and GPT-based agents compete with Napster's Omniagent API and underlying multimodal stack across the same developer and enterprise audiences.

TypeBroad incumbent
Description

Broad incumbent multimodal conversational AI with voice/vision/text; Napster is explicitly cited as using Gemini Live API, and Gemini Live directly competes with Napster NV2's real-time multimodal positioning.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers9 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
Yes

Docs URL, Description

AI capability11 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature7 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Napster

AI Agent Platformnapster.ai

Napster (formerly Infinite Reality) is a Boca Raton-based AI company that builds visible AI agents with video, voice, and persistent memory, selling consumer subscriptions, hardware (Napster View, Napster Station), enterprise licensing, and a usage-based developer API to individuals, enterprises, and developers globally.

What Napster does

Napster (formerly Infinite Reality) is an AI company headquartered in Boca Raton, Florida, that builds a platform of "visible" AI agents combining video presence, real-time voice, and persistent memory. The company was effectively rebuilt in 2025 through two large acquisitions: the $207 million purchase of the legacy Napster brand from Rhapsody (March 2025) and the $500 million acquisition of Touchcast (April 2025), which supplied the underlying AI technology stack. Napster serves both consumer and enterprise markets through a portfolio of products including the Napster App (consumer AI with 300,000 paying web subscribers and 15,000 user-generated AI agents), Napster for Mac, the Napster View holographic display ($99 plus subscription), the Napster Station AI concierge kiosk for high-traffic environments, Napster Learn (enterprise and higher-ed coaching), Napster Spaces (website AI specialists), and the Omniagent API priced at $0.01/minute.

The core technology relies on Microsoft Azure OpenAI services, including Gemini Live API integration for multimodal real-time conversational AI. Napster monetizes through a mix of recurring subscriptions, hardware sales, usage-based API fees, and enterprise licensing. Named enterprise customers include Accenture, Microsoft, Warner Bros, the Public Investment Fund (PIF), UAE Ministry of Finance, Dick's Sporting Goods, Lenovo, Fenerbahçe, and Imperial College London. The company operates a hybrid go-to-market: product-led growth for consumer adoption, API-first distribution for developers, and direct enterprise sales for large accounts.

The business is private, employs 251–500 people, and has not disclosed revenue or external funding rounds. Its strategic positioning is unusual: it has paid significant sums for brand equity (the Napster name) and proprietary technology (Touchcast), then layered partnerships across executive coaching (Scaling Up), 3D digital commerce (Global Objects), and Formula 1 fan engagement (Spa Grand Prix) to rapidly expand use cases across verticals.

Napster firmographics

Firmographics
Name
Napster
Legal name
Napster
Website
https://napster.ai
Company type
Private
Founded year
2025
Operating status
Operating
Headcount range
251–500 employees
Short description
Napster (formerly Infinite Reality) is a Boca Raton-based AI company that builds visible AI agents with video, voice, and persistent memory, selling consumer subscriptions, hardware (Napster View, Napster Station), enterprise licensing, and a usage-based developer API to individuals, enterprises, and developers globally.
Ownership category
akta.pro rank

Napster industry classification

Industry
Product category
AI Agent Platform
NAICS
Computer Training (611420)
SIC
Services-Computer Programming Services (7371)
akta.pro primary industry
Contact Center Speech AI (agent assist, IVR automation) (HDAAAFAL)

Keywords

  • AI agent platform
  • Conversational AI
  • Multimodal AI agents
  • Digital twin technology
  • Enterprise AI solutions

Where Napster is headquartered

Location

Headquarters

HQ city
Boca Raton
HQ country
United States
HQ region
North America

Markets served

Napster business model

Business model
GTM type
B2B and B2C
Offering type
Software
Cost components
Technology or R&D, Personnel, Infrastructure, Supply Chain, Marketing or Sales, Operations

Revenue model

  1. Subscription Plans: Monthly/annual subscription plans for consumer access to Napster App and Napster for Mac platform with AI agents
  2. Hardware Sales: Sale of Napster View holographic device at $99 plus subscription, and Napster Station AI concierge kiosks
  3. API Usage: Developer API access priced at $0.01/minute for deploying AI agents with video presence, voice, and memory
  4. Enterprise Licensing: Enterprise solutions including Napster Learn and Napster Spaces sold to business customers

