What Green Coast Pet does

Green Coast Pet is a California-headquartered (Pasadena) pet health and wellness brand founded in 2017, operating as Green Coast Pet, LLC under Florida governing law. The company develops and sells CBD oils, soft chews, supplements, specialty peanut butter products (Pawnut Butter), pill wraps (Pill-a-Pet), freeze-dried treats (Better Bites), lickable supplements (Lickables), and enrichment toys for dogs and cats. Core technology is centered on USA-sourced organic hemp broad- and full-spectrum extracts, third-party-tested formulations, plastic dropper delivery systems, probiotic-enriched pill wraps, and NASC Quality Seal certification across the supplement portfolio. Products are formulated as limited-ingredient or single-ingredient recipes free of corn, wheat, soy, salt, sugar, hydrogenated oils, xylitol, and artificial preservatives.

The business operates a dual-channel model: a direct-to-consumer e-commerce storefront on Shopify (greencoastpet.com) with free shipping on orders above $75 and a 365-day satisfaction guarantee, alongside a wholesale program serving more than 2,000 independent pet specialty retailers nationwide. In February 2026, the company announced a distribution partnership with Southeast Pet to accelerate reach into seven southeastern US states and Caribbean territories. Pricing is unit-based, ranging from $7.99 for entry-level Pawnut Butter SKUs to $49.99 for higher-strength CBD tinctures.

Customer segments are split between pet parents seeking natural wellness products and independent pet retailers seeking differentiated, certified SKUs; the company is privately held with no disclosed institutional funding, 1–10 employees, and four registered trademarks (Green Coast Pet, Pawnut Butter, Pill-a-Pet, Better Bites). Revenue, funding, and leadership details are not publicly disclosed.

Name

Green Coast Pet

Legal name

Green Coast Pet, LLC

Website

https://greencoastpet.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Pet Supplements and Wellness

NAICS

Animal Food Manufacturing (31111), Dog and Cat Food Manufacturing (311111), Pet and Pet Supplies Retailers (45991)

SIC

Food And Kindred Products (2000), Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030)

akta.pro primary industry

CBD/Hemp Pet Products Retail (CRANAHAF)

akta.pro secondary industries

Pet Treats & Chews (AFADAFAF), Functional & Veterinary Diet Pet Food (CRADAFAF), Specialty & Condition-Specific Nutraceuticals (e.g., Liver, Eye, Endocrine) (HLAMALAO), Pet Health & Wellness Distribution (Supplements, OTC, Preventives) (CRAOAKAC)

Keywords

• Pet CBD oil
• Pet supplements
• Pet treats
• Pill administration wraps
• Pet enrichment toys

Headquarters

HQ city

Pasadena

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Direct E-commerce Sales: Direct-to-consumer online sales through Shopify storefront at greencoastpet.com, offering full product catalog with free shipping on orders over $75.
2. Wholesale Distribution: B2B wholesale sales to independent pet specialty retailers through a wholesale program, serving over 2,000 stores nationwide.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Green Coast Pet manufactures and sells natural pet supplements, treats, and wellness products for dogs and cats. The portfolio spans broad-spectrum and full-spectrum hemp oil tinctures, CBD soft chews, peanut butter–based treats (Pawnut Butter™ recipes), pill administration wraps (Pill-a-Pet™), Lickable supplement spreads, freeze-dried training treats (Better Bites), and interactive toys. Products are sold directly through the brand's e-commerce storefront and via wholesale to independent pet specialty retailers.

