Homes Built For America
Homes Built For America is a Bay Area residential homebuilder developing approximately 351 for-sale townhomes, condominiums, and live-work residences across SoMi (Hayward), Fusion (Hayward), Vida (Sunnyvale), and Aria (San Ramon), targeting first-time homebuyers and families in supply-constrained markets. Founded in 2021 as a division of The True Life Companies.
- Company typePrivate
- Founded2021
- HeadquartersSan Ramon, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Homes Built For America does
Homes Built For America (HBFA) is a Bay Area residential homebuilder founded in September 2021 as the homebuilding division of The True Life Companies (TTLC), a private real estate investment firm focused on repurposing underutilized infill properties. The company develops for-sale townhomes, condominiums, and live-work residences in supply-constrained markets across the East Bay and Silicon Valley, with five named communities totaling approximately 351 units: SoMi (189 units, Hayward), Fusion (55 units, including 9 live-work homes, Hayward), Vida (50 units, Sunnyvale), Aria (57 units, San Ramon — opening Summer 2026), and a recently launched community pipeline.
HBFA's product offering is standardized around energy-efficient construction with third-party smart-home integration (Ring doorbell, EcoBee thermostat, keyless entry, Butterfly virtual doorman, hybrid water heaters, LED lighting, and rooftop/community amenities) targeting first-time homebuyers, families, professionals, and remote workers earning 80%-120% of local Area Median Income. Pricing spans roughly $599K to over $1.6M depending on community and floor plan, with some below-market-rate units included in SoMi. Communities are positioned near BART stations and major employers (e.g., Apple, CSU East Bay) to address commute pain points in the Bay Area.
HBFA generates revenue primarily through direct unit sales at on-site sales galleries/showrooms, supplemented by third-party broker channels including Polaris Pacific and Compass. The company sells to individual consumers (B2C) on a one-time transaction basis, with revenue realized upon home closing. Capital is sourced from parent TTLC ($150M+ deployed) and institutional construction lenders (e.g., Madison Realty Capital). HBFA was named to Professional Builder's 2025 Top 200 list of largest U.S. homebuilders within five years of founding, and recently entered a joint venture with The Grupe Company to scale future community development.
Homes Built For America firmographics
Firmographics- Name
- Homes Built For America
- Legal name
- Homes Built For America
- Website
- https://builtforamerica.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Homes Built For America is a Bay Area residential homebuilder developing approximately 351 for-sale townhomes, condominiums, and live-work residences across SoMi (Hayward), Fusion (Hayward), Vida (Sunnyvale), and Aria (San Ramon), targeting first-time homebuyers and families in supply-constrained markets. Founded in 2021 as a division of The True Life Companies.
- Ownership category
- akta.pro rank
Homes Built For America industry classification
Industry- Product category
- Residential Homebuilding
- NAICS
- New Housing For-Sale Builders (236117)
- SIC
- Land Subdividers & Developers (No Cemeteries) (6552)
- akta.pro primary industry
- Multi-Family Residential Construction (Apartments, Condos, Townhomes) (IMAFABAB)
- akta.pro secondary industries
- Residential Accessory Dwelling Units (ADUs) & Backyard Homes (IMAFABAK), Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities) (IMAFABAL)
Keywords
Where Homes Built For America is headquartered
LocationHeadquarters
- HQ city
- San Ramon
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
Homes Built For America business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Residential Home Sales: HBFA generates revenue through the sale of new construction townhomes, condominiums, and live-work residences. Revenue is realized upon closing of each home sale. The company builds attainable homes in multiple Bay Area communities with varying price points from $599,000 to over $1.6 million.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | HayPark at SoMi Townhomes - 3-4 bedroom townhomes starting from $789,000 |
| Unit Pricing | Pay-as-you-go | HayView at SoMi Condominiums - 2-3 bedroom condos starting from $599,000 |
| Unit Pricing | Pay-as-you-go | Fusion Townhomes - 3-bedroom townhomes starting from $799,000 |
| Unit Pricing | Pay-as-you-go | Fusion Live-Work Homes - 3-bedroom live-work residences starting from $1,049,000 |
| Unit Pricing | Pay-as-you-go | Vida Townhomes - 2-4 bedroom townhomes starting from $1,649,000 |
| Unit Pricing | Pay-as-you-go | Aria Townhomes - 3-bedroom townhomes starting from the high $900,000s |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Homes Built For America product offering
Product offeringCore offering
Homes Built For America builds and sells new-construction residential communities in the San Francisco Bay Area, including townhomes, condominiums, and live-work residences. The company develops multiple communities (SoMi in Hayward, Fusion in Hayward, Vida in Sunnyvale, and Aria in San Ramon) with energy-efficient features such as solar power, smart home technology, and modern amenities, targeting first-time homebuyers and families seeking attainable homeownership in supply-constrained markets.
