Dravter

What Dravter does

Dravter, operated by the legal entity Gravigo, is a Figma-native UI kit and design system starter sold as a one-time-purchase digital product. The product centers on a dual-library architecture — a low-fidelity Draft Library and a high-fidelity Design Library that share identical structure and component naming, enabling designers to toggle between wireframes and polished UI screens using Figma's Swap Library feature without losing overrides. The product is offered in three licensing tiers: Dravter Lite (free, personal use only), Dravter Pro ($99–$299 for Individual, Team, and Enterprise), and Dravter Max ($119–$359, adding 900+ ready-made starter screens for mobile and desktop). Underlying technology includes Figma Variables, design tokens with Tokens Studio integration, auto layout, interactive components, string variables, and an OKLCH-based color system integrated with Leonardo. Bundled content comprises 10,000+ Figma components.

Dravter's business model is bootstrapped, product-led, and self-serve. There is no external funding, no institutional investors, and no sales-led motion. Revenue is generated entirely through one-time perpetual licenses (with lifetime updates) plus affiliate commissions, sold directly via the company's Webflow-built website and the Gumroad marketplace. A 30% affiliate program, a 50% student/teacher discount, and a 14-day refund policy are part of the commercial mechanics. Distribution is anchored on the Figma Community (preview and try-before-buy), Gumroad (checkout, fulfillment, ratings), and organic social channels (X/Twitter, Instagram), with no disclosed headcount, offices, or named management.

The customer base is a long-tail of individual UI/UX designers, small product design teams (5-seat Team tier), and agencies or larger organizations (unlimited-seat Enterprise tier), supplemented by students and educators at discounted pricing. Dravter claims 'Trusted by 8,000+ designers' and a 5.0 Gumroad rating as primary trust signals, though no revenue, customer logos, or employee count is disclosed.

Name

Dravter

Legal name

Gravigo

Website

https://dravter.com

Company type

Private

Operating status

Operating

Short description

Dravter is a bootstrapped Figma-native UI kit and design system starter, offering dual Draft and Design libraries (with 10,000+ components and 900+ starter screens) sold as one-time perpetual licenses to individual designers, small teams, and agencies via Gumroad.

Ownership category

akta.pro rank

Product category

UI Design Software

NAICS

Software Publishers (5132)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Developer Experience Platforms for Enterprise (IDEs, CI/CD, Dev Portals) (HDAEAKAI)

Keywords

• Figma UI kit
• Design system starter
• Wireframe library
• Mobile UI design
• Figma component library

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Marketing or Sales, Operations, Personnel

Revenue model

1. One-time license sales (Dravter Pro and Dravter Max): Primary revenue stream: customers pay a one-time fee for a perpetual license to Dravter Pro or Dravter Max Figma UI kits, with included lifetime updates. Tiered pricing across Individual, Team (5 users), and Enterprise (unlimited) seats.
2. Freemium (Dravter Lite): Dravter Lite is offered free of charge on Gumroad as a top-of-funnel entry point, designed to drive adoption, social proof, and upsell to paid Pro and Max tiers.
3. Affiliate / referral commissions: Dravter runs a 30% affiliate program (up to roughly $107 per Pro sale and higher per Max sale), paying partners for referred sales that drive traffic and conversions to its Gumroad listings.
4. Marketplace sales via Gumroad: Sales and delivery of digital products are fulfilled through the Gumroad marketplace, where Dravter leverages Gumroad's checkout, licensing, refund handling, and discovery surface.

Pricing tiers

Go-to-market motion4 records

Distribution channels4 records

Marketing channels7 records

Core offering

Dravter is a Figma library product for mobile UI design that combines a user flow kit, wireframe kit, and design system starter in a single toolkit. It is built around a dual-library architecture (Draft Library for low-fidelity wireframes and Design Library for high-fidelity UI screens) that uses Figma's Swap Library feature to let designers toggle between wireframes and polished pixel-perfect designs without rebuilding layouts. The product is sold as perpetual digital licenses (Dravter Lite free, Dravter Pro, and Dravter Max) with tiered seat-based pricing for individual designers, teams, and enterprises.

