The Australian Centre for Career Education

What The Australian Centre for Career Education does

The Australian Centre for Career Education (ACCE) is an Australian not-for-profit charity headquartered in Greensborough, Victoria, that operates as the national professional association for career education practitioners and the broader career development sector. Founded in 1980 (evolved from the Careers Education Association of Victoria) and operating from the David Osborne Community Careers Centre on Melbourne Polytechnic's Greensborough campus, ACCE serves career practitioners, schools (government, Catholic and independent), government departments, and individuals across Australia. Its portfolio spans six tiers of professional membership (Student A$57 to Corporate A$315 per year), accredited training through the CEAV Institute RTO (Certificate IV and Graduate Certificate in Career Development), career counselling for vulnerable populations via the wholly-owned CCCA subsidiary, ACCE Career Education Workbooks for Years 7-12 and accompanying Teacher Guides mapped to the Australian Blueprint for Career Development, and the Biennial National Conference. Assessment services are delivered using evidence-based tools including the Morrisby Profile and the Employment Readiness Scale (ERS), with additional offerings in benchmarking (Inclusive Careers Benchmarking Tool, My Career Insights) and Industry to School resources covering maritime, rail, construction, space, water, supply chain, logistics and sport/recreation.

Revenue is generated through a hybrid model: recurring membership subscriptions across individual and corporate tiers, pay-as-you-go professional development workshops (e.g., CDIP A$550-A$650, Legal and Ethical Practice A$275-A$325), unit-priced workbook and teacher guide sales at A$33 each, biennial conference registrations, and fee-for-service career counselling plus government contracts. Funded distribution arrangements with the Victorian Department of Education and the Victorian Catholic Education Association (the latter covering approximately two practitioners per Catholic secondary school through end-2026) form material institutional revenue streams, alongside past delivery of the Jobs Victoria Careers Counsellors service (2021-2023). ACCE is a founding member association of the Career Industry Council of Australia (CICA) and operates under Privacy Act 1988 compliance, with CCCA holding Deductible Gift Recipient status.

Go-to-market is sales-led, executed via direct membership sales, workshop and conference registrations, the ACCE e-commerce shop, and partnerships with state government departments, the VET Development Centre, subject teacher associations (DATTA Victoria, Digital Learning and Teaching Victoria, Geography and History Teachers' Associations), and industry partners such as Morrisby Australia and Hawthorn Football Club. ACCE supports over 35 regional career groups nationally, runs an annual awards and recognition program, and publishes the ACCE Journal and fortnightly eNews to maintain member engagement. The 2023 consolidation of CCCA as a wholly-owned subsidiary unified governance of the community counselling arm under the ACCE Board of Directors.

Name

The Australian Centre for Career Education

Legal name

The Australian Centre for Career Education

Website

https://acce.org.au

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

51–100 employees

Short description

The Australian Centre for Career Education (ACCE) is a not-for-profit national professional association delivering career education, accredited training, and counselling services to practitioners, schools, government bodies, and individuals across Australia through memberships, workshops, and assessment tools.

Ownership category

akta.pro rank

Product category

Career Education Services

NAICS

Professional and Management Development Training (611430), Other Technical and Trade Schools (611519), Educational Support Services (61171)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Education Professionals (Teacher/Administrator CE, CPD) (EDAAALAE)

Keywords

• Career education
• Professional development
• Career counselling
• Vocational training
• Career assessment

Headquarters

HQ city

Greensborough

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Membership Fees: Annual membership subscriptions at multiple tiers (Professional, Associate, Standard, Student, International, Corporate) providing access to resources, professional development, and member services
2. Professional Development Workshops: Revenue from workshops including CDIP (Career Development in Practice), Legal and Ethical Practice workshops, and private practice setup training
3. ACCE Biennial Conference: Conference registration fees for the biennial professional conference
4. Workbooks and Resources: Sale of career education workbooks for Years 7-12 and accompanying teacher guides through the ACCE shop
5. Career Counselling Services: Fee-for-service career counselling and consulting services for individuals and organizations, including the Ready2Work Program

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

The Australian Centre for Career Education (ACCE) is a not-for-profit national career education association that delivers career education resources (workbooks for Years 7-12 and teacher guides), accredited vocational training through its CEAV Institute RTO, professional development events and a biennial conference, a tiered membership program for career practitioners, and career counselling services for vulnerable community members via its CCCA subsidiary.