Product overview
Homes Built For America (HBFA) is a homebuilding company offering new construction townhomes and condominiums in the Bay Area. The company operates multiple distinct communities: SoMi (Hayward) with HayPark townhomes and HayView condominiums; Fusion (Hayward) featuring both traditional townhomes and innovative live-work residences; Vida (Sunnyvale) offering energy-efficient townhomes; and Aria (San Ramon) as an upcoming community. Each community offers various floor plans with different bedroom counts, square footage, and price points targeting first-time homebuyers and families in the supply-constrained Bay Area market.
Differentiator
Problem solved
Functional benefit
Products and services
- SoMi Community A 189-resident new home community in Hayward, CA located near South Hayward BART station, featuring HayPark townhomes and HayView condominiums with 1.2 acres of recreation space including dog park and gathering areas. Designed for first-time homebuyers and families seeking attainable Bay Area homeownership.
- HayPark at SoMi Townhomes Three-story attached townhome collection with 3-4 bedrooms ranging from 1,482 to 1,808 sq ft, starting from $789,000. Features include balconies, two-car garages, and solar-powered homes. Located at 29212 Mission Blvd, Hayward, CA.
- HayView at SoMi Condominiums Modern 2-3 bedroom single-level condominiums in a four-story building ranging from 1,124 to 1,708 sq ft, starting from $599,000. Features include Butterfly virtual doorman, package lockers, community lounge, rooftop deck, and solar-powered smart home living.
- Fusion Community Townhome community in Hayward featuring traditional townhomes (1,758-2,058 sq ft) starting from $799,000 and 9 live-work residences, with 1,758 to 2,461 sq ft available. Located across from Moreau Catholic High School with easy access to BART and CSU East Bay.
- Fusion Live-Work Homes Innovative live-work townhomes (~2,252-2,461 sq ft) starting from $1,049,000, designed for professionals, entrepreneurs, artists, and remote workers. Features include ~670-700 sq ft dedicated workspace with Mission Blvd frontage, optional kitchenette, and full bathroom in workspace.
- Vida Community Modern townhome collection in Sunnyvale, CA featuring 2-4 bedroom floorplans (1,378-2,037 sq ft), starting from $1,649,000. Energy-efficient homes with decks off main living area, select homes offering views of Santa Cruz Mountains and San Francisco Bay. Community amenities include playground, tree-lined paseo, and community garden.
- Aria Community New collection of 57 modern 3-bedroom townhomes in San Ramon, CA (1,485-1,970 sq ft) starting from the high $900,000s. Features sweeping views of Mt. Diablo, open-air lounge, and community courtyard. Located near City Center Bishop Ranch, Iron Horse Trail, and I-680. Opening Summer 2026.
Quantifiable outcome
- Nearly 300 new homes delivered across 4 Bay Area communities, with 244 in Hayward alone
- +2 more outcomes
Companies that use Homes Built For America
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Homes Built For America technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Homes Built For America partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- The Grupe CompanycoreJoint venture partnership for Aria community development in San Ramon. The Grupe Company is a proven industry leader in construction and homebuilding for more than 60 years, having developed more than 40,000 for-sale homes. This is HBFA's first of several anticipated joint venture projects with Grupe. The partnership combines HBFA's strategic community development with Grupe's construction expertise to address San Ramon's demand for attainable housing.
- HillwoodcoreJoint venture partner for SoMi development. Hillwood is one of the leading commercial and residential real estate firms in the country, providing land and building acquisitions, development, master planning, leasing, property and asset management, and capital for joint venture properties.
- SDG Architects Inc.minorArchitectural design firm for SoMi community. Responsible for the mixed-use commercial and residential community design.
- Polaris PacificcoreReal estate consulting, sales and marketing partner for SoMi communities. Polaris Pacific is a licensed California, Arizona, Colorado, Hawaii, Oregon and Washington Broker (CA DRE #01499250).
- CompassminorReal estate broker for Fusion community. Compass is a licensed real estate broker operating under multiple entities in California with various license numbers.
Scale indicators7 records
Recent moves7 records
Expansion highlights4 records
Homes Built For America competitors and assessment
Company assessmentDirect peers
- Tri Pointe Homes: Public homebuilder with a Pacific-designated region focused on move-up and attached product in the San Francisco Bay Area, Sacramento, and Portland. Comparable in product mix (townhomes/condos in transit-oriented infill) and in focus on entry-level and move-up Bay Area buyers.