Product overview

Green Coast Pet is a California-based pet treat and supplement brand offering a portfolio of natural pet products focused on health and wellness. The core product line centers on Pawnut Butter (multiple recipes: Original/Flaxseed, Pupkin/Pumpkin, BuzzyBee/Honey, CocoMutt/Coconut, Holiday) — two-to-three ingredient peanut butters free of harmful additives. Adjacent treat products include THE DOUGH cookie dough treats, Better Bites freeze-dried single-ingredient training treats and meal mixers (Blueberry, Banana, Sweet Potato, Pumpkin, Tart Cherry), and Applesauce variants (Unsweetened, Pumpkin). The supplement line includes hemp oils (Full-Spectrum and Broad-Spectrum for dogs and cats) in various strengths, Broad-Spectrum Hemp Soft Chews, and SuperZen/SuperSpry calming and hip/joint soft chews for cats. Pill administration is addressed via Pill-a-Pet pill wraps in Bacon, Cheese, and Peanut Butter flavors. The Lickable supplement line (Calming, Hip/Joint, Probiotic & Prebiotic, Hemp) delivers active ingredients mixed with peanut butter for easy administration. Interactive toys include the Treat & Tranquility Lick Mat (silicone), Treat & To Do Treat Ball (TPR/nylon composite), and Pawnut Pal Rubber Filling Toy. All supplements carry the NASC Quality Seal.

Differentiator

Problem solved

Functional benefit

Brands

• Pawnut Butter™: A line of dog-safe peanut butter products available in various recipes including Flax'n Good Original, Pupkin (pumpkin), BuzzyBee (honey), CocoMutt (coconut), and Holiday Recipe. Made from USA-grown peanuts with functional ingredients.
• Pill-a-Pet™
• THE DOUGH
• Better Bites
• Lickables
• Broad Spectrum Hemp+SuperSpry
• Broad Spectrum Hemp+SuperZen