Product overview

The Australian Centre for Career Education (ACCE) operates as a not-for-profit national career education association offering a diverse portfolio of products and services. The core educational offerings include ACCE Career Education Workbooks (Years 7-12) and accompanying Teacher Guides for secondary school career education, supplemented by the CEAV Institute providing vocational qualifications (Certificate IV and Graduate Certificate in Career Development). The subsidiary CCCA delivers career counselling services to vulnerable populations through the Ready2Work Program. ACCE also provides professional development events including the Biennial Conference, workshops, and webinars; membership programs with multiple tiers; assessment tools including Morrisby Profile and Employment Readiness Scale; Industry to School resources in partnership with various industry sectors; and benchmarking services for schools and organisations.

Differentiator

Problem solved

Functional benefit

Brands

• CEAV Institute: Provides vocational education and training courses including CHC41215 Certificate IV in Career Development and CHC81315 Graduate Certificate in Career Development Practice. An RTO (Registered Training Organisation).
• CCCA
• David Osborne Community Careers Centre

Products and services

• ACCE Career Education Workbooks (Years 7-12) A suite of career education workbooks for secondary school students (Years 7-12) covering personal development, career exploration, and pathway planning, each mapped to the Australian Blueprint for Career Development and curriculum frameworks. Available in print or digital format.
• Teacher Guides Teacher resources accompanying the student workbooks, providing guidance for delivery of career education in secondary school settings.
• CEAV Career Counselling Australia (CCCA) A subsidiary of ACCE providing career counselling and consulting services focused on vulnerable community members, offering vocational guidance, employment readiness support, and the Ready2Work Program.
• CEAV Institute Qualifications Provides vocational education and training qualifications including Certificate IV in Career Development (CHC41215) and Graduate Certificate in Career Development Practice (CHC81315), endorsed by CICA.
• Professional Development Workshops and Webinars Professional learning workshops and webinars including Career Development in Practice (CDIP), Legal and Ethical Practice, and Private Practice setup courses for career practitioners, delivered face-to-face and online.
• ACCE Biennial Conference National conference bringing together career development professionals for learning, networking, and professional development.
• Membership Program Professional membership tiers (Professional, Associate, Standard, Student, International, Corporate) providing access to resources, journals, professional development, and networking with over 35 regional career groups.
• Employment Readiness Scale (ERS) Evidence-based vocational tool used by CCCA professional staff to assess client work readiness levels and identify areas for skill development.
• My Career Insights Career insights and benchmarking service delivered for Victorian Government Schools.

Quantifiable outcome

• Successfully delivered Jobs Victoria Careers Counsellors service to Victorians 2021-2023
• +1 more outcomes

Named customers12 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

18 partnerships are on record, tiered core and minor.