- SummerHill Homes: Bay Area-focused for-sale homebuilder of townhomes and single-family residences. President Scott Menard previously led operations at SummerHill, and the company targets similar first-time-buyer and move-up segments in the same Northern California submarkets where HBFA competes.
Broad incumbents
- D.R. Horton: Largest U.S. homebuilder by volume with an entry-level 'Express' brand positioned against HBFA's attainable-buyer target. Cynthia Keller previously served as VP of Sales & Marketing for D.R. Horton's LA/Ventura/Kern division, and the builder competes on price-driven attached product throughout California.
- Taylor Morrison: Top-five U.S. homebuilder with significant California operations including attached product. Scott Menard's resume includes Taylor Morrison, and the builder targets similar move-up and luxury attached-buyer segments in Northern California.
- Toll Brothers: National luxury homebuilder with significant attached-product (townhome/condo) offering in Northern California. HBFA VP Operations Nick Gibson and Superintendent Josh Whittington both came from Toll/Pulte, and Toll competes in similar Bay Area price bands including live-work-style product.
- Landsea Homes: Public homebuilder with California operations focused on entry-level and move-up attached product. COO Greg Balen previously served as Regional President at Landsea Homes, and Landsea's California division competes in similar price bands around the Bay Area and Sacramento.
- Shea Homes: Long-tenured California homebuilder with active attached-product communities in the Bay Area. President Scott Menard previously held a senior role at Shea Homes, and Shea's Bay Area communities serve the same first-time-buyer/family segment that HBFA targets.
- Lennar Corporation: Largest U.S. homebuilder, with active townhome and condo product in the Bay Area and Silicon Valley corridor. SVP Cynthia Keller and Assistant Controller Polly Tsai both previously worked at Lennar/Lennar Urban, and Lennar competes for the same attainable-buyer segment near transit and employment centers.
- PulteGroup: Top-three U.S. homebuilder with substantial California attached-product communities (Bay 37 in Alameda, Radius in Mountain View per HBFA superintendent Josh Whittington's resume). Directly comparable in first-time-buyer/move-up townhome positioning in HBFA's core geographies.
Regional players
- The Grupe Company: 60+ year Central Valley and Northern California homebuilder with 40,000+ for-sale homes delivered. Currently HBFA's JV partner on Aria in San Ramon, with HBFA indicating several additional Grupe JVs are anticipated — making Grupe both a partner and a directly comparable regional operator.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Homes Built For America social profiles
Digital presenceHomes Built For America financial estimates
Financial estimateRevenue estimate
Valuation estimate
Homes Built For America leadership team
Management profileNumber of profiles
Profiles16 records
Homes Built For America funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Homes Built For America M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Homes Built For America
What does Homes Built For America do?
Homes Built For America builds and sells new-construction residential communities in the San Francisco Bay Area, including townhomes, condominiums, and live-work residences. The company develops multiple communities (SoMi in Hayward, Fusion in Hayward, Vida in Sunnyvale, and Aria in San Ramon) with energy-efficient features such as solar power, smart home technology, and modern amenities, targeting first-time homebuyers and families seeking attainable homeownership in supply-constrained markets.
Is Homes Built For America a public or private company?
Homes Built For America is a private company. It is classified as corporate owned and is currently operating.
When was Homes Built For America founded?
Homes Built For America was founded in 2021. It employs 11 to 50 people.
Where is Homes Built For America based?
Homes Built For America is headquartered in San Ramon, United States, in the North America region.
How does Homes Built For America make money?
One revenue line is on record: residential Home Sales.
Who are Homes Built For America's main competitors?
Direct peers on record are Tri Pointe Homes and SummerHill Homes. Broad incumbents are D.R. Horton, Taylor Morrison, Toll Brothers, Landsea Homes, Shea Homes, Lennar Corporation and PulteGroup. The Grupe Company is listed as a regional player.
Does Homes Built For America have an API?
No public API is recorded for Homes Built For America.
What industry is Homes Built For America in?
Homes Built For America's product category is Residential Homebuilding. Its primary akta.pro industry code is IMAFABAB, Multi-Family Residential Construction (Apartments, Condos, Townhomes), with a secondary code of IMAFABAK, Residential Accessory Dwelling Units (ADUs) & Backyard Homes. Its NAICS code is 236117 and its SIC code is 6552.