Products and services

• Pawnut Butter™ (Multi-Recipe Peanut Butter for Dogs) A trademarked line of limited-ingredient peanut butters for dogs made from USA-grown peanuts combined with functional additions (flaxseed, pumpkin, honey, coconut, or a seasonal recipe). Free of salt, sugar, preservatives, hydrogenated oils, and xylitol. Used to fill toys, dental treats, lick mats, or bake cookies. Targets dog owners seeking natural, safe peanut butter for daily use or training.
• THE DOUGH (Cookie Dough Treats for Dogs) A peanut butter cookie dough treat for dogs available in Pumpkin, Coconut, Honey, and Flaxseed flavors. Safe to feed without baking, or can be used to fill toys, treat mats, and as pill wraps. Targets dog owners looking for versatile, limited-ingredient treats and engagement activities.
• Broad-Spectrum Hemp Oil for Dogs A THC-free broad-spectrum hemp oil tincture for dogs sold in 100mg-2000mg strengths using a plastic dropper to differentiate from breakable glass droppers. Supports calm demeanor, normal neurological function, normal immune function, and eases everyday discomfort. Targets dog owners seeking natural calming and wellness supplements.
• Full-Spectrum Hemp Oil for Dogs A full-spectrum hemp oil tincture for dogs in 100mg-2000mg strengths containing the complete cannabinoid profile with trace THC under 0.3%. Supports calm demeanor, normal neurological function, normal immune function, and everyday discomfort. Targets dog owners preferring a full-spectrum over broad-spectrum CBD format.
• Broad-Spectrum Hemp Oil for Cats A 100mg broad-spectrum hemp oil tincture for cats formulated with only two ingredients (broad-spectrum hemp oil and coconut-derived MCT oil). Supports calm demeanor, normal neurological function, normal immune function, and everyday discomfort. Targets cat owners seeking clean-label CBD options.
• Full-Spectrum Hemp Oil for Cats A 100mg full-spectrum hemp oil tincture for cats with the complete cannabinoid profile and trace THC. Ideal for any size cat. Supports calm demeanor, normal neurological function, normal immune function, and everyday discomfort. Targets cat owners preferring a full-spectrum CBD format.
• Broad-Spectrum Hemp Soft Chews for Dogs (Peanut Butter) Cold-extruded broad-spectrum hemp soft chews in peanut butter flavor with 3mg CBD per chew, available in 90mg/bag (30 chews), 240mg/bag (80 chews), and 480mg/bag (160 chews) counts. Corn, soy, grain, and sugar free. Supports calm demeanor, normal immune function, and normal neurological function. Targets dog owners preferring a chew format over tincture.
• Broad-Spectrum Hemp + SuperZen Calming Soft Chews for Cats Calming soft chews for cats combining broad-spectrum hemp (1.5mg CBD per 2 chews) with a SuperZen blend containing L-tryptophan, valerian, L-theanine, chamomile, and melatonin. Pork and cheese charcuterie flavor. Targets cat owners seeking calming support for stressed or anxious cats.
• Broad-Spectrum Hemp + SuperSpry Hip/Joint Soft Chews for Cats Hip and joint support soft chews for cats combining broad-spectrum hemp (1.5mg CBD per 2 chews) with a SuperSpry blend of glucosamine, MSM, hydrolyzed collagen, green lipped mussel, zinc proteinate, manganese, copper, and omega fish oil. Targets cat owners supporting feline mobility and joint comfort.
• Pill-a-Pet™ Moldable Probiotic Pill Wraps for Dogs A trademarked moldable pill-wrap product for dogs available in Bacon, Cheese, and Peanut Butter flavors. Each bag wraps roughly 60 average-size pills and includes Bacillus Coagulans probiotic (500,000 CFU per serving) for gastrointestinal support. Free of corn, wheat, soy, and byproducts. Targets dog owners struggling to administer oral medications.
• Lickable Calming (Peanut Butter Spread Supplement for Dogs) A peanut butter–based calming supplement spread containing 1056mg L-theanine per jar (132mg per 2 tablespoons). Grain-free, with ground peanuts as the single inactive ingredient. Designed for dogs with separation anxiety, stress during car rides, baths, vet visits, and similar triggers. Targets dog owners seeking an easy-to-administer calming product.
• Lickable Hip/Joint (Peanut Butter Spread Supplement for Dogs) A peanut butter–based hip and joint supplement spread containing 16,000mg glucosamine, 9,600mg chondroitin, 8,000mg MSM, and 224mg hyaluronic acid per jar. Supports joint comfort in dogs. Targets dog owners seeking to support mobility in aging or active dogs.
• Lickable Probiotic & Prebiotic (Peanut Butter Spread Supplement for Dogs) A peanut butter–based digestive supplement spread with a 16 Billion CFU probiotic blend of Bacillus Coagulans and Bacillus Subtilis, plus 9,600mg FOS prebiotic per jar. Promotes digestive health and nutrient absorption. Targets dog owners seeking easy digestive and gut health support.
• Lickable Hemp (Peanut Butter Spread Supplement for Dogs) A peanut butter–based hemp supplement spread with 80mg broad-spectrum hemp oil per jar (5mg per ounce). Two inactive ingredients (ground peanuts and coconut-derived MCT oil). Supports calm demeanor, hip/joint, immune, and neurological function. Targets dog owners preferring a spread format over tincture or chews.
• Better Bites™ Freeze-Dried Training Treats and Meal Mixers Trademarked single-ingredient freeze-dried training treats and meal mixers for dogs available in Blueberry, Banana, Sweet Potato, Pumpkin, and Tart Cherry varieties. Less than 1 calorie per treat, grain-free, human-grade, and free of corn, wheat, and soy. Targets dog owners seeking low-calorie, single-ingredient training rewards or meal toppers.
• Unsweetened Applesauce for Dogs A single-ingredient unsweetened applesauce for dogs formulated from apples, water, and ascorbic acid, at 60kcal per 4oz container. Used to fill toys, dental treats, or as a meal additive; can be frozen into treat cubes. Targets dog owners seeking a low-calorie, natural food topper.
• Pumpkin Applesauce for Dogs An applesauce with pumpkin for dogs formulated from apples, water, pumpkin puree, and ascorbic acid, at 44kcal per 4oz container. Supports digestion with added fiber and nutrients. Used to fill toys or add to meals. Targets dog owners seeking digestive support through a food topper format.
• Treat & Tranquility Lick Mat A food-grade silicone lick mat with suction-cup backing and deep texture for filling with lickable treats. Dishwasher safe and freezer-friendly. Designed for calming use during car rides, baths, grooming, and nail clipping. Targets dog owners seeking enrichment and calming tools.
• Treat & To Do Occupying Treat Ball A multi-functional treat ball for dogs made from TPR and nylon wood composite. Features a large fillable cavity for peanut butter or treats, dental spikes for teeth cleaning and gum massage, a treat dispensing hole, and pine wood plus nylon chewing rings. Targets dog owners seeking an interactive, dental-supportive enrichment toy.
• Pawnut Pal Peanut Filling Toy A peanut-shaped natural rubber toy for dogs designed to be filled with peanut butter. Available in Medium (25-50 lbs) and Large (50-75 lbs) sizes. Top-rack dishwasher safe. Designed with clean, two-ingredient-friendly materials free of hydrogenated oil, salt, sugar, gluten, wheat, corn, and soy. Targets dog owners seeking safe, fillable enrichment toys.