• Jobs VictoriacoreStrategic or Co-development Partner · 1 January 2021ACCE was selected to deliver the Jobs Victoria Careers Counsellors service to Victorians from 2021-2023
• Career Industry Council of Australia (CICA)coreStrategic or Co-development PartnerACCE is a founding member association of CICA, the national peak industry body for career development. This partnership establishes professional standards and CICA endorsement for career development courses.
• Council of Professional Teaching Associations of Victoria (CPTAV)coreStrategic or Co-development PartnerACCE has been contracted by the Department of Education and Training to manage and support member teacher associations of CPTAV to create resources connecting classroom learning to careers.
• Morrisby AustraliacoreTechnology or IntegrationACCE provides Morrisby Profile assessment tool as part of their career services. Morrisby is an evidence-based career assessment used by professional staff.
• CEAV InstitutecoreStrategic or Co-development PartnerCEAV Institute is the RTO (Registered Training Organisation) subsidiary providing accredited qualifications including Certificate IV and Graduate Certificate in Career Development Practice.
• Melbourne PolytechnicminorStrategic or Co-development PartnerACCE head office is based at Melbourne Polytechnic's Greensborough campus. The David Osborne Community Careers Centre is located at this facility.
• Victorian Chamber of Commerce and Industry (VCCI)minorStrategic or Co-development PartnerReceived The Founders Award in 2023 for ongoing support of career education
• Brotherhood of St. LaurenceminorStrategic or Co-development PartnerPartner in delivering career services to community organisations and disadvantaged job seekers
• The VET Development Centre (VDC)minorStrategic or Co-development PartnerReceived The Founders Award 2021. VDC provides professional learning for VET sector with ACCE membership benefits promoted to VDC members.
• Australian Mathematical Sciences Institute (AMSI)minorStrategic or Co-development PartnerReceived The Founders Award 2025 for ongoing support of career education
• DATTA VictoriaminorStrategic or Co-development PartnerPartner in the Connecting Learning to Work initiative creating resources connecting classroom learning to potential careers
• Digital Learning and Teaching VictoriaminorStrategic or Co-development PartnerPartner in Connecting Learning to Work initiative for digital technology career resources
• Geography Teachers' Association of VictoriaminorStrategic or Co-development PartnerPartner in Connecting Learning to Work initiative providing career teaching resources and geospatial career posters
• History Teachers' Association of VictoriaminorStrategic or Co-development PartnerPartner in Connecting Learning to Work initiative providing careers in humanities resources
• Hawthorn Football ClubminorStrategic or Co-development PartnerCollaboration on careers in sport, recreation and fitness industry resources for students
• Industry Training Hub SheppartonminorStrategic or Co-development PartnerCollaboration on Regional Supply Chain and Logistics career development resources
• Department of Education, VictoriacoreChannel Partner/ Reseller/ DistributorGovernment department providing funded membership opportunities for career practitioners in Victorian Government schools
• Victorian Catholic Education Association (VCEA)coreChannel Partner/ Reseller/ DistributorFunding ACCE membership for approximately 2 career practitioners in each Victorian Catholic secondary school until end of 2026

Scale indicators7 records

Recent moves8 records

Expansion highlights6 records

Emerging players

• Year13: Australian digital platform providing career exploration, apprenticeship pathways, and school career resources targeted at school leavers. Competes with ACCE's Year 7-12 workbooks and career resources on school budgets but lacks ACCE's professional credentialing arm.
• Prosple: Australia and APAC-focused graduate career and internship marketplace used by universities and students for career pathway discovery. Comparable to ACCE's student-facing career exploration mandate but operates digitally without professional association functions.

Others

• Melbourne Polytechnic: Victorian TAFE provider that hosts ACCE's head office at its Greensborough campus (where the David Osborne Community Careers Centre is located). Functions as a facilities and tertiary education partner rather than a competitor, with overlapping VET sector interests.
• Brotherhood of St. Laurence: Australian social justice organization running employment and community programs including career support for disadvantaged job seekers. Listed as an ACCE partner on community career programs and shares the vulnerable-population career services mandate via CCCA.
• The Smith Family: Australian children's education charity running career and education support programs for disadvantaged youth. Adjacent to ACCE's CCCA vulnerable-population career counselling, with overlapping beneficiary cohorts (refugees, low-income students) and similar funding sources.

Regional players

• Career Development Institute (CDI): UK-based professional body for the career development sector, offering registered membership, qualifications, and continuing professional development. Functionally analogous to ACCE in terms of practitioner credentialing, CPD events, and industry standards-setting, but serving a UK audience.
• National Career Development Association (NCDA): The largest US-based professional association for career development practitioners, providing credentials, publications, and conferences comparable to ACCE's offerings. Operates outside Australia but represents the most mature global analog for ACCE's membership-and-events business model.

Broad incumbents

• Career Industry Council of Australia (CICA): National peak body for the Australian career development industry of which ACCE is a founding member association. CICA sets industry standards that ACCE aligns to, and both organizations overlap on accreditation, policy advocacy, and professional recognition for career practitioners.
• myfuture (Education Services Australia): Government-funded Australian career information and exploration service targeting students and job seekers. Overlaps with ACCE's student-facing career exploration workbooks and resources, with broader reach but no practitioner credentialing or PD offerings.

Direct peers

• Career Development Association of Australia (CDAA): Australia's other peak professional association for career development practitioners. CDAA and ACCE overlap directly on practitioner membership, professional development, and advocacy for the career development profession in Australia, competing for the same member base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/CEAV_echo
• Facebookfacebook.com/australiancentreforcareereducation
• LinkedInlinkedin.com/company/australian-centre-for-career-education

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Australian Centre for Career Education