Rest Assured Finance
Rest Assured Finance is a privately held Australian mortgage brokerage (founded 2014, Merrylands NSW) that intermediates home, investment, commercial, asset, construction, and refinance loans between individual customers and a panel of 30+ lenders, earning commission on settlements.
- Company typePrivate
- Founded2014
- HeadquartersMerrylands, Australia
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Rest Assured Finance does
Rest Assured Finance (legally Rest Finance Pty Ltd) is a private Australian mortgage brokerage headquartered in Merrylands, NSW, with a second office in North Sydney. Founded in 2014, the company intermediates between Australian consumers seeking home, investment, commercial, asset, land/construction, and refinance loans and a curated panel of over 30 lenders that includes the major Australian banks (Commonwealth Bank, ANZ, Westpac, NAB, Bankwest, Macquarie, ME Bank) plus specialist non-bank lenders (Liberty, Bluestone, Pepper Money, AMP, NLC, Auswide) and international banks (Bank of China, Citibank).
The core service offering is a six-product loan brokerage suite — Residential Home Loans, Investment Loans, Commercial Loans, Asset Finances, Land and Construction Loans, and Refinance — augmented by a nine-tool mortgage calculator suite (Borrowing Power, Home Loan Offset, Income Tax, Interest Only Mortgage, Loan Comparison, Loan Repayment, Rent vs Buy, Split Loan, Stamp Duty) that functions as a top-of-funnel lead-generation asset. The business operates with no disclosed proprietary technology platform; the calculators are standard financial tools and the back-end relies on lender relationships accessed via an aggregator.
Revenue is generated entirely through commissions paid by lenders on settled loans (upfront and trail commissions), which is the standard remuneration model for Australian mortgage brokers. The service is provided to customers at no direct cost, with full disclosure of broker remuneration at first meeting. Customer segments include first home buyers, property investors, commercial property buyers, asset finance customers, and refinancing customers — predominantly individuals and small households within the greater Sydney/NSW market. The lead practitioner is Pradip Shrestha (Credit Representative CRN 522719 under BLSSA Pty Ltd, ACL 391237). The company reports 200+ clients served and 100+ settled loans cumulatively across its operating history and currently has 101-250 employees.
Rest Assured Finance firmographics
Firmographics- Name
- Rest Assured Finance
- Legal name
- Rest Finance Pty Ltd
- Website
- https://restfinance.com.au
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Rest Assured Finance is a privately held Australian mortgage brokerage (founded 2014, Merrylands NSW) that intermediates home, investment, commercial, asset, construction, and refinance loans between individual customers and a panel of 30+ lenders, earning commission on settlements.
- Ownership category
- akta.pro rank
Where Rest Assured Finance is headquartered
LocationHeadquarters
- HQ city
- Merrylands
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
Rest Assured Finance business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Broker Commissions from Lenders: The company's primary revenue source is commissions paid by lenders (banks and financial institutions) when loans are settled. This is a standard model for mortgage brokers in Australia where the broker receives a trail commission and upfront commission from the lender upon successful loan settlement. The service is provided to customers at no cost.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Free mortgage broking service for customers |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels8 records
Rest Assured Finance product offering
Product offeringCore offering
Rest Assured Finance is a mortgage brokerage that connects Australian borrowers with a panel of more than 30 lenders to arrange residential home loans, investment loans, commercial loans, asset finance, land and construction loans, and refinancing. The firm provides free expert advice, handles all paperwork, performs borrowing assessments, and negotiates with lenders on the customer's behalf from enquiry through to settlement. The service is provided at no cost to clients, with revenue earned via lender commissions.
Product overview
Rest Assured Finance is a mortgage brokerage service offering a unified platform for home loan products and financial tools. The core offering consists of six loan products: Residential Home Loans, Investment Loans, Commercial Loans, Asset Finances, Land and Construction Loans, and Refinance services. These loan products are complemented by a suite of nine mortgage calculator tools including Borrowing Power, Home Loan Offset, Income Tax, Interest Only Mortgage, Loan Comparison, Loan Repayment, Rent vs Buy, Split Loan, and Stamp Duty calculators. The company acts as an intermediary between borrowers and over 30 lender partners, providing comparison and brokerage services at no cost to clients.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Home Loans Home loans for individuals purchasing a home, block of land, or building a new residence, available with variable, fixed, or basic variable rate options. Arranged through the broker's panel of 30+ lenders.
- Investment Loans Home loans for purchasing investment properties such as land, buildings, or houses held for rental income or capital gains, with fixed, variable, basic, offset account, line of credit, and interest-only structures.
- Commercial Loans Large long-term loans for business purposes including buying equipment, recruiting workers, purchasing commercial property, marketing, or acquiring existing businesses.
- Asset Finances Financing solutions for vehicle and equipment purchases including car loans, chattel mortgages, hire purchase agreements, equipment finance, and scaffolding/framework finance for businesses.
- Land and Construction Loans Separate loan products for purchasing vacant land or financing construction of new homes; land loans have higher deposit requirements with no build time pressure, while construction loans release funds progressively in stages.
- Refinance Loan restructuring service to replace existing loans with new ones to benefit from market rate changes or access property equity for renovations, debt consolidation, or other financial needs.
Quantifiable outcome
- Successfully settled over 100 home loans and served 200+ happy clients over 9 years of operation
- +1 more outcomes
Companies that use Rest Assured Finance
Customer profileNamed customers10 records
Segments5 records
Ideal customer profiles5 records
Rest Assured Finance technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Rest Assured Finance partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered minor and core.
- LibertyminorNon-bank lender providing residential and investment loan products, part of the broker's panel of over 30 lenders.
- CitibankminorMajor international bank offering home loan products through the broker's network.
- BluestoneminorNon-bank lender providing specialist home loan products, part of the broker's lender panel.
- BankwestminorMajor Australian bank (CBA subsidiary) offering home loan products.
- Bank of ChinaminorInternational bank offering home loan products through the broker's network.
- Commonwealth BankcoreAustralia's largest bank, offering comprehensive home loan products through the broker's distribution channel.
- ME BankminorOnline bank offering competitive home loan products through the broker's panel.
- WestpaccoreMajor Australian bank offering home loan products including residential, investment, and commercial loans.
- MacquarieminorInvestment bank and financial services company offering home loan products through the broker network.
- National Lending Centre (NLC)minorNon-bank lender providing specialist loan products.
- Pepper MoneyminorNon-bank lender providing specialist and prime home loan products.
- AMPminorAustralian financial services company offering home loan products.
- ANZcoreMajor Australian bank offering comprehensive home loan products through the broker network.
- NAB (Broker)coreNational Australia Bank's broker channel offering home loan products.
- Auswide BankminorRegional Australian bank offering home loan products through the broker panel.
Scale indicators5 records
Recent moves5 records
Expansion highlights4 records
Rest Assured Finance competitors and assessment
Company assessmentDirect peers
- Yellow Brick Road: Australian mortgage broker and wealth advisory with multi-lender access, serving first home buyers, investors, and refinancers. Closely comparable product set to Rest Assured Finance including home loans, investment loans, and asset finance.
- Smartline Personal Mortgage Advisors: Major Australian mortgage broking business operating through a network of brokers. Provides comparable residential, investment, and refinance brokerage with a multi-lender panel model.
- Mortgage Choice: Long-established Australian mortgage broker franchise offering home loan, investment loan, and asset finance brokerage. Operates with a similar multi-lender panel and free-to-customer service model targeting first home buyers and refinancers.
- Aussie Home Loans: Australia's largest independent mortgage broker with a national network of brokers and a broad lender panel. Directly comparable to Rest Assured Finance in offering residential, investment, and refinance brokering services to Australian consumers via a commission-based model.
- Loan Market Group: National Australian mortgage broking franchise aggregator with a panel of lenders. Provides residential, investment, and commercial loan brokerage directly comparable to Rest Assured Finance's offering.
- Infinity Group Australia: Australian mortgage and finance broker offering home loans, investment loans, and asset finance via a multi-lender panel. Operates on a similar free-to-customer, commission-based economic model to Rest Assured Finance.
Others
- Connective Broking Services: Major Australian mortgage and asset finance aggregator providing broker accreditation, lender panel access, and technology to brokerages like Rest Assured Finance. Ecosystem participant rather than direct competitor.
- RateCity: Australian financial product comparison platform for home loans, personal loans, and other credit products. Adjacent to Rest Assured Finance's value proposition of helping customers compare lender options before settlement.
- AFG (Australian Finance Group): Australia's largest mortgage aggregator. Rest Assured Finance operates in a comparable ecosystem and competes for the same end-borrowers, but AFG itself is an aggregator/enabler rather than a direct broker to consumers.
- Choice Aggregation Services: Australian mortgage broker aggregator providing lender panel access and operational support to independent brokers. Indirectly comparable as infrastructure provider within the broker ecosystem.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Rest Assured Finance social profiles
Digital presenceRest Assured Finance financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rest Assured Finance leadership team
Management profileNumber of profiles
Profiles1 record
Rest Assured Finance funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rest Assured Finance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rest Assured Finance
What does Rest Assured Finance do?
Rest Assured Finance is a mortgage brokerage that connects Australian borrowers with a panel of more than 30 lenders to arrange residential home loans, investment loans, commercial loans, asset finance, land and construction loans, and refinancing. The firm provides free expert advice, handles all paperwork, performs borrowing assessments, and negotiates with lenders on the customer's behalf from enquiry through to settlement. The service is provided at no cost to clients, with revenue earned via lender commissions.
Is Rest Assured Finance a public or private company?
Rest Assured Finance is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Rest Assured Finance founded?
Rest Assured Finance was founded in 2014. It employs 101 to 250 people.
Where is Rest Assured Finance based?
Rest Assured Finance is headquartered in Merrylands, Australia, in the Oceania region.
How does Rest Assured Finance make money?
One revenue line is on record: broker Commissions from Lenders.
Who are Rest Assured Finance's main competitors?
Direct peers on record are Yellow Brick Road, Smartline Personal Mortgage Advisors, Mortgage Choice, Aussie Home Loans, Loan Market Group and Infinity Group Australia. Others are Connective Broking Services, RateCity, AFG (Australian Finance Group) and Choice Aggregation Services.
Does Rest Assured Finance have an API?
No public API is recorded for Rest Assured Finance.