Pricing tiers

ModelBillingPrice
HybridMonthlyNapster for Mac with Napster View hardware
Usage-basedPay-as-you-goOmniagent API access

Go-to-market motion3 records

Distribution channels5 records

Marketing channels4 records

Napster product offering

Product offering

Core offering

Napster provides a multimodal AI agent platform featuring AI agents with visible video presence, real-time voice, and persistent memory. The offering spans a consumer mobile and desktop app (Napster App, Napster for Mac), enterprise AI solutions (Napster Learn, Napster Spaces), holographic and kiosk hardware (Napster View, Napster Station), and a developer API (Omniagent API) priced at $0.01 per minute.

Product overview

Napster is an AI company (formerly Infinite Reality) that acquired the Napster brand for $207 million in March and developed its AI technology through a $500 million Touchcast acquisition in April. The company offers a platform-plus-products architecture centered on AI agents with visible video presence, voice interaction, and persistent memory. The core products include the Napster App (consumer AI with music production and 15,000+ AI companions), Napster for Mac (desktop platform with holographic display), and the Omniagent API (developer deployment at $0.01/minute). The portfolio extends to hardware devices (Napster View holographic display, Napster Station AI concierge kiosk for physical environments), enterprise solutions (Napster Learn for corporate training and higher education), and Napster Spaces for website integration. The platform is designed for both individual consumers (300,000+ paying subscribers) and enterprise customers including Accenture, Warner Bros, Microsoft, and Lenovo.

Differentiator

Problem solved

Functional benefit

Brands

  • Napster View: 3D holographic display device for AI agents
  • Napster Station
  • Napster Spaces
  • Napster Learn
  • Omniagent API

Products and services

  • Napster App

Quantifiable outcome

  • Write a song in minutes with AI music production crew
  • +1 more outcomes

Companies that use Napster

Customer profile

Named customers9 records

Segments5 records

Ideal customer profiles4 records

Napster technology and API

Technology

Technology focussed Yes

API detail

Has API
Yes
API docs
API detail

Core technology

AI maturity

App detail

AI capability11 records

Feature7 records

Napster partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered core.

  • Scaling UpcoreStrategic or Co-development Partner · 18 February 2026Napster partnered with Scaling Up, a global executive coaching organization with nearly 300 coaches across six continents, to integrate AI-powered tools into their network. The collaboration creates digital twins of Scaling Up's expert coaches, enabling the company to extend its methodology to leaders worldwide in multiple languages. Napster views this as a catalyst for expansion into Education, Learning, and Development vertical.
  • Microsoft AzurecoreTechnology or Integration · 30 December 2025Napster utilizes Microsoft Azure OpenAI technology for its Napster Station AI concierge kiosk. The device features high-fidelity conversation, voice detection, and multimodal sensing powered by Azure's AI infrastructure for deployment in noisy, high-traffic environments.
  • Global ObjectscoreTechnology or Integration · 17 December 2025Napster partnered with Global Objects to integrate high-fidelity 3D digital twins into AI-powered digital commerce environments. The collaboration combines Napster Spaces with Global Objects' verified, photorealistic product models to create immersive storefronts for retail customers, improving online shopping trust and conversion rates.

Scale indicators6 records

Recent moves6 records

Expansion highlights7 records

Napster competitors and assessment

Company assessment

Direct peers

  • D-ID: Generative AI video platform producing talking-head avatars from text/audio; comparable to Napster's real-time conversational video agents and digital twin use cases.
  • Synthesia: AI video avatar platform for enterprise content and conversational video; overlaps with Napster NV2's real-time conversational video model and the Napster View holographic concept.
  • Replika: AI companion product with persistent memory and character-based conversations targeted at consumers; directly comparable to Napster's AI agents with video presence and persistent memory on the consumer side.
  • Soul Machines: Digital humans / autonomously animated AI avatars for enterprise customer engagement and concierge use cases; direct overlap with Napster Station kiosk concierge and Napster's digital-twin positioning.
  • Character.AI: Direct competitor offering AI companions with persistent personalities for consumer and creator use cases; overlaps directly with Napster App's AI specialists for productivity, learning, and creative tasks.

