What Brains & Motion Education does

Brains & Motion Education (operating as BAM!) is a private U.S. provider of in-person STEAM, sports, and social-emotional enrichment programs for students in grades TK-8, founded in 2016. The company delivers its offerings through three core formats: year-round after-school programs at partner school campuses, seasonal summer day camps held at school and university venues, and supplemental enrichment modules such as Structured Recess and ELOP-aligned programming. Its course catalog spans more than 50 offerings across STEM (Engineering, Robotics, Coding, AI fundamentals), Arts (MakerSpace, Music, Digital Animation, Drama), Literacy, Fitness, and Career exploration, unified by a registered STEM Without Screens® philosophy that emphasizes physical materials and project-based learning over computer screens.

The business operates a dual go-to-market model. On the consumer side, parents enroll directly through the company's Shopify-powered website for after-school courses ($160-$250 per course) and week-long summer camps ($475-$680 per week). On the enterprise side, a dedicated field sales organization including a District Partnerships Manager and Director of Sales West sells turnkey and co-delivery enrichment to public and private K-8 schools and districts, with a particular focus on California's Expanded Learning Opportunities Program (ELOP). Programs are delivered by 100% adult educators who are recruited through scenario-based interviews, background-checked, and required to complete 9-18 hours of annual professional development.

The company reports serving 1,250+ schools, 100,000+ students, 4,600+ programs, and 1,000,000+ hours of enrichment delivered across 12+ metropolitan markets including the Bay Area, Los Angeles, Orange County, San Diego, Chicago, Boston, Denver, Seattle, New York, Atlanta, Baltimore, and Villanova. The executive team is led by CEO Bart Epstein, a former UVA education professor and Princeton Review/Tutor.com executive, and includes a CFO, COO, CRO, and CTO. The company is privately held, headquartered in Arlington, and has disclosed one institutional funding event with Evolution VC Partners in 2018.

Name

Brains & Motion Education

Legal name

Brains & Motion Education

Website

https://brains-and-motion.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Brains & Motion Education is a private U.S. provider of in-person STEAM, sports, and SEL enrichment for grades TK-8, delivered via after-school programs at school sites, summer camps at university venues, and district partnership models including California ELOP.

Ownership category

akta.pro rank

Product category

K-8 Enrichment Education Services

NAICS

Educational Support Services (61171), Educational Support Services (611710), Sports and Recreation Instruction (611620), Sports and Recreation Instruction (61162)

SIC

Services-Educational Services (8200)

akta.pro primary industry

After-School Enrichment & Activities Facilitation (Arts/STEM/Clubs) (HSAAAHAD)

akta.pro secondary industries

Life Skills & SEL Camps (Confidence, Executive Function, Social Skills) (EDAMALAO), Social-Emotional Learning (SEL) & Emotional Regulation Programs (EDAMAIAC), Coding, Game Design & Computer Science Camps (EDAMALAD)

Keywords

• After-school enrichment programs
• STEM summer camps
• STEAM education services
• School district partnerships
• Expanded learning programs

Headquarters

HQ city

Arlington

HQ country

United States

HQ region

North America

Offices13 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Summer Camp Registrations: Parents pay per week-long summer camp session for their children. Pricing varies by location and program duration, ranging from $475-$680 per week.
2. After-School Program Registrations: Parents pay per course for after-school enrichment programs, with individual course prices ranging from $160-$250 depending on the program type and duration.
3. School District Partnership Programs: Schools and districts pay for turnkey or co-delivery enrichment programs including before/after-school programs, structured recess, supplemental enrichment courses, and summer programs. Services include curriculum, instructors, and materials.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Brains & Motion Education (BAM!) delivers hands-on STEAM, sports, and social-emotional learning (SEL) enrichment programs for students in grades TK-8. The company operates two core offerings: After-School Programs (year-round, on-campus enrichment courses priced $160-$250 per course) and Summer Camps (week-long day camps at schools and university campuses priced $475-$680 per week). Programs are sold both directly to parents through a Shopify-powered website and to school districts through turnkey or co-delivery partnership contracts, with a trademarked "STEM Without Screens®" methodology using physical materials.

