Reem
Reem is a family-owned Indian importer, wholesaler, and retailer founded in 1918 in Mangalore, selling premium dates, dry fruits, nuts, and curated gift hampers to individual consumers and corporate gifting customers via its own retail stores and the reem.in e-commerce site.
- Company typePrivate
- Founded1918
- HeadquartersMangalore, India
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Reem does
Reem is a family-owned Indian food retail and wholesale business founded in 1918 in Mangalore, operating as importer, wholesaler, and retailer of premium dates, dry fruits, and nuts. The company sells directly to individual consumers and corporate customers across India through a combination of company-owned physical retail stores in the Mangalore area and a direct-to-consumer e-commerce website (reem.in), with free shipping on orders above ₹499 and Cash on Delivery supported.
The product portfolio spans approximately a dozen date varieties (Sagai, Kimri, Medjoul/Jumbo Medjoul, Ajwa, Mabroom, Zahidi, Khudri, Safawi, Ambera, Jaza), a full dry fruits and nuts range (cashews including flavored, almonds, pistachios, walnuts, raisins, figs), date syrup, and adjacent categories such as chocolates, spices, seeds, honey, biscuits, and Arabic and local sweets. A significant share of revenue is generated through curated gift hampers and corporate gifting collections (Reem Treasure Box, VIP Collection, Noble, Gourmet, Pure Shine, Golden, Emerald, Sunshine, Ruby, Elanor, Alara), priced between roughly ₹520 and ₹1,580 per unit.
Commercially, Reem operates a one-time-purchase unit-pricing model with no subscription or SaaS component, distributing via own-storefront e-commerce, physical retail, and a direct sales motion for bulk/corporate orders. There is no disclosed external funding, no M&A activity, no patents or certifications, and no proprietary technology stack — competitive advantage rests on 105+ years of brand heritage, established supplier relationships, and a dual online/offline distribution footprint rather than technology differentiation.
Reem firmographics
Firmographics- Name
- Reem
- Legal name
- Reem
- Website
- https://reem.in
- Company type
- Private
- Founded year
- 1918
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Reem is a family-owned Indian importer, wholesaler, and retailer founded in 1918 in Mangalore, selling premium dates, dry fruits, nuts, and curated gift hampers to individual consumers and corporate gifting customers via its own retail stores and the reem.in e-commerce site.
- Ownership category
- akta.pro rank
Reem industry classification
Industry- Product category
- Specialty Food Retail (Premium Dates, Dry Fruits and Nuts)
- NAICS
- Confectionery and Nut Retailers (445292), Other Specialty Food Retailers (44529)
- SIC
- Food And Kindred Products (2000), Wholesale-Miscellaneous Nondurable Goods (5190)
- akta.pro primary industry
- Ethnic/International Bulk & Wholesale Grocers (CRAHAMAE)
- akta.pro secondary industry
- Ethnic Bakery, Confectionery & Snacks Wholesale (AFAIAIAE)
Keywords
Where Reem is headquartered
LocationHeadquarters
- HQ city
- Mangalore
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Reem business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Others
Revenue model
- Retail Sales of Dry Fruits, Dates & Nuts: Core revenue from selling premium dates, dry fruits, nuts, and related products directly to consumers and businesses through e-commerce and physical stores.
- Gift Hampers & Corporate Gifting: Customized gift boxes, hampers, and baskets for occasions like festivals, corporate events, and celebrations.
- Wholesale Distribution: Bulk orders to other retailers and businesses as importers and wholesalers of premium dates and dry fruits.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard per-unit pricing for individual products |
| Unit Pricing | Pay-as-you-go | Gift Hampers - various sizes and collections |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Reem product offering
Product offeringCore offering
Reem imports, wholesales, and retails premium dates, dry fruits, nuts, and related specialty foods (including date syrup, seeds, chocolates, honey, and Arabic sweets) primarily in India. Products are sold via the company's own e-commerce website (reem.in) and physical retail stores, alongside pre-packaged festive gift hampers and customized corporate gift hampers for personal and business gifting occasions.
Product overview
Reem is a family-owned business established in 1918, operating as importers, wholesalers, and retailers of premium dates, dry fruits, and nuts throughout India. The company offers a diverse product portfolio including various date varieties (Sagai, Kimri, Medjoul, Ajwa, Zahidi, Khudri, Safawi, Ambera, Mabroom), dry fruits (cashews, almonds, pistachios, raisins, walnuts, figs), gift hampers and collections (Treasure Box, Emerald, Sunshine, Ruby, Noble, Gourmet, Pure Shine, Golden, VIP collections), date syrup, seeds, spices, honey, chocolates, biscuits, and Arabic sweets. The company provides bespoke gift boxes, hampers, and baskets made to order for corporate and personal gifting occasions.
Differentiator
Problem solved
Functional benefit
Products and services
- Premium Dates
Quantifiable outcome
- 100+ years of trusted service
Companies that use Reem
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles2 records
Reem technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Reem partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights4 records
Reem competitors and assessment
Company assessmentDirect peers
- Nutraj: Established Indian dry fruits and nuts brand offering premium dates, cashews, almonds, and gift packs through its own website and offline distribution; directly comparable in product mix and gifting focus.
- Farmley: D2C Indian brand specializing in premium dry fruits, nuts, and healthy snacking; targets the same consumer gifting and self-consumption occasions as Reem with a digitally-native approach.
- Ferns N Petals: India's largest gifting brand with a strong dry-fruits and hampers category; directly overlaps with Reem's corporate gifting and festive hamper lines.
- IGP (Indian Gifts Portal): Large Indian online gifting platform offering curated dry-fruit hampers and corporate gift boxes; competes for the same festive and corporate gifting occasions as Reem.
- Himalayan Natives: Premium Indian nuts and dry fruits brand emphasizing sourcing provenance and clean-label positioning; competes for the same health-conscious, gifting-oriented Indian consumer.
- Ariga Foods: D2C Indian brand focused on premium nuts, seeds, and dry fruits sold online with strong gifting assortment; competes with Reem on date-based and dry-fruit gift hampers.
- Happilo: Indian premium dry fruits and nuts brand selling directly via its own e-commerce site and through modern retail; competes head-to-head with Reem on premium dates, dry fruits, and gifting assortments across India.
- True Elements: Indian healthy-snacking and dry-fruits brand selling premium nuts, seeds, and trail mixes via D2C; overlaps with Reem on the dry fruits / nuts category and the broader premium-snacking occasion.
Broad incumbents
- BigBasket: India's largest online grocer carrying an extensive dry fruits, dates, and nuts assortment across price tiers; competes with Reem on convenience and price rather than curated gifting.
Emerging players
- Country Delight: D2C Indian brand building a premium fresh and pantry essentials delivery subscription; adjacent to Reem in targeting premium Indian consumers via direct online ordering.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Reem social profiles
Digital presenceReem financial estimates
Financial estimateRevenue estimate
Valuation estimate
Reem leadership team
Management profileNumber of profiles
Profiles1 record
Reem funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Reem M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Reem
What does Reem do?
Reem imports, wholesales, and retails premium dates, dry fruits, nuts, and related specialty foods (including date syrup, seeds, chocolates, honey, and Arabic sweets) primarily in India. Products are sold via the company's own e-commerce website (reem.in) and physical retail stores, alongside pre-packaged festive gift hampers and customized corporate gift hampers for personal and business gifting occasions.
Is Reem a public or private company?
Reem is a private company. It is classified as family owned and is currently operating.
When was Reem founded?
Reem was founded in 1918. It employs 11 to 50 people.
Where is Reem based?
Reem is headquartered in Mangalore, India, in the Asia region.
How does Reem make money?
Three revenue lines are on record. Retail Sales of Dry Fruits, Dates & Nuts are the primary driver. The others are gift Hampers & Corporate Gifting and wholesale Distribution.
Who are Reem's main competitors?
Direct peers on record are Nutraj, Farmley, Ferns N Petals, IGP (Indian Gifts Portal), Himalayan Natives, Ariga Foods, Happilo and True Elements. BigBasket is listed as a broad incumbent. Country Delight is listed as an emerging player.
Does Reem have an API?
No public API is recorded for Reem.
What industry is Reem in?
Reem's product category is Specialty Food Retail (Premium Dates, Dry Fruits and Nuts). Its primary akta.pro industry code is CRAHAMAE, Ethnic/International Bulk & Wholesale Grocers, with a secondary code of AFAIAIAE, Ethnic Bakery, Confectionery & Snacks Wholesale. Its NAICS code is 445292 and its SIC code is 2000.