Inner Space Yoga

What Inner Space Yoga does

Inner Space Yoga is a single-location yoga and holistic wellness studio operating from 2711 Troost Avenue in Kansas City, Missouri. Founded in 2014 by Laura Frank and now stewarded by Briar Rose Penney and Eric Kobesak through Community Movement LLC, the studio offers in-person classes and events spanning yoga (Morning Tonic, Dynamic Flow, Yin, Restorative, Lunar, Full Practice), meditation and chanting, martial arts (Tai Chi, Qi Gong, Kung Fu), movement practices (5Rhythms dance), and recurring wellness events such as monthly sound baths. The studio serves individual practitioners at all experience levels, from beginners to advanced, and emphasizes an inclusive, body-positive, community-supported environment.

The business operates on a sliding-scale pricing model with five drop-in tiers ($10-$30), class packs ranging from $70 (5 classes) to $550 (50 classes), and autopay monthly memberships from $47.50 to $140. Customer transactions, bookings, and membership management are handled through the WellnessLiving SaaS platform, with a dedicated iOS/Android app for self-service. A secondary revenue stream comes from renting two studio spaces at $50-$75 per hour to independent practitioners and event organizers, and the studio also maintains an affiliate directory of local healers, massage therapists, and bodyworkers that extends its content surface.

The company is a privately held Missouri LLC with 1-10 employees, serving a single metropolitan market. Marketing is community-led via Facebook, Instagram, email newsletters, and recurring events; one small funding event of approximately $44,208 was recorded in December 2024 with undisclosed investors. There is no institutional VC/PE backing, no patents, no AI capabilities, and no geographic expansion beyond the Kansas City metro.

Name

Inner Space Yoga

Legal name

Inner Space Yoga LLC

Website

https://innerspacekc.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Yoga and Wellness Studio Services

NAICS

Fitness and Recreational Sports Centers (713940)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Private 1:1 Yoga/Pilates & Small-Group Sessions (HSADACAI)

akta.pro secondary industries

Aerial Yoga & Specialty Yoga Modalities (HSADACAH), Guided Meditation Instruction (1:1 & Group) (HSADAJAA), Yoga Nidra & Deep Relaxation Practices (HSADAJAE)

Keywords

• Yoga classes
• Meditation instruction
• Wellness studio
• Movement practices
• Holistic wellness

Headquarters

HQ city

Kansas City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Others

Revenue model

1. Class Attendance Revenue: Revenue from drop-in classes, class packs, and unlimited memberships. Drop-in rates range from $10-30 on sliding scale. Class packs range from $70 (5 classes) to $550 (50 classes). Monthly memberships range from $35/week to $140/month on autopay.
2. Space Rental: Revenue from renting studio spaces (Studio A and Studio B) to external practitioners for classes, workshops, events, photography, and community gatherings. Standard rates $50-$75 per hour, negotiable based on event.
3. Introductory Offers: New student special offering 2 weeks of unlimited classes for $33, designed to convert first-time visitors into recurring members.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Inner Space Yoga is a Kansas City-based yoga studio and holistic wellness center offering in-person classes, events, and space rentals. The studio teaches yoga, meditation, martial arts (Tai Chi, Qi Gong, Kung Fu), dance (5Rhythms), and sound healing. It operates on a sliding-scale, community-supported pricing model with memberships, class packs, and drop-in options managed through a WellnessLiving-powered booking platform and mobile app.

Product overview

Inner Space Yoga is a yoga studio and holistic wellness center offering in-person and online classes across multiple disciplines including yoga, meditation, martial arts (Tai Chi, Qi Gong, Kung Fu), dance (5Rhythms), and sound healing. The studio operates on a WellnessLiving-powered booking and membership platform. Class offerings range from beginner-friendly drop-in sessions to advanced practices, supplemented by wellness events (sound baths, workshops, meditation circles), space rental services, and a sliding-scale pricing model to ensure accessibility. The product portfolio centers on in-studio yoga and movement classes as the core offering, augmented by online class variants, special events, and space rental for external practitioners.

Differentiator

Problem solved

Functional benefit

Products and services

• Morning Tonic A morning movement practice combining meditation, breath work, movement and longer-held postures to instill focus and energy for the day.
• Dynamic Flow A Vinyasa-style practice linking foundational yoga postures with conscious breathing and approachable flows, suitable for all levels.
• Community Yoga A versatile range of Yoga essentials from classical to contemporary for new and seasoned yogis.
• Yoga Foundations Introduces Yoga's three main vectors: asana (postures), pranayama (breathing techniques) and dhyana (meditation).
• Lunar Yoga A 60-minute evening practice designed to metabolize the day's energies and prepare for peaceful rest.
• Deep Stretch Floor-based and seated postures with props, activating the parasympathetic nervous system for healing and stress recovery.
• Restorative / Deep Relax A nourishing sampler of lunar arts with guided movement, restorative postures, conscious stillness, breathwork, meditation and yoga nidra.
• Yin Yoga A slow, strength-building practice with long-held postures for connective tissue mobility and emotional release.
• Full Practice A thorough immersion into yoga including asana, vinyasa, meditation, philosophy, pranayama, chanting.
• Chanting & Meditation Mantra and song practice for healing and spiritual connection using group chanting.
• 5Rhythms Waves A guided dance practice and moving meditation through the 5 Rhythms: Flowing, Staccato, Chaos, Lyrical, and Stillness.
• Beginning Tai Chi & Qi Gong A comprehensive introduction to Tai Chi and Qi Gong with Masters Yao and Dorri Li, accessible to beginners.
• Beginning Kung Fu Combines fitness with kung fu basics for adults and children to build strong, healthy bodies and focused minds.
• Monthly Sound Bath Sound healing experience designed for heart-centered relaxation and transformation.
• Meditation & Mantra Events Guided meditation and mantra practice for gentle transition and inner peace.
• Drop-In Classes Single class attendance with sliding-scale pricing from $10 to $30 for occasional visits.
• Class Packs Flexible class bundles of 5, 10, 20, or 50 classes ranging from $70 to $550 with varying expiration dates and 2 guest passes per month.
• Monthly Unlimited Membership Sliding-scale monthly membership from $47.50 to $140 with access to all regular classes and 2 guest passes per month, cancel anytime.
• Unlimited Membership (Non-Autopay) Prepaid unlimited access: 1 Week ($35), 3 Months ($330), 6 Months ($550), or 12 Months ($1,032).
• New Student Special 2 weeks of unlimited classes for $33, designed for new students to explore offerings.
• Scholarships Financial assistance available for anyone with need, no requirement to justify.
• Work-Trade Memberships Practice in exchange for supporting studio tasks, available to current or former students.
• Space Rental Rental of two studios (Main Studio and Studio B) for classes, workshops, photography, rehearsals or community events at $50-$75 per hour.

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Six partnerships are on record, tiered minor and core.

• Heartland Mysteries (Briar Rose Penney)minorOthersBriar Rose Penney is the steward and lead care-taker of Inner Space and also runs Heartland Mysteries, offering astrology, divination, birth and death tending, ritual transformation, and space clearings. Listed as a local affiliate resource on Inner Space's Resources page.
• Cheyenne Wolfe MassageminorOthersMassage therapist offering services including Thai stretching, sports massage, deep tissue, lymphatic drainage, TMJ release, cranial sacral, cupping, and Swedish massage. Listed as a local affiliate resource.
• Deb DeAngeles Rolfing & BodyworkminorOthersRolfing and trauma-informed touch work practitioner. Listed as a local affiliate resource.
• Reiki Wish (Erin Tschantret)minorOthersYogi, Shamanic Healer, and Reiki Master specializing in core shamanism. Sessions available at the studio. Listed as a local affiliate resource.
• WellnessLivingcoreTechnology or IntegrationWellnessLiving powers Inner Space Yoga's online store, e-commerce platform, and booking system. Customer purchase and booking data processed through WellnessLiving platform. Store hosted on WellnessLiving Systems Inc.
• Community Movement LLCcoreStrategic or Co-development PartnerCo-stewards Briar Rose Penney and Eric Kobesak operate Community Movement LLC as partners in managing Inner Space Yoga. Transitioned ownership from founder Laura Frank in 2023. Guided by vision of collective empowerment through radical embodiment.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Peloton: Peloton is a broad incumbent offering at-home yoga, meditation, and fitness content via app and connected hardware; not a direct studio competitor but a major substitute for in-person yoga classes like Inner Space's.
• Alo Yoga: Alo Yoga combines a global yoga apparel brand with Alo Moves (digital wellness content) and select studio/experience offerings; a broad incumbent that competes for share of voice in the yoga consumer's wallet.
• Equinox: Equinox operates premium fitness clubs with extensive yoga, Pilates, and meditation programming as part of a luxury wellness portfolio—a broad incumbent against which Inner Space's community-priced studio competes for higher-end KC-area customers.

Emerging players

• Glo: Glo is an online yoga, Pilates, and meditation platform offering on-demand classes and live streams; an emerging digital substitute that competes for Inner Space's at-home and beginner segments.

Direct peers

• Modo Yoga: Modo Yoga is a globally expanding community-centered yoga studio chain emphasizing accessibility, inclusivity, and social/environmental values, mirroring Inner Space's inclusive, justice-oriented community model.
• TruFusion: TruFusion is a multi-modality fitness studio chain offering yoga, Pilates, martial arts, and boutique fitness under one roof, directly comparable to Inner Space's cross-discipline yoga/martial arts/dance offering.
• YogaWorks: YogaWorks operates multi-location yoga studios offering diverse class styles (Vinyasa, Yin, Restorative) plus workshops and teacher trainings—a broad parallel to Inner Space's wide modality mix and instructor-led class structure.
• CorePower Yoga: CorePower Yoga operates a national chain of studio-based yoga and fitness classes with multiple tiers of memberships, directly comparable to Inner Space's small-group, membership-driven yoga studio model.
• Y7 Studio: Y7 Studio is a boutique heated yoga and fitness studio chain offering drop-in classes, class packs, and memberships in a community-focused atmosphere—closely paralleling Inner Space's drop-in/pack/membership structure and community positioning.

Others

• ClassPass: ClassPass is a fitness aggregator that drives customer traffic to independent studios like Inner Space; it's a channel partner/enabler rather than a direct competitor and is relevant for understanding Inner Space's distribution ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/innerspaceyogakc
• Instagraminstagram.com/innerspacekc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Inner Space Yoga