Emerging players

  • Inflection AI: Consumer and enterprise AI assistant with persistent personal context; comparable to Napster's persistent-memory AI companions and broader personal-AI positioning.
  • Hume AI: Conversational AI platform focused on emotionally intelligent voice agents with low-latency speech; relevant comparable for Napster's speech/audio AI agent capabilities and Omniagent API.
  • Sierra AI: Enterprise conversational AI agent platform for customer service and brand-agent use cases; directly comparable to Napster Spaces' web AI specialist and Napster Station concierge for retail/hospitality.

Broad incumbents

  • OpenAI (Realtime API / ChatGPT): Broad incumbent foundation-model provider whose Realtime API and GPT-based agents compete with Napster's Omniagent API and underlying multimodal stack across the same developer and enterprise audiences.
  • Google Gemini Live: Broad incumbent multimodal conversational AI with voice/vision/text; Napster is explicitly cited as using Gemini Live API, and Gemini Live directly competes with Napster NV2's real-time multimodal positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Napster social profiles

Digital presence

Napster financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Napster leadership team

Management profile

Number of profiles

Profiles1 record

Napster funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Napster M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Napster

What does Napster do?

Napster provides a multimodal AI agent platform featuring AI agents with visible video presence, real-time voice, and persistent memory. The offering spans a consumer mobile and desktop app (Napster App, Napster for Mac), enterprise AI solutions (Napster Learn, Napster Spaces), holographic and kiosk hardware (Napster View, Napster Station), and a developer API (Omniagent API) priced at $0.01 per minute.

Is Napster a public or private company?

Napster is a private company. It is classified as unknown and is currently operating.

When was Napster founded?

Napster was founded in 2025. It employs 251 to 500 people.

Where is Napster based?

Napster is headquartered in Boca Raton, United States, in the North America region.

How does Napster make money?

Four revenue lines are on record. Subscription Plans are the primary driver. The others are hardware Sales, API Usage and enterprise Licensing.

Who are Napster's main competitors?

Direct peers on record are D-ID, Synthesia, Replika, Soul Machines and Character.AI. Emerging players are Inflection AI, Hume AI and Sierra AI. Broad incumbents are OpenAI (Realtime API / ChatGPT) and Google Gemini Live.

Does Napster have an API?

Yes. Omniagent API enables developers to deploy AI agents with lifelike video presence, real-time voice, and persistent memory. The API is available at $0.01/minute. Developers can access documentation at developers.napster.com/docs. Developer documentation is at developers.napster.com/docs.

What industry is Napster in?

Napster's product category is AI Agent Platform. Its primary akta.pro industry code is HDAAAFAL, Contact Center Speech AI (agent assist, IVR automation). Its NAICS code is 611420 and its SIC code is 7371.