Quantifiable outcome

• Over 2,000 satisfied customer reviews
• +2 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Southeast PetcoreChannel Partner/ Reseller/ Distributor · 19 February 2026Distribution partnership with Southeast Pet, an established distributor operating since 1975 with distribution centers in Georgia and Florida totaling over 200,000 square feet of warehouse space. Southeast Pet will service independent pet specialty retailers in Alabama, Florida, Georgia, Tennessee, North Carolina, South Carolina, and parts of the Caribbean. This partnership supports Green Coast Pet's goal of serving independent pet specialty retailers in the southeastern United States.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Pet Releaf: Pet Releaf is one of the most established CBD-for-pets brands, offering hemp oils, treats, and topicals for dogs and cats. It directly competes with Green Coast Pet's broad- and full-spectrum hemp oil line and overall CBD-led positioning.
• Honest Paws: Honest Paws markets CBD oils, chews, and topical products for dogs and cats with condition-specific SKUs (anxiety, mobility, wellness). Like Green Coast Pet, it combines a NASC-adjacent quality story with broad-spectrum/full-spectrum positioning and DTC plus retail distribution.
• Penelope's Bloom: Penelope's Bloom is a premium pet CBD brand offering tinctures, treats, and topicals. Its premium positioning, organic-hemp sourcing, and condition-specific line (calming, joint, skin) closely mirror Green Coast Pet's product mix and price band.
• HolistaPet: HolistaPet sells CBD oils, capsules, and treats formulated for specific pet conditions (calming, joint, immunity). Its condition-specific soft chews and tincture line closely parallel Green Coast Pet's CBD and SuperSpry/SuperZen product architecture.

Broad incumbents

• Zesty Paws: Zesty Paws is a leading pet supplement brand with broad functional chew and oil lines (calming, mobility, skin, multivitamin). As a category leader carried by major retailers, it competes for the same supplement shelf space and DTC search demand as Green Coast Pet.
• CBDfx: CBDfx is a broader CBD brand with a dedicated pet line (oils, treats, balms) for dogs and cats. Although its core business is human CBD, its pet sub-brand competes directly with Green Coast Pet's hemp oil and soft chew SKUs at the same premium price points.
• Open Farm: Open Farm is a premium pet food and treat brand emphasizing ethical sourcing, traceability, and natural ingredients — values that overlap directly with Green Coast Pet's wholesome-ingredients positioning, particularly for treats like Better Bites and Pawnut Butter.
• Pet Honesty: Pet Honesty is a venture-backed pet supplement brand offering soft chews, oils, and topical products across calming, hip/joint, skin, and digestive health. It is broader than Green Coast Pet (no CBD lead) but competes head-to-head in supplements and lickable/chewable formats.

Emerging players

• Vital Pet Life: Vital Pet Life offers hemp-based CBD products for pets (oils, treats, soft chews) with an emphasis on natural ingredients and quality testing. It is a smaller, more focused CBD-pet brand comparable to Green Coast Pet in product mix but smaller in retail footprint.
• Lazarus Naturals (pet line): Lazarus Naturals is a vertically integrated CBD brand that sells a pet tincture and treats. While its primary focus is human CBD, its pet line competes on price-conscious premium hemp sourcing — overlapping with Green Coast Pet's broad-spectrum and full-spectrum CBD offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/greencoastpet
• Facebookfacebook.com/GreenCoastPet
• Instagraminstagram.com/greencoastpet
• LinkedInlinkedin.com/company/green-coast-pet

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Green Coast Pet