Product overview

Dravter is a single, unified Figma library product (with three licensing tiers — Lite, Pro, and Max) augmented by two complementary sub-product modules: the lo-fi Draft Library and the hi-fi Design Library. Together, the Draft Library and Design Library form a dual-library system that shares identical component structure and page layouts but differs in visual fidelity, allowing designers to move from ideation through user flows and wireframes to pixel-perfect interface designs. The Dravter Lite tier offers limited components for personal use, Dravter Pro unlocks the full 10,000+ components and interactive components for commercial work, and Dravter Max adds an additional 900+ starter screens module on top of Pro. The platform-plus-modules architecture is designed to be powered by Figma's Swap Library feature so that designers can transition between Draft Library and Design Library at any stage without losing overrides.

Differentiator

Problem solved

Functional benefit

Products and services

• Dravter Dravter is a Figma library for mobile UI design that combines a user flow kit, wireframe kit, and design system starter. It is powered by two complementary libraries (Draft Library and Design Library) that share identical structure but differ in fidelity, enabling designers to ideate in low fidelity and seamlessly swap to polished, pixel-perfect designs. The product is offered under three licensing tiers (Dravter Lite for personal use, Dravter Pro for commercial use, and Dravter Max for commercial use with 900+ starter screens) at Individual, Team (5 users), and Enterprise (unlimited) pricing.

Quantifiable outcome

• Trusted by 8,000+ designers
• +4 more outcomes

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Three partnerships are on record, tiered flagship and core.

• FigmaflagshipTechnology or IntegrationDravter's products are built natively on the Figma platform as Figma libraries and are published to the Figma Community for previews. The Dravter UX (dual Draft + Design libraries, Swap Library workflow, auto layout, variables, tokens, interactive components) is deeply dependent on and showcases Figma platform capabilities. Figma is the core technology substrate for the product.
• GumroadflagshipTechnology or IntegrationGumroad powers Dravter's checkout, payment processing, digital fulfillment, refund handling, and affiliate program management. Dravter Lite (free), Pro, and Max are listed and sold through Dravter's Gumroad storefront, and Gumroad also surfaces ratings and sales counts used as social proof.
• WebflowcoreTechnology or IntegrationWebflow is used to host and build the Dravter marketing website (dravter.com), serving as the owned e-commerce and content surface that routes buyers into Gumroad checkout.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Sketch: Sketch is a long-standing design platform with its own third-party UI kit and design system ecosystem. While Dravter is Figma-native, Sketch represents the broader category of platform-specific design asset products competing for similar designer and team buyers.
• Figma: Figma is the underlying design platform on which Dravter's entire product is built. Figma's own UI kits, design system features, and Variables roadmap directly overlap with Dravter's value proposition and represent both a distribution channel and a competitive threat.
• Apple Design Resources: Apple's official design resources provide free Figma libraries (iOS, macOS, watchOS, visionOS) covering similar mobile UI patterns. As a free, first-party alternative from the platform owner, it competes directly with Dravter's iOS-focused starter screens.
• Material Design (Google): Google's Material Design is a free, widely adopted design system with extensive component libraries and starter screens. It competes with Dravter's design-system starter offering, particularly for Android-focused product teams.

Direct peers

• Untitled UI: Untitled UI is a large, paid Figma UI kit and design system covering similar mobile and web UI patterns with a tiered pricing model. It competes directly with Dravter Pro/Max for the same freelance-designer and small-team buyer.
• Overflow: Overflow is a user flow and diagramming tool that overlaps with Dravter's user flow and wireframing positioning. While it is a dedicated tool rather than a Figma library, it addresses the same use case of designing user flows before hi-fi UI work.
• Mobbin: Mobbin is a curated library of mobile and web UI design patterns and screenshots used by designers for reference and inspiration. It overlaps with Dravter Max's 900+ starter screens as a source of ready-made mobile UI patterns, though Mobbin is a subscription reference rather than an editable Figma kit.
• UI8: UI8 is a marketplace for premium design assets including Figma UI kits, wireframe kits, and design systems. It competes with Dravter's distribution on Gumroad as a destination where designers discover and purchase comparable UI kits.

Emerging players

• Framer: Framer is a design and no-code website publishing platform with a growing ecosystem of templates and UI kits. It overlaps with Dravter as an alternative design-and-publish environment, particularly for teams looking for built-in publishing rather than Figma-only assets.
• shadcn/ui: shadcn/ui is a popular open-source component library distributed as copy-paste code, with strong adoption among product designers and developers. While not a Figma-native kit, it competes for the same designer mindshare around modern UI systems and starter screens.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/dravter_com

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dravter