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Live signals
Ragan CommunicationsYour leaders can’t be everywhere — but their digital twins canNapster is deploying AI-powered digital twins of its C-suite executives to facilitate internal employee communications and guidance. This initiative, highlighted by CHRO Danielle Korins at Ragan’s AI Horizons Conference, aims to provide consistent access to leadership for HR conversations and meetings without the logistical constraints of live interactions.YahooNapster, DETASAD, and Lenovo Enable Sovereign AI Infrastructure to Support Local Deployment in Saudi ArabiaNapster announced a collaboration with DETASAD and Lenovo to deliver sovereign AI infrastructure in Saudi Arabia, positioning Napster among the first enterprise AI providers commercially available for fully in-Kingdom, locally hosted deployment. The partnership combines Saudi-based data center services with Napster's enterprise AI platform, providing data residency, regulatory alignment, and AI-ready infrastructure to address the country's Vision 2030 digital transformation goals. Organizations increasingly need AI models, data, and infrastructure to stay within national borders under local control, and this collaboration facilitates that localized model from the outset.GlobeNewswireNapster, DETASAD, and Lenovo Enable Sovereign AI Infrastructure to Support Local Deployment in Saudi ArabiaNapster announced a collaboration with DETASAD and Lenovo to deliver sovereign AI infrastructure in Saudi Arabia, enabling fully in-Kingdom, locally hosted enterprise AI deployment. The partnership combines DETASAD's sovereign data center and cloud services with Napster's enterprise AI platform and Lenovo's infrastructure expertise to serve government and enterprise customers. The collaboration supports Saudi Arabia's Vision 2030 digital transformation goals, with phased expansion planned across the GCC region.TechAfrica NewsNapster, DETASAD and Lenovo Partner to Deliver Sovereign AI Infrastructure in Saudi ArabiaNapster, DETASAD, and Lenovo announced a partnership to deliver sovereign AI infrastructure in Saudi Arabia, combining Napster's enterprise AI platform with locally hosted data center services. The collaboration positions Napster as a first enterprise AI provider for fully in-Kingdom deployment, with phased GCC expansion planned.GlobeNewswireNapster's AI Agent Turned F1 Ticket Browsers Into Buyers, Lifting Checkout Clickthroughs By 70%Napster and Spa Grand Prix launched an AI concierge named Jack for ticket sales of the 2027 Formula 1 Belgian Grand Prix, reporting strong performance from its June trial period where the bot handled 17,407 conversations across 21 languages in 30 days. The AI agent drove a 70% improvement in checkout clickthroughs and generated an anticipated $285,000 in additional revenue while saving more than 1,200 hours of customer service time. Napster CEO John Aconto cited the results as evidence that embodied AI agents improve customer experience while delivering measurable return on investment, with plans to expand Jack across the full 2027 season.SalesTech StarNapster Partners with Scaling Up to Bring AI-Powered Coaching to the World’s Top Growth LeadersNapster, an AI company, announced a partnership with Scaling Up, a global executive coaching and leadership development organization, to integrate Napster's AI platform into Scaling Up's global network of coaches. The collaboration aims to create digital twins of Scaling Up's expert coaches and make high-impact executive coaching more accessible to business leaders worldwide using AI technology. The program will be available to Scaling Up coaches later this year, with Napster positioning this as a catalyst for expansion into education and professional development verticals.GlobeNewswireNapster Partners with Scaling Up to Bring AI-Powered Coaching to the World’s Top Growth LeadersNapster, an AI innovation company, has announced a strategic partnership with Scaling Up, a global executive coaching organization, to integrate AI-powered tools into Scaling Up's network of nearly 300 coaches across six continents. The collaboration will create digital twins of Scaling Up's expert coaches, enabling the company to extend its proven methodology to leaders worldwide in multiple languages. Napster views this partnership as a catalyst for its expansion into the Education, Learning, and Development vertical.GlobeNewswireNapster Unveils New App Experience to Bring AI Creations and Video Companions to Mobile DevicesNapster introduced a redesigned mobile app for iOS and Android, built around AI-generated content and real-time creation tools. The app offers AI music, podcasts, wellness experiences, and co-creation with AI artists, with no traditional record-label catalog. It is available worldwide, following Napster View and Napster Station launches.FortuneI’m the Napster CEO and I agree with Pinterest: the Napster phase of AI needs to endJohn Acunto, CEO of Napster, has written a response to Pinterest CEO Bill Ready's Fortune op-ed arguing that AI companies must move beyond the "Napster phase"—a period when technology outpaces ethics and creators are not compensated for their work. Acunto asserts that Napster, now an AI company building "Companions" (AI agents built on verified expertise with creator compensation built in from the start), has learned from its original failure to create sustainable compensation models. The article draws a parallel between the early Napster music-sharing era, which eventually evolved into a functioning creator economy through royalties and licensing fees, and the current AI industry moment, which the author argues requires similar evolution toward compensating content creators.Side-LineNapster AI pivot: streaming service turned off mid-playbackNapster abruptly shut down its music streaming service on January 1, 2026, mid-playback for subscribers, redirecting users to export playlists via third-party tools and pivoting entirely to an AI platform centered on products like Napster View and Napster Station kiosks. The pivot follows Infinite Reality's $207 million acquisition of Napster in March 2025 and the collapse of a previously announced $3.3 billion funding package in November 2025, raising questions about the company's financial stability and unresolved obligations to rights holders. The company now positions itself as an AI infrastructure provider offering digital personas, AI assistants, and voice-driven kiosk services for physical spaces, abandoning its identity as a consumer streaming service competing with Spotify and Apple Music.