What madeby.studio does

madeby.studio is a Leeds-based digital development agency founded in 2019 that builds low-carbon websites, web applications, and marketing platforms for ambitious organisations across climate tech, advanced manufacturing, healthcare, and education. The studio positions itself as 'The Climate Conscious Digital Agency', with sustainability integrated into design, development, and hosting rather than treated as an afterthought. Its technical foundation rests on Statamic CMS (flat-file, lightweight architecture) with V4/V5 multisite capabilities and the proprietary madeby.cloud green hosting platform, which runs on 100% renewable energy and is accredited by the Green Web Foundation. Development work follows Green Software Foundation principles, with team members certified as Accredited Green Software Practitioners by the Linux Foundation.

The company's business model combines project-based professional services (website design and development, bespoke development, APIs and integrations, digital sustainability consulting) with recurring managed services (madeby.cloud hosting, website maintenance, web performance, and accessibility monitoring) and ongoing digital marketing retainers. Pricing is quote-based with multi-year contracts typical, and the go-to-market is direct sales targeting enterprise and mid-market B2B clients through inbound project briefs, discovery workshops, and consultative scoping. Notable clients include Diamedica (medtech, 80+ countries), Veco Plus (proptech), BBP (catering disposables, Sage 200 integration), Severfield (industrial decarbonisation), Wilson Power Solutions, Anetic Aid, Pentland Brands, Clearworld, and Littleover Community School. The agency co-founded GreenTech Gathering in 2024 to build community presence in Northern England's climate tech ecosystem and is pursuing B Corp certification.

The studio operates as a privately held, founder-led company with co-founders Sam Taylor (Creative Director) and Matt Wheeler (Digital Director) maintaining active leadership. Headcount is reported at 1-10 employees with no external venture or private equity investment disclosed. The company is accredited as a Living Wage Employer, Four Day Week employer, and Mindful Employer, and operates as a Carbon Negative agency offsetting more CO2 than it produces through a Make It Wild reforestation partnership. Geographic reach spans the UK (primary), Europe, USA, and global remote enterprise engagements, with multilingual platform capabilities supporting French, German, Spanish, Italian, Arabic, Urdu, and Punjabi.

Name

madeby.studio

Legal name

madeby.studio Ltd

Website

https://madeby.studio

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

madeby.studio is a Leeds-based digital agency founded in 2019 that designs and develops low-carbon websites, web applications, and marketing platforms for enterprise and mid-market B2B clients across climate tech, manufacturing, healthcare, and education verticals.

Ownership category

akta.pro rank

Product category

Digital Agency Services

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)

akta.pro primary industry

Content Production (Video, Design, Copy, Studio) (BPAFAAAF)

akta.pro secondary industry

Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)

Keywords

• Low-carbon web development
• Sustainable digital agency
• Green website hosting
• Web design services
• Digital marketing consultancy

Headquarters

HQ city

Leeds

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Website Design and Development Services: Bespoke website design and development services including website development, bespoke development, APIs & integrations, and digital sustainability. Project-based professional services.
2. Digital Marketing Services: Ongoing digital marketing services including email marketing, social media management, content marketing, and search engine optimisation. Retainer-based engagements.
3. Strategy and Consulting Services: Digital strategy services including discovery & planning, brand strategy, user research, and digital transformation engagements.
4. madeby.cloud Green Hosting: Managed green hosting services on the madeby.cloud platform. Provides 100% renewable energy hosting, 99.9% uptime SLA, CDN integration, automatic backups, security patching, and expert technical support.
5. Website Maintenance and Support: Ongoing website maintenance, web performance consultancy, and accessibility monitoring/support services. Retainer-based or contract-based support agreements.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

madeby.studio is a digital development agency that designs, builds, and markets low-carbon websites, bespoke web applications, and digital marketing solutions for ambitious organisations. The agency operates across four service pillars — Website Development, Digital Marketing, Digital Strategy, and Website Support & Maintenance — and runs madeby.cloud, a proprietary green hosting platform powered by 100% renewable energy. Services are delivered on a project-based and retainer model with a consultative sales process.

Product overview

madeby.studio is a climate-conscious digital agency offering an integrated suite of services rather than a single product. Its core offering spans four service pillars: Website Development (design, bespoke development, APIs & integrations, digital sustainability), Digital Marketing (email, social media, content, SEO), Digital Strategy (discovery, brand strategy, user research, digital transformation), and Website Support (maintenance, performance, accessibility, green hosting). The agency also operates madeby.cloud, its proprietary green hosting platform powered by 100% renewable energy. All services are unified by a commitment to low-carbon, accessible, and performance-led digital solutions. The agency co-founded GreenTech Gathering, a climate tech networking community, and offers a downloadable Low Carbon Web Design Guide.

Differentiator

Problem solved

Functional benefit

Products and services

• madeby.cloud Green Hosting Proprietary managed green hosting platform offering 100% renewable energy hosting with Green Web Foundation verification, 99.9% uptime SLA, scalable cloud architecture, SSD storage, advanced server caching, CDN integration, automatic backups, managed security patches, and 24/7 uptime monitoring. Sold as a standalone hosting service to clients globally.
• Website Development Full-service website design and development delivering scalable, high-performance digital platforms built with sustainability and accessibility at the core. Includes bespoke development, APIs and integrations, and digital sustainability consulting for ambitious organisations across climate tech, manufacturing, healthcare, and education.
• Digital Marketing Strategic, data-led digital marketing services including Email Marketing, Social Media Management, Content Marketing, and Search Engine Optimisation (SEO). Sold on retainer basis to amplify clients' sustainability values and deliver measurable growth.
• Digital Strategy Strategic consulting engagements including Discovery & Planning, Brand Strategy, User Research, and Digital Transformation. Aligns strategy, systems, and sustainability to modernise platforms and unlock measurable growth for enterprise and mid-market clients.
• Website Support & Maintenance Proactive technical support and maintenance retainer including Website Maintenance, Web Performance optimisation, Accessibility Support, and Green Hosting. Ensures client platforms remain fast, secure, accessible (WCAG 2.2), and sustainable post-launch.

Quantifiable outcome

• +65.2% average CTR for Clearworld environmental platform
• +15 more outcomes

Named customers12 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature5 records

Partnerships

Eight partnerships are on record, tiered core, flagship and minor.

• Green Web FoundationcoreTechnology or IntegrationAll hosting infrastructure on madeby.cloud is verified by the Green Web Foundation, providing third-party certification of renewable energy use. Enables clients to demonstrate verified green hosting credentials for ESG and carbon reporting purposes. Core to the agency's sustainability differentiation.
• Linux Foundation (Green Software Foundation)coreTechnology or IntegrationDevelopers hold Accredited Green Software Practitioner certification from the Linux Foundation's Green Software Foundation. Training and certification ensures development team applies sustainable software engineering principles (energy efficiency, carbon awareness, hardware efficiency) across all projects.
• Make It WildcoreStrategic or Co-development PartnerUK-based biodiversity and reforestation organisation. Through this partnership, madeby.studio funds native tree planting, woodland restoration, and community-led conservation projects in UK protected reserves. Forms part of the agency's Carbon Reduction Plan and Carbon Negative commitment. Supports Net Zero by 2045 target.
• GreenTech GatheringflagshipStrategic or Co-development PartnerCo-founded by madeby.studio founders Sam Taylor and Matt Wheeler. A leading clean tech networking community in the North of England bringing together founders, innovators, investors, and sustainability leaders. Platform powers the event website, marketing, and brand identity. Community-focused initiative that builds industry authority and client relationships.
• Living Wage EmployerminorOthersAccredited Living Wage Employer, committing to paying all employees at least the real Living Wage, not just the government minimum. Demonstrates ethical employment practices.
• Four Day Week EmployerminorOthersOperates a four-day work week (full salary) as an employer benefit, reflecting the agency's values around sustainable working practices.
• Mindful EmployerminorOthersCharter member of the Mindful Employer initiative, demonstrating commitment to supporting mental health and wellbeing in the workplace.
• West Yorkshire Combined Authority (Green Economy Steering Group)minorStrategic or Co-development PartnerMatt Wheeler is part of the Green Economy Steering Group for West Yorkshire Combined Authority, contributing to regional sustainability policy and digital economy strategy.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Others

• Greenly: Carbon accounting and sustainability platform helping businesses measure and reduce emissions. Adjacent ecosystem player — not a direct web agency competitor, but addresses overlapping customer needs (ESG reporting, sustainability communication) and represents a potential integration partner.

Broad incumbents

• Kin + Carta: Global digital transformation consultancy with enterprise web, platform, and data capabilities. Comparable in enterprise client base and bespoke development services, though significantly larger and broader in scope.
• Dept: Large global digital agency offering end-to-end digital transformation, marketing, and technology services. Broad incumbent with overlapping capabilities in web development and content production, but operates across many verticals without madeby.studio's sustainability specialisation.
• ThoughtWorks: Global technology consultancy providing bespoke software development, digital strategy, and platform engineering. Overlaps with madeby.studio's custom development and digital transformation work, particularly for enterprise and climate-conscious clients.
• Frog Design: Global design and innovation consultancy offering strategy, design, and technology services. Comparable in delivering high-design bespoke digital platforms for enterprise clients, though at significantly larger scale and broader scope.

Direct peers

• Watershed: UK digital agency focused on sustainable web design and digital transformation. Closely comparable in mission-driven sustainability positioning, target verticals (climate tech, nonprofits), and low-carbon digital practice, operating at similar scale in the same UK market.
• True Agency: Leeds-based digital agency providing web design, development, and digital strategy for ambitious organisations. Comparable in UK regional base (Yorkshire), enterprise client focus, and bespoke service offering, though broader in vertical focus.
• Cyber-Duck: UK digital agency offering bespoke web design, development, and digital strategy for enterprise clients. Comparable in service mix, UK base, and mid-market to enterprise focus, though without madeby.studio's explicit sustainability-first positioning.
• Wholegrain Digital: UK-based sustainable web design agency offering low-carbon website design, development, and hosting. Closest direct peer — same climate-conscious positioning, similar service pillars (design, development, green hosting), and overlapping target clients in ESG-focused organisations.
• Mighty: Digital agency focused on design and development for purpose-driven organisations. Comparable in serving mission-led and ESG-conscious clients with bespoke digital platforms, though operating at larger scale globally.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/madebystudio
• Facebookfacebook.com/madeby.studio
• LinkedInlinkedin.com/company/made-by-studio

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about madeby.studio