Product overview

Brains & Motion Education operates a multi-product enrichment platform for K-8 education, comprising year-round After-School Programs and seasonal Summer Camps as its two core offerings. These are supported by Before & After-School Programs (turnkey or co-delivery), Supplemental Enrichment Courses (modular STEM, Arts, Literacy, Fitness, and Career offerings), Structured Recess, and ELOP Support for California districts. The portfolio spans 50+ courses organized into five subject categories: STEM (Engineering, Robotics, Coding, AI), Arts (MakerSpace, Music, Digital Animation, Drama), Literacy (Creative Writing, Digital Storytelling), Fitness (Yoga, Sports), and Career (Entrepreneurship, Marketing). Programs are delivered at partner schools and university campuses across 12+ metropolitan areas nationwide, serving over 1,100 school partners and 100,000+ students annually.

Differentiator

Problem solved

Functional benefit

Brands

• STEM Without Screens: A screen-free STEM philosophy that champions real-world, hands-on exploration using materials from Strawbees, LEGO, Unruly Splats, and more.

Products and services

• After-School Programs Year-round enrichment programs delivered at partner schools during before and after-school hours, offering hands-on STEM, arts, fitness, literacy, and career exploration courses for grades TK-8. Targeted at parents of TK-8 students.
• Summer Camps Seasonal day camps held at schools and university campuses during summer break, featuring STEM adventures, artistic activities, sports, and outdoor play for grades TK-8. Targeted at parents of TK-8 students.
• Before & After-School Programs (School Partnership) Extended school day enrichment combining homework assistance, structured play, STEAM activities, and sports for K-8 students, available as turnkey or co-delivery models for partner schools. Targeted at school districts and K-8 schools.
• Supplemental Enrichment Courses (School Partnership) Modular enrichment courses spanning STEM, arts, literacy, fitness, and career topics that schools can integrate into their expanded learning programs, with curriculum aligned to academic standards. Targeted at school districts and K-8 schools.
• Structured Recess Guided play programs that transform unstructured free time into purposeful games, sports, and collaborative activities led by trained BAM! staff, reducing discipline issues and teacher burnout. Targeted at K-8 schools.
• ELOP Support for California Districts Compliance-focused partnership program helping California schools meet Expanded Learning Opportunities Program (ELOP) requirements through before/after-school, recess, enrichment, and summer programming. Targeted at California school districts.
• Summer & School-Break Programs (School Partnership) Intersession and holiday camp programs that prevent learning loss while providing enrichment, academic support, and physical activity during school breaks. Targeted at school districts and K-8 schools.

Quantifiable outcome

• Over 100,000 TK-8 students empowered through enrichment programs
• +4 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

16 partnerships are on record, tiered core.

• Twin Rivers Unified School DistrictcoreStrategic or Co-development Partner · 1 January 2022Partnership for Structured Recess and Sports Programming initially at three sites, expanding to include tennis, cross country, cheerleading, soccer, basketball, and flag football with dedicated coaching staff.
• Poway Unified School DistrictcoreStrategic or Co-development PartnerPartnership for STEM enrichment through MakersQuest course aligned with Next Generation Science Standards (NGSS). Students explore gravity, momentum, simple machines, and engineering through hands-on projects.
• Wilsona School DistrictcoreStrategic or Co-development PartnerELOP programming partnership featuring StartUp Life: Vision to Venture course for middle schoolers covering customer research, market trends, business pitching, and entrepreneurship skills.
• Santa Ana Unified School DistrictcoreStrategic or Co-development PartnerFlag Football program partnership providing non-contact sports opportunities focused on building skills, teamwork, sportsmanship, and confidence.
• Cajon Valley Unified School DistrictcoreStrategic or Co-development PartnerMusic enrichment partnership including Music & Motion and Music Exploration & Coding with Stomp Pads courses, serving nearly 3,000 students with standards-aligned creative arts programming.
• University of California BerkeleycoreStrategic or Co-development PartnerSummer camp venue partnership at UC Berkeley campus for hands-on STEM and enrichment programs.
• University of DenvercoreStrategic or Co-development PartnerSummer camp venue at University of Denver (Sturm Hall) for enrichment programs including STEM activities and sports.
• NYU (New York University)coreStrategic or Co-development PartnerSummer camp venue partnership at NYU campus in Manhattan for enrichment programs.
• Stony Brook UniversitycoreStrategic or Co-development PartnerSummer camp venue partnership at Stony Brook University for enrichment programs.
• University of Massachusetts AmherstcoreStrategic or Co-development PartnerSummer camp venue partnership at UMass Amherst (667 N Pleasant St, Amherst, MA 01003) for enrichment programs.
• University of WashingtoncoreStrategic or Co-development PartnerSummer camp venue partnerships at UW Bothell and UW Seattle campuses.
• Seattle UniversitycoreStrategic or Co-development PartnerSummer camp venue partnership at Seattle University.
• Cal Lutheran UniversitycoreStrategic or Co-development PartnerSummer camp venue partnership at Cal Lutheran University (130 Memorial Pkwy, Thousand Oaks, CA 91360).
• Emory UniversitycoreStrategic or Co-development PartnerSummer camp venue at Emory University in Decatur, GA (Student Activity and Academic Center, 1946 Starvine Way).
• Villanova UniversitycoreStrategic or Co-development PartnerSummer camp venue at Villanova University (800 Lancaster Ave, Villanova, PA 19085) with lunch provided by university dining.
• Loyola University MarylandcoreStrategic or Co-development PartnerSummer camp venue at Loyola University Maryland (4501 N Charles St, Baltimore, MD 21210).

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Champions (KinderCare Education): Large incumbent before- and after-school program operated by KinderCare Education; competes with BAM for school-site programs and benefits from a national brand and childcare footprint.
• Outschool: Online enrichment marketplace that has expanded into school-district partnerships; competes with BAM for parent enrollment and district-level enrichment contracts across K-8 topics.
• Varsity Tutors (Nerdy): Large, well-capitalized edtech platform offering tutoring and enrichment that schools and districts can purchase; competes with BAM for the same district enrichment and tutoring budget dollars.

Direct peers

• iD Tech: Summer tech camps and after-school STEM programs held on university campuses; directly comparable to BAM's summer-camp model at UCLA, Villanova, NYU, Emory, and other university venues.
• Right At School: National before- and after-school enrichment provider serving elementary schools with structured programs; competes head-to-head with BAM for school-district partnerships and shares the on-campus delivery model.
• Code Ninjas: Franchised STEM and coding enrichment centers and summer camps for kids; competes with BAM on STEM after-school and summer camp enrollment, especially for parents seeking project-based tech programs.
• Mad Science: Hands-on science enrichment provider delivering after-school programs, in-school field trips, and summer camps; overlaps with BAM's STEM Without Screens® science curriculum and school-delivery model.
• ThinkTogether: California-based expanded learning provider offering before/after-school, summer, and ELOP-aligned programming; the closest comparable to BAM's California ELOP motion and whole-child enrichment positioning.

Regional players

• Boys & Girls Clubs of America: Nonprofit youth-development organization offering after-school, summer, and enrichment programming; competes for parent enrollment and district out-of-school-time funding at a regional and local level.

Emerging players

• Engineering for Kids: STEM enrichment programs (engineering, coding, robotics) for K-8 delivered as after-school classes and summer camps; comparable niche player competing for the same parent and district segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/BrainsMotionEdu
• Facebookfacebook.com/BrainsAndMotionEducation
• Instagraminstagram.com/brainsandmotioneducation
• Pinterestpinterest.com/brainsandmotioneducation

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brains